The document discusses business models and their key components. It provides examples of different types of business models, including strategic partnerships, joint ventures, buyer-supplier relationships, and multi-sided platforms. The key elements of business models are described as the value proposition, key activities, key resources, customer relationships, customer segments, distribution channels, and revenue streams. Different cost structures and pricing strategies are also mentioned.
Situation Normal Everything Must Change - from innovation to commoditisation ...Simon Wardley
General shortened version of the presentation covering evolution, change, mapping, ecosystems, cloud, economic cycles, commoditisation, componentisation, strategy and open approaches.
Situation Normal Everything Must Change - from innovation to commoditisation ...Simon Wardley
General shortened version of the presentation covering evolution, change, mapping, ecosystems, cloud, economic cycles, commoditisation, componentisation, strategy and open approaches.
Market Vista report provides data and analysis highlighting the key trends and developments in the fast-evolving global offshoring and outsourcing market. Market Vista captures the key developments across outsourcing transaction trends, health of Global In-house Centers (GICs), location risks and opportunities, and service provider developments.
Seminar 2: Testing The Water: Market Research and Validation
Date: Thursday 15 March 2012
Time: 5.30pm-7.00pm
Venue: Cambridge campus (LAB026) - Chelmsford campus (MAB221)
You have a great idea but will anyone actually want to buy it. Understanding the market you're in, what your customers actually want and who you're going to be up against is key if you want to be a success.
Guest speaker: Stewart McTavish, Innovation Director, IdeaSpace
Stewart McTavish is the Innovation and Support Director at the University of Cambridge ideaSpace. Before joining the ideaSpace he founded three ventures in web and media. At ideaSpace Stew helps advise and connect entrepreneurs.
Customer Experience by Richard Perry, FOUNDED, cxfoundedFOUNDED London
Customer Experience: What will make a difference?
by Richard Perry, Partner, Founded
What is customer experience?
What is a customer journey?
Why are they important when developing a marketing plan or strategy?
Top Tips for success within customer specific marketing & strategy?
UK B2B Case Study Examples
Risto Sarvas opened up the Service Design Breakfast talks with a talk on why Service Design is needed.
You can find the rest of the talks on https://www.facebook.com/ServiceDesignBreakfast
Market Vista report provides data and analysis highlighting the key trends and developments in the fast-evolving global offshoring and outsourcing market. Market Vista captures the key developments across outsourcing transaction trends, health of Global In-house Centers (GICs), location risks and opportunities, and service provider developments.
Seminar 2: Testing The Water: Market Research and Validation
Date: Thursday 15 March 2012
Time: 5.30pm-7.00pm
Venue: Cambridge campus (LAB026) - Chelmsford campus (MAB221)
You have a great idea but will anyone actually want to buy it. Understanding the market you're in, what your customers actually want and who you're going to be up against is key if you want to be a success.
Guest speaker: Stewart McTavish, Innovation Director, IdeaSpace
Stewart McTavish is the Innovation and Support Director at the University of Cambridge ideaSpace. Before joining the ideaSpace he founded three ventures in web and media. At ideaSpace Stew helps advise and connect entrepreneurs.
Customer Experience by Richard Perry, FOUNDED, cxfoundedFOUNDED London
Customer Experience: What will make a difference?
by Richard Perry, Partner, Founded
What is customer experience?
What is a customer journey?
Why are they important when developing a marketing plan or strategy?
Top Tips for success within customer specific marketing & strategy?
UK B2B Case Study Examples
Risto Sarvas opened up the Service Design Breakfast talks with a talk on why Service Design is needed.
You can find the rest of the talks on https://www.facebook.com/ServiceDesignBreakfast
Business Model Evolution - Why The Journey To SaaS Makes SenseRainer Stropek
SaaS is an important trend in the software industry. In this presentation Rainer Stropek from time cockpit (http://www.timecockpit.com) speaks about typical challenges that software vendors have to solve to successfully transfer from the classical licensing-based model to a SaaS strategy.
Note that the original slide deck contains quite a lot of animations. If you want to have the original PPTX file including all the animations, feel free to contact me via twitter (@rstropek).
My students use ideas from my (Jeff Funk) class on business models to analyze the business model for Sony's AtracTable. This new type of display enables new forms of computer interaction in retail outlets such as self-checkout or information access, in malls such as information access, and in restaurants (games and information access). these slides analyze the customer selection, value proposition, value capture, and other aspects of a business model for Sony's AtracTable.
Microsoft Bizspark Presentation - Digital Economy EventLee Stott
Presentation on Microsoft BizSpark for Nottingham University Digital Economy YES event for Biotech start-ups. visit www.bizspark.com for more details of BizSpark
How Hansa Cequity can help you enrich your Customer Equity?Ajay Kelkar
Cequity is a unique company. We help bring together your digital, analytics & campaign management into a unique Customer Relationship Centre that enriches your Customer equity. We do this by using superb Customer marketing processes that align these different disciplines into a coherent offering.
Corporate presentation of Group FMG, a global marketing solutions business operating in the USA, Europe and Asia. We produce compelling content that works across all channels, from print and digital to mobile, photography and video. We provide robust eCommerce solutions in addition to creative and integrated marketing services.
A common complaint against value-based strategy is that it's too hard for the average business person to quantify value. That it's a task best left to an expert with a complex spreadsheet. We could not disagree more. LeveragePoint has worked with hundreds of cross-functional managers to successfully apply the steps of economic value modeling.
In this presentation, we are happy to share our expertise for tackling common value estimation challenges such as estimating intangible or "soft" value (such as risk and brand recognition), justifying the value of a bundled offer, plus much more.
Similar to Innovacio en l\'Accio Social - PereTarres - Infonomia (20)
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results
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EINES PER TENIR BONES IDEES
serveis
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EINES PER ANALITZAR EL VALOR
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39. Experiments have shown that the right early interventions can correct this cycle.
Birmingham invested £41m in a range of schemes
helping families at risk, ultimately saving £101m in better outcomes for children.
Research suggests every £6,000 invested in Family Nurse Partnerships,
a programme for teenage mothers, saves £17,500 in unemployment
and educational failure later.
KPMG have estimated that intensive tuition programmes for children
with lowest ability in
literacy and maths can save up to £19 for every pound spent. Scaled up, such
policies could have a profound
impact on Britain’s structural deficit,
much of which is caused by paying for the future
costs of social failure.
101. KEY PARTNERS KEY ACTIVITIES VALUE PROPOSITION RELATIONSHIP CUSTOMER SEGMENTS
(suppliers & partners)
Production (manufacturing) Bundle of products & services For customer adquisition Mass market
WHICH? Problem-solving For customer retention Niche market
(→ training) Solves a problem or satifies a For booting sales Segmented
Strategic alliance between Platform/network need Diversified (unrelated)
non-competitors (→ platform management) EXAMPLES OF RELATIONSHIP: Multi-sided (ex: VISA)
Coopetition Value may be Quantitative or Personal assistance
Joint ventures Qualitative Dedicated personal assistance
Buyer-supplier relationships Self-service
EXAMPLES OF VALUE: Automated services
Newness (cell phones) Communities
WHY?
Performance Co-creation
Customization
Optimization and economy of Getting the job done (Rolls Royce)
KEY RESOURCES CHANNELS
scale Design
Reduction of risk and Brand / Status (Rolex) How a company communicates
Physical (mfg, systems,
uncertainty Price (Ryan Air) with its customers
networks)
Acquisition of particular Cost reduction (salesforce) Phases:
Intellectual (hands,
resources and activities Risk reduction (guarantee) Rising awareness
knowledge, patents,
Accesibility (Net Jets) Helping customers evaluate the VP
databases)
Convenience / usability (iPod) Delivering the VP
Human (researchers,
Providing non-purchase VP
salesforce)
Financial (cash, credit, Channel types
stock options) Own (salesforce, wholesale, own
services)
Partner (partner services,
wholesale)
COST STRUCTURE REVENUE STREAMS
Cost-driven business models (→ focus on minimize costs. Ex: Ryan Air) The cash the company generates from each customer segment
Value-driven business models (→ focus on value creation. Ex: Luxury Hotels) (who is willing to pay)
One-time payment or recurring revenues
Fixed cost
Variable cost Asset sale (books) | Usage fee (hotel room) | Licensing | Lending/renting/leasing
Economics of scale (fall of average cost per unit) Subscription fees (gym) | Brokerage fees | Advertising
Economics of scope (same resource applied to different markets or customers)
Fixed menu pricing (list price, product feature dependent, costumer segment
dependent, volume dependent) or dynamic pricing (negotiation, yield
management, real-time market, auctions)