The Indian software product industry has shown rapid growth in last decade driven by rising maturity in ecosystem and grater user acceptance. Growing importance of analytics is due to huge amount of data that is present. Rolta helps manage these analytics.
A Digital Enterprise is one that leverages customer, contextual and enterprise data and use new-age technologies to drive exponential business impact. To facilitate digital transformation, enterprises are increasingly setting up Digital Labs/Hubs in geographies with rich product capabilities, such as the Bay Area (US) and Bangalore (India).
Informed Manufacturing: Reaching for New HorizonsCognizant
Although still in its infancy, informed manufacturing -- making the right information available in the right form at the right time -- is advancing across industry sectors. Cognizant's recent in-depth study involving interviews with manufacturing CXOs, engineering firms, service and IT providers, academia and industry analysts worldwide, revealed that while most companies understand the signifiance of informed manufacturing, many are proceeding carefully -- working to balance the conflicting priorities of managing day-to-day business while focusing on innovation and breakthrough initiatives. They see external support as a critical success factor.
Market Pulse is a leading Indian market research and analytics firm recognized for pioneering work in assessing new technologies and products. It has a strong management team with experience in various industries. Market Pulse delivers strategic insights through proprietary research frameworks and has a high customer retention rate. It offers a full spectrum of services including market assessments, product research, and retail audits. Market Pulse has extensive experience conducting retail audits in various sectors such as telecom, automotive, and consumer goods.
Market Pulse is a leading Indian market research and analytics firm recognized for pioneering work in assessing new technologies and distribution research. They have a strong management team and portfolio of proprietary research frameworks. Their 5-year car forecast for India was within 10% of reality. They offer a full spectrum of services including market assessments, retail audits, and brand tracking. Their extensive experience and suite of research tools provide strategic insights and inputs to leading companies.
Market Pulse is a leading Indian market research and analytics firm recognized for pioneering work in assessing new technologies, products, and services. It has a strong management team with experience conducting surveys and research across India and internationally. Market Pulse delivers strategic insights through proprietary research frameworks and has a high customer retention rate of over 90%. It offers a full spectrum of services including market assessments, price sensitivity analysis, retail audits, and forecasting to help clients with strategic decision making.
Market Pulse is a fast growing Indian market research firm recognized for pioneering work in assessing new technologies and distribution research. It has a robust telecom practice and works with leading telecom companies in India. It offers a full service of market assessments, product research, and retail audits. Market Pulse prides itself on accurate and reliable research conducted by an experienced team using proprietary frameworks and tools.
0601058 market research and analysis of erp for smeSupa Buoy
This document provides an overview of enterprise resource planning (ERP) systems and discusses key aspects of ERP implementations for companies. It defines ERP as software that integrates core business functions such as finance, supply chain, manufacturing, and human resources on a single database. The benefits of ERP include improved information sharing across departments and automated processing of business transactions like customer orders. However, implementing ERP also requires changes to business processes and job roles. Successful ERP projects typically take 1-3 years to complete and realize the full benefits, while shorter timelines often involve limited implementations.
A Digital Enterprise is one that leverages customer, contextual and enterprise data and use new-age technologies to drive exponential business impact. To facilitate digital transformation, enterprises are increasingly setting up Digital Labs/Hubs in geographies with rich product capabilities, such as the Bay Area (US) and Bangalore (India).
Informed Manufacturing: Reaching for New HorizonsCognizant
Although still in its infancy, informed manufacturing -- making the right information available in the right form at the right time -- is advancing across industry sectors. Cognizant's recent in-depth study involving interviews with manufacturing CXOs, engineering firms, service and IT providers, academia and industry analysts worldwide, revealed that while most companies understand the signifiance of informed manufacturing, many are proceeding carefully -- working to balance the conflicting priorities of managing day-to-day business while focusing on innovation and breakthrough initiatives. They see external support as a critical success factor.
Market Pulse is a leading Indian market research and analytics firm recognized for pioneering work in assessing new technologies and products. It has a strong management team with experience in various industries. Market Pulse delivers strategic insights through proprietary research frameworks and has a high customer retention rate. It offers a full spectrum of services including market assessments, product research, and retail audits. Market Pulse has extensive experience conducting retail audits in various sectors such as telecom, automotive, and consumer goods.
Market Pulse is a leading Indian market research and analytics firm recognized for pioneering work in assessing new technologies and distribution research. They have a strong management team and portfolio of proprietary research frameworks. Their 5-year car forecast for India was within 10% of reality. They offer a full spectrum of services including market assessments, retail audits, and brand tracking. Their extensive experience and suite of research tools provide strategic insights and inputs to leading companies.
Market Pulse is a leading Indian market research and analytics firm recognized for pioneering work in assessing new technologies, products, and services. It has a strong management team with experience conducting surveys and research across India and internationally. Market Pulse delivers strategic insights through proprietary research frameworks and has a high customer retention rate of over 90%. It offers a full spectrum of services including market assessments, price sensitivity analysis, retail audits, and forecasting to help clients with strategic decision making.
Market Pulse is a fast growing Indian market research firm recognized for pioneering work in assessing new technologies and distribution research. It has a robust telecom practice and works with leading telecom companies in India. It offers a full service of market assessments, product research, and retail audits. Market Pulse prides itself on accurate and reliable research conducted by an experienced team using proprietary frameworks and tools.
0601058 market research and analysis of erp for smeSupa Buoy
This document provides an overview of enterprise resource planning (ERP) systems and discusses key aspects of ERP implementations for companies. It defines ERP as software that integrates core business functions such as finance, supply chain, manufacturing, and human resources on a single database. The benefits of ERP include improved information sharing across departments and automated processing of business transactions like customer orders. However, implementing ERP also requires changes to business processes and job roles. Successful ERP projects typically take 1-3 years to complete and realize the full benefits, while shorter timelines often involve limited implementations.
Skandsoft Frost & Sullivan Award for Setu RFID/IoT MiddlewareSurendra Kancherla
RFID Emerging Technology of the Year 2006 was awarded in San Diego to Skandsoft in the face of competition from industry big guns, for the product and technology approach.
2015 MHI Annual Industry Report – Supply chain innovation – Making the imposs...Leon Eymael
This year’s annual MHI Industry Report, developed in collaboration with Deloitte, delves more deeply into supply chain challenges with a specific lens on how technology innovation can help illuminate the path to the supply chain of the future.
The document discusses 8 technologies that are transforming supply chains: inventory optimization tools, sensors, cloud computing, robotics, predictive analytics, wearable technology, 3D printing, and driverless vehicles. It finds that these technologies can help address challenges of meeting rising customer expectations for lower costs, faster response times, and more customized products. While adoption is increasing, barriers include developing a clear business case and ensuring an adequately trained workforce. The document argues that traditional cost-cutting alone will not be enough and that companies must invest in innovative supply chain technologies to remain competitive in the future.
AI solutions are the most important component of the digital transformation of many companies. AI Startups are racing ahead to address the needs of industries. In this paper, we present the broad strategies AI startups can employ to be successful.
The document provides a digital roadmap for Atlas Copco to establish its brand digitally, including analyzing decision makers and their needs, understanding the current brand, developing a communication strategy using various digital channels like social media, and proposing media targets and measurement of results. It analyzes the B2B digital landscape and customer journey, and recommends strategies for branding, communication, social media, and digital advertising platforms.
Tech clarity perspective-industrial_top_performersBentley Systems
The document discusses best practices for developing industrial equipment based on a survey of 378 manufacturers. It finds that the top 17% of performers by revenue and profit growth ("Top Performers") have grown revenue 2.2 times more and profit margins 2.4 times more than average companies. Top Performers more heavily emphasize globalization, quote accuracy, and innovation. They are more likely to use advanced engineering approaches like modular design and leverage simulation, configurators, PLM, and factory simulation tools to a greater degree to support their strategies and processes.
- Engineering, operations, and supplier collaboration are seen as having the highest potential to positively impact companies' bottom lines. Engineering in particular is cited as an area of high potential.
- Companies are focusing on improving productivity within their core competencies and growth in domestic markets using existing product extensions, as looming defense budget cuts and increased global competition weigh heavily on the industry.
- Suppliers perceive the greatest challenge as meeting schedule and lead time commitments across the global supply chain, while also facing expectations to take on more product development and cost reduction responsibilities. Lack of reliable schedule and plan information is a primary concern.
Business Intelligence for FMCG BusinessLi Ken Chong
Empower the FMCG business with data framework to consolidate Modern Trade & General Trade business information into a single repository for performance review around sales, distribution channel, inventory efficiency and many more KPI driven analysis.
Business intelligence (BI) helps businesses in various ways. For fast moving consumer goods companies, BI helps increase customer relationships, respond quickly to market changes, and launch new products faster. For retailers, BI helps align operations around revenue and profitability, identify and analyze trends, and increase cost savings through benchmarking. A US food distribution major uses BI for strategic goals like demand management, sales force effectiveness, trade promotion effectiveness, and supplier performance analysis.
Jeff Cullman is seeking a position on an industrial company's board of directors. He has over 37 years of experience at Parker Hannifin, including serving as Group President of the $2.7 billion Hydraulics Group. As Group President, he grew revenues and profits significantly through acquisitions, operational improvements, and talent development. He also has extensive experience leading strategic planning, M&A integrations, and global operations.
STRATEGIC EVALUATION IN OPTIMIZING THE INTERNAL SUPPLY CHAIN USING TOPSIS: E...Shiva Prasad
This document summarizes a research study that used the TOPSIS (Technique for Order of Preference by Similarity to Ideal Solution) method to evaluate and rank the key factors affecting the performance of an internal supply chain for a coil-winding machine manufacturer in India. Six factors were identified: information sharing, supplier relationship, information technology, inventory planning, 5S practices, and labor effectiveness. These factors were scored based on their influence on four criteria: on-time delivery, production flexibility, cost-effectiveness, and additional costs. Using the TOPSIS method, supplier relationship and inventory planning were ranked as the most important factors for positively influencing the supply chain criteria. The study aims to help the manufacturer identify and
This document discusses the three levels of a product: the core product, actual product, and augmented product. The core product is the intangible benefits a customer receives, such as convenience. The actual product is the tangible goods produced to deliver the core benefits. Augmented products are additional goods and services that accompany the actual product. Understanding these three levels helps with product definition, development, marketing, and pricing. The document then provides an overview of the new product development process, outlining common steps such as idea generation, concept development and testing, business analysis, commercialization, and pricing.
This document outlines the strategic analysis of a group project on the communication equipment industry. It includes an outline of the analysis, discussion of industry drivers like growing smartphone usage, analysis of Apple as a case study including its value chain and SWOT analysis, and recommendations for a differentiation strategy.
Ramyam Intelligence Lab has been quoted in various segments in Indian Analytics Products ecosystem a report from NASSCOM (through Deloitte Analysis, Analyst reports and NASSCOM).
Enterprise Business Intelligence
Marketing Analytics
Customer Loyalty Management
Customer Life Cycle Management.
Enterprise applications forms the highest concentration segment for Indian firms with over 300 Indian software products. Domain knowledge is the key differentiator being leveraged to drive growth in Indian and global markets. NASSCOM has partnered with Frost & Sullivan, to drive a nomination-led initiative – The Product Excellence Matrix recognises Indian software products across defined categories which have achieved strategic approach and excellence to growth. Enterprise applications is the third in the horizontal segment category series post the successful completion of analytics and mobility segments - See more at: http://www.nasscom.in/indian-enterprise-software-products-accelerated-growth-path-enterprise-software-product-excellence-m#sthash.wk8mqsUd.dpuf
Hi Friends
This is supa bouy
I am a mentor, Friend for all Management Aspirants, Any query related to anything in Management, Do write me @ supabuoy@gmail.com.
I will try to assist the best way I can.
Cheers to lyf…!!!
Supa Bouy
[AI Webinar Series P1] - How Advanced Text Analytics Can Increase the Operati...JK Tech
Digitization is considered as the next step-change that will have a bigger impact on businesses than even the internet. To win in the digital journey, companies must act now, or be left behind wondering what happened!
In this webinar series, JKT Smart Analytics demonstrates how they empower their customers to create maximum business value out of this eminent Digital data explosion through digital business empowerment by leveraging the digitization to increase their top-line revenue – customer experience, optimize the bottom-line costs – operational efficiency, enhancing the safety factor and reinventing the business process in line with the changing world.
This webinar is focused on how our AI-based text analytics solutions – First, JKT Social Media Radar; a SaaS-based AI NLP Platform, helping organizations to gain insights on market and customer perceptions on their brands, products & services. Secondly, Sales Promotion Recommendation Engine helps customers to enhance their top-line growth and streamline the bottom-line costs.
KEY TAKEAWAYS:
1) How should a business plan their journey through the Digital data revolution?
2) How can a company make use of digital data to create effective data strategies for the increased outcome(s)?
3) How IT practitioners can catalyst the digital data mining journey and attract business adoption?
4) JKT Social Media Radar solution – What, Why, Supporting Business applications, and more.
5) How can companies reduce operational costs by automating human effort-intensive tasks using cognitive Analytics?
Market Pulse is a leading Indian market research and analytics firm recognized for pioneering work in assessing new technologies and distribution research. They have a strong management team and portfolio of proprietary research frameworks. Their 5-year car forecast for India was within 10% of reality. They offer a full spectrum of services including market assessments, retail audits, and brand tracking. Their extensive experience and suite of research tools provide strategic insights and inputs to leading companies.
Skandsoft Frost & Sullivan Award for Setu RFID/IoT MiddlewareSurendra Kancherla
RFID Emerging Technology of the Year 2006 was awarded in San Diego to Skandsoft in the face of competition from industry big guns, for the product and technology approach.
2015 MHI Annual Industry Report – Supply chain innovation – Making the imposs...Leon Eymael
This year’s annual MHI Industry Report, developed in collaboration with Deloitte, delves more deeply into supply chain challenges with a specific lens on how technology innovation can help illuminate the path to the supply chain of the future.
The document discusses 8 technologies that are transforming supply chains: inventory optimization tools, sensors, cloud computing, robotics, predictive analytics, wearable technology, 3D printing, and driverless vehicles. It finds that these technologies can help address challenges of meeting rising customer expectations for lower costs, faster response times, and more customized products. While adoption is increasing, barriers include developing a clear business case and ensuring an adequately trained workforce. The document argues that traditional cost-cutting alone will not be enough and that companies must invest in innovative supply chain technologies to remain competitive in the future.
AI solutions are the most important component of the digital transformation of many companies. AI Startups are racing ahead to address the needs of industries. In this paper, we present the broad strategies AI startups can employ to be successful.
The document provides a digital roadmap for Atlas Copco to establish its brand digitally, including analyzing decision makers and their needs, understanding the current brand, developing a communication strategy using various digital channels like social media, and proposing media targets and measurement of results. It analyzes the B2B digital landscape and customer journey, and recommends strategies for branding, communication, social media, and digital advertising platforms.
Tech clarity perspective-industrial_top_performersBentley Systems
The document discusses best practices for developing industrial equipment based on a survey of 378 manufacturers. It finds that the top 17% of performers by revenue and profit growth ("Top Performers") have grown revenue 2.2 times more and profit margins 2.4 times more than average companies. Top Performers more heavily emphasize globalization, quote accuracy, and innovation. They are more likely to use advanced engineering approaches like modular design and leverage simulation, configurators, PLM, and factory simulation tools to a greater degree to support their strategies and processes.
- Engineering, operations, and supplier collaboration are seen as having the highest potential to positively impact companies' bottom lines. Engineering in particular is cited as an area of high potential.
- Companies are focusing on improving productivity within their core competencies and growth in domestic markets using existing product extensions, as looming defense budget cuts and increased global competition weigh heavily on the industry.
- Suppliers perceive the greatest challenge as meeting schedule and lead time commitments across the global supply chain, while also facing expectations to take on more product development and cost reduction responsibilities. Lack of reliable schedule and plan information is a primary concern.
Business Intelligence for FMCG BusinessLi Ken Chong
Empower the FMCG business with data framework to consolidate Modern Trade & General Trade business information into a single repository for performance review around sales, distribution channel, inventory efficiency and many more KPI driven analysis.
Business intelligence (BI) helps businesses in various ways. For fast moving consumer goods companies, BI helps increase customer relationships, respond quickly to market changes, and launch new products faster. For retailers, BI helps align operations around revenue and profitability, identify and analyze trends, and increase cost savings through benchmarking. A US food distribution major uses BI for strategic goals like demand management, sales force effectiveness, trade promotion effectiveness, and supplier performance analysis.
Jeff Cullman is seeking a position on an industrial company's board of directors. He has over 37 years of experience at Parker Hannifin, including serving as Group President of the $2.7 billion Hydraulics Group. As Group President, he grew revenues and profits significantly through acquisitions, operational improvements, and talent development. He also has extensive experience leading strategic planning, M&A integrations, and global operations.
STRATEGIC EVALUATION IN OPTIMIZING THE INTERNAL SUPPLY CHAIN USING TOPSIS: E...Shiva Prasad
This document summarizes a research study that used the TOPSIS (Technique for Order of Preference by Similarity to Ideal Solution) method to evaluate and rank the key factors affecting the performance of an internal supply chain for a coil-winding machine manufacturer in India. Six factors were identified: information sharing, supplier relationship, information technology, inventory planning, 5S practices, and labor effectiveness. These factors were scored based on their influence on four criteria: on-time delivery, production flexibility, cost-effectiveness, and additional costs. Using the TOPSIS method, supplier relationship and inventory planning were ranked as the most important factors for positively influencing the supply chain criteria. The study aims to help the manufacturer identify and
This document discusses the three levels of a product: the core product, actual product, and augmented product. The core product is the intangible benefits a customer receives, such as convenience. The actual product is the tangible goods produced to deliver the core benefits. Augmented products are additional goods and services that accompany the actual product. Understanding these three levels helps with product definition, development, marketing, and pricing. The document then provides an overview of the new product development process, outlining common steps such as idea generation, concept development and testing, business analysis, commercialization, and pricing.
This document outlines the strategic analysis of a group project on the communication equipment industry. It includes an outline of the analysis, discussion of industry drivers like growing smartphone usage, analysis of Apple as a case study including its value chain and SWOT analysis, and recommendations for a differentiation strategy.
Ramyam Intelligence Lab has been quoted in various segments in Indian Analytics Products ecosystem a report from NASSCOM (through Deloitte Analysis, Analyst reports and NASSCOM).
Enterprise Business Intelligence
Marketing Analytics
Customer Loyalty Management
Customer Life Cycle Management.
Enterprise applications forms the highest concentration segment for Indian firms with over 300 Indian software products. Domain knowledge is the key differentiator being leveraged to drive growth in Indian and global markets. NASSCOM has partnered with Frost & Sullivan, to drive a nomination-led initiative – The Product Excellence Matrix recognises Indian software products across defined categories which have achieved strategic approach and excellence to growth. Enterprise applications is the third in the horizontal segment category series post the successful completion of analytics and mobility segments - See more at: http://www.nasscom.in/indian-enterprise-software-products-accelerated-growth-path-enterprise-software-product-excellence-m#sthash.wk8mqsUd.dpuf
Hi Friends
This is supa bouy
I am a mentor, Friend for all Management Aspirants, Any query related to anything in Management, Do write me @ supabuoy@gmail.com.
I will try to assist the best way I can.
Cheers to lyf…!!!
Supa Bouy
[AI Webinar Series P1] - How Advanced Text Analytics Can Increase the Operati...JK Tech
Digitization is considered as the next step-change that will have a bigger impact on businesses than even the internet. To win in the digital journey, companies must act now, or be left behind wondering what happened!
In this webinar series, JKT Smart Analytics demonstrates how they empower their customers to create maximum business value out of this eminent Digital data explosion through digital business empowerment by leveraging the digitization to increase their top-line revenue – customer experience, optimize the bottom-line costs – operational efficiency, enhancing the safety factor and reinventing the business process in line with the changing world.
This webinar is focused on how our AI-based text analytics solutions – First, JKT Social Media Radar; a SaaS-based AI NLP Platform, helping organizations to gain insights on market and customer perceptions on their brands, products & services. Secondly, Sales Promotion Recommendation Engine helps customers to enhance their top-line growth and streamline the bottom-line costs.
KEY TAKEAWAYS:
1) How should a business plan their journey through the Digital data revolution?
2) How can a company make use of digital data to create effective data strategies for the increased outcome(s)?
3) How IT practitioners can catalyst the digital data mining journey and attract business adoption?
4) JKT Social Media Radar solution – What, Why, Supporting Business applications, and more.
5) How can companies reduce operational costs by automating human effort-intensive tasks using cognitive Analytics?
Market Pulse is a leading Indian market research and analytics firm recognized for pioneering work in assessing new technologies and distribution research. They have a strong management team and portfolio of proprietary research frameworks. Their 5-year car forecast for India was within 10% of reality. They offer a full spectrum of services including market assessments, retail audits, and brand tracking. Their extensive experience and suite of research tools provide strategic insights and inputs to leading companies.
The document discusses how analytics can deliver value for manufacturing companies. It outlines how analytics can help answer critical business questions related to sales, products, inventory, customers, and more. Analytics provides insights by combining internal company data with external data sources like demographics. This allows companies to gain a more complete view of their business and customers. The document then provides examples of how one company, Team Computers, has helped other manufacturers like Parle Products implement analytics solutions to improve visibility, decision making, and business performance.
The document discusses an analytics framework for fast moving consumer goods companies. It identifies key trends impacting the industry like health and customization. It then describes how analytics can help companies address these trends by providing insights into pricing, customer preferences, supply chains and more. The framework covers different parts of the value chain from marketing to manufacturing. Specific case studies show how companies have used analytics for digital analytics, brand analysis, customer insights and marketing mix optimization.
Today's technology gives us the ability to know exactly where are marketing dollars are being spent, the problem is that we don't have the data. It's not that we dont't have enough data, it's that we're drowning in the data that we have. It's sorting through that data and making sense of it that's the problem. The data needs to be presented in a sensible format to use it effectively. This is precisely why we asked 274 marketing professionals from a broad cross-section of industries and roles about their experience with data in their companies. The results were insightful!
This new Spotlight Report explores the goals and challenges associated with marketing analytics. It shows how marketing success is measured, evaluated, reported and optimized. The report data and charts are based on a comprehensive survey of marketing professionals in our Technology Marketing Community on LinkedIn.
Key findings include:
- Marketers expect four key benefits from marketing analytics: (1) better understanding which marketing platforms deliver the most ROI, (2) better prioritization of marketing tactics, (3) better marketing message and positioning, and (4) better demonstration of the value marketing contributes to sales.
- Gaining actionable insights from marketing analytics is by far the most important business objective. Being able to combine data to achieve those insights is the top operational objective.
- Lack of resources, data quality, and lack of system integration are the most mentioned challenges.
- Marketing analytics budgets are expected to grow for about half of respondents.
- The most popular applications for marketing analytics are Google Analytics and Microsoft Excel.
We hope you will enjoy the report - you can download it here: http://www.marketingbuddy.com/download-the-marketing-analytics-report/
Are the Indian Supply Chain Start-ups ready? Can they deliver global service levels at Indian cost? What are the boardroom priorities and expectations? How do Indian Start-ups view the challenges and opportunities? Curious to know on 5x Moonshot program and upcoming CII-DNB Start-up performance index? Check out here on how CII can support the Start-ups. Based on CII’s primary research with inputs from 50 C-Suite professionals and 50 Indian Start-ups.
Generating ideas is not the issue. Executing on them is. This whitepaper discusses how manufacturers can improve new product development through strategic portfolio management, program execution management, product development, and manufacturing planning and validation. It emphasizes integrating people and processes through capabilities like requirements management, project planning, resource management, and risk management to foster sustainable innovation. Leading companies use product lifecycle management solutions to coordinate development teams and ensure new products meet market needs.
Knowledge process outsourcing (KPO) involves outsourcing knowledge- and information-related work to other companies. This document discusses the growth of the Indian KPO industry. It notes that the Indian KPO market is expected to reach $30 billion by 2015, growing at around 30% annually. India is a preferred location for KPO due to its large, low-cost, skilled talent pool and expertise in various domains like engineering, medicine, and management. The document outlines the types of KPO services offered in India and the benefits of outsourcing to India, such as cost savings and access to high quality professionals.
17 Must-Do's to Create a Product-Centric IT OrganizationCognizant
This document discusses transforming an IT organization into a product-centric model. It provides 17 "plays" or steps to take including establishing a CXO steering committee, identifying key business capabilities and mapping them to product lines, strengthening the business-IT partnership, defining new product-centric roles, aligning the IT organizational structure around products rather than projects, starting enablement programs to build a product-centric culture, and establishing communities of practice. The goal is to align the people, processes, and platforms dimensions around a product mindset and ways of working like Agile and DevOps to better deliver customer value and business outcomes.
The document discusses Gartner's "Four Pillars of Business Analytics" framework, which identifies data, people, process, and technology as key pillars for business analytics applications. It describes each pillar and how they relate to understanding application needs and designing analytics applications. The four pillars can help ensure applications inform, connect, and motivate end users. The document also explains how Actuate's BIRT platform is well-suited for high-user, high-volume analytic applications.
The document discusses Gartner's "Four Pillars of Business Analytics" framework, which identifies data, people, process, and technology as key pillars for business analytics applications. It describes each pillar and how they relate to understanding application needs and designing analytics applications. The four pillars can help ensure applications inform, connect, and motivate end users. The document also explains how Actuate's BIRT platform is well-suited for high-user, high-volume analytic applications.
The document discusses the applications and maturity of analytics in India. It describes an initiative by NASSCOM and Hansa Cequity to collect over 250 case studies on analytics solutions from Indian organizations. The case studies covered applications across various industries for customer experience, revenue improvement, cost/operations optimization, and risk/compliance management. An expert panel reviewed the case studies. Many case studies demonstrated predictive and prescriptive analytics capabilities in areas like mining, energy/utilities, and other industries.
The document summarizes a study by Accenture that identified six core competencies exhibited by the top five global retailers. The competencies are obsessive customer focus, operational excellence, strategic intent, innovation and commercialization, alliances and collaboration, and talent management. While top retailers do not demonstrate equal strength in all areas, mastery of all six competencies is required for exceptional performance.
Similar to India a hub for Analytics Products (20)
Rolta Photogrammetry suite is an end to end photogrammetry solution providing a versatile collection of software tools to produce reliable geospatial data sets with the highest accuracy. The modular configuration of this program makes it an easy to use, accurate and cost-effective in a production oriented environment. It addresses the entire range of photogrammetric techniques along with added imaging applications to produce quality geospatial products. The products are technically supported by experienced domain experts.
Rolta Geomatica Suite is a single integrated software system, which brings highest degree of automation for Remote Sensing and Image Processing and turns imagery into answers and offers robust solutions for all types of desktop Geomatics. It helps in various GIS based workflow applications and advanced image analysis such as change detection. The software brings patented algorithms for image classification, cartographic map production, hyper-spectral analysis, advanced Data visualization and editing and raster spatial analysis.
Rolta provides an integrated analytics platform called Rolta OneView that offers converged solutions to accelerate digital transformation. The platform offers end-to-end analytics capabilities from data integration and modeling to advanced analytics and insights delivery. It addresses challenges across industries by providing domain-rich solutions. Rolta helps enterprises improve operational excellence, supply chain optimization, and other key areas through its proven platform and methodology.
Rolta has come up with an upgraded to version 7.5 of its OnPoint Solution. This report highlights some compelling reasons to upgrade to this feature rich version
Rolta’s Advance GIS is a great tool for collecting GIS data and then processing this data to build precise maps. This document highlights some core features and benefits of this tool.
Rolta has come up with an upgrade in its OnPoint product version 8.5. The new version comes with a whole lot of new capabilities. This report highlights some compelling reasons to upgrade to this new product.
Rolta Terrain Analyst for software terrain manipulation.Rolta
Rolta Terrain Analyst is a useful and simplistic Terrain analysis tool that can be useful in editing, creating and manipulating elevation data. This product sheet highlights the key features and benefits of this solution.
Rolta Tactical Decision Support System for advanced GIS solutionsRolta
Roltas Tactical Decision Support System (RTDSS) has bougt advancements to GIS solutions. Roltas Tactical Decision Support System by Rolta Geomatica provides features for 2D and 3D Military GIS. This product sheet highlights some key features of the system.
Rolta Software for Walkthrough for terrain visual analysisRolta
Rolta’s Software for Walkthrough (PSW) is a terrain tool that enables creating and Editing in a 3D Environment based in real terrain.The software has a unique and well defined workflow along with 3d rendering and simulations. This product sheet highlights the key features and benefits of Rolta’s software.
This document highlights the main features and options of Rolta’s Situational Awareness System which provides complete monitoring of an area under surveillance.
Rolta Photogrammetry suite has the ability to use a number of Geospatial Imaging Application and Rolta's key focus in photogrammetry is accuracy. The suite is cost-effective, reliable and accurate which is supported by experienced domain experts. This product sheet highlights some key features and benefits of the Rolta Photogrammetry Suite.
Rolta GeoImaging Accelerator is a hardware optimized image processing system in the photogrammetric pre-processing and value add segments. Satellites, by switching to GXL architecture can bolster their speed and performance.
Rolta engineers multiple military appliances one of them is night vision scopes. The product sheet lists multiple features and technical specifications of the same.
Rolta Terrain Analytics for accurate terrain analysisRolta
Rolta Terrain Analyst is a useful and simplistic Terrain analysis tool that can be useful in editing, creating and manipulating elevation data. In this product sheet multiple key features and benefits are listed.
The Rolta Mine Field Recording System (RMRS) is a solution that uses GPS and GIS technologies to precisely record the locations of mines that are laid in a field. It allows users to plot mine locations with 4cm or better accuracy. Stored data includes details of each mine laid and can be used to generate maps and reports for planning maintenance and clearing minefields. The integrated system assists engineers and enables safer de-mining operations.
This document describes the main features and benefits of Rolta IRS Sensors which provide a range of satellite support systems. The main purpose of this sensor is for tackle the disturbance which damages the resolution while transmission.
eGovernanve acts as a critical ingrediant in accomplishing the critical mission. Enterprise GIS Solution by Rolta simplifies eGovernance by providing hassle free and timely services to citizens by being a transparent source of information and communication technology. This product sheet highlights some features and advantages of Rolta Geospatial Fusion Solution.
Enterprise performance management by Rolta for better and faster decisionsRolta
Rolta Enterprise Performance Management System provides organizations with the push they need to excel in this highly competitive market by getting along with better cost allocation strategies. This product sheet highlights some key capabilities of the Enterprise Performance Management System.
Data warehousing by Rolta Exdata for Extreme Performance Extreme ServiceRolta
Oracle Exdata is the best platform for private cloud as is it secure, scalable, and cost effective. It provides extreme performance for both data warehouse and OLTP application with a capacity of storing 10 times more data.
Enterprise performance management by Rolta for better and faster decisions Rolta
Rolta Enterprise Performance Management System provides organizations with the push they need to excel in this highly competitive market by getting along with better cost allocation strategies. This product sheet highlights some key capabilities of the Enterprise Performance Management System.
Main news related to the CCS TSI 2023 (2023/1695)Jakub Marek
An English 🇬🇧 translation of a presentation to the speech I gave about the main changes brought by CCS TSI 2023 at the biggest Czech conference on Communications and signalling systems on Railways, which was held in Clarion Hotel Olomouc from 7th to 9th November 2023 (konferenceszt.cz). Attended by around 500 participants and 200 on-line followers.
The original Czech 🇨🇿 version of the presentation can be found here: https://www.slideshare.net/slideshow/hlavni-novinky-souvisejici-s-ccs-tsi-2023-2023-1695/269688092 .
The videorecording (in Czech) from the presentation is available here: https://youtu.be/WzjJWm4IyPk?si=SImb06tuXGb30BEH .
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Dandelion Hashtable: beyond billion requests per second on a commodity serverAntonios Katsarakis
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TrustArc Webinar - 2024 Global Privacy SurveyTrustArc
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zkStudyClub - LatticeFold: A Lattice-based Folding Scheme and its Application...Alex Pruden
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In 2024, we are witnessing an explosion of new DeFi projects and protocols, each pushing the boundaries of what’s possible in finance.
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3. 3
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
TheIndiansoftwareproductindustryhasshownrapidstridesinthelastdecade,drivenbyrisingmaturity
in the ecosystem and greater user acceptance. The product ecosystem has witnessed significant
transformation with heightened focus on developing IP-based products in global markets to address
niche business requirements while services firms are strengthening their focus on non-linear growth
through product development.
Growing importance of analytics across enterprise functions is due to exponentially huge data, offers
several untapped and unexplored opportunities to explore technologies capable of handling big data.
This sizeable business opportunity with large number of whitespaces has attracted a broad spectrum
of vendors and service providers into niche areas related to analytics.
In view of this changing environment, the industry now demands a set of initiatives to ensure sustained
growth through structured market feedback, enhanced product innovation, greater value generation
and targeted visibility creation.
NASSCOM has partnered with Frost & Sullivan, to create Product Excellence Matrix (PEM) that will
benchmark Indian software products across defined categories. The programme provides (a) platform
for the software product firms to gain visibility with the end user segment as well as (b) Insights into
the competitive scenario and relative positioning in the target market segment.
The NASSCOM PEM initiative will cover seven segments - this white paper focuses on the first
segment - analytics. Key highlights include:
~64 nominations relevant to analytics category•
~50 per cent of the analytics products focus on niche analytics solution areas including vertical-•
specific/OEM bundled analytics
~31 per cent of products representation in BI category; ~19 per cent in marketing analytics•
More than 50 per cent of firms incorporated in 2013 indicating the rapidly growing focus in•
the space
Almost one-third of these firms are already scaled up with employee base of more than 100•
Tier II locations are also emerging in the analytics products landscape with 24 per cent of•
representation
~85 per cent of the product vendors focus on global markets•
Executive Summary
4. 4
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
The in-depth survey analysis presents several interesting trends about the Indian analytics product
market. Some highlights are:
Immense growth opportunity in the analytics market:• Indian product firms have shown a
growth rate of 20-40 per cent in the last few years; several emerging players have witnessed over
100 per cent growth within the first year of launch
Analytics – a definite market for India:• Over 100 Indian analytics focused software product firms
have successfully developed and launched products catering to niche business needs, cut across
vertical-specific, horizontal process-centric and niche applications and platforms
Growing start-up base accelerating the growth:• Four-fold increase in analytics start-ups in the
last four years
Toppriorityfocusareas:• (a) Intuitive user interface, (b) Rapid deployment models and (c) Innovative
pricing models
The key parameters of products benchmarking for analytics involve:
Exhaustive assessment to feature on two grids – (a) Market focus vs Stage of market entry and (b)
Product excellence vs Execution
Market Focus Grid shows a representation of all the product companies as Established vs Emerging
OR Niche vs Cross-vertical product offerings. Key trends of market focus:
~50 per cent of the total analytics firms assessed for PEM offers unique products (with niche or•
cross-vertical focus)
Major verticals include BFSI, manufacturing, retail & CPG, telecom; emerging verticals like education,•
utilities/energy
Business Intelligence Grid features ~8 unique products. Enhanced value proposition throughout BI
products focused on:
Self-service capabilities enabling business users to configure and customise•
Pre defined connectors being used as a differentiator to access information from multiple data•
sources and offer deployments in reduced time span
Marketing Analytics Grid features ~5 unique products. Key trends:
Campaign management products dominated the nominations in the space of marketing•
analytics
Telecom vertical leads the adoption of sophisticated marketing analytics solutions and a high focus•
market segment for Indian product vendors
5. 5
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
Analytics has undergone a transformational journey - from data warehousing and mining to providing
predictive business intelligence. Availability of tools with capabilities to provide businesses with a 360
degree view to operations and customers in a real time environment at desired price points will make
analytics a ‘must-have’ rather than a ‘good-to-have’ solution.
As business leaders continue to appreciate the value derived from implementing adequate analytics
software products, frameworks and tools, it is only but natural that the rapidly growing market
opportunity will give rise to multiple software product companies competing for a share of the revenue
pie globally.
It will be critical for product vendors and solution providers to continue evolving and ride the wave
of transformation with innovative product offerings and business models ensuring greater end user
value and differentiation.
6. 6
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
Executive Summary 3
About Product Excellence Matrix 7
Approach/Methodology 9
Global Analytics Market Overview 13
Indian Analytics Market Overview 15
Indian Analytics Market Trends 16
Section 1 : PEM – Market Focus and Trends 18
: PEM – MF Grid
Section 2 : PEM – Business Intelligence and Trends 20
: PEM – BI Grid
Section 3 : PEM – Marketing Analytics and Trends 22
: PEM – MA Grid
Way Forward 24
Appendix - Firm Highlights and Product Listing Reference 25
Contents
7. 7
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
The NASSCOM PEM initiative
NASSCOM, in partnership with Frost & Sullivan, has rolled out the ‘ProductExcellenceMatrix’ initiative
to benchmark Indian software products across defined categories. NASSCOM will take on the onus
of marketing and providing visibility to firms that feature in the matrix. The programme is designed
to provide:
A platform for the software product firms to gain visibility with the end user segment•
Insights into the competitive scenario and relative positioning in the target market segment•
Help align market strategy to end user dynamics and accelerate growth•
The initiative is the first of the series of steps to create a supportive ecosystem and build a thought
leadership community for Indian software product vendors. The NASSCOM PEM initiative will cover
seven segments in a series, with Phase I recently concluded with opportunity for enterprise mobility
and analytics software products.
8. 8
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
The NASSCOM PEM will cover seven segments – This report
focuses on analytics
The Indian software product ecosystem is rapidly evolving and creating a supportive and sustainable
platform for ISVs. The last decade has witnessed exponential growth in the software product
entrepreneurship across horizontals and industry vertical-specific solutions. ISVs have successfully
developed a strong value proposition to address business needs of global enterprises and monetising
the opportunities with a focused go-to-market approach.
The Product Excellence Matrix (PEM) is an initiative to help create visibility amongst target market
segments thereby catalysing sales and marketing efforts. To ensure parity in the benchmarking
exercise and clear communication of the value proposition to end customers, the product space
has been segregated into seven horizontal and multiple vertical segments. The first set of PEM is
focusedonenterprisemobilityandanalyticssoftwareproducts.Theanalyticsproductsincludesagamut
of sub segments like BI applications, marketing analytics, big data, visualisation and dashboarding
tools, etc.
9. 9
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
The entire assessment and benchmarking exercise has been carried out in a three step process. As
the first step, an aggressive campaign to drive nominations for the analytics and enterprise mobility
was carried out by NASSCOM reaching out to software product firms pan India. The subsequent steps
have been strictly based on the received nominations.
Over 78 nominations were received for the analytics category. However, given the definition of ‘analytics
software’ in the context, certain nominations were found to be more relevant for other forthcoming
categories, providing them the relevant visibility platform rather than diluting/negatively impacting
the value proposition. 64 software products qualified for further process post validation.
Over 60 per cent of the software products were launched since 2012 and have achieved a substantial
revenue and customer base, clearly highlighting the strategic excellence and acceptance of Indian
software products in domestic and global markets. Although a majority of providers are based out
of Bengaluru, there is a remarkable representation of firms based out of non-metro and Tier II cities
emphasising the increasing competitiveness in the space.
64 products qualified in the analytics category
PEM approach – A three-step methodology
10. 10
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
50 per cent of the analytics products focus on niche offerings
Based on the nominations received, the products were bucketed into three categories to create further
parity in relative benchmarking. 50 per cent of the analytics products were focused on niche application
of analytics including vertical-specific offerings, web analytics, infrastructure, network analytics, etc.
while the other 50 per cent offered enterprise BI and marketing analytics functionalities.
Although the software products demonstrated significant success in global markets, revenue and
revenue per employee metrics varied considerably given the disparities in services offered, maturity
of parent brand, target market, deal size, etc. The PEM benchmarking model ensured minimising the
impact of these differences in assessing the strategic and execution excellence of the products.
PEM approach – A three-step methodology
11. 11
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
Exhaustive assessment of firms to feature in two grids
Frost & Sullivan’s team of consultants, analysts and domain experts conducted in-depth assessment of
the qualified nominations. Detailed calls were held with several nominees to get a better understanding
and perspective of the data sent across in the nomination phase. Nominations were grouped in
accordance to sub categories and relatively benchmarked on strategic and implementation excellence
demonstrated in the last Financial Year (FY).
The Product Excellence Matrix has been carefully designed to recognise software products that have
demonstrated excellence in the relevant space of offering, and a total of 27 products were shortlisted.
Some of the shortlisted nominations could not be benchmarked in the PEM but deserved recognition
for their innovative offering and promising value proposition and strategy. Such nominations have
been featured in the market focus grid.
PEM approach – A three-step methodology
12. 12
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
Products benchmarked on product excellence vs execution, and
market entry vs focus
The Product Excellence Matrix benchmarks firms on strategic excellence and execution excellence. A
number of parameters have been considered to relatively assess and rank products. The definition
of parameters and weightages assigned depends on the category/sub category to ensure parity and
relevance of the model. Furthermore, the assessment model ensures minimisation of subjectivity in
relative ranking and is based purely on the data provided in the nomination process.
The market focus grid maps software products based on their stage of market entry (domestic or
global) vis a vis the breadth of offering. While the stage of entry parameters help emerging players
in the category to get a distinct position in the grid from the established products, the market focus
parameters help identify cross-vertical and platform-centric products from those with niche offerings/
market strategy.
PEM approach – A three-step methodology
13. 13
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
Global analytics market – > USD 13 billion opportunity
Scope of analytics products has been evolving rapidly and far beyond conventional reporting based on
data extracted from core enterprise applications like ERP and CRM. CXOs are today cognizant of the
importance of tools to extract real value from internal and external data sources enabling them to
create competitive advantage. The increasing spend on analytics software products offers analytics
products and services providers an attractive market opportunity. Further, the exponentially growing
enterprise data and maturity of big data technologies is opening up multiple new opportunity avenues
for vendors.
Providers in the analytics space are aggressively developing compelling value propositions and using
multipleleverssuchasdomaincapabilities,interoperability,rapiddeploymentmechanismsand bundled
services to create differentiation. A large number of global and Indian players are developing data
exploration products, statistical and reporting tools to monetise the rapidly growing market.
Global analytics market: An overview (1/2)
14. 14
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
Effective data analytics gaining critical importance for
businesses
Enterprises all across the world are exponentially gathering digital data. The data ranges from how
machines and tools are performing, about items in the grocery store, to how packages are arriving
and departing shipping depots and a plethora of other transactional activities. Parallely, with changing
business models, firms are reaching out to a larger number of suppliers, buyers, and customers through
multiple touch points multiplying the real time-data generation.
CXOs well recognise the unprecedented value that data offers when combined and analysed in a holistic
level to understand their business, supplier and consumer relationships. This ubiquitous challenge of
complex data mining and unlocking its value has been eased by the analytics solutions available today,
making it possible to convert the data to insights and actionable information for decision making. The
sophisticated analytic capabilities and intuitive visualisations are driving a profound change in how
marketing, advertising, communications, supply chains, value chains, processes, transactions, and
deals are going to be accomplished.
Global analytics market: An overview (2/2)
15. 15
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
Analytics – Opening up a gamut of opportunities for Indian
software product firms
Analytics – is opening up a huge gamut of opportunities for Indian software product firms. Indian
vendors are developing best-in-class products, platforms and enabling tools suiting various needs of
organisations to gain visibility in the market. More than three times increase in the number of start-
ups from 2008-12 indicates that a new crop of enterprise software start-up is all set to convert zillions
of raw data bytes into useful business insights
As organisations adjust to the rapidly changing digital lifestyle of consumers worldwide, they are
beginning to discover the importance of understanding and envisaging the impact of information
generated from non-traditional sources such as blogs, Facebook posts, tweets, emails, smartphone
applications, electronic sensors, images and YouTube videos.
Analytics not only helps organisations gain a multi-dimensional view of their ecosystem, but also
generates powerful insights that can help them better execute their operations and take well-informed
decisions. Indian vendors are increasingly leveraging advanced data analytics tools and techniques to
provideorganisationswithabetterunderstandingoftheircustomers,competitors,operations,suppliers
and partners. High performance analytics, which previously took days or weeks to perform, can now be
undertaken in seconds, minutes or hours through advanced analytics technologies.
Indian analytics market: An overview
16. 16
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
Innovative offerings focussing on end-to-end customer
business needs
Indian software product vendors have successfully developed products cutting across the BI needs of
organisations. The products and platforms provide for managing of complete data infrastructure issues
like data capturing, data exploration, data storage, data management, statistical data modelling, data
analysis, data delivery, reporting and visualisation. Automation and ease of use of these products,
therefore, enable customers to focus their effort on solving business problems rather than processing
of data.
Highly intuitive and user friendly visualization tools
Intuitive self-service visualizations and customizable dashboards – making it possible for business•
users to develop dashboards and visualisations with minimal support from IT personnel
Rich BI interface with drill down functionalities for senior executives catering to various levels and•
business facets of an organisation
Enhanced focus on ease of deployment and seamless integration
In-built Interfaces with core applications for easy integration and access to enterprise applications•
and other internal and external data sources
Indian analytics market trends
17. 17
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
Pre-built adaptrs for all major core applications and systems, ensuring accelerated integration to•
most source systems
Middleware to provide portability across desktop, web-enabled mobile platforms•
Leveraging Innovative pricing mechanisms to develop strategic customer partnerships
Cloud deployment driven lower TCO•
Pricing models are to gain customer confidence and create long standing relationships through•
outcome-based pricing
Clear business centric ROI articulation and communication•
18. 18
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
The market focus grid highlights product market focus and stage
of entry of the firms
A marked difference is witnessed in the strategic approach of various analytics providers. While a
segment is focused on developing platforms and frameworks that enable enterprises to rapidly build
anddeployapplicationstomeettheiranalyticsneeds,theothersegmentisdevelopingindustry-specific
or niche business function-specific applications. Providers have demonstrated significant value in both
the approaches translating to revenue and new customer growth.
The Indian provider landscape consists of a mix of established players which have a strong reference
customer base and brand name as well as a large number of emerging and promising providers. Given
the smaller revenue base, several emerging players are witnessing over 100 per cent YoY growth in
domestic and global markets. The established players are also continuously developing product variants
or enhancing products with new functionalities to ensure competitiveness.
PEM: Market focus trends
19. 19
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
PEM: Market Focus
20. 20
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
Business intelligence emerging as a revolutionary analytical tool
The need to harness useful information and unlock its potential and value to the organisation is
immense, and it can significantly help in improving the top line and bottom line. Business Intelligence
(BI) is concerned with data analysis to improve operational performance and competitiveness of
the organisation. With increasing volume of enterprise data scattered across disparate sources, the
dependence on specialised methods and tools is very high.
Several Indian software vendors have developed products that are domain-agnostic and can be
implemented across verticals catering to enterprise-wide data analysis and reporting needs. They
provide for transforming large-scale data into informative visualisations in real-time, without human
intervention. Nearly one third of the nominations were business intelligence tools and products,
highlighting the increased focus on market opportunity. The products capture data from multiple
heterogeneous sources and provide for intuitive and user-friendly UI facilitating decision making
throughout the organisation from top management to tactical and operational levels.
PEM: Enterprise business intelligence trends
21. 21
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
PEM: Enterprise Business Intelligence
22. 22
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
Marketingintoday’scompetitiveenvironmentdemandsin-depthunderstandingofthebuyerandbuying
behaviour. The role of CMOs is to develop a strategy that does not interrupt and persuade customers
but engages, motivates and satisfies needs through an integrated and holistic go-to-market approach.
Marketing analytics plays a vital role in providing appropriate insights at the right time to help business
leaders take well-informed decisions based on a 360 degree view of customer. Marketing analytics is
viewed as an enterprise-wide tool for strategic and tactical analysis of product offerings, customer
behaviour and needs, promotions and marketing initiatives.
While global analytics players pose stiff competition and have invested significantly in developing
comprehensive marketing analytics solutions, Indian players have been successful in identifying and
monetising opportunities in the global markets. Indian product vendors have developed a bouquet of
offerings around marketing analytics encompassing campaign/promotions management, customer
profiling, usage pattern analysis, behavioural analytics, social media and sentiment analytics,
predictive analytics.
Marketing analytics enables CMOs to make data-driven decisions
PEM: Marketing analytics trends
23. 23
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
PEM: Marketing Analytics
24. 24
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
Analytics has transformed from data warehousing and mining tools to providing real-time role-based
business intelligence. The products demonstrate capabilities to provide businesses with a 360 degree
view to operations and customers in today’s dynamic business environment. The criticality of enhanced
analytics to decision makers, availability of the solutions at affordable price points and maturity of
cloud-based deployments will only make the solutions a ‘must-have’ rather than a ‘good to have’
solution in the enterprise IT landscape.
As business leaders continue to appreciate the value derived from implementing adequate analytics
software products, frameworks and tools, it is only but natural that the rapidly growing market
opportunity will give rise to multiple software product firms competing for a share of the revenue pie
globally. It will be critical for product vendors and solution providers to continue evolving and ride the
wave of transformation with innovative product offerings and business models ensuring greater end
user value and differentiation. The way forward will demand greater in-built domain-specific analytical
functionalities, predictive capabilities, richer visualisations and rapid seamless integration within the
increasinlgly complex IT landscape.
Analytics on a transformational path – from a ‘good to have’ to a
‘must have’ solution
The way forward
25. 25
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
PEM: Firm highlights (market focus)
Appendix
26. 26
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
PEM: Firm highlights (market focus)
Appendix
27. 27
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
PEM: Firm highlights (market focus)
Appendix
28. 28
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
PEM: Firm highlights (business intelligence)
Appendix
29. 29
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
PEM: Firm highlights (business intelligence)
Appendix
30. 30
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
PEM: Firm highlights (marketing analytics)
Appendix
31. 31
India – A Hub for Analytics Products: Analytics Product Excellence Matrix
Declaration
The PEM grids are a result of a benchmarking exercise done by Frost & Sullivan for NASSCOM•
The benchmarking exercise was carried out only on firms that sent in their nominations, not on•
the entire Indian products industry
The position of a firm on the grid was determined through an understanding of their growth trends,•
capabilities, strength of their offerings, and achieved business success
While Frost & Sullivan did get a very good understanding of the quality and effectiveness of the•
products, they did not conduct a product evaluation involving onsite product audits
The decision to feature any firm, along with their position in the grid remains at the sole discretion•
of Frost & Sullivan
NASSCOM and Frost & Sullivan reserves the right to change the approach to future iterations of•
this exercise
Frost & Sullivan Lead: Nishchal Khorana, Head - Consulting, ICT, Frost & Sullivan
(Email: nishchal.khorana@frost.com)
NASSCOM Lead: Achyuta Ghosh, NASSCOM (Email: product@nasscom.in)
Appendix
32. International Youth Centre
Teen Murti Marg, Chanakyapuri
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T 91 11 2301 0199 F 91 11 2301 5452
research@nasscom.in
www.nasscom.in