In-school Entrepreneurship Education - South Africa

This presentation is proudly brought to you by
EWET (Education with Enterprise Trust)

SHOCKING STATISTIC
Since 1995, the unemployment percentage in South Africa has risen from 4,5%…

100%

50%

0%

1995

SHOCKING STATISTIC
Since 1995, the unemployment percentage in South Africa has risen from 4,5%…

100%

50%

0%

2010
…to a staggering 25%

TO MAKE MATTERS WORSE

South Africa
had been rated by the

Global Entrepreneurship Monitor (GEM)
report to have one of the

lowest number of entrepreneurs
amongst its population compared to other nations within the developing world.

THE “DOOR KNOCKERS REPORT”

Indicated that approximately

2,5 million young South Africans
Between the ages of 15 and 24 are

unemployed and hopeless

…one can only speculate as to how
many of these young
South Africans
will eventually turn to

CRIME
out of sheer desperation…

So…
What are we supposed to

DO??

Here at EWET
(Education With Enterprise Trust)
We understand that a complete
Paradigm-shift is needed…

We believe that the youth
should be
PART OF THE SOLUTION…

…that they need to

STOP

LOOKING
TO OTHERS FOR JOBS

…and START

LOOKING
How they THEMSELVES
Can create opportunities.

…we understand that in order to CHANGE THE

FUTURE
of our country…

We need to educate
our YOUTH today.

The former president of South Africa,

Mr Nelson Mandela

Probably said it best:

“Education is the most
powerful weapon which you can use to
change the world.”

…but what KIND of education will enable young people to…

1. Create and build a business or organisation from practically

nothing - while others only work with what is available?


2. Make things happen for themselves by accepting responsibility

- while others wait for government or someone else and blame

left, right and centre for their sad situation?


3. Turn a set-back into an opportunity –
while others entertain victimhood?


4. See a gap - while others think every possible
need or want is being addressed effectively?


5. Sense an opportunity - while others see
confusion, chaos and contradictions?


6. Maintain effort until their objective has been
achieved - while others give up?


7. build a foundation team of talents and
expertise around them to complement their
abilities in areas where they are less
knowledgeable or skilled - while others “lone
ranger” in arrogance as if they can do - and
know everything, all by themselves?


8. Initiate and do - while others are watching,
describing and/or analysing?


9. Have the know-how to find, marshal and
control resources (often owned by others) and
to make sure they don’t run out of money when
they need it most - while others cannot find
loans or investments, nowhere and they then
run out of money if they do?


10. Take calculated risks, both personal and
financial to then do
everything possible to turn the odds in their
favour - while others draw back in fear with poor
effort?

What can we do to help them achieve these goals…?

ENTREPRENEURSHIP EDUCATION

Is the answer we have been looking for…

But what exactly is


Entrepreneurship Education (EE) Simama Ranta - meaning:
young people strengthening the South African economy
through their entrepreneurship, base itself on 11 principles of
good practice in EE within secondary schools.

ENTREPRENEURSHIP EDUCATION QUALITY STANDARDS

Is based on EWET’s Eleven Principles of Effective
Entrepreneurship Education, and outlines key
components of effective entrepreneurship
education, allowing schools to evaluate their
efforts in relation to these criteria.

SIMAMA RANTA

PRINCIPLE NO. 1
Effective entrepreneurship education
is based upon a clear understanding
and communication of what the word
entrepreneurship (operational
definition) means for the school, as it
1
is applied to all the related initiatives
of the school. Such an understanding
is comprehensive to include thinking,
feeling and behaviour.

SIMAMA RANTA

PRINCIPLE NO. 2
utilizes good content syllabi
materials within the classroom,
across various subjects as it relates
to the Learning Outcomes and
2
Assessment Standards linked to the
particular National Curriculum
Statement.

SIMAMA RANTA

PRINCIPLE NO. 3
is depended on the educator’s ability
to follow innovative teaching
approaches that align itself to
facilitation rather than instruction.
3

SIMAMA RANTA

PRINCIPLE NO. 4
ensures continuous educator
development within the field of
entrepreneurship education and
provides incentives for those
4
educators who are in pursuit of such
excellence.

SIMAMA RANTA

PRINCIPLE NO. 5
links in-school curriculum work with
extra-mural activities where learners
are able to apply and practice the
theory through practical activities.
5

SIMAMA RANTA

PRINCIPLE NO. 6
involves parents, community
members, business people, and
other relevant stakeholders as
partners in the development of the
6
learners in pursuit of the creation of
a culture of entrepreneurship.

SIMAMA RANTA

PRINCIPLE NO. 7
has clearly defined aims and
objectives that it intends to achieve
in a particular school, and measure
itself regularly against these aims
7
and objectives to evaluate progress
made and to devise strategy.

SIMAMA RANTA

PRINCIPLE NO. 8
supports initiatives that have been
initiated by learners in a manner that
enhances the self-motivation of such
learners.
8

SIMAMA RANTA

PRINCIPLE NO. 9
ensures whole school involvement in
a manner that appreciates and
enhances the role that the provincial
Department of Education (DoE), DoE
9
district offices, the School Governing
Body (for government schools), the
principal, school management,
administrative staff and teaching
staff has to play.

SIMAMA RANTA

PRINCIPLE NO. 10
promotes entrepreneurship as a
career choice amongst all the
learners of a school.
10

SIMAMA RANTA

PRINCIPLE NO. 11
makes use of effective outreach and
networking strategies.
11

EWET (Education with Enterprise Trust)

LEADERS IN THE FIELD OF

PROUDLY INTRODUCES OUR
PROGRAMME…

ADDRESSING
ON THREE LEVELS…

SYLLABI
The following table illustrates how the YES Basic, Intermediate and Advanced
levels link to the Learning Outcomes and Assessment Standards of the following
subjects, in accordance with the National Curriculum Statement.

Grade 8 Grade 9 Grade 10 Grade 11 Grade 12

Life Orientation

Economic and Management Science

Economics

Mathematical Literacy

Business Studies

BASIC INTERMEDIATE ADVANCED

PRACTICAL CLUBS
The Education with Enterprise Trust (EWET) began the idea of societies called
Youth Enterprise Societies (YES). EWET supplies these societies with equipment
and materials. EWET helps to train the YES Advisors.

What is YES?

Youth Enterprise Societies (YES) is organised by South African students for
South African students in grades 8 -11, The society aims to help the youth of
our country to discover the meaning of ENTREPRENEURSHIP.

What are the aims of YES for the youth?
• To help you understand the world of business.
• To encourage you to work with others to achieve a goal.
• To help you compete with others in a healthy way.
• To make you believe in yourself.
• To help you see that self-employment is a career choice.
• To make you see a picture of your future.

PRACTICAL CLUBS
Overview of Society Operations

Each Youth Enterprise Society operates as a unit.

All it’s members work together as a democratic organisation.

Your society is formed of teams based on your education level.
Your society is also part of a National Society made up of many
local societies such as yours.

All of these societies follow the principles described in this presentation.

The aims and rules of each society are the same, but each
society makes individual choices within the programme.

You will be aiming for the same goals, but the paths you choose
will be different.

PRACTICAL CLUBS
How YES Societies are made up:

YES Society members are divided into teams
according to their level of education as follows:

GRADE 8 GRADE 9 GRADE 10 GRADE 11
YES Adventurers YES Pioneers YES Champions YES Entrepreneurs

PRACTICAL CLUBS
How YES Societies are made up:

Together, these teams are what makes up a
YES Society.

YES Society

GRADE 8 GRADE 9 GRADE 10 GRADE 11
YES Adventurers YES Pioneers YES Champions YES Entrepreneurs

PRACTICAL CLUBS
Organisation of YES Societies:

Apart from being made up out of teams, each YES Society has its own
Executive Committee, which is responsible for making all the decisions
and enforcing all regulations.

PRACTICAL CLUBS

They implement what is known as
“Parliamentary Procedures”.

PRACTICAL CLUBS

Structure of a typical YES Executive Committee:

PRACTICAL CLUBS

Society President
`

Vice President

Secretary Public Relations Treasurer Constitutional
Officer Advisor

PRACTICAL CLUBS
Advertising and promoting YES

The YES programme teaches you a great deal about promoting, advertising
And marketing a product. The first “product” you might like to market is YES!

This simply means:

1 Make your “product” known to others.
(promoting and advertising)
2 Get others to support your “product”.
(marketing)

PRACTICAL CLUBS
Competencies of an entrepreneur
Hold your mouse over each competency to read more…

PRACTICAL CLUBS

A clear understanding of
the community in which you
wish to open your
business

PRACTICAL CLUBS

Identify why one should set
goals and how to achieve
them

PRACTICAL CLUBS

Understand and adapt to
the changing needs of your
customers

PRACTICAL CLUBS

Understand the need for
having a business plan and
learn how to draft one

PRACTICAL CLUBS

Always know how much
money you need and how
much you have

PRACTICAL CLUBS

Understand how to work
with other people and how
they should work for you

PRACTICAL CLUBS

Understand the ways of
letting other people know about
your business

PRACTICAL CLUBS

Understand the art of selling

PRACTICAL CLUBS

Understand how to
calculate the profit and loss
of your business

PRACTICAL CLUBS

To understand the need to
keep documentation of all
your business operations

PRACTICAL CLUBS

Understand how to be an
effective manager and
leader

PRACTICAL CLUBS

Identify all communication
channels available to
operate an effective
business

PRACTICAL CLUBS

Understand the career
options for you as an
entrepreneur

PRACTICAL CLUBS

(A community/school- centred project)

Plan, start, run and evaluate a
money making project

PRACTICAL CLUBS

You will continue growing in the following life skills:

• building self confidence
• knowing your internal drive and energy
• becoming effective problem solvers
• being able to accept failure
• being independent
• dealing with uncertainty
• developing effective interpersonal skills
• better your own honesty (integrity) and reliability

PRACTICAL CLUBS

To understand what our
market economy is made
of

PRACTICAL CLUBS

The ability to identify a
business idea

YES SIMAMA RANTA
The Entrepreneurship Education Simama Ranta competition is open to
individuals from all secondary schools for participation and for the
involvement of all those people and organisations that are committed
to and have a passion towards the creation of a culture of
entrepreneurship amongst our youth.

The challenge for the creation of such a culture is of high magnitude
and will require the collaboration efforts of a broad range of
stakeholders before effective change will be achieved.

YES SIMAMA RANTA
The Entrepreneurship Education Simama Ranta competition is open to
individuals from all secondary schools for participation and for the
involvement of all those people and organisations that are committed
to and have a passion towards the creation of a culture of
entrepreneurship amongst our youth.

The challenge for the creation of such a culture is of high magnitude
and will require the collaboration efforts of a broad range of
stakeholders before effective change will be achieved.

QUALIFYING PROCESS:

4. National

3. Provincial

2. District

1. YES Club

EWET
EDUCATION WITH ENTERPRISE TRUST

Mission:
“THE CULTIVATION OF ENTREPRENEURSHIP WITHIN MARGINALISED COMMUNITIES”

Vision:
“We are a unique, non-profit development organisation, with a proven track record,
which through collaborative alliances, proudly contributes to the
cultivation of entrepreneurship within marginalised communities in South Africa”

EWET
EDUCATION WITH ENTERPRISE TRUST

Contact Details:

Tel: (+27) 58 - 623 0104 49C Stuart Street/ P.O. Box 150
Tel: (+27) 58 - 623 0649 Harrismith
9880
Fax: (+27) 58 - 623 0107 SOUTH AFRICA

E-mail: ewet@ewet.org.za

Public Benefit Organisation no. 930013786 Trust Reg No. 5961/92 Non Profit No. 000-383 NPO

In-school Entrepreneurship Education - South Africa

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