1. I am currently involved in making a music magazine that focuses on all genres of
music. My target audience are males and females ages 16-24. I would be very grateful
if you could answer the following questions about music magazines.
1) Are you age 16-24?
………………………………………………………………………………………
2) What music/artists/bands do you currently listen to?
………………………………………………………………………………………
What attracts you to Chart music?
The lyrics of the songs
The instruments and vocals used
The image of the Chart genre
The artists/bands
Other (specify below)
………………………………………………………………………………………
3) How much would you be willing to pay for a music magazine? (Please Tick
appropriate box)
Nothing
Less than £1
£1 - £2
M
£2 - £3
£3 - £4
More than £4

2. 4) Do you currently buy/read music magazines?
YES (If yes, please go on to ANSWER question 5.)
NO (If No please go on to answer question 6)
5) Specify which music magazine(s) you buy and /or read.
………………………………………………………………………………………
What do you like about this magazine?
…………………………………………………………………………………….
6) Why don’t you buy and or read music magazines?(Tick the answers that apply)
I don’t really know much about them
They don’t interest me
They don’t seem to be aimed at people like me
They’re too expensive
I don’t buy/read any magazines
Other reasons (please specify)
……………………………………………………………………………………......................

3. 7) What would encourage you to buy a music magazine? (Please Tick)
Free gifts
Competitions (win CDs, tickets, etc.)
Exclusive news
Dates of upcoming events and gigs
Cheap price
Exclusive interviews
Other reasons (please specify)
……………………………………………………………………………………......................

4. 8 Which of the following magazines do you find the most eye-catching/appealing?
(Circle response)
A B C D
Please give reasons,why?
………………………………………………………………………………………......
………………………………………………………………………………………......
9) What sort of images would you associate with ‘billboard’ magazine?
………………………………………………………………………………………......
………………………………………………………………………………………......