SlideShare a Scribd company logo
Today’s
Question
Volunteer?
There are 21 Flags.
Each of us goes back and forth taking
a flag until there’s none left.
Your goal is the take the last flag.
You can take 1-3 flags per turn.
There are 21 Flags.
Solution
https://www.facebook.com/groups/humberx/
3 Parts?
12
1
2
3
Content
Design
Delivery
13
Content
15
16
17
18
19
Message Mapping
Presentation Secret #1
Opening Power Phrase
& Call to Action
Supporting Claim #1 Supporting Claim #2 Supporting Claim #3
Setting the Stage - “Today, we see a shift in your marketplace…”
Customer
Problem
Customer
Solution
Claim #1 Claim #2 Claim #3 Claim #1 Claim #2 Claim #3 Claim #1 Claim #2 Claim #3
One Idea, One Slide
Presentation Secret #2
Power of 3’s
Presentation Secret #3
Impact Headline
“Apple Reinvents the Phone”
26
Design
Great designs are
all around you.
Cliparts are like Cancer
to PowerPoint!
(get great quality images)
I’m Sorry…
White text on a
dark background
Presentation Secret #5
Videos
Presentation Secret #6
Example
Keys to
PlayingVideo
1. Full Screen
(highest quality)
2. Set to Play
Automatically
3. Explain
before playing
the video
Remove All Distractions
(templates)
Presentation Secret #7
If you have to get a
great design
template…
Presentation Builds
Presentation Secret #8
If you have to use bullet points
If you have to use bullet points
• Remember: 3’s & separate the lines
If you have to use bullet points
• Remember: 3’s & separate the lines
• Have them build out line by line
If you have to use bullet points
• Remember: 3’s & separate the lines
• Have them build out line by line
• MasterTip: Remember the lines
You control the
story telling.
Summary
1. White text on a dark background
1. White text on a dark background
2. UseVideos where it can help you
1. White text on a dark background
2. UseVideos where it can help you
3. Slide Builds
Next week
68
Delivery
69
Q & A

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