The top 10 most funded campaigns on Kickstarter were all created by males, and only 6 of the 82 campaigns that raised over $1 million were created by females or had females in the founding team. Male-dominated categories such as games receive the most funding, while female-friendly categories like dance and theater raised just $40.7 million total, only 3% of all Kickstarter money. As projects seek more money, the percentage of female creators decreases, though for business-level funding, females can achieve similar success rates to VC or angel financing.

1. Gender
in Crowdfunding
Based on Kickstarter DATA
Top 10 Most Funded Campaigns
none were created by females
$
$
$
$
$
$
$
$
$
$
82 Campaigns
Created by females
that raised over $1 million
only 6 were created by females or
had females in the founding team
7%
Created by males
93%
The most funded campaign created by a female is #37 on the list.
TOP categorie b ndin /top
10 campaign
0 1 1
Games
Female
Male
M “Femal endl”
Categorie/Top 10 campaign
Screensho Of Liv Campaign
Raise Over $20,000
“Female friendly”
categories are among the least funded on
Kickstarter. They’ve raised $40.7 million
(3% of all Kickstarter money)
Among serial backers
the vast majority are males
Women are mostly looking
for “friends and family” type of
funding, so they are more successful
in small (under $5,000) projects.
M
3%
Conclusion
Male dominated categories have
the strongest Kickstarter communities.
$ The higher the amount of money
raised by a project,
the lower the % of female creators
But for a business level of funding
female entrepreneurs
reach success rates similar to those
in VC or angel financing
10
9
8
7
6
5
4
3
2
1
0
Film
Design
=
Dance
Theater
Journalism
6
5
4
10
9
8
7
6
5
4
3
2
1
0
100%
85% 94% 98%
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%
$20,000-$50,000 $50,000-$100,000 $100,000
Female
Male
Male
Female
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