Tesla was founded in 2003 and is based in Silicon Valley, exclusively producing electric vehicles. They underwent major management changes in 2008 and lead the industry in technology and design. The group is analyzing Tesla because it is a groundbreaking company taking steps to help the environment through abnormal business strategies like openly sharing technology. Their unique approach creates debate around their success and makes them an interesting case study.

1. PROJECT TESLA
Zach Huggins
Nikita Kulkarni
James Malin
Anthony Campana
Group F4

2. TESLA – WHO THEY ARE
 Founded in 2003, and based in Silicon Valley
 Exclusively electric vehicles
 Major change in management in 2008
 Leading the industry in technology and design

3. WHY ARE WE ANALYZING THEM?
 Tesla is a ground braking company that is taking big steps in helping to
develop technology to help the environment.
 They have a very abnormal business strategy that we thought would be
interesting to delve into
 Elon Musk has made Tesla a very open company that enjoys the
concept of sharing technology and R & D
 Tesla’s unique business strategy creates a debate between people on
the company success and can make them interesting to analyze

4. THE PLAN

5. THANK YOU