Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...
Individual major gifts presentation
1. INDIVIDUAL / MAJOR GIFTS PROGRAM
ON BEHALF OF:
CATALYST MIAMI
GIVEN BY:
ALINA NUNEZ
FUND DEVELOPMENT CONSULTANTS
2. INTRODUCTIONS:
Speaker Introductions:
Bio on Table
Questions
Attendee Introductions:
Name and Company
Title
Do you currently have an Individual/Major Gfts Program
3. SET-UP INDIVIDUAL/MAJOR GIFT PROGRAM
Time
10-20 hours per week; dedicated just to this program
Development Officer, ED,CEO & Board
Energy
Enthusiastic, Driven, persistent and consistent
Establish and run the program
Manpower
Development Officer
ED or CEO
Program Directors
Board
4. RESEARCH / REVIEW CURRENT INDIVIDUAL
DONORS
Current Donor Database
Individual/Corporate
Levels of Giving
What benefits are you giving at each level; if any?
How often do you contact your donors and how?
How long have they been donating?
5. SETTING UP AN INDIVIDUAL GIVING PROGRAM
Establish Donor Levels
$ 1 to $ 99
$100 to $499
$500 to $ 999
Attach Benefits to each levels
Bottom Level to top levels
Always add at least one additional benefit per level
Donor Recognition/Acknowledgement Program
How are you going to recognize or acknowledge your donor at each
level
Know your donor
6. DONOR RECRUITMENT
Friend Raising Events
Small Cocktail/dinner parties and Board member’s house
Special Small theme events
Large Introduction events