Ideas and Plans is a strategic consultancy that focuses on innovation and incubation in the mobile and telecom industries. It provides early-stage startup fundraising, business and corporate development, marketing, and product management services. The firm has experience incubating new telecom technologies and can help execute rapid company expansion. It works with entrepreneurs, growing companies, private equity funds, operators, and equipment vendors.

1. Ideas and Plans Firm Overview Contact: Sanjay Jhawar, Partner [email_address] 617 794 0442 Based in Chicago www.ideasandplans.com

3. Who is Ideas and Plans? David Hose Board Member JumpTap, Buzzwire, Useful Networks, PublicEarth Advisory Boards Rave Wireless, NIM, SnapVine, m:metrics, Roundbox, Azteq, Scanbuy Prior experience Openwave Chief Development Officer GM Client Business SignalSoft Founder/CEO through IPO & acquisition by Openwave Intrado/SCC VP Engineering Perry LaForge Founder & Chair CDMA Development Group (CDG) Board Member inOvate, FusionOne, Transaction Wireless, Nextivity Advisory Boards Rosum, Roundbox, Tensorcom, Scintera Wireless, Bitfone (sold to HP), Wichorous Prior experience Co-Founder inCode Telecom Group Kodiak Networks Sanjay Jhawar BridgePort Networks SVP, Marketing & BD Venture Capital EIR - St. Paul VC, VP Wireless - CIR Ventures Microsoft Mobile Internet Director, Prog. Management Sendit AB (mobile email) VP Marketing & BD (exit to Microsoft in 1999) Motorola Devices European Bus. Mgr - smart phones/data WAP Forum Founding Board Member Eric McCabe JumpTap VP Marketing & Co-chair, Mobile Search Group, Mobile Marketing Association Openwave Director of Marketing Signalsoft VP Marketing & Board member for Location Interoperability Forum US West: Associate Director, Corp. Strategy Pittiglio, Rabin, Todd & McGrath (PRTM) Lead Partner over 18 years during growth from 6 to 400 employees Early roles at Qualcomm, Airtouch/PacTel, Conner Peripherals Network of Senior Level Industry Affiliates

4. Who do we serve? Growing mid/ late stage companies Private Equity Funds Angel Investors Network Operators/ xVNOs Established Telecom Equipment Vendors Venture Capital Funds Entrepreneurs & founders Affiliate Individual Consultants

11. Current Practice Areas Telecom Web Services & Web 2.0 / Voice 2.0 Applications Location & Maps Fixed Mobile Convergence & Fixed Mobile Substitution Media and Advertising Social Networks & Interactive Marketing Online and Mobile Video

14. Early stage projects - engagements begun before the A round Media services company - streaming Internet content — including audio, video and live radio — to mobile phones Matrix Partners, Spark Capital General Catalyst, Redpoint, BCE Capital, WPP, Valhalla Polaris Venture Partners, Advanced Technology Ventures Location and presence content enabler for content and service providers to receive subscriber context securely across different mobile networks Mobile Search - hosted, pure-mobile search solution for wireless operators to build advertising businesses Brings voice and mobility to social networks. Users safely communicate in their own voices with their online community. Any cell phone, any carrier. First Round Capital, DFJ Mission & business critical backhaul & premise access services to major wireless carriers, enterprises and government agencies. NASDAQ: FTWR inCode Telecom – complete strategic consulting for a wireless world. Acquired by VeriSign A mobile internet software and services company bringing voice and messaging, open Web browsing, and personalized services to a growing number of loyal users around the world, including leading figures in politics, business, and popular culture Acquired by Microsoft Comprehensive mobile solutions portfolio for wireless operators that profitably increases community/group-based communications. The Kodiak Connected Portfolio™, includes Conferencing, Messaging, Presence and Contact Management, and Push to Talk (PTT). Kleiner Perkins, Redpoint A WiMAX basestation architecture company Redpoint, Accel An indoor based digital repeater system utilizing OFDM (stealth mode) Goldman Sachs, ATV, Revolution Ventures

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