The document discusses IBM's MobileFirst platform for developing and managing enterprise mobile applications. It describes how the platform addresses key challenges around securely developing mobile apps, engaging customers through personalized mobile experiences, and continuously delivering app updates. It provides examples of how companies like MTR and Tangerine Bank have used MobileFirst to improve productivity, customer service, and security.
The document provides an overview of IBM MobileFirst. It discusses IBM being named a leader in mobile enterprise application platforms and application security testing. It then summarizes IBM Worklight, a mobile application platform that speeds development, integration, and management of mobile applications. It provides an overview of IBM Worklight capabilities including development tools, application security, analytics, and management capabilities. It also discusses building multi-platform applications with a shared codebase using IBM Worklight.
IBM InterConnect 2013 Mobile Keynote: Marie WieckIBM Events
The document discusses the growing importance and impact of mobile devices. It notes that mobile adoption continues to explode, with mobile changing interactions across industries like banking, travel, government, and more. It also discusses how mobile is changing how individuals get things done. The document then summarizes some business and IT challenges that these trends bring, like app integration, infrastructure complexity, privacy/security, and the need for new processes and designs. It outlines findings from a study that show how "mobile leaders" are addressing these challenges differently than others. Finally, it discusses how IBM can help organizations build a mobile enterprise agenda with offerings like MobileFirst.
This document discusses IBM's MobileFirst strategy and approach to defining a digital strategy for businesses. It emphasizes that a digital strategy should not treat technology in isolation but should focus on creating a seamless experience for customers across mobile, cloud, social and other technologies. It also outlines key trends like the growth of mobile devices and Internet of Things, and how IBM helps businesses transform their strategy and operations, build multi-platform mobile apps, leverage analytics and more to capitalize on new opportunities in a mobile-first world.
IBM MobileFirst and Case Studies_Frank Müller_IBM Symposium 2013IBM Switzerland
The document discusses IBM's MobileFirst approach and portfolio. It highlights key mobile trends including increased mobile commerce and social networking. It outlines challenges for developing mobile solutions, such as supporting multiple platforms and devices. The document then summarizes IBM's MobileFirst offerings including analytics, security, management tools and industry solutions. It provides an overview of IBM's recommended journey for clients to embark on a mobile strategy, including workshops, pilots and full implementation. Finally, it shares two customer case studies about developing mobile apps for sales support and product configuration.
This document provides a summary of a presentation on enterprise mobility strategies. It discusses defining business value through improved customer engagement and productivity. Challenges include managing diverse mobile devices and platforms. Examples show transforming processes like purchasing and customer service through mobile apps. IBM's MobileFirst portfolio provides tools across the development lifecycle to build, deploy and manage mobile apps.
Kevin Benedict, Senior Analyst for Digital Transformation and Mobility at Cognizant, and Susan Miller, Chief Strategy Officer at AnyPresence, explore the ways companies can achieve an information advantage through digital and organizational transformation.
The document provides an overview of IBM's MobileFirst portfolio and the IBM Worklight mobile application platform. It discusses how Worklight can help speed the development, testing, integration and management of mobile applications. It demonstrates Worklight's console for app version management, analytics dashboards, and the Application Center for centralized app distribution and feedback. It also shows how Worklight integrates with IBM Endpoint Manager for unified mobile device and application management.
This document discusses IBM's MobileFirst platform for enabling enterprise mobility strategies. It highlights that mobile is transforming enterprise strategies and requiring new approaches to IT. IBM MobileFirst provides apps, infrastructure, and engagement capabilities designed exclusively for mobile that are personalized, secure, and convenient. It allows enterprises to put mobile first for new ways to work, engage customers, and move forward by rapidly deploying high-quality apps and securely managing the entire mobile enterprise.
The document provides an overview of IBM MobileFirst. It discusses IBM being named a leader in mobile enterprise application platforms and application security testing. It then summarizes IBM Worklight, a mobile application platform that speeds development, integration, and management of mobile applications. It provides an overview of IBM Worklight capabilities including development tools, application security, analytics, and management capabilities. It also discusses building multi-platform applications with a shared codebase using IBM Worklight.
IBM InterConnect 2013 Mobile Keynote: Marie WieckIBM Events
The document discusses the growing importance and impact of mobile devices. It notes that mobile adoption continues to explode, with mobile changing interactions across industries like banking, travel, government, and more. It also discusses how mobile is changing how individuals get things done. The document then summarizes some business and IT challenges that these trends bring, like app integration, infrastructure complexity, privacy/security, and the need for new processes and designs. It outlines findings from a study that show how "mobile leaders" are addressing these challenges differently than others. Finally, it discusses how IBM can help organizations build a mobile enterprise agenda with offerings like MobileFirst.
This document discusses IBM's MobileFirst strategy and approach to defining a digital strategy for businesses. It emphasizes that a digital strategy should not treat technology in isolation but should focus on creating a seamless experience for customers across mobile, cloud, social and other technologies. It also outlines key trends like the growth of mobile devices and Internet of Things, and how IBM helps businesses transform their strategy and operations, build multi-platform mobile apps, leverage analytics and more to capitalize on new opportunities in a mobile-first world.
IBM MobileFirst and Case Studies_Frank Müller_IBM Symposium 2013IBM Switzerland
The document discusses IBM's MobileFirst approach and portfolio. It highlights key mobile trends including increased mobile commerce and social networking. It outlines challenges for developing mobile solutions, such as supporting multiple platforms and devices. The document then summarizes IBM's MobileFirst offerings including analytics, security, management tools and industry solutions. It provides an overview of IBM's recommended journey for clients to embark on a mobile strategy, including workshops, pilots and full implementation. Finally, it shares two customer case studies about developing mobile apps for sales support and product configuration.
This document provides a summary of a presentation on enterprise mobility strategies. It discusses defining business value through improved customer engagement and productivity. Challenges include managing diverse mobile devices and platforms. Examples show transforming processes like purchasing and customer service through mobile apps. IBM's MobileFirst portfolio provides tools across the development lifecycle to build, deploy and manage mobile apps.
Kevin Benedict, Senior Analyst for Digital Transformation and Mobility at Cognizant, and Susan Miller, Chief Strategy Officer at AnyPresence, explore the ways companies can achieve an information advantage through digital and organizational transformation.
The document provides an overview of IBM's MobileFirst portfolio and the IBM Worklight mobile application platform. It discusses how Worklight can help speed the development, testing, integration and management of mobile applications. It demonstrates Worklight's console for app version management, analytics dashboards, and the Application Center for centralized app distribution and feedback. It also shows how Worklight integrates with IBM Endpoint Manager for unified mobile device and application management.
This document discusses IBM's MobileFirst platform for enabling enterprise mobility strategies. It highlights that mobile is transforming enterprise strategies and requiring new approaches to IT. IBM MobileFirst provides apps, infrastructure, and engagement capabilities designed exclusively for mobile that are personalized, secure, and convenient. It allows enterprises to put mobile first for new ways to work, engage customers, and move forward by rapidly deploying high-quality apps and securely managing the entire mobile enterprise.
IBM InterConnect Build and Deploy MobileFirst ApplicationsLeigh Williamson
The document discusses deploying mobile first applications. It begins by stating that mobile application development is a top priority for businesses. It then discusses how mobile development and management are different from traditional approaches due to factors like smaller screens, unstable networks, and more devices to support. The document advocates for a comprehensive integrated development approach that supports all app development approaches and is based on open standards. It provides examples of companies like Colmobil and FIMC that have improved customer service and efficiency by extending their systems to mobile with IBM Worklight. The document positions IBM as a leader in helping companies excel at mobile first strategies with offerings like Worklight, Rational Test Workbench, and MobileFirst Platform.
IBM Mobile Quality Assurance - Open Beta Study Group Session 1Roger Snook
IBM is introducing a new Mobile Quality Assurance tool in open beta to help organizations continuously deliver high quality mobile applications. The tool provides features across the mobile development lifecycle like over the air app distribution to testers, in-app bug reporting, direct user feedback collection, crash log reporting, and planned sentiment analysis of app store reviews. These capabilities are meant to streamline the feedback loop from users and testers to development teams to integrate user input before and after application releases. The goal is to improve mobile app quality and proactively manage quality risks through rapid issue identification and reduced development cycles.
Charts from the session at MWC2013 where I co-presented with Chris Frosk from AT&T about the new IBM-ATT partnership which is focused on accelerating our client's speed in delivering mobile apps to market with high quality.
How is mobility transforming the enterprise? What is the fizzle that drives success? What are the key tools and trends to keep in mind for 2015?
Every year we advise our customers and partners on the top trends in mobile and what it means for them. This year we've expanded this by looking specifically at enterprise mobility trends based on insights from customers, research and more.
An Overview on IBM MobileFirst Platform v7ibmmobile
Mobile first applications allow you to turn every interaction into an opportunity to deliver value. Whether they help you to create deeper engagement with your customers, enable your employees to work more productively, or connect you to your ecosystem of partners, the application is often the first point of contact and it must allow users to take action anytime and anywhere. How do you rapidly and cost effectively deliver a portfolio of enterprise mobile applications? Explore with us how you can meet and exceed customer expectations and business requirements with a standards-based, mobile first application platform and an agile, integrated mobile DevOps strategy that helps you develop, connect, manage and secure mobile apps with unmatched speed and agility.
Lean about what's new in IBM MobileFirst Platform v7. http://ibm.co/1L1SttH
How Meritage Homes Drove More Mobile Business Using IBM MobileFirst Platform ...Michael Jacobsen
Meritage Homes developed a mobile app using IBM MobileFirst Platform in just 45 days to drive more mobile business. The app allowed homebuyers to register on iPads using offline capabilities. It integrated with Salesforce for lead capture and storage. This replaced a non-mobile web form and increased registrations from under 500 to around 44,000. The success led Meritage Homes to expand the app to additional brands and use geo-location services.
Why Mobile will Change your Business - ParmeleeProlifics
Mobile technology will fundamentally change businesses in the coming years. Leading companies are building mobile apps to unlock core business data for mobile uses and optimize the customer experience. To succeed, companies need to securely manage mobile devices and apps, integrate mobile with existing systems, and gain insights from mobile data to engage customers. IBM's MobileFirst platform provides tools to develop, secure, manage and analyze enterprise mobile apps across their lifecycle.
Enterprise Mobile App UX: Designing from UI to BackendSanjeev Sharma
Enterprise Applications are typically no more than a User Interface to a set of complex back-end systems. They allow Systems of Record to become Systems of Interaction by putting the records and the ability to interact with them in the palm of your hand. A good User Experience with such a Mobile App requires designing the entire end-to-end architecture with the User Interaction in mind. What is your enterprise mobile apps’ back-end? Is it a single ‘black-box’ serving up data via REST calls? Or is it a set of back-ends, communicating with your app’s UI via multiple APIs. Does your back-end include services that require you to change your app’s UI every time it gets updated? Does the nature of your back-end impact how you build your app, impact the UI design decisions you need to take? How do you test all your back-end(s) for functionality and performance? How do you integrate all these pieces together? How do you provide a good User Experience? As you build complex mobile apps, the architecture of your complete end-to-end system – Backend to UI – becomes critical to your application’s success. This presentation will help attendees identify key architectural decisions that they need to take early in their mobile app development lifecycle to help address these challenges, reduce risk and cost and enhance the User Experience. It will do so by presenting examples of successful architectures of mobile apps and explore key decisions they took and why.
Key Architectural Aspects of a Enterprise Mobility Solutionroshanjk
This document highlights key considerations for building robust enterprise mobility applications. It discusses targeting multiple platforms like iOS, Android, Blackberry and Windows Mobile to achieve significant adoption. It also covers challenges like engineering costs, time to market, testing across many devices and platforms. The document emphasizes the importance of usability, security, enterprise integration, offline access, synchronization and supporting the applications. It stresses the need to go beyond a point solution and look at the larger ecosystem including analytics and testing.
Your Challenge:
- With the complexity of mobility increasing in most organizations, enterprise mobility management (EMM) is becoming necessary to manage devices, as well as all aspects of mobility.
- While EMM might seem simple from the outside, it has many moving parts. It covers devices, applications, data, security, policies, financial management, and help desk management.
- Without a detailed implementation plan to mitigate issues such as missing components, an unprepared IT department and help desk, and low end-user adoption, IT will find it difficult to ensure a successful launch.
Our Advice:
Critical Insight
- Mobility within organizations continues to grow more complex, and requirements for managing mobility now extend far beyond the device itself.
- As BYOD continues to grow and new products are released into the market, EMM will become a necessary tool for long-term sustainability and effective use of mobility.
- Without a proper implementation plan in place, organizations will find it difficult to achieve a suitable, unified solution for short and long-term sustainability of mobile management.
Impact and Result
- Prepare the organization for mobility by developing an implementation plan that covers EMM from start to finish, including selecting a vendor, managing help desk changes, engaging users, and developing an actionable timeline.
- Create a tailored solution for the unique needs of your organization.
Enterprise Mobility Solutions: Enterprise operations on the moveSoftweb Solutions
The concept of mobility, the adoption and trends of mobility amongst the enterprises, the benefits acquired from implementing enterprise mobility solutions, and what advantages can be obtained from mobile solutions in the future by the businesses – are explained comprehensively in this White Paper.
This document outlines a 5-step program for leveraging enterprise mobility. Step 1 is management, which involves classifying devices into tiers of support and implementing mobile device management. Step 2 is focusing on mobile web by developing responsive websites. Step 3 is defining a digital strategy. Step 4 is implementation using tools like frameworks and adopting approaches like adaptive agile development. Step 5 involves transforming into a digital enterprise where mobility powers engagement with systems and information across the organization. The overall agenda stresses that mobility requires more than just apps and emphasizes creating "systems of engagement" for customers, employees and partners.
This document discusses enterprise mobile applications and their development. It defines enterprise mobile apps as applications that access and process workplace data from mobile devices. It discusses the types of enterprise apps, including business, supply chain, and communication apps. It also covers enabling technologies, platforms, approaches to developing enterprise mobile apps, concerns around security, connectivity and deployment, and the potential for growth in specialized vertical market apps.
Driving Enterprise Mobility Solutions Demand: Understanding End User Requirem...VDC Research Group
VDC Research has been monitoring enterprise and government mobility user requirements through a series of targeted surveys. During this webcast, David Krebs, presented key findings from these 2010 end-user surveys. Some of the topics David addressed include: leading mobility applications enterprise and government organizations are investing in; adoption of/interest in next-generation form factors, such as slate tablets; leading mobile device functionality and form factor requirements; and mobile application development and distribution trends.
Learn how IBM is using new technologies, applications and mobile devices to enable a smarter, more productive workforce. This short presentation shares IBM's journey enabling a flexible, mobile enterprise.
IBM Security provides a comprehensive portfolio of security solutions including IBM MobileFirst Protect (MaaS360), an enterprise mobility management platform. MaaS360 offers mobile device, application, and content management capabilities to secure devices and data across mobile platforms. It integrates threat protection and provides a single console for centralized visibility and control. MaaS360 delivers a unified experience for secure productivity and seamless access to enterprise systems and cloud services.
Indusa recently conducts a Webinar on "Proven strategies for powerful B2E mobile apps: Industry, security, and ERP considerations". This webinar discussed how enterprise mobility brings both benefits and concerns to a business. It also highlighted the use of IBM Worklight and the reasons clients are investing in it. The webinar then showcased some use cases on how organizations who have adopted enterprise mobility and benefits they reaped. The session included a walk through on Field Service ROI and see how a field service mobile app built on a cross platform can increase your ROI.
WCIT 2014 Brian Cheng - Unleashing enterprise transformation through mobile &...WCIT 2014
Keynote address at the WCIT 2014
Unleashing enterprise transformation through mobile & social innovation
Brian Cheng, Offering Manager, IBM MobileFirst
Build a MobileFirst Agenda - IBM Mobile EnterpriseEd Brill
IBM Mobile Enterprise keynote from October/November 2013. Review of trends in enterprise mobility, IBM's "The upwardly mobile enterprise" study, and how to build your mobile enterprise agenda.
IBM InterConnect Build and Deploy MobileFirst ApplicationsLeigh Williamson
The document discusses deploying mobile first applications. It begins by stating that mobile application development is a top priority for businesses. It then discusses how mobile development and management are different from traditional approaches due to factors like smaller screens, unstable networks, and more devices to support. The document advocates for a comprehensive integrated development approach that supports all app development approaches and is based on open standards. It provides examples of companies like Colmobil and FIMC that have improved customer service and efficiency by extending their systems to mobile with IBM Worklight. The document positions IBM as a leader in helping companies excel at mobile first strategies with offerings like Worklight, Rational Test Workbench, and MobileFirst Platform.
IBM Mobile Quality Assurance - Open Beta Study Group Session 1Roger Snook
IBM is introducing a new Mobile Quality Assurance tool in open beta to help organizations continuously deliver high quality mobile applications. The tool provides features across the mobile development lifecycle like over the air app distribution to testers, in-app bug reporting, direct user feedback collection, crash log reporting, and planned sentiment analysis of app store reviews. These capabilities are meant to streamline the feedback loop from users and testers to development teams to integrate user input before and after application releases. The goal is to improve mobile app quality and proactively manage quality risks through rapid issue identification and reduced development cycles.
Charts from the session at MWC2013 where I co-presented with Chris Frosk from AT&T about the new IBM-ATT partnership which is focused on accelerating our client's speed in delivering mobile apps to market with high quality.
How is mobility transforming the enterprise? What is the fizzle that drives success? What are the key tools and trends to keep in mind for 2015?
Every year we advise our customers and partners on the top trends in mobile and what it means for them. This year we've expanded this by looking specifically at enterprise mobility trends based on insights from customers, research and more.
An Overview on IBM MobileFirst Platform v7ibmmobile
Mobile first applications allow you to turn every interaction into an opportunity to deliver value. Whether they help you to create deeper engagement with your customers, enable your employees to work more productively, or connect you to your ecosystem of partners, the application is often the first point of contact and it must allow users to take action anytime and anywhere. How do you rapidly and cost effectively deliver a portfolio of enterprise mobile applications? Explore with us how you can meet and exceed customer expectations and business requirements with a standards-based, mobile first application platform and an agile, integrated mobile DevOps strategy that helps you develop, connect, manage and secure mobile apps with unmatched speed and agility.
Lean about what's new in IBM MobileFirst Platform v7. http://ibm.co/1L1SttH
How Meritage Homes Drove More Mobile Business Using IBM MobileFirst Platform ...Michael Jacobsen
Meritage Homes developed a mobile app using IBM MobileFirst Platform in just 45 days to drive more mobile business. The app allowed homebuyers to register on iPads using offline capabilities. It integrated with Salesforce for lead capture and storage. This replaced a non-mobile web form and increased registrations from under 500 to around 44,000. The success led Meritage Homes to expand the app to additional brands and use geo-location services.
Why Mobile will Change your Business - ParmeleeProlifics
Mobile technology will fundamentally change businesses in the coming years. Leading companies are building mobile apps to unlock core business data for mobile uses and optimize the customer experience. To succeed, companies need to securely manage mobile devices and apps, integrate mobile with existing systems, and gain insights from mobile data to engage customers. IBM's MobileFirst platform provides tools to develop, secure, manage and analyze enterprise mobile apps across their lifecycle.
Enterprise Mobile App UX: Designing from UI to BackendSanjeev Sharma
Enterprise Applications are typically no more than a User Interface to a set of complex back-end systems. They allow Systems of Record to become Systems of Interaction by putting the records and the ability to interact with them in the palm of your hand. A good User Experience with such a Mobile App requires designing the entire end-to-end architecture with the User Interaction in mind. What is your enterprise mobile apps’ back-end? Is it a single ‘black-box’ serving up data via REST calls? Or is it a set of back-ends, communicating with your app’s UI via multiple APIs. Does your back-end include services that require you to change your app’s UI every time it gets updated? Does the nature of your back-end impact how you build your app, impact the UI design decisions you need to take? How do you test all your back-end(s) for functionality and performance? How do you integrate all these pieces together? How do you provide a good User Experience? As you build complex mobile apps, the architecture of your complete end-to-end system – Backend to UI – becomes critical to your application’s success. This presentation will help attendees identify key architectural decisions that they need to take early in their mobile app development lifecycle to help address these challenges, reduce risk and cost and enhance the User Experience. It will do so by presenting examples of successful architectures of mobile apps and explore key decisions they took and why.
Key Architectural Aspects of a Enterprise Mobility Solutionroshanjk
This document highlights key considerations for building robust enterprise mobility applications. It discusses targeting multiple platforms like iOS, Android, Blackberry and Windows Mobile to achieve significant adoption. It also covers challenges like engineering costs, time to market, testing across many devices and platforms. The document emphasizes the importance of usability, security, enterprise integration, offline access, synchronization and supporting the applications. It stresses the need to go beyond a point solution and look at the larger ecosystem including analytics and testing.
Your Challenge:
- With the complexity of mobility increasing in most organizations, enterprise mobility management (EMM) is becoming necessary to manage devices, as well as all aspects of mobility.
- While EMM might seem simple from the outside, it has many moving parts. It covers devices, applications, data, security, policies, financial management, and help desk management.
- Without a detailed implementation plan to mitigate issues such as missing components, an unprepared IT department and help desk, and low end-user adoption, IT will find it difficult to ensure a successful launch.
Our Advice:
Critical Insight
- Mobility within organizations continues to grow more complex, and requirements for managing mobility now extend far beyond the device itself.
- As BYOD continues to grow and new products are released into the market, EMM will become a necessary tool for long-term sustainability and effective use of mobility.
- Without a proper implementation plan in place, organizations will find it difficult to achieve a suitable, unified solution for short and long-term sustainability of mobile management.
Impact and Result
- Prepare the organization for mobility by developing an implementation plan that covers EMM from start to finish, including selecting a vendor, managing help desk changes, engaging users, and developing an actionable timeline.
- Create a tailored solution for the unique needs of your organization.
Enterprise Mobility Solutions: Enterprise operations on the moveSoftweb Solutions
The concept of mobility, the adoption and trends of mobility amongst the enterprises, the benefits acquired from implementing enterprise mobility solutions, and what advantages can be obtained from mobile solutions in the future by the businesses – are explained comprehensively in this White Paper.
This document outlines a 5-step program for leveraging enterprise mobility. Step 1 is management, which involves classifying devices into tiers of support and implementing mobile device management. Step 2 is focusing on mobile web by developing responsive websites. Step 3 is defining a digital strategy. Step 4 is implementation using tools like frameworks and adopting approaches like adaptive agile development. Step 5 involves transforming into a digital enterprise where mobility powers engagement with systems and information across the organization. The overall agenda stresses that mobility requires more than just apps and emphasizes creating "systems of engagement" for customers, employees and partners.
This document discusses enterprise mobile applications and their development. It defines enterprise mobile apps as applications that access and process workplace data from mobile devices. It discusses the types of enterprise apps, including business, supply chain, and communication apps. It also covers enabling technologies, platforms, approaches to developing enterprise mobile apps, concerns around security, connectivity and deployment, and the potential for growth in specialized vertical market apps.
Driving Enterprise Mobility Solutions Demand: Understanding End User Requirem...VDC Research Group
VDC Research has been monitoring enterprise and government mobility user requirements through a series of targeted surveys. During this webcast, David Krebs, presented key findings from these 2010 end-user surveys. Some of the topics David addressed include: leading mobility applications enterprise and government organizations are investing in; adoption of/interest in next-generation form factors, such as slate tablets; leading mobile device functionality and form factor requirements; and mobile application development and distribution trends.
Learn how IBM is using new technologies, applications and mobile devices to enable a smarter, more productive workforce. This short presentation shares IBM's journey enabling a flexible, mobile enterprise.
IBM Security provides a comprehensive portfolio of security solutions including IBM MobileFirst Protect (MaaS360), an enterprise mobility management platform. MaaS360 offers mobile device, application, and content management capabilities to secure devices and data across mobile platforms. It integrates threat protection and provides a single console for centralized visibility and control. MaaS360 delivers a unified experience for secure productivity and seamless access to enterprise systems and cloud services.
Indusa recently conducts a Webinar on "Proven strategies for powerful B2E mobile apps: Industry, security, and ERP considerations". This webinar discussed how enterprise mobility brings both benefits and concerns to a business. It also highlighted the use of IBM Worklight and the reasons clients are investing in it. The webinar then showcased some use cases on how organizations who have adopted enterprise mobility and benefits they reaped. The session included a walk through on Field Service ROI and see how a field service mobile app built on a cross platform can increase your ROI.
WCIT 2014 Brian Cheng - Unleashing enterprise transformation through mobile &...WCIT 2014
Keynote address at the WCIT 2014
Unleashing enterprise transformation through mobile & social innovation
Brian Cheng, Offering Manager, IBM MobileFirst
Build a MobileFirst Agenda - IBM Mobile EnterpriseEd Brill
IBM Mobile Enterprise keynote from October/November 2013. Review of trends in enterprise mobility, IBM's "The upwardly mobile enterprise" study, and how to build your mobile enterprise agenda.
Ibm symp14 referent_markus hieronimus_mobile v1.0IBM Switzerland
1) The document discusses the successful use of mobile solutions in enterprises. It is presented by Markus F. Hieronimus from IBM Germany on May 6th, 2014 in Luzern.
2) Mobile technology is changing the world with over 1 billion connected devices in 2013 and over 5 billion mobile devices sold, growing at a 41% compound annual growth rate. Mobile banking, travel searches, and government website access from mobile devices are also growing significantly.
3) The document provides examples of how mobile solutions from IBM can help enterprises like a Chinese railway system and Ottawa Hospital improve processes and customer experiences through mobile applications that are secure, scalable and data-driven.
SmartData Webinar: Cognitive Computing in the Mobile App EconomyDATAVERSITY
Mobility is transforming work and life throughout the planet. Mobile apps--built for a growing range of handhelds, wearables, Internet of Things, and other platforms--are becoming the universal access paths to commerce, content, and community in the 21st century. The app economy refers to this new world where every decision, action, exploration, and experience is continuously enriched and optimized through the cloud-served apps that accompany you everywhere. In this webinar, James Kobielus, IBM's Big Data Evangelist, will discuss the potential of cognitive computing to super-power the emerging app economy. In addition to providing an overview of IBM's Watson strategy for cognitive computing, Kobielus will go in-depth on IBM's strategic partnership with Apple to draw on the strengths of each company to transform enterprise mobility through a new class of apps that leverage IBM’s Watson-based big data analytics cloud and add value to Apple's iPhone and iPad platforms in diverse industries.
Mobile Pharma: When 'Go Mobile' Goes Wrong - Top 9 Mistakesyonster
* Drawn from real-life examples, this session will explore strategy and technology pitfalls in mobile that pharma and life sciences companies must avoid
* Scenarios will cover app development, design, governance and business strategy topics as they relate to both external and internal mobility initiatives
IBM MobileFirst: Defining a Digital StrategyCommunicating to UnderstandNitin Gaur
This document discusses IBM's MobileFirst platform for developing digital strategies and mobile applications. It begins by outlining how traditional IT strategies differ from digital strategies by treating technology in isolation rather than capitalizing on connections between people, places, information and things. It then provides an overview of key capabilities of the MobileFirst platform such as optimizing the mobile experience, leveraging analytics, and integrating mobile apps with enterprise systems and data. The document emphasizes that a comprehensive mobile strategy is needed to successfully transform operations, build multi-platform apps, extend the enterprise to mobile, and manage security and other aspects of a mobile environment.
The document discusses how IBM can help businesses become mobile enterprises. It provides five mobile trends with implications for businesses, such as mobile being the primary device and mobile enabling transactions. It then describes IBM's mobile portfolio including products for developing, managing and securing mobile applications. The portfolio addresses objectives like enhancing productivity and transforming customer interactions. Finally, it discusses how IBM's platform and analytics can help businesses deliver multi-channel mobile experiences and understand customer experiences.
#EPICFAIL: The biggest mistakes with mobile initiatives and how to avoid them Chris Pepin
This document provides an overview of common mistakes made with mobile initiatives and best practices from mobile leaders. The biggest mistakes include not addressing security, limiting mobile access, focusing only on smartphones/tablets, rushing app development, and lacking a comprehensive mobile strategy. Mobile leaders avoid these mistakes by implementing comprehensive security and governance, embracing broader mobile technologies, partnering with experts, and using mobile to transform business operations through an integrated strategy.
This document discusses IBM's approach to mobile security and why mobile device management alone is not enough. It outlines some of the unique security challenges posed by mobile devices and mobile fraud risk vectors. The document promotes IBM's MobileFirst strategy which takes an integrated approach to mobile security across device management, network security, application security and more. It provides examples of IBM security solutions like IBM Security AppScan and IBM Security Access Manager and how they address mobile security needs.
A strategic guide to becoming a mobile enterprise Daryl Pereira
This document provides an overview of IBM's strategic approach to becoming a mobile enterprise. It discusses key trends driving mobile adoption such as the explosion in the number of connected devices. It also examines challenges for business and IT in integrating mobile, addressing privacy/security issues, and adapting to new client behaviors. The document summarizes research finding characteristics of "mobile leaders" and their effectiveness in areas such as integration, data security, action on mobile data, and embracing mobile's business impact. Case studies show how IBM helped clients like Ford and NS Shopping address their mobile challenges. The document advocates a holistic mobile strategy considering security across devices, networks, applications and the enterprise.
Top Mobile App Trends Changing Technology and Evolution of Customer's Expecta...Hepto Software Company
The rise of mobile apps has made life simpler, as customers can now purchase products from their favorite companies with a few taps on their phones. People are spending more time on mobile apps, with an average of 4.2 hours being spent on them daily, which is a 30% increase from two years prior.
In the successful partnership between Idea Cellular and iProgrammer, mobile application development services took center stage. iProgrammer's strategic focus on crafting a native mobile app for Idea Cellular reshaped the telecom landscape, optimizing user engagement and customer service efficiency. Overcoming challenges like call volume spikes and store scalability limitations, the app provided seamless access to services, driving revenue growth and user satisfaction. With advanced technologies and robust backend systems, iProgrammer ensured uninterrupted functionality, boasting an impressive 99.6% uptime and attracting millions of daily active users.
For more information, Visit - https://www.iprogrammer.com/mobile-app-development-service/
Enterprise Mobility: winning strategies to get your organization ready for th...Luca Rossetti
CA Technologies Launches Industry First Mobility Management Cloud to Accelerate App Development, Manage Devices, Apps, Contents and Email.
Management Cloud for Mobility is a first in class, modular, comprehensive portfolio that accelerates high-performance, trusted mobile application delivery that increases employee productivity and customer engagement, while lowering management costs.
Today’s announcement highlights the Company’s new and enhanced cloud-based mobility solutions enabling Enterprise Mobility Management (EMM) and Mobile DevOps, both part of the Management Cloud for Mobility. The mobility portfolio announced today delivers on CA Technologies vision for liberating the mobile workforce of today (^expected to reach 1.3 billion by 2015) and managing and securing the ubiquitously connected tomorrow.
IBM MobileFirst - Agile Application Infrastructure New Paradigm for new Workl...Nitin Gaur
The document discusses how new workloads and changing landscapes are driving the need for agile application infrastructure. Mobile adoption is exploding and how people connect, their expectations, and how they work are changing. This is driving the need for scalability, elasticity, data awareness, and real-time processing. IBM Worklight is presented as a mobile application platform that can help achieve this by accelerating development, facilitating security, enabling engagement, and providing insights. It allows building native, hybrid, and mobile web applications on a common platform with administration, integration, security, and other capabilities.
The IBM MobileFirst Platform provides mobile application development tools and services. It allows developers to integrate backend data, continuously improve apps based on user feedback, and deliver personalized experiences. The platform provides modular services for contextualizing apps, securing data, and gaining insights from usage data. It supports both hybrid and native mobile application development.
In this comprehensive guide, we will delve into the world of mobile app development for businesses, exploring its significance, the development process, current trends, common pitfalls, selecting the right development partner, and the associated costs.
How IBM Enabled its Worldwide Sales Force with Mobile TechnologiesChris Pepin
IBM enabled its worldwide sales force with mobile technologies by:
1) Deploying over 40,000 iPad tablets to client-facing sellers along with a suite of mobile apps to improve client engagement and seller productivity.
2) Automating the setup and configuration of the iPads through Apple DEP and IBM MDM to streamline the process.
3) Providing ongoing support and education to drive adoption and ensure sellers maximized the benefits of being mobile.
A technical overview of IBM MobileFirst Platform that explains how it can solve key enterprise challenges for a successful mobile journey.
Learn more on how IBM MobileFirst Platform can help your business: http://ibm.co/1L1SttH
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Mobile is changing how I work: Today, one productive meeting turned into three when my client care appnotified me of other customers within a five-mile radius of my location.
Mobile is giving my more ways to better serve my customers: My client’s husband is allergic to the rose bushes we planned to use in their new landscape feature. My product management app identifies low-allergen options in stock in my shop and with my local growers so I can offer an alternative in minutes – and reserve the rose bushes for another client.
Mobile is protecting my data and my company’s data: When my work tablet – containing my credit card information and patients’ data – was being attacked by malware without my knowledge, it could have been devastating for me and my practice. Luckily, my company discovered it immediately and was able to wipe the data, protecting me and my patients.
Yet we know that delivering on the promise of mobile technologies presents a challenge.
Your line of business peers are asking for apps to meet their objectives and those of your organization. They expect to use mobile apps to deliver value to your customers, prospects, and employees.
But they don’t consider the challenges. Development, security, operations, and engagement have to be managed effectively. Dealing with those challenges can be a drain on time and resource. That time and resource would be better spent on improving how apps perform and the value they bring to users and your organization.
Use a mobile platform so that you and your team can focus on adding value rather than spending time on mobile infrastructure (“plumbing”).
IBM offers capabilities to extend and complement the MobileFirst Platform.
IBM MobileFirst Protect integrates comprehensive security to enhance employee productivity on their mobile devices and give organizations the confidence that their sensitive data is protected.
There are four (4) key solution bundles for total enterprise mobility:
Our foundational IBM MobileFirst Protect Advanced Mobile Management, enables organizations to manage and secure enterprise-owned and personal BYO smartphones, tablets and laptops. It simplifies deploying private and public apps by delivering an easy-to-use enterprise app catalog with full security and operational lifecycle management.
IBM MobileFirst Protect Secure Productivity Suite, delivers a comprehensive set of cross-platform solutions to isolate and contain work emails, Web access and app data to prevent data leaks. It is the only complete solution that enables employees to securely access corporate data while preserving the mobile experience on their devices.
IBM MobileFirst Protect Mobile Enterprise Gateway, offers simple and secure access to behind-the-firewall business resources, such as SharePoint, Windows File Share, intranet sites and databases.
IBM MobileFirst Protect Secure Document Sharing, provides a secure, encrypted container and productivity suite to distribute, view, create, edit and share documents on mobile devices, giving organizations the control they need and employees the access they demand.
All these services work together seamlessly and provide multiple layers of management and security, and granular level policy options for you to configure.
IBM Experience One helps CMOs, Commerce and Analytics managers drive mobile customer engagement by understanding their customers, delivering relevant content and offers to them on mobile devices, and supporting seamless m-commerce.
IBM ExperienceOne, is a set of software capabilities supported by technology and services expertise to deploy and use these in customer engagement solutions.
Offerings include Tealeaf, Mobile Customer Engagement, Presence Zones, and WebSphere Commerce. These capabilities allow you to:
Increase opt-ins and ‘stickiness’ of mobile apps via intelligent personalization and context-awareness
Deliver fine-grained segmentation for optimal targeting, with ability to design and manage mobile campaigns
Provide in-depth analysis of mobile app usage to facilitate optimization of the mobile client experience
Integrate with enterprise customer data, as well as external information such as weather, location, etc.
The Five Biggest Challenges Faced by Organizations Wishing to Build & Deploy Mobile Apps
The MobileFirst Platform supports mobile development and operations with four components
Efficiently develop and integrate. It enables you accelerate the development of native, hybrid, and HTML5 mobile applications. It supports your choice of development approach and complements your existing practices and tools by providing tools to streamline connectivity, test, simulation, build, and share apps across development and test teams.
Easily secure. The Platform leverages security standards and the mobile operating systems’ security capabilities, and enables you to control which users, apps, and devices can access your corporate services. This helps to prevent leakage of sensitive corporate or user data.
Personalize the engagement. Helps you create a more personal and relevant experience with each of your users. It enables you to benefit from the wide variety of devices, user access methods, and sensors, to empower your users with the right data and actions to do business with your or to work more efficiently.
Continuously deliver. The MobileFirst platform facilitates the iterative process of mobile application development, supporting the delivery and operations phases steps necessary to ensure continuous quality engagement with your users. It enables you to keep improving the quality of your user engagement and to ensure that day-to-day operations are under control.
MTR is one of the world’s largest passenger transport systems, providing 1.82 B passenger trips per year in Hong Kong, across 84 heavy rail stations and 68 light railstops.
THE SITUATION:
Behind the scenes, MTR is always at work maintaining trains and stations, providing better services and monitoring conditions that threaten to slow the system, from typhoons to traffic. But field employees across job roles were bogged down by job-critical paperwork. For example:
Engineers on MTR construction sites had to print and take to job sites all project deliverables, as well as documents from 3rd party contractors.
Customer Rapid Response Units carried roller cases with reference manuals needed to help passengers in real time.
MTR needed a better way for employees can respond more quickly to urgent service issues and provide passengers with instant information.
BUSINESS NEEDS:
Improve engineers’ productivity with real-time access to project and vendor data
Enable customer service teams to quickly and effectively respond to passengers in a crisis
Make it faster and easier for maintenance teams to report safety concerns and repair needs
SOLUTION:
Mobile project management app (created the IBM MobileFirst Platform, formerly IBM Worklight) provides a full and current view of construction plans
Mobile emergency toolkit delivers real-time crisis updates
Mobile maintenance app automates repair processes
RESULTS
Engineers can now quickly check plans, specs, and budgets; collaborate with other groups; and respond to contractors while onsite
Customer service teams can now quickly respond to passengers with commute updates and resource availability
Maintenance teams can now photo-document, flag and track repairs “on the fly”
Improved employees productivity and data accuracy
MTR’s employees can work anytime, anywhere with just an iPad or iPhone installed with mobile app
Traditional paper work/report are no longer needed, latest information/data can be collected in the Mobile App
Faster, more efficient systems for better emergency response, construction maintenance, and passenger information
Summary:
Banking firm Tangerine (formerly ING DIRECT Canada) was looking for a nimble, fast and responsive way to respond and adapt to customer preferences in the rapidly changing consumer mobile banking market.
Tangerine’s solution was to work with IBM Global Business Services on a new online and mobile infrastructure, called Orange Snapshot, which lets the bank fast-track delivery of new features and advanced security for consumers. It gives Tangerine the flexibility and scalability to respond to changing customer demands.
And it gives mobile consumers complete and simplified ways to view of all their accounts, pay bills and email money transfers.
As a result, Tangerine has seen banking on mobile devices grow from 0 to 18% in 2 years.
For the bank’s customers, the mobile ‘small sacrifices’ feature has resulted in 52% of them saving money on non-essential purchases by helping them see the impact of their spending habits.
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Full story:
Client Background:Toronto-based Tangerine Bank is the direct banking subsidiary of Scotiabank. It offers savings accounts, Tax-Free Savings Accounts (TFSAs), Guaranteed Investment Certificates (GICs), Registered Retirement Savings Plans (RRSPs), mutual funds, mortgages and no-fee checking accounts. The new name for the bank was revealed in November 2013 and was rolled out in April 2014. Tangerine employees almost 1,000 people, serves nearly two million customers and holds nearly USD40 billion in total assets. Tangerine is known as Canada’s most prominent online bank in that it does not operate out of traditional brick-and-mortar bank branches. Instead the organization provides banking services over the phone, on the Internet and on mobile devices. The bank claimed top prize as “Highest in Customer Satisfaction Among the Midsize Retail Banks” in J.D. Power’s 2013 Canadian Retail Banking Customer Satisfaction Study. Business Need:Tangerine Bank’s goal is to provide simplified, convenient banking to its customers. The bank reached the point at which it could not accomplish this goal internally. To become “best in class” through customer service, the bank needed better insight into how customers were using the banking apps and how to improve the customer experience with mobile analytics. Tangerine sought to cut the time it spent configuring and managing software, preparing test environments and developing mobile environments. The bank also wanted to decrease the time to market on delivery of mobile apps and functions from six weeks to closer to two weeks. Expertise from IBM would tie together mobile development, architecture and infrastructure to provide best-in-class, fast-paced mobile banking.
Solution:Tangerine worked with IBM to implement the IBM PureApplication System, which specializes in delivering a cloud application platform right out of the box and offers infrastructure integration, configuration and management. The solution can automate deployment and lifecycle management for a broad range of applications. Through the PureApplication System, Tangerine hopes to gain insight into how customers are using its banking apps and how to improve the customer experience with mobile analytics, moving toward thought leadership on biometrics in mobile.The solution also included the IBM MobileFirst platform application development environment to simplify deployment. As a proof of concept (POC), IBM helped the Tangerine IT team integrate new capabilities, such as voice identification, into the bank’s mobile app.The solution implementation included patterns for IBM Worklight, IBM Tealeaf CX, IBM WebSphere DataPower and IBM API Management applications, along with various IBM Software Services for WebSphere offerings.
Benefits of the Solution:The real benefits of the solution that IBM provided were not just centered around mobile development agility but also around cutting out Tangerine’s infrastructure overhead. The IBM PureApplication System performed a bulk of the infrastructure integration work, and Tangerine used IBM MobileFirst software to put together a sophisticated group of use cases. Using the MobileFirst platform’s set of products along with the PureApplication System allowed the bank to coordinate its infrastructure with the development.Using repeatable PureApplication System patterns, the bank’s IT team can fully replicate an operational hardware and software stack in about 30 minutes instead of taking days to set up and configure an environment. By using the MobileFirst platform as a test facility, pilot users can toggle between different versions of a mobile app, providing feedback the bank can use to decide if the app is ready for release to the public. Provisioning, scaling, security, high availability and other application attributes are automatically managed across apps and system resources, leading to expected overhead cost reductions in the future. Tangerine can also upgrade its application server and implement two environments side by side. The solution accomplishes the following:- Deploys and runs mobile applications based on customer insights- Proactively monitors site and mobile processes to resolve usage issues faster- Speeds response times to increase customer satisfaction
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The MaaS360 platform delivers a complete enterprise mobility management solution.
This one platform integrates comprehensive mobility security including:
Secure Mail
App Security
Secure Document Sharing
Secure Browser
And complete mobility management:
Mobile Device Management
Mobile Application Management
Secure Document Sharing
Mobile Expense Management
All these services work together seamlessly and provide multiple layers of management and security, and granular level policy options for you to configure.
It truly is the most comprehensive enterprise mobility management platform in the market.
Here are some amazing results that our customers realized with our product.
We surveyed our customers late last year and this is the type of success and value they’ve achieved using MaaS360.
We asked them how long did it take you to set up, configure, and deploy MaaS360?
60% percent of customers said it took less than 4 hours.
75% percent of customers said it took less than 8 hours.
That’s rare for enterprise software, and especially for MDM. And you don’t need any professional services to do it.
We’re also delighted that we have a 97% renewal rate for MaaS360.
We also asked our customers to tell us the annual cost savings by implementing MaaS360. This includes hardware, software, and staff resources for initial start-up, training, and ongoing support. And we’re most excited by the fact that 86% of customers said they saved between $30-150K per year with MaaS360.
In this new mobile age, time to value and time to trust is more critical than ever because things change so quickly and unexpectedly.
What if you could manage and secure your mobile devices and apps this fast and with this type of ROI?
What would that mean for your business?
We have helped our customers with a diverse set of use cases across highly regulated to non-regulated industries.
Our customers span across industries of all sizes.
In Manufacturing we helping large, global companies like Dupont and General Motors to increase employee productivity on-the-go.
In Healthcare, we helping to mobilize the sales teams of multi-national pharmaceuticals companies like Pfizer and AstraZeneca, as well as hospitals and medical centers, like Yale New Haven Hospital and Children’s Hospital of Philadelphia, by providing doctors and nurses with information at their fingertips at the point of care, while adhering to strict regulatory HIPAA guidelines.
Consumer brand companies, like Phillips-Van Heusen and Campbell’s, are enabling their employees, not just in the executive or sales teams but up and down their company directory, to give them access to enterprise data at anytime and from anywhere to make critical business decisions.
Financial Services firms, like BNY Mellon, World Bank and Independence Blue Cross, appreciate the mobile security that MaaS360 delivers to comply with SEC and other regulatory rules.
In federal, state and local government organizations, like the U.S. General Services Administration (GSA) and Department of Commerce, administrators understand the importance of creating efficiencies in work flows and processes to reduce budgets, while maintaining the highest security standards.
Across many other industries, like in Retail, Commercial Services, Law, and Education, organizations understand the value and importance of mobilizing their employees and delivering exceptional customer experiences.
At Casear’s Entertainment, they dramatically enhanced the productivity of a broad base of Caesar’s employees as an integral part of a global corporate mobile initiative (Corp and BYOD), while simultaneously complying with enhanced security and regulatory policies. One of their many use cases include a casino service called “iBeverage”, where the wait staff takes drink orders with iPads on the gambling floor, the drink order is electronically delivered to the bar, the bartender mixes the drink, the wait staff person picks up the drink that is waiting for her/him and delivers it to the customer. Caesar’s was able to reduce drink serving times from 2 minutes to just 3 minutes. This new workflow with tablets enabled by MaaS360 translated to significant and tangible increased casino revenues and dramatically improved customer experience ratings.
What use cases can we help you enable in your organization?
So why choose IBM for your mobile initiatives?
Because we can help you turn business challenges into competitive advantages. You saw that from MTR, Rhode & Schwarz, and Tangerine.
We know that it takes a combination of technology and business expertise to get value from your mobile initiatives. Our expertise has been recognized by analysts such as Gartner and Forrester for mobile development platforms, mobile management suites, web analytics, and mobile app development.
Wherever you want to start or continue your mobile initiatives, IBM has the capabilities to help you.
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Additional notes
Build and deploy apps – IBM MobileFirst Platform
Easier to use and integrate compared to DIY approaches
Recognized as a leader among mobile platforms
Supports all devices and development approaches
Protect devices, apps, and data – IBM MobileFirst Protect
Fastest to deploy; 75% deploy in 8 hours or less
Recognized as a leader among mobile management suites
Sales and customer support included, 24 x 7 support
Engage your customers in context – IBM ExperienceOne
Used by leading banks, retailers, financial services companies, automotive manufacturers
7th consecutive year with more US Top 500 online retailer sales than any other 3rd party e-commerce solution provider
Recognized as a leader in multi-channel campaign management and web analytics
Transform business models and infrastructure – Global Business Services and Global Technology Services
Deep industry and track record of delivering innovative applications and experiences
IBM Interactive Experience, our digital agency, is the world largest and it holds more than 450 patents on user experience
Recognized as a leader in Mobile Application Development, Testing, Management and Infrastructure Services