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Embracingdisruptionforgrowth
2017/2018MANIFESTO
Astrategic,outcome-drivenpartnershipbetweenGovernmentandthePrivateSector
02
Hewhowantstoadvanceshould
alwayslookahead.
H.H. Sheikh Mohammed Bin Rashid Al Maktoum
PartnersList/2016
Health Authority Abu Dhabi (HAAD)
Welcometo
InnovationLive!…ANDTHEOPPORTUNITYTOSHAPETHEFUTURE.
Weareagrowingcommunityofchangeagents.
Selected from business and government, we’re defying conventions to co-create and deliver
outcome-driven innovations to support UAE’s Vision 2021 and the National Innovation Strategy.
Growth is imperative for us all. And as innovation sparks new growth and business
opportunities, the choice becomes whether you disrupt or be disrupted. InnovationLive!
gets you involved in the innovation ecosystem, contributing to and understanding the
fundamental changes that are happening to one of the most progressive countries on the
planet, the United Arab Emirates.
Read on to discover the magnitude of the wealth and value creation opportunities
InnovationLive! is helping to construct - and how your organisation can get involved.
Innovation, research, science and technology will form
the pillars of a knowledge-based, highly productive
and competitive economy, driven by entrepreneurs in a
business-friendly environment where public and private
sectors form effective partnerships.
UAEVision2021
03
3#innovationlive
CONVERGENT THEMES
FOCUS ON
JAN - OCT 2017
THINK
TANKS
CONVERGENT THEMES
FOCUS ON
JAN - OCT 2017
THINK
TANKS
KE
Y GOVERNMENT ENTITI
ES
PRESENTED TO
DEC 2016
Adviso
ryBoardMeeting
JUN 2016
INN
OVATION LIVE! SUM
MIT
W
atercoolerPavillio
ns
Networking Hub
Fo
cussedContentL
abs
Experience Zone
TO SHAPE POLICY
WHITE PAPER PRODUCE
D
21 NOV 2016
UA
EINNOVATION W
EEK
ANCHOR
EVENT
Stage
Inspiration
TheTra
nsport Challe
ngeTheSusta
inable Energy
Challenge
The
Start-up Chall
enge
TheCityC
hallenge
TheH
ealthcareCh
allenge
TheIndustr
ialChallenge
T
heEducation
Challenge
WAT
ERCOOLER CHALLEN
GES
7Outpu
tGreenP
apers
AUG 2016
INITIATIVE
CONTINUES TO
2021
SUMMARY
2016
Delivering
Innovation
Recommendationsand
outcomesfromInnovationLive!
WatercoolerThinkTanks
THERESULTSDeliveringInnovation
In November 2016, the InnovationLive! community originated 73 recommendations that helped set the development agenda for
delivering real innovation in 2017.
InnovationLive! is already influencing progress towards the National Innovation Strategy; from policy changes to prioritising funding,
this strategic initiative is fueling purposeful growth while enabling meaningful business partnerships and strategies to be established.
17DeliveringInnovation|2016
THEOppORTUNITyThe development of renewable energy
generation and increasing energy
efficiency is vital to supporting the
sustainable development of the UAE
The UAE’s National Innovation Strategy
aims to promote innovation in renewable
and clean energy by developing relevant
energy industries in the UAE, furthering
applied research in renewable and
clean energy technology, enhancing
the efficiency of energy networks and
storage, and developing decentralised
energy generation through feed-in tariff
programmes
A vital step in the next phase of the
UAE’s sustainability drive is the alignment
and collaboration of key stakeholders
from federal government and individual
emirates, as well as between the private
and public sectors
Aligning all stakeholders around concrete
and actionable initiatives will support the
UAE in achieving its Vision 2021 targets
THEBARRIERSLack of access to finance for energy efficiency
and renewable energy innovation
Underdeveloped regulatory framework that
incentivises and finances innovation
Lack of national energy efficiency targets
Changing wasteful consumer behaviour
is difficult to achieve with the UAE’s large
proportion of transient residents
Limited understanding of negative impact
of electricity and water subsidies among
authorities and organisation, and a lack of
alignment in approach
Lack of electricity storage solutions
Perceived high cost of energy and water
efficient technologies
Low availability of products and lack of market
accessibility
RECommEnDaTIonS
UAEChallengeHub
Establish a UAE National Sustainable Energy Challenge Hub to
stimulate sustainable energy innovation in the UAE to support its
sustainable energy objectives
The Challenge Hub will embrace open innovation and new delivery
models such as crowdsourcing
The Challenge Hub articulates problems and needs as units of work,
these ‘challenges’ are then exposed to a network of audiences
The Challenge Hub builds methodology, processes and tools to
enable repeatable value creation and innovation
The Challenge Hub brings together those who have problems that
need to be solved and those with the capacity to solve them
The Hub will focus on multiple complex, difficult problems with broad
implications and call for radical innovations and breakthrough solutions
Howitworks
Q:	Who	set	the	challenges?
UAE based government entities, businesses or citizens. The key is
that every challenge goes through a construction process to ensure it
will elicit actionable and realistic solutions
Q:	Who	are	the	challenge	solvers?
There are no predefinitions. Ideally the solver will originate in the UAE, but
the nature of the challenge does not define where the solver is. The hub
management team is responsible for identifying the expertise required and
implementing marketing to the audience with this expertise. Potentially
segmenting challenges and solver communities - e.g. high school
challenges, university challenges?
Q:	How	long	should	a	challenge	run	for?
This is determined during challenge construction. Ideally 30 – 60 days
however there are global examples of challenges being set over a 10
year time line.
Q:	Who	owns	the	intellectual	property?
It depends on the nature of the challenge setter.	In submitting their
solution, participants agree to give the challenge setters the right to
implement the solution for the UAE at no cost. This does not affect
their right to explore further their idea for commercial purposes
Q:	Are	there	other	ways	in	which	solvers	can	be	paid?
Prize funds could be included as a way of rewarding solvers
5DeliveringInnovation|2016
WatercoolerRecommendations
City•	 Creation of a dedicated government entity with a mandate to promote innovation
•	 The entity should be in the form of a steering committee comprised of representatives from government and
private sector organisations that are responsible for meeting innovation targets
•	 Establishment of a planning platform open to all so that master planners, designers, innovators and investors
can plan adequately and make informed decisions
Healthcare•	 Encourage urban planning bodies to lead efforts to include free physical activity spaces in every new development
•	 The UAE should also seek to harness technology to create healthcare specific tools for policymakers,
healthcare professionals and the general population
•	 This might include the development of a national e-health programme to enable data collection for measuring
quality indicators and the application of population health management
IndustrialDiversification•	 Create a national vision and strategy to establish a coordinated network of research zones
•	 Focus on future industry innovations where it can build a competitive advantage
•	 Implement policies to strategically develop industrial ecosystems around platform companies to procure a
larger part of their more innovative products and services locally
StartUp•	 Create a single national entity for start-up licensing that provides support services for start-up companies and
which can harmonise disconnected licensing processes through a single system
•	 Lower initial licensing fees for start ups with these fees shifted to being based on a percentage of company
revenues once the startup business is in profit
•	 Establish an online e-commerce platform to sell goods and services at special discounts for startups
•	 Launch a business startup guide book for setting up a business in the UAE
SustainableEnergy•	 Establish a UAE National Sustainable Energy Challenge Hub
•	 The hub will stimulate sustainable energy innovation in the UAE to support its sustainable energy objectives
•	 The Challenge Hub will embrace open innovation and new delivery models such as crowdsourcing
Transport•	 Prepare an enforceable national vision and transport masterplan ensuring alignment between economic
development plans, land-use and transport provision
•	 Explore the establishment of a Transport Innovation Fund for new technologies and innovations with strong
participation from the private sector
•	 Establish an effective national transport data and knowledge-sharing platform
•	 Establish annual awards for innovation-led initiatives
06
MEEDfacilitated21sector-focusedthink-tanksknownas‘Watercoolers’
thatbroughttogether
over70senior
representativesfrom
morethan
50government
andprivatesector
organisations
TheseWatercooler
recommendationsarenow
movingforwardintothe
GovernmentAccelerators
programme.
togeneratenew
ideasforsolving
keychallenges
facingtheirindustry
intheUAE.
07
09
Activity Purpose Formats HeadlineBenefits
Watercooler
Think tanks composed of government and business,
working towards solving challenges and recommending
policies to enable the National Innovation Strategy
- Launch Event
- Live Broadcasts
- Preparatory workshops
- Live Hackathon @ Co-Create
Unparalleled opportunity to shape and influence policy and
see recommendations into implementation
Meet
An ultra-exclusive community of change agents from UAE
Innovation and InnovationLive! ecosystems, focused on
building meaningful relationships that will shape one of the
world’s most progressive innovation agendas
- Briefings and meets
- Dynamic networking opportunities
Access the community, gain insights and build meaningful
relationships with over 1000 engaged influencers driving
the UAE’s Vision 2021 and National Innovation Strategy
Incubate
Incubate is an open platform to launch and co-design
powerful initiatives that elevate and invest in the grassroots
of innovation - schools, universities, entrepreneurs, start
ups and the wider community
- Bespoke option to leverage the Innovation Live! platform
and community through talks, challenges, roadshows,
awards and other formats
Geared for organisations who want to do something
extraordinary with their CSR, education and
entrepreneurship business objectives
Co-Create
An event focused on the business of innovation - with
focused content and a live hackathon underpinning the
UAE’s vision, plans and key sectors
- Live Hackathon of Watercooler Challenges
- Conference focused on updates on Vision 2021, 10x
Programme and other key KPIs
- Exhibition Area and Disruption Lounges
- Private Content Labs
Gain unrivaled access to over 350 elite innovators, insight
on critical plans from senior government and business
influencers and showcase your innovative initiatives and
solutions
Festival
A dynamic, global festival of innovation, held as an Anchor
event during the UAE Innovation Month with TED-style
talks and immersive, futuristic experiences
- An ‘un-conference’ approach
- TED-style Stage
- Experiential Arena
- Action-orientated Bootcamps
- Vision Stage
- Stage X
- Disruption Lounges
Associate your organisation with UAE Innovation month,
showcasing the innovative work your business is delivering
throughout the year
2017/2018
THEPRODUCTSUITE
11
EDUCATION
How can the UAE advance
STEM education in order to
bridge the skill gap between
millennials and the current
workforce?
TRANSPORT
How do we effectively
leverage public and private
sector collaboration to
achieve in order for the
UAE to lead global RD
in driverless/autonomous
vehicle usage by 2030?
ENERGY
How do we increase the
share of clean energy
contribution in the overall
energy mix to 27% by
2021?
HEALTHCARE
How does the UAE develop
a consistent, linked
healthcare quality index
and improve its ranking
to number 20 (Legatum
Prosperity Indicator, present
Rank 28) as per Vision
2021’s KPI?
WASTEMANAGEMENT
How can the UAE
sustainably achieve the
Vision 2021 target of 75%
percentage of treated waste
in relation to total waste
generated?
SPACE
How do we pinpoint projects
which create knowledge
partnerships between
government, universities
and international companies
to transfer industry
expertise, technology and
RD?
ENTREPRENEURSHIP
How do we introduce
regulations to support
entrepreneurs reduce initial
startup costs and gain
funding, specifically around
concepts such as crowd
and peer-to-peer funding?
DIGITALISATION
What is the way forward
for the UAE to develop into
a real-time, connected,
digital ecosystem offering
seamless individual and
business experiences?
TECHNOLOGY
How does the UAE
effectively harness the
potential of artificial
intelligence and machine
learning to become a global
leader in the field?
Watercooler
Challenges
13
WATERCOOLER
We’reclearingtheaironenergyissues…
Ninesector-orientatedthinktanks
Engageandbecomeapartnerforchange. 

Influencingtheinnovationsroadmaphelpyou
valuateyourorganisation’sgrowthpotential.
We’reconnectingthedotstomakeservicesandexperiencesseamless…
We’recultivatinginsightintoforesighttoclosethegenerationgaps…
We’redecodinghowartificialintelligencewillmakeourlivessafer,smarterandmoresustainable…
We’rerefusingtoacceptignorantattitudestowardswaste…
We’resettingupbetterregulationsforgreatideastobecometomorrow’sunicorn…
We’redissectingnewwaystocareforlife…
We’repavingthewayfordriverlesscars…
We’relandingnewwaystoenablefullknowledgetransfer…
CHALLENGES
01 Nine carefully curated focus groups of 10 –
15 members, each working to solve prescribed
challenges
02 Partnership with government entities to identify
relevant focus areas and stakeholders aligned with
Vision 2021
03 Composition of each group approx. 50%
government and 50% private sector influencers
04 Selected outputs from Watercoolers
to go into the Government Accelerators
Programme at the Prime Minister’s Office
05 A cross-challenge community of 100+
Watercooler members
06 Output driven reports with
recommendations and the way forward
Fivedistinctengagementopportunities
MAY17,2017
LAUNCHEVENT
Launch networking event
with the Innovation Live!
community
Oct2017
PREPARATORY
workshops
Half day focused workshops
per watercooler (x 9)
NOV21,2017
INNOVATIONLIVECO-CREATE
The event features live hackaton-
style sessions per watercooler where
recommendations are conceptualised and
fed into an outcomes report
Feb5-6,2018
INNOVATIONLIVEFESTIVAL
The mega-event, held as an Anchor
event during the UAE Innovation Month
with TED-style talks and immersive,
futuristic experiences
Jul-Aug2017
LIVEBROADCASTS
Live broadcast series
WATERCOOLER
EXPLAINED
Think tanks composed of government and business,
working to solve challenges and recommend policy to
enable Vision 2021
14
WATERCOOLERS
-THEVALUE
01 Demonstrate commitment to progressing the UAE’s National Innovation Strategy and Vision 2021 KPIs
02 Unparalleled opportunity to shape and influence policy and see recommendations into implementation
03 Position your organisation as a thought leader and drive innovation conversation within key sectors and trends
04 Access to an influential community of over 100 forward-thinkers
05 Opportunity to influence senior government stakeholders
06 Tailor business objectives based on insight gained on the future of innovation in the UAE
07 Build deep relationships and truly engage with individual watercooler groups and the entire watercooler
community
08 Lead actionable change in government to bolster innovation
15
01 An ultra-exclusive, invite only
community connecting UAE’s
innovation ecosystem to form meaningful
relationships
02 A community of over 1000 select
individuals composed of 70%
government and 30% private sector
(business, SMEs and academia)
03 Community includes representatives across all priority
sectors and convergent themes: sustainable energy,
transportation, technology, digital disruption,
education, health, fintech, water, diversification and
aerospace
04
Insights on future focus areas and progress KPIs
from senior government officials
MEET
Defined
A curated community of over 1000 engaged government
and private sector influencers driving innovation in the
UAE. Meets are held 4 times a year to allow for co-
creation, collaboration and innovation and help maximise
opportunities.
APR27,2017
Launchevent
atGovernment
Accelerators
SEP12,2017
Breakfastbriefing
andnetworking
JULY17,2017
Breakfastbriefing
andnetworking
Dec13,2018
Endofyearnetworking
event
Fourtouchpointsthroughouttheyear-mixofeveningandmorningevents
16
meet
-THEVALUE
01 Build strategic and deep B2G and B2B relationships with trailblazers in innovation
02 Engage in continuous, evolving conversations
03 Forge new relationships with key government and business players
04 Solidify government partnerships (over 70% from government)
05 KeepupdatedandinformedonthelatestdevelopmentsandprogressindicesofVision2021NationalInnovationStrategy
06 Align organisation’s strategies with future focus areas identified by government visionaries
07 Accesstoancommunityofover400engagedinfluencersdrivingtheUAE’sVision2021andNationalInnovationStrategy
17
Co-Create is action-orientated event focused on the business
of innovation. The region’s best minds will be in attendance to
present and hear insights and debates on the UAE’s vision,
plans and progress, while cross-pollinating breakthrough
content from the UAE Vision 2021 priority sectors.
It will also host a live output focused hackathon on the UAE’s
most pressing challenges, recommendations from which will
feed into future projects and policies.
Over350attendeesfromtheUAE’s
innovationcommunitywith4keyareas
ExhibitionAreaand
DisruptionLounges
Social environment where attendees will
experience futuristic concepts and
ideas from our partners and have
the opportunity to build meaningful
relationships
PrivateContentlabs
An opportunity for organisations to host
workshops, round-tables and other
engagement activities
Conference
250 select attendees - full day conference
focused on updates on the UAE Innovation
Strategy, Vision 2021, 10x programme and
various other KPIs linked to Watercooler
themes
LiveHackathon
100 curated attendees - the nine
Watercooler groups live hack prescribed
challenges in a dynamic, engaged
process. The groups make
transformation possible and
accelerate innovation
through government and
business partnership in
the UAE
CO-CREATEEVENT
PURPOSE.INSIGHT.ACTION.21November2017, Dubai
Attractingthebestmindstoexcitenewfutures
02020
FESTIVAL
ExciteInspireEngageExperience
The InnovationLIve! Festival is a dynamic, global summit of innovation, held as the anchor event during the UAE
Innovation Month, with TED-style talks and immersive futuristic experiences.
The festival comprises of multiple formats, giving everyone involved access to key discussions, insights, practical work-
exercises, new contacts and exhibiting partners.
Integral to the event will be the outputs of the Watercoolers; giving insight into areas of focus and spend from both
government and private sectors.
22
A dynamic, global festival of innovation, held as an Anchor event during the UAE Innovation Month
with TED-style talks and immersive, futuristic experiences
Location: Al Serkal Avenue, Dubai. A high end warehouse district in Al Quoz hosting contemporary
art galleries, concepts stores, homegrown culinary concepts and vintage car showrooms.
Over1000attendeesand5keyspaces
Inspiration
Stage
A ‘TED style’ stage with
inspirational, game-
changing international
and regional innovators
speaking
Festival
ShowcasingProgress
InnovationArena
An experiential space where concepts
come to life and attendees have the
unique opportunity to experience and
play with cutting-edge innovations from
large MNCs and government agencies
to tiny pop up concepts. The aim is to be
transported into a new world to touch,
taste, explore and get lost.
Bootcamps
The learning platform during
UAE Innovation Month – a
customizable learning experience
which allows attendees to
gain practical, action oriented
innovation skills to implement top
their organisations
VisionStage
An open, dynamic space where
watercooler challenge panels,
economic innovation strategies
come to life  and key government
entities launch new initiatives and
innovation projectsStageX
The latest and greatest in the
digital world and technology
are unveiled and debated at
Stage X
023
INCUBATE
HOWITWORKS
PARTNER
InsightProgramme
Fororganisationswantinga
deeperlevelofuserinsight.
Co-designpowerfulinitiatives
thatmotivateyouraudiences
to compete,experimentand
ultimatelysharewhat

(andhow)theythink. 
co-design
Ideate Innovate
Platform/Space/Place
data datadata goodwill
Incubate is geared for brands and organisations who want to do
something extraordinary.   In this era of ‘stop-marketing : start-engaging’,
Incubate is an open invitation to co-design powerful initiatives that
motivate your audiences to compete, experiment and ultimately share
what (and how) they think.  
In partnership with InnovationLive! 2016, PepsiCo grabbed this invitation
with both hands and gained an enormous amount of valuable, informal
data on it’s core market; youth.  By challenging tomorrow’s entrepreneurs
through it’s ‘PepsiCo Innovation UAE’, they were able to gain, first hand,
an understanding of what matters most to young, creative minds; what
excites, influences and motivates them to perform.  
To the enlightened, Incubate is much more than a promotional platform. 
It’s a learning opportunity for brands and organisations who want to
turn insights into foresights.  Incubate initiatives leverage the enormous
momentum of InnovationLive! and the wider innovation eco-system during
a period of intense media attention. 
INCUBATE
ForOrganisationsWanting
aDeeperLevelofInsight
025
GETINVOLVED
AccessInnovationLive!in
multipleways
WATERCOOLERPARTNER
Become a key player in the Innovation Live community working alongside MEED, our
Government stakeholders and other industry leading organizations within the UAE
innovation ecosystem.
Positioned “in association with” one of 9 watercooler topics, give your organisation a
voice as we influence the agenda for innovation.
Aligned with UAE National Innovation Strategy, have unprecedented access to
key players and demonstrate your organisation’s ability to support the Government
Accelerators.
Deepen existing and build new relationships with the decision makers taking the UAE
forward and position your business for first choice in future engagements.
The central purpose is value creation; opening up topics that make you a potential
partnerinon-goingactivities. Beinginpositiontoinfluencethisroadmapwillhelp
alignyourowngrowthwithintheregion.
MEETSPONSOR
Be one of just 3 organisations contributing to the InnovationLive! MEED community
and associated activities.
Be seen, be heard and advance your position with this rich community of over 800 of
the UAE’s most influential and dynamic innovation movers and shakers.
CO-CREATEEXHIBITOR
Showcase, position and play a part in our InnovationLive! at the Co-Create
Conference in November.
20 spaces are available for exhibitors.
ATTEND
Register to be a part of our InnovationLive! MEED community and save the date for
our conference in November’17  February’18.
FESTIVAL
Showcase your innovative initiatives and projects at the Anchor Event during UAE
Innovation Month, February 2018.
026
PartnerDeliverables
InnovationLive
Watercoolers
LIVEBROADCASTS
Format
•	 60 minute live streamed panel
discussion
•	 Real time audience QA
•	 Full production
•	 Project management and facilitation
•	 Chaired by MEED
•	 Sponsor representative on panel
•	 Potential to offer audience resource
downloads
•	 Speaker biographies available
FOUNDATIONDELIVERABLES
•	 Branding on 3-week (min marketing
campaign
•	 100,000 co-branded advertising
impressions on MEED.com
•	 All registrant contact details provided
to sponsor
•	 Available “on–demand” within 24hrs of
live event
•	 Full reporting on registrations and
engagement
•	 Confirmation, reminder and follow up
emails fully co-branded
Generaldeliverables
Positioning
•	 ‘In association with’ branding as
Strategic Watercooler Partner
•	 Stream exclusivity
•	 Membership on Advisory Board
•	 2 x IL Meet club memberships
•	 1 x live broadcast
Branding
•	 Website
•	 Marketing collateral
•	 Invitations
•	 Content assets and output collateral
•	 6 x social media mentions
•	 References in any IL content within
MEED
Announcements
•	 3 x mentions in press releases for WC
programme
•	 3 x EDMs to IL universe
•	 3 x social media announcements
LaunchEvent
Format
•	 Product launch concept/look  feel
•	 Evening cocktail reception (beverages
and canapes)
•	 18:00 - 20:30
•	 200 people
•	 5 star hotel or similar
•	 Introduction from MEED
•	 Introduction to 2017 programme
SpecificDeliverables
•	 5x corporate invitations
•	 5x VIP invites for external partners
•	 Innovative venue branding solutions
•	 Attendee list 3 days in advance
•	 Thank you email post event
PreparatoryWorkshops
Format
•	 10-15 active participants
•	 50/50 public private sector
•	 Half day workshop (3-4 hours)
SpecificDeliverables
•	 1 x attendee from sponsor
•	 Option of hosting at premises
•	 MEED facilitated
•	 Opportunity to welcome guests
•	 Opportunity to give gifts to attendees
**If hosted by sponsor
Hosted in suitable design thinking space
Refreshments provided
Co-Create
Format
•	 9 x workshops in 1 large space
•	 Pods/spaces per group
•	 10-15 active participants per group
•	 100+ total hackathon attendees
•	 200 conference attendees
•	 Separate spaces for each element,
connected with networking area
SpecificDeliverables
•	 Branding within space
•	 Innovative space
•	 1 x bespoke PR announcement
•	 1 x bespoke 1 minute video to be used
for own purposes
•	 IL 2017 event book branding
•	 IL 2017 event book advertisement
•	 Goodie bag/gift insert
•	 5x passes to Co-Create
•	 2 x passes to IL Learn
•	 IL 2017 Watercooler output report
027
InnovationLive
Meet
BREAKFAST
Format
•	 4 x events
•	 07:30 - 10:00
•	 Table service breakfast
•	 40 people per event
•	 5 star hotel or similar
•	 Introduction from MEED
•	 1 x keynote speaker
•	 4 club sponsors
**Dinner/ evening option available on request
SpecificDeliverables
•	 2 x Corporate attendees per event
•	 Ownership of 1 event
•	 3 min intro from sponsor
•	 First choice on table plan
•	 Prominent branding
•	 Post event thank you on behalf of sponsor
Brandingopportunities
•	 Bespoke Invite
•	 Event documentation
•	 Venue
•	 Table
•	 Mini site
•	 Email update
•	 1 x EDM to club community
•	 Social media posts (3 x tweets)
•	 Brand on main Innovation Live website
•	 Monthly newsletter
Community
•	 400 community members
•	 70% public sector, 30% private
•	 All Director level and above
•	 Cross-sector community
•	 UAE coverage
FOUNDATIONDeliverables
028
Innovationrequiresthefreedomtosmashtherules
ifwe’retodogoodformany
029
2017-2018
SCHEDULE
2017
Mar-Jun
Watercoolers
Realise 2016
(Phase 2)
Apr27
Meet
Launch
briefing and
networking
May17
Launch event
Jul17
Meet
Breakfast
briefing and
networking
Jul-Aug
Watercoolers
Live
broadcast
series
Dec13
Meet
End of year
networking
evening
nov21
Co-Create
Action-
orientated
event with
conference
and live
hackathon
OCT
Watercoolers
Shape
Preparatory
Workshops
Meet
Breakfast
briefing and
networking
SEP12 Feb5-6
Festival
An anchor
event during
the UAE
Innovation
Month
2018
19
Formoreinformation:
www.innovation.live
orcontactNishaRamisetty
Director–InnovationLive!
nisha.ramisetty@meed.com
+971(0)48180313

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Innovation Live !!!!

  • 1. Brought to you by Embracingdisruptionforgrowth 2017/2018MANIFESTO Astrategic,outcome-drivenpartnershipbetweenGovernmentandthePrivateSector
  • 2. 02 Hewhowantstoadvanceshould alwayslookahead. H.H. Sheikh Mohammed Bin Rashid Al Maktoum PartnersList/2016 Health Authority Abu Dhabi (HAAD)
  • 3. Welcometo InnovationLive!…ANDTHEOPPORTUNITYTOSHAPETHEFUTURE. Weareagrowingcommunityofchangeagents. Selected from business and government, we’re defying conventions to co-create and deliver outcome-driven innovations to support UAE’s Vision 2021 and the National Innovation Strategy. Growth is imperative for us all. And as innovation sparks new growth and business opportunities, the choice becomes whether you disrupt or be disrupted. InnovationLive! gets you involved in the innovation ecosystem, contributing to and understanding the fundamental changes that are happening to one of the most progressive countries on the planet, the United Arab Emirates. Read on to discover the magnitude of the wealth and value creation opportunities InnovationLive! is helping to construct - and how your organisation can get involved. Innovation, research, science and technology will form the pillars of a knowledge-based, highly productive and competitive economy, driven by entrepreneurs in a business-friendly environment where public and private sectors form effective partnerships. UAEVision2021 03
  • 4. 3#innovationlive CONVERGENT THEMES FOCUS ON JAN - OCT 2017 THINK TANKS CONVERGENT THEMES FOCUS ON JAN - OCT 2017 THINK TANKS KE Y GOVERNMENT ENTITI ES PRESENTED TO DEC 2016 Adviso ryBoardMeeting JUN 2016 INN OVATION LIVE! SUM MIT W atercoolerPavillio ns Networking Hub Fo cussedContentL abs Experience Zone TO SHAPE POLICY WHITE PAPER PRODUCE D 21 NOV 2016 UA EINNOVATION W EEK ANCHOR EVENT Stage Inspiration TheTra nsport Challe ngeTheSusta inable Energy Challenge The Start-up Chall enge TheCityC hallenge TheH ealthcareCh allenge TheIndustr ialChallenge T heEducation Challenge WAT ERCOOLER CHALLEN GES 7Outpu tGreenP apers AUG 2016 INITIATIVE CONTINUES TO 2021 SUMMARY 2016
  • 5. Delivering Innovation Recommendationsand outcomesfromInnovationLive! WatercoolerThinkTanks THERESULTSDeliveringInnovation In November 2016, the InnovationLive! community originated 73 recommendations that helped set the development agenda for delivering real innovation in 2017. InnovationLive! is already influencing progress towards the National Innovation Strategy; from policy changes to prioritising funding, this strategic initiative is fueling purposeful growth while enabling meaningful business partnerships and strategies to be established. 17DeliveringInnovation|2016 THEOppORTUNITyThe development of renewable energy generation and increasing energy efficiency is vital to supporting the sustainable development of the UAE The UAE’s National Innovation Strategy aims to promote innovation in renewable and clean energy by developing relevant energy industries in the UAE, furthering applied research in renewable and clean energy technology, enhancing the efficiency of energy networks and storage, and developing decentralised energy generation through feed-in tariff programmes A vital step in the next phase of the UAE’s sustainability drive is the alignment and collaboration of key stakeholders from federal government and individual emirates, as well as between the private and public sectors Aligning all stakeholders around concrete and actionable initiatives will support the UAE in achieving its Vision 2021 targets THEBARRIERSLack of access to finance for energy efficiency and renewable energy innovation Underdeveloped regulatory framework that incentivises and finances innovation Lack of national energy efficiency targets Changing wasteful consumer behaviour is difficult to achieve with the UAE’s large proportion of transient residents Limited understanding of negative impact of electricity and water subsidies among authorities and organisation, and a lack of alignment in approach Lack of electricity storage solutions Perceived high cost of energy and water efficient technologies Low availability of products and lack of market accessibility RECommEnDaTIonS UAEChallengeHub Establish a UAE National Sustainable Energy Challenge Hub to stimulate sustainable energy innovation in the UAE to support its sustainable energy objectives The Challenge Hub will embrace open innovation and new delivery models such as crowdsourcing The Challenge Hub articulates problems and needs as units of work, these ‘challenges’ are then exposed to a network of audiences The Challenge Hub builds methodology, processes and tools to enable repeatable value creation and innovation The Challenge Hub brings together those who have problems that need to be solved and those with the capacity to solve them The Hub will focus on multiple complex, difficult problems with broad implications and call for radical innovations and breakthrough solutions Howitworks Q: Who set the challenges? UAE based government entities, businesses or citizens. The key is that every challenge goes through a construction process to ensure it will elicit actionable and realistic solutions Q: Who are the challenge solvers? There are no predefinitions. Ideally the solver will originate in the UAE, but the nature of the challenge does not define where the solver is. The hub management team is responsible for identifying the expertise required and implementing marketing to the audience with this expertise. Potentially segmenting challenges and solver communities - e.g. high school challenges, university challenges? Q: How long should a challenge run for? This is determined during challenge construction. Ideally 30 – 60 days however there are global examples of challenges being set over a 10 year time line. Q: Who owns the intellectual property? It depends on the nature of the challenge setter. In submitting their solution, participants agree to give the challenge setters the right to implement the solution for the UAE at no cost. This does not affect their right to explore further their idea for commercial purposes Q: Are there other ways in which solvers can be paid? Prize funds could be included as a way of rewarding solvers 5DeliveringInnovation|2016 WatercoolerRecommendations City• Creation of a dedicated government entity with a mandate to promote innovation • The entity should be in the form of a steering committee comprised of representatives from government and private sector organisations that are responsible for meeting innovation targets • Establishment of a planning platform open to all so that master planners, designers, innovators and investors can plan adequately and make informed decisions Healthcare• Encourage urban planning bodies to lead efforts to include free physical activity spaces in every new development • The UAE should also seek to harness technology to create healthcare specific tools for policymakers, healthcare professionals and the general population • This might include the development of a national e-health programme to enable data collection for measuring quality indicators and the application of population health management IndustrialDiversification• Create a national vision and strategy to establish a coordinated network of research zones • Focus on future industry innovations where it can build a competitive advantage • Implement policies to strategically develop industrial ecosystems around platform companies to procure a larger part of their more innovative products and services locally StartUp• Create a single national entity for start-up licensing that provides support services for start-up companies and which can harmonise disconnected licensing processes through a single system • Lower initial licensing fees for start ups with these fees shifted to being based on a percentage of company revenues once the startup business is in profit • Establish an online e-commerce platform to sell goods and services at special discounts for startups • Launch a business startup guide book for setting up a business in the UAE SustainableEnergy• Establish a UAE National Sustainable Energy Challenge Hub • The hub will stimulate sustainable energy innovation in the UAE to support its sustainable energy objectives • The Challenge Hub will embrace open innovation and new delivery models such as crowdsourcing Transport• Prepare an enforceable national vision and transport masterplan ensuring alignment between economic development plans, land-use and transport provision • Explore the establishment of a Transport Innovation Fund for new technologies and innovations with strong participation from the private sector • Establish an effective national transport data and knowledge-sharing platform • Establish annual awards for innovation-led initiatives 06
  • 7. 09
  • 8. Activity Purpose Formats HeadlineBenefits Watercooler Think tanks composed of government and business, working towards solving challenges and recommending policies to enable the National Innovation Strategy - Launch Event - Live Broadcasts - Preparatory workshops - Live Hackathon @ Co-Create Unparalleled opportunity to shape and influence policy and see recommendations into implementation Meet An ultra-exclusive community of change agents from UAE Innovation and InnovationLive! ecosystems, focused on building meaningful relationships that will shape one of the world’s most progressive innovation agendas - Briefings and meets - Dynamic networking opportunities Access the community, gain insights and build meaningful relationships with over 1000 engaged influencers driving the UAE’s Vision 2021 and National Innovation Strategy Incubate Incubate is an open platform to launch and co-design powerful initiatives that elevate and invest in the grassroots of innovation - schools, universities, entrepreneurs, start ups and the wider community - Bespoke option to leverage the Innovation Live! platform and community through talks, challenges, roadshows, awards and other formats Geared for organisations who want to do something extraordinary with their CSR, education and entrepreneurship business objectives Co-Create An event focused on the business of innovation - with focused content and a live hackathon underpinning the UAE’s vision, plans and key sectors - Live Hackathon of Watercooler Challenges - Conference focused on updates on Vision 2021, 10x Programme and other key KPIs - Exhibition Area and Disruption Lounges - Private Content Labs Gain unrivaled access to over 350 elite innovators, insight on critical plans from senior government and business influencers and showcase your innovative initiatives and solutions Festival A dynamic, global festival of innovation, held as an Anchor event during the UAE Innovation Month with TED-style talks and immersive, futuristic experiences - An ‘un-conference’ approach - TED-style Stage - Experiential Arena - Action-orientated Bootcamps - Vision Stage - Stage X - Disruption Lounges Associate your organisation with UAE Innovation month, showcasing the innovative work your business is delivering throughout the year 2017/2018 THEPRODUCTSUITE 11
  • 9. EDUCATION How can the UAE advance STEM education in order to bridge the skill gap between millennials and the current workforce? TRANSPORT How do we effectively leverage public and private sector collaboration to achieve in order for the UAE to lead global RD in driverless/autonomous vehicle usage by 2030? ENERGY How do we increase the share of clean energy contribution in the overall energy mix to 27% by 2021? HEALTHCARE How does the UAE develop a consistent, linked healthcare quality index and improve its ranking to number 20 (Legatum Prosperity Indicator, present Rank 28) as per Vision 2021’s KPI? WASTEMANAGEMENT How can the UAE sustainably achieve the Vision 2021 target of 75% percentage of treated waste in relation to total waste generated? SPACE How do we pinpoint projects which create knowledge partnerships between government, universities and international companies to transfer industry expertise, technology and RD? ENTREPRENEURSHIP How do we introduce regulations to support entrepreneurs reduce initial startup costs and gain funding, specifically around concepts such as crowd and peer-to-peer funding? DIGITALISATION What is the way forward for the UAE to develop into a real-time, connected, digital ecosystem offering seamless individual and business experiences? TECHNOLOGY How does the UAE effectively harness the potential of artificial intelligence and machine learning to become a global leader in the field? Watercooler Challenges 13
  • 11. 01 Nine carefully curated focus groups of 10 – 15 members, each working to solve prescribed challenges 02 Partnership with government entities to identify relevant focus areas and stakeholders aligned with Vision 2021 03 Composition of each group approx. 50% government and 50% private sector influencers 04 Selected outputs from Watercoolers to go into the Government Accelerators Programme at the Prime Minister’s Office 05 A cross-challenge community of 100+ Watercooler members 06 Output driven reports with recommendations and the way forward Fivedistinctengagementopportunities MAY17,2017 LAUNCHEVENT Launch networking event with the Innovation Live! community Oct2017 PREPARATORY workshops Half day focused workshops per watercooler (x 9) NOV21,2017 INNOVATIONLIVECO-CREATE The event features live hackaton- style sessions per watercooler where recommendations are conceptualised and fed into an outcomes report Feb5-6,2018 INNOVATIONLIVEFESTIVAL The mega-event, held as an Anchor event during the UAE Innovation Month with TED-style talks and immersive, futuristic experiences Jul-Aug2017 LIVEBROADCASTS Live broadcast series WATERCOOLER EXPLAINED Think tanks composed of government and business, working to solve challenges and recommend policy to enable Vision 2021 14
  • 12. WATERCOOLERS -THEVALUE 01 Demonstrate commitment to progressing the UAE’s National Innovation Strategy and Vision 2021 KPIs 02 Unparalleled opportunity to shape and influence policy and see recommendations into implementation 03 Position your organisation as a thought leader and drive innovation conversation within key sectors and trends 04 Access to an influential community of over 100 forward-thinkers 05 Opportunity to influence senior government stakeholders 06 Tailor business objectives based on insight gained on the future of innovation in the UAE 07 Build deep relationships and truly engage with individual watercooler groups and the entire watercooler community 08 Lead actionable change in government to bolster innovation 15
  • 13. 01 An ultra-exclusive, invite only community connecting UAE’s innovation ecosystem to form meaningful relationships 02 A community of over 1000 select individuals composed of 70% government and 30% private sector (business, SMEs and academia) 03 Community includes representatives across all priority sectors and convergent themes: sustainable energy, transportation, technology, digital disruption, education, health, fintech, water, diversification and aerospace 04 Insights on future focus areas and progress KPIs from senior government officials MEET Defined A curated community of over 1000 engaged government and private sector influencers driving innovation in the UAE. Meets are held 4 times a year to allow for co- creation, collaboration and innovation and help maximise opportunities. APR27,2017 Launchevent atGovernment Accelerators SEP12,2017 Breakfastbriefing andnetworking JULY17,2017 Breakfastbriefing andnetworking Dec13,2018 Endofyearnetworking event Fourtouchpointsthroughouttheyear-mixofeveningandmorningevents 16
  • 14. meet -THEVALUE 01 Build strategic and deep B2G and B2B relationships with trailblazers in innovation 02 Engage in continuous, evolving conversations 03 Forge new relationships with key government and business players 04 Solidify government partnerships (over 70% from government) 05 KeepupdatedandinformedonthelatestdevelopmentsandprogressindicesofVision2021NationalInnovationStrategy 06 Align organisation’s strategies with future focus areas identified by government visionaries 07 Accesstoancommunityofover400engagedinfluencersdrivingtheUAE’sVision2021andNationalInnovationStrategy 17
  • 15. Co-Create is action-orientated event focused on the business of innovation. The region’s best minds will be in attendance to present and hear insights and debates on the UAE’s vision, plans and progress, while cross-pollinating breakthrough content from the UAE Vision 2021 priority sectors. It will also host a live output focused hackathon on the UAE’s most pressing challenges, recommendations from which will feed into future projects and policies. Over350attendeesfromtheUAE’s innovationcommunitywith4keyareas ExhibitionAreaand DisruptionLounges Social environment where attendees will experience futuristic concepts and ideas from our partners and have the opportunity to build meaningful relationships PrivateContentlabs An opportunity for organisations to host workshops, round-tables and other engagement activities Conference 250 select attendees - full day conference focused on updates on the UAE Innovation Strategy, Vision 2021, 10x programme and various other KPIs linked to Watercooler themes LiveHackathon 100 curated attendees - the nine Watercooler groups live hack prescribed challenges in a dynamic, engaged process. The groups make transformation possible and accelerate innovation through government and business partnership in the UAE CO-CREATEEVENT PURPOSE.INSIGHT.ACTION.21November2017, Dubai Attractingthebestmindstoexcitenewfutures 02020
  • 16. FESTIVAL ExciteInspireEngageExperience The InnovationLIve! Festival is a dynamic, global summit of innovation, held as the anchor event during the UAE Innovation Month, with TED-style talks and immersive futuristic experiences. The festival comprises of multiple formats, giving everyone involved access to key discussions, insights, practical work- exercises, new contacts and exhibiting partners. Integral to the event will be the outputs of the Watercoolers; giving insight into areas of focus and spend from both government and private sectors. 22
  • 17. A dynamic, global festival of innovation, held as an Anchor event during the UAE Innovation Month with TED-style talks and immersive, futuristic experiences Location: Al Serkal Avenue, Dubai. A high end warehouse district in Al Quoz hosting contemporary art galleries, concepts stores, homegrown culinary concepts and vintage car showrooms. Over1000attendeesand5keyspaces Inspiration Stage A ‘TED style’ stage with inspirational, game- changing international and regional innovators speaking Festival ShowcasingProgress InnovationArena An experiential space where concepts come to life and attendees have the unique opportunity to experience and play with cutting-edge innovations from large MNCs and government agencies to tiny pop up concepts. The aim is to be transported into a new world to touch, taste, explore and get lost. Bootcamps The learning platform during UAE Innovation Month – a customizable learning experience which allows attendees to gain practical, action oriented innovation skills to implement top their organisations VisionStage An open, dynamic space where watercooler challenge panels, economic innovation strategies come to life  and key government entities launch new initiatives and innovation projectsStageX The latest and greatest in the digital world and technology are unveiled and debated at Stage X 023
  • 19. Incubate is geared for brands and organisations who want to do something extraordinary.   In this era of ‘stop-marketing : start-engaging’, Incubate is an open invitation to co-design powerful initiatives that motivate your audiences to compete, experiment and ultimately share what (and how) they think.   In partnership with InnovationLive! 2016, PepsiCo grabbed this invitation with both hands and gained an enormous amount of valuable, informal data on it’s core market; youth.  By challenging tomorrow’s entrepreneurs through it’s ‘PepsiCo Innovation UAE’, they were able to gain, first hand, an understanding of what matters most to young, creative minds; what excites, influences and motivates them to perform.   To the enlightened, Incubate is much more than a promotional platform.  It’s a learning opportunity for brands and organisations who want to turn insights into foresights.  Incubate initiatives leverage the enormous momentum of InnovationLive! and the wider innovation eco-system during a period of intense media attention.  INCUBATE ForOrganisationsWanting aDeeperLevelofInsight 025
  • 20. GETINVOLVED AccessInnovationLive!in multipleways WATERCOOLERPARTNER Become a key player in the Innovation Live community working alongside MEED, our Government stakeholders and other industry leading organizations within the UAE innovation ecosystem. Positioned “in association with” one of 9 watercooler topics, give your organisation a voice as we influence the agenda for innovation. Aligned with UAE National Innovation Strategy, have unprecedented access to key players and demonstrate your organisation’s ability to support the Government Accelerators. Deepen existing and build new relationships with the decision makers taking the UAE forward and position your business for first choice in future engagements. The central purpose is value creation; opening up topics that make you a potential partnerinon-goingactivities. Beinginpositiontoinfluencethisroadmapwillhelp alignyourowngrowthwithintheregion. MEETSPONSOR Be one of just 3 organisations contributing to the InnovationLive! MEED community and associated activities. Be seen, be heard and advance your position with this rich community of over 800 of the UAE’s most influential and dynamic innovation movers and shakers. CO-CREATEEXHIBITOR Showcase, position and play a part in our InnovationLive! at the Co-Create Conference in November. 20 spaces are available for exhibitors. ATTEND Register to be a part of our InnovationLive! MEED community and save the date for our conference in November’17 February’18. FESTIVAL Showcase your innovative initiatives and projects at the Anchor Event during UAE Innovation Month, February 2018. 026
  • 21. PartnerDeliverables InnovationLive Watercoolers LIVEBROADCASTS Format • 60 minute live streamed panel discussion • Real time audience QA • Full production • Project management and facilitation • Chaired by MEED • Sponsor representative on panel • Potential to offer audience resource downloads • Speaker biographies available FOUNDATIONDELIVERABLES • Branding on 3-week (min marketing campaign • 100,000 co-branded advertising impressions on MEED.com • All registrant contact details provided to sponsor • Available “on–demand” within 24hrs of live event • Full reporting on registrations and engagement • Confirmation, reminder and follow up emails fully co-branded Generaldeliverables Positioning • ‘In association with’ branding as Strategic Watercooler Partner • Stream exclusivity • Membership on Advisory Board • 2 x IL Meet club memberships • 1 x live broadcast Branding • Website • Marketing collateral • Invitations • Content assets and output collateral • 6 x social media mentions • References in any IL content within MEED Announcements • 3 x mentions in press releases for WC programme • 3 x EDMs to IL universe • 3 x social media announcements LaunchEvent Format • Product launch concept/look feel • Evening cocktail reception (beverages and canapes) • 18:00 - 20:30 • 200 people • 5 star hotel or similar • Introduction from MEED • Introduction to 2017 programme SpecificDeliverables • 5x corporate invitations • 5x VIP invites for external partners • Innovative venue branding solutions • Attendee list 3 days in advance • Thank you email post event PreparatoryWorkshops Format • 10-15 active participants • 50/50 public private sector • Half day workshop (3-4 hours) SpecificDeliverables • 1 x attendee from sponsor • Option of hosting at premises • MEED facilitated • Opportunity to welcome guests • Opportunity to give gifts to attendees **If hosted by sponsor Hosted in suitable design thinking space Refreshments provided Co-Create Format • 9 x workshops in 1 large space • Pods/spaces per group • 10-15 active participants per group • 100+ total hackathon attendees • 200 conference attendees • Separate spaces for each element, connected with networking area SpecificDeliverables • Branding within space • Innovative space • 1 x bespoke PR announcement • 1 x bespoke 1 minute video to be used for own purposes • IL 2017 event book branding • IL 2017 event book advertisement • Goodie bag/gift insert • 5x passes to Co-Create • 2 x passes to IL Learn • IL 2017 Watercooler output report 027
  • 22. InnovationLive Meet BREAKFAST Format • 4 x events • 07:30 - 10:00 • Table service breakfast • 40 people per event • 5 star hotel or similar • Introduction from MEED • 1 x keynote speaker • 4 club sponsors **Dinner/ evening option available on request SpecificDeliverables • 2 x Corporate attendees per event • Ownership of 1 event • 3 min intro from sponsor • First choice on table plan • Prominent branding • Post event thank you on behalf of sponsor Brandingopportunities • Bespoke Invite • Event documentation • Venue • Table • Mini site • Email update • 1 x EDM to club community • Social media posts (3 x tweets) • Brand on main Innovation Live website • Monthly newsletter Community • 400 community members • 70% public sector, 30% private • All Director level and above • Cross-sector community • UAE coverage FOUNDATIONDeliverables 028
  • 24. 2017-2018 SCHEDULE 2017 Mar-Jun Watercoolers Realise 2016 (Phase 2) Apr27 Meet Launch briefing and networking May17 Launch event Jul17 Meet Breakfast briefing and networking Jul-Aug Watercoolers Live broadcast series Dec13 Meet End of year networking evening nov21 Co-Create Action- orientated event with conference and live hackathon OCT Watercoolers Shape Preparatory Workshops Meet Breakfast briefing and networking SEP12 Feb5-6 Festival An anchor event during the UAE Innovation Month 2018
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