Mobile & Social are a natural fit together, but there are many mistakes you should avoid when you engage in Facebook marketing - especially when it is shown on a mobile phone. Learn about the mistakes you should avoid when marketing and engaging your audience on Facebook mobile and other mobile social networks.
Subi Ghosh – 4 Absolute Truths About Modern Automotive Social MediaSean Bradley
When it comes to strategy on social media, there are things that work and things that don’t. Some things that worked yesterday don’t work today but may work again tomorrow. A lot of it has to do with goals. Style, demographics, brand, and intentions have a lot to do with it as well. Opinions about the “right” and “wrong” ways of doing social are often in conflict. There are, however, four things that any reputable social media company would agree upon.
Social Media Hospitality Best Practices for The Bricton Group by Elly DeutchElly Deutch Moody
Learn about the hospitality industry in social, best practices, and specific strategy suggestions for The Bricton Group from my presentation on August 19, 2013
20 Ideas for Marketing your Destination with Social MediaSarah Page
Presentation given during the 2014 Nebraska Tourism Conference in North Platte, NE on ways to use social media tools and channels to help in promoting destinations to visitors.
Subi Ghosh – 4 Absolute Truths About Modern Automotive Social MediaSean Bradley
When it comes to strategy on social media, there are things that work and things that don’t. Some things that worked yesterday don’t work today but may work again tomorrow. A lot of it has to do with goals. Style, demographics, brand, and intentions have a lot to do with it as well. Opinions about the “right” and “wrong” ways of doing social are often in conflict. There are, however, four things that any reputable social media company would agree upon.
Social Media Hospitality Best Practices for The Bricton Group by Elly DeutchElly Deutch Moody
Learn about the hospitality industry in social, best practices, and specific strategy suggestions for The Bricton Group from my presentation on August 19, 2013
20 Ideas for Marketing your Destination with Social MediaSarah Page
Presentation given during the 2014 Nebraska Tourism Conference in North Platte, NE on ways to use social media tools and channels to help in promoting destinations to visitors.
After acquiring several geosocial networks, Facebook has launched Nearby, its own local search tool. Personalized search results are influenced by users’ friends’ check-ins, recommendations, and likes. This POV introduces Facebook Nearby and provides supplemental materials covering competitors like Foursquare and Yelp, as well as steps for brand implementation.
Nonprofit organizations are benefiting from the community-building and cultivation possibilities of having a presence on Facebook. This presentation offers some introductory lessons on setting-up your Facebook Page or Group as well as communication guidance for use.
How and why you should spend money on facebook.Anyssa Jane
Do you have a Facebook Business Page? Or don't have one but know you should if you are in business?
There are alot of ways to engage with your customers on Facebook, if you have doubts about your customers being there, please click and engage with this slide share. There are many ways to target the right customers with the right offer! Facebook makes it easy to use your marketing dollars in a targeted intelligent way. If you are not spending at least $30 of your marketing budget a month on Facebook you may be missing out on your easiest way to build your customer base, business culture and easiest sales. Be curious and investigate the opportunities!
7 social tips for hr pros and recruiters to help you navigate the social watersGet Your Buzz On
The social world is changing daily. With Facebook, Twitter, Instagram and LinkedIn, for example, making regular changes, it’s a never-ending job for those who specialize in social media marketing. Daunting for those unfamiliar with it to navigate it’s sometimes murky and alternately turbulent waters. Disappointing to those hoping to leverage it’s power to locate top candidates who often spend much of their time on social platforms. Here's 7 Tips to make navigating those waters far easier.
Curveballs and Cartwheels: Staying ahead in a Social MarketplaceJennifer Zick
Social media doesn’t stand still, and neither should your social marketing program. Join us for a dynamic panel conversation, led by Jennifer Zick, Senior Director of Marketing for Magnet 360 and President of the Business Marketing Association of Minnesota.
Hear from a diverse group of thought leaders representing B2B and B2C expertise, as we discuss the very latest in social media opportunities, challenges, and best practices, including:
Similarities and nuances in social media programs across industries and business models;
The importance of staying nimble to stay competitive;
The role of mobile in delivering a truly integrated customer experience;
Social platform integration for consistent brand and user experience;
Sustainable social programs that integrate sales and marketing teams and activities.
Panelists Include:
Jen Boyles, Social Strategy Director, OLSON
Rebecca Gutierrez, Social Product Marketing Manager and Cartwheel Marketing Lead at Target
Mike O'Neil, Founder & President Integrated Alliances (Forbes & Linkedin top 50)
Erik Odland, Web Strategy Marketing Manager, Cargill
After acquiring several geosocial networks, Facebook has launched Nearby, its own local search tool. Personalized search results are influenced by users’ friends’ check-ins, recommendations, and likes. This POV introduces Facebook Nearby and provides supplemental materials covering competitors like Foursquare and Yelp, as well as steps for brand implementation.
Nonprofit organizations are benefiting from the community-building and cultivation possibilities of having a presence on Facebook. This presentation offers some introductory lessons on setting-up your Facebook Page or Group as well as communication guidance for use.
How and why you should spend money on facebook.Anyssa Jane
Do you have a Facebook Business Page? Or don't have one but know you should if you are in business?
There are alot of ways to engage with your customers on Facebook, if you have doubts about your customers being there, please click and engage with this slide share. There are many ways to target the right customers with the right offer! Facebook makes it easy to use your marketing dollars in a targeted intelligent way. If you are not spending at least $30 of your marketing budget a month on Facebook you may be missing out on your easiest way to build your customer base, business culture and easiest sales. Be curious and investigate the opportunities!
7 social tips for hr pros and recruiters to help you navigate the social watersGet Your Buzz On
The social world is changing daily. With Facebook, Twitter, Instagram and LinkedIn, for example, making regular changes, it’s a never-ending job for those who specialize in social media marketing. Daunting for those unfamiliar with it to navigate it’s sometimes murky and alternately turbulent waters. Disappointing to those hoping to leverage it’s power to locate top candidates who often spend much of their time on social platforms. Here's 7 Tips to make navigating those waters far easier.
Curveballs and Cartwheels: Staying ahead in a Social MarketplaceJennifer Zick
Social media doesn’t stand still, and neither should your social marketing program. Join us for a dynamic panel conversation, led by Jennifer Zick, Senior Director of Marketing for Magnet 360 and President of the Business Marketing Association of Minnesota.
Hear from a diverse group of thought leaders representing B2B and B2C expertise, as we discuss the very latest in social media opportunities, challenges, and best practices, including:
Similarities and nuances in social media programs across industries and business models;
The importance of staying nimble to stay competitive;
The role of mobile in delivering a truly integrated customer experience;
Social platform integration for consistent brand and user experience;
Sustainable social programs that integrate sales and marketing teams and activities.
Panelists Include:
Jen Boyles, Social Strategy Director, OLSON
Rebecca Gutierrez, Social Product Marketing Manager and Cartwheel Marketing Lead at Target
Mike O'Neil, Founder & President Integrated Alliances (Forbes & Linkedin top 50)
Erik Odland, Web Strategy Marketing Manager, Cargill
Why You Should Adopt A Mobile-First Mindset in 2016Happy Marketer
Being "Mobile-First" is one of the most popular buzzwords in the Digital Marketing circles at the moment, but do you really understand what it could mean to you and your business?
Through this SlideShare, understand what it means to be truly "Mobile-First" and why it is important that you should adopt this mind-set immediately!
Similar to Improving your Mobile-Social Interaction - On Facebook & Other Social Networks (20)
This talk was first delivered at #MozCon 2019 by Cindy Krum (@Suzzicks). It reveals a theory about Google's Mobile-First Indexing that posits the idea that the change was more about organizing the world's information around the Knowledge Graph. It also suggests that Google may now be indexing units that are smaller than pages or URLs that we are calling #Fraggles (a Fragment + a Handle).
Gaming Sites Getting Mobile Friendly in a Post Mobilegeddon World -- EiG Berl...Suzzicks
This presentation reviews what gaming companies need to know about ranking their websites and apps well in Google mobile searches after the Mobile-Friendly update. Mobile-Friendly is a moving target, and Google is giving more top rankings to Featured Rich Snippets, Answers and other curated content. This presentation reviews what you need to know to get your websites and apps there, ranking number 1.
Why Deep Linking is the Next Big Thing: App Indexing - SMX East 2015Suzzicks
Emily Grossman's deck on app indexing from SMX East 2015 in New York. This deck covers:
- Why App Indexing?
- Google App Indexing for Android and iOS
- Apple Search App Indexing
Life After Mobilegeddon: App Deep Linking Strategies - Pubcon October 2015Suzzicks
Emily Grossman's deck from Pubcon (Las Vegas) in October 2015 on App Deep Linking strategies after the 4/21 Mobile Friendly update. This deck covers:
- App Packs in Google Search
- Google App Indexing for Android & iOS
- Apple App Indexing
- Deep Linking for Email and Social Media
With Google's algorithm mobile change, Cindy will walk you through the changes, what they mean for your site and its rankings, and what you should be focusing on going forward.
Cindy Krum is the CEO and Founder of MobileMoxie, LLC, and author of Mobile Marketing: Finding Your Customers No Matter Where They Are. She brings fresh and creative ideas to her clients, and regularly speaks at US and international digital marketing events.
The Future of Mobile SEO - SMX Munich 2015Suzzicks
This presentation is about how advanced mobile SEO tactics for driving rankings and web traffic from Google. It talks about things you need to know for Single Page Web Apps, App SEO, Deep Linking, Google Cards and Google Now, and the future of mobile SEO for predictive search and wearables - The future is about Feeds, Schema, and getting into Universals, Google Card Results and Google Now.
Mobile SEO Geekout: Learn what to do and how to plan for mobile searchSuzzicks
This presentation outlines what you need to know to achieve mobile SEO success - Ranking well and Driving successful Google mobile traffic for phones and tablets. Cindy Krum, CEO of MobileMoxie originally presented this at #MozCon 2014 in front of an audience of 1,300 peers.
Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
Skye Residences | Extended Stay Residences Near Toronto Airportmarketingjdass
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Accpac to QuickBooks Conversion Navigating the Transition with Online Account...PaulBryant58
This article provides a comprehensive guide on how to
effectively manage the convert Accpac to QuickBooks , with a particular focus on utilizing online accounting services to streamline the process.
India Orthopedic Devices Market: Unlocking Growth Secrets, Trends and Develop...Kumar Satyam
According to TechSci Research report, “India Orthopedic Devices Market -Industry Size, Share, Trends, Competition Forecast & Opportunities, 2030”, the India Orthopedic Devices Market stood at USD 1,280.54 Million in 2024 and is anticipated to grow with a CAGR of 7.84% in the forecast period, 2026-2030F. The India Orthopedic Devices Market is being driven by several factors. The most prominent ones include an increase in the elderly population, who are more prone to orthopedic conditions such as osteoporosis and arthritis. Moreover, the rise in sports injuries and road accidents are also contributing to the demand for orthopedic devices. Advances in technology and the introduction of innovative implants and prosthetics have further propelled the market growth. Additionally, government initiatives aimed at improving healthcare infrastructure and the increasing prevalence of lifestyle diseases have led to an upward trend in orthopedic surgeries, thereby fueling the market demand for these devices.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
What are the main advantages of using HR recruiter services.pdfHumanResourceDimensi1
HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
9. Don’t Be Too Invasive
• Phones are the most
personal device
• Know more than you
show
• Capitalize on your
audience intelligence
with tact and diplomacy
15. Other Core Concepts
• All Social Apps that Show Web Links BECOME
Mobile Browsers when Links are Clicked
• Social Communication Moves Between Web
and Apps Often
• Most Users Don’t Know the Difference
Between Mobile Web and Mobile Apps or
Between Ads, Promoted Posts & Regular Posts
• Mobile Habits Vary from Person to Person
• Lack of Planning & Testing for Mobile Social is
the Biggest Problem
21. (Mobile site on a desktop = bad user experience)
Twitter Link
Clicked from
Desktop….goes
to the m.DOT
site
Not Sharing the Canonical Link
22. Missing Landing Page Functionality
The
JavaScript
that controls
these
buttons does
not work in
the Facebook
App. Clicking
on the Ad
gets you to a
tool that is
broken.
31. Mobile Redirection Misses FB
Browser
There is a
mobile page,
but this is not
it. The
redirection is
not catching
Facebook as
a mobile
browser.
32. Mobile Redirection Misses FB
Browser
This is the mobile page on
m.nylabone.com. It has user-
agent detection and redirection
that should be updated.
33.
34. Missing Landing Pages/Meaningless
Redirects DUDE!!!DUDE!!!
Where isWhere is
Crash ‘nCrash ‘n
Burn !?!?!?Burn !?!?!?
!!
I wantedI wanted
to play ato play a
FreeFree
DestructioDestructio
n Game!n Game!
&*^&%&*^&%
%#@!#@)*!%#@!#@)*!
~&&^$@##~&&^$@##
$$^$$^
DUDE!!!DUDE!!!
Where isWhere is
Crash ‘nCrash ‘n
Burn !?!?!?Burn !?!?!?
!!
I wantedI wanted
to play ato play a
FreeFree
DestructioDestructio
n Game!n Game!
&*^&%&*^&%
%#@!#@)*!%#@!#@)*!
~&&^$@##~&&^$@##
$$^$$^
39. Key Takeaways
• Test Interaction with Devices
– On Phones
– On Tablets
– iOS & Android
– Landscape & Portrait
– Completing the Call to Action
AND………
40.
41. Key Takeaways
• Test Interaction with Devices
– On Phones
– On Tablets
– iOS & Android
– Landscape & Portrait
– Completing the Call to Action
• Check Redirects/Responsive Design
• Check Content
– Make Buttons Big Enough
– Make Landing Pages Super Fast
– Have a Meaningful Call to Action
– All the Functionality is Working
42. Cindy Krum
CEO & Founder,
MobileMoxie
cindy@mobilemoxie.com
2 Months Free MobileMoxie
Tools with This Promo Code:
ZENITH2014
www.mobilemoxie.com/register
For More Info:
Only for m.sites
Shared from mobile but clicked from desktop…..
Either always share desktop links, if UA redirection is only one way, or create 2 way redirection
Ads, promoted posts and sponsored stories are eligible to show up in News Feed on both desktop and mobile. If you would like more control over ad placement, use Power Editor.
Apps can also be promoted and targeted by device.
If your FB ad is successful, people will use the FB browser like a mobile browser. Problem is, no matter how many pages deep they are in their engagement with your brand, if they hit the back button, they are back to FB. Over ride this with your own back button – big on the page so they see it. Especially important for shopping portals where there is a lot of looking at end-level then going back to search results
FB does not have the Text only button like Safari and not everyone knows how to open a link in Safari.
