Hindustan Unilever Limited (HUL) is the Indian subsidiary of Unilever. The document discusses HUL's business strategies, strengths, weaknesses, opportunities and threats. It notes that HUL has strong brand equity, a large distribution network, and engages in projects like Project Shakti to create rural brand awareness. However, it has struggled at times to transform strategies quickly or control pricing. The document also examines HUL's operating environment, looking at factors such as competitors, regulations, economic conditions, consumer demographics, technology, and innovations.