1. Ifechi Akaniru
akaniruifechi@gmail.com
EDUCATION: University of South Florida, Tampa, FL Overall GPA: 3.88/4.0 Major GPA: 4.0
Bachelor of Science in Business Administration Graduation date: May 2016
Majors: Marketing/Finance, Minor: Psychology
STUDY ABROAD: Florence Institute of the Arts; Florence, Italy (May 2013 – June 2013)
COURSES: Global Information Systems; Art of the Italian Family Business
WORK/VOLUNTEER EXPERIENCE
Raymond James Financial Marketing Research Intern January 2016 – May 2016
 Performed research and reporting to uncover insights, create stories of clients’ needs, and gain competitive intelligence
 Received training in SQL used to pull data for consumer insights surveys for over 1,300 potential clients
 Managed a Customer Relationship Management tool with data on over 100,000 potential clients
 Leveraged analytical skill gained from Marketing Research course in which SPSS software and Qualtrics were used
Raymond James Financial Operations Service Delivery Intern May 2015 – August 2015
 Led project to educate team on AGILE Project Management
 Built surveys to assess success of internal quality program; Utilized analysis to make recommendations for program
 Designed newsletters and blog posts for companywide consumption
 Participated in various team and independent projects involving analyzing and organizing large quantities of data through
creating Access databases and other means, and providing feedback on training and development programs
USF Tampa Bookstore Seasonal Sales Associate August 2013 – December 2015
 Communicate with students on sales floor to aid them in buying textbooks
 Organize online orders in preparation for shipping
 Assisted the bookstore in the sale of over 72,000 items to over 35,000 customers in Fall 2014
Alpha House of Tampa Women’s Shelter Holiday Drive Manager December 2013
 Initiated and managed a contest that led to the collection of over 100 items for Alpha House
LEADERSHIP & INVOLVEMENT
USF American Marketing Association Hershey’s Case Competition Team August 2015 – Present
 Created survey questions, assisted in formulating focus group scripts, and conducted in-depth interviews for Case Team
 Developed potential marketing initiatives and assisted in proofreading and formatting Case Competition proposal
CARD Autism Champions at USF President/Board Liaison/Social Media Chair June 2014 – May 2016
 Conducted research and interviews to create a strategic marketing plan for the Center for Autism and Related Disabilities
 Lead, develop and organize volunteer and club projects; Communicate up-to-date information on the activities and
progress of “CARD Autism Champions at USF” to CARD Board Members through attendance at Board meetings
 Update CARD Autism Champions social media pages to market club initiatives and keep members informed
USF Business Honors Program Volunteer Coordinator (2013-2014) August 2012 – May 2016
 Built relationships with student organizations to gather volunteers for “Corporate Kilometers”, a charity 5K
 Prestigious program that provides rigorous coursework and learning opportunities to select business students
USF Bulls Business Community (BBC) Community Service Committee Chair August 2012 – May 2014
 Led and recruited students for community service events such as the “Tampa Bay Heart Walk” and “Relay for Life”
 Communicated with various organizations to determine best way to fulfill their volunteer needs (began work in 2013)
 Living Learning Community for high-achieving business students
HONORS/AWARDS:
 USF Muma College of Business Dean’s List January 2013 – May 2016
 25 Under 25 Award - Recognized for Outstanding Leadership and Community Service March 2016
 Lynn Pippenger Endowed Scholarship January 2015
 National Achievement Scholar May 2012