Asha was excited to arrive in Mumbai with her friend Kala, but they were not met by a family at the bus station as Asha expected. Kala took her to a brothel on Falkland Road, which was a crowded and unclean place unlike the "pretty house" Asha anticipated. Each year over 2 million children globally are trafficked into the commercial sex industry, showing the ongoing human rights violations many face. The Not For Sale campaign works to rescue trafficking victims and raise awareness of the issue through grassroots activism. Human trafficking has occurred for centuries in various forms like the historical African slave trade, and more recent instances of women and children being trafficked for sexual exploitation.