This document summarizes a presentation about immigrant entrepreneurs in the healthy food network in Southern New England. It discusses the regional food network and suppliers/distributors like the Northeast Produce Center. It also discusses in-store operations at corner stores like new displays and refrigerators to increase visibility and accessibility of healthy foods. Finally, it discusses downstream customer demand and the role of governments and non-profits in promoting healthy foods through signage, youth programs, and organizations like MAPC/GBACS.

1. IMMIGRANT ENTREPRENEURS IN THE HEALTHY
FOOD NETWORK
Southern New England APA
October 21, 2016

2. PRESENTERS
• Ron Fishman, Healthy Chelsea,
Massachusetts General Hospital
• Dimple Rana, Healthy Community
Initiatives, City of Revere, MA
• Melissa Walsh, Community
Engagement, The Neighborhood
Developers
• Kathryn Madden, Community
Development & Planning, Clark
University

3. NEIGHBORHOOD STORES & HEALTHY FOOD
Distribution Networks Local Retail Markets
Signage to Draw CustomersIn Store Presentation
source: VITA Health & Wellness, Stamford, CT

4. Hunts Point
(30 miles)
CT Regional Market
(80 miles)
REGIONAL FOOD NETWORK
Farms within 40 miles
Wholesale Produce
Markets
Imported
Food
Wholesale
Farms
Wholesale
Markets
Distributors
Retail
Markets
Local
Gardens
Table
source: VITA Health & Wellness, Stamford, CT; Chicago Metropolitan Agency
Retail Markets
UpstreamDownstream
Role of Govt./
Non-Profits

5. UPSTREAM: SUPPLIERS & DISTRIBUTORS
N.E. Produce Center
Chelsea, MA

6. UPSTREAM: SUPPLIERS & DISTRIBUTORS
N.E. Produce Center, Chelsea, MA

7. UPSTREAM: SUPPLIERS & DISTRIBUTORS
www.terminalmarkets.com/neweng.htm/; www.permanser.com/listingdetails.cfm?propertyID=284&pagetitle=Recent%20Transactions
N.E. Produce Center, Chelsea, MA
Famous Produce, Inc., Everett, MA

8. UPSTREAM: SUPPLIERS & DISTRIBUTORS
Chelsea Corner Stores: How produce is obtained
Source: Thorndike and Fishman, Corner Store Owners’ Survey
I pick up
67%
I pick up and it is
delivered*
17%
I pick up & others
pick up for me
8%
It is delivered*
8%
*Jobber

9. IN STORE OPERATIONS
Source: Thorndike and Fishman, Corner Store Owners’ Survey
Lack of turn over and need to cull produce

10. IN STORE OPERATIONS
Source: Thorndike and Fishman, Corner Store Owners’ Survey
New display tables and refrigerator units, Low Price Grocery, Chelsea, MA

11. IN STORE OPERATIONS
Source: Thorndike, March 2015
Visibility: Chelsea Corner Store A
BEFORE
Visibility: Chelsea Corner Store A
AFTER

12. IN STORE OPERATIONS
Display: AB Tineo Entrance
BEFORE
Display: AB Tineo Entrance:
AFTER
Source: Thorndike and Fishman, Corner Store Owners’ Survey

13. IN STORE OPERATIONS
Refrigerator units, Revere, MA

14. IN STORE OPERATIONS
Point of Sale, Revere, MA

15. DOWNSTREAM: CUSTOMER DEMAND
Doorway Decals
Source: Revere on the Move, Thorndike and Fishman, Corner Store Owners’ Survey

16. DOWNSTREAM: CUSTOMER DEMAND
Source: Revere on the Move, Thorndike and Fishman, Corner Store Owners’ Survey
Traffic-light Shelf Labels

17. DOWNSTREAM: CUSTOMER DEMAND
Source: Thorndike, March 2015
In Store Signage

18. DOWNSTREAM: CUSTOMER DEMAND
Source: Healthy Chelsea Youth Food Movement
Youth Food Movement Cooking and Taste Testing

19. DOWNSTREAM: CUSTOMER DEMAND
Source: Healthy Chelsea Youth Food Movement

20. ROLE OF GOVERNMENT + NON-PROFITS
MAPC/GBACS

21. ROLE OF GOVERNMENT + NON-PROFITS