Product portfolio of HUL.

1. A SUBSIDIARY OF UNILEVER, A
BRITISH – DUTCH MULTINATIONAL
CONSUMER GOODS COMPANY.
FOUNDED BY – WILLIAM LEVER
INVESTOR PRESENTATION
NOVEMBER 2011

2. In the next 20 minutes –
About the Company
FMCG Market Opportunity
 Strategy
Recent Performance – SQ’11

3. ABOUT THE COMPANY
Work to create a better future everyday.
Help people feel good, look good and get
more out of life with brands and services
that are good for them and good for
others.
will inspire people to take small everyday
actions that can add up to a big
difference for the world.
will develop new ways of doing business
that will allow us to double the size of
our company the reducing our
environmental impact.

4. ABOUT THE COMPANY - REACH
HUL: India’s largest FMCG Company
75 Y of Experience
Market Capitalization > of $ 16 Bn
2 out of 3 Indians use
HUL products

5. ABOUT THE COMPANY
Unparalleled leadership positions

6. ABOUT THE COMPANY - HOME AND PERSONAL CARE
Portfolio straddling the pyramid
Soaps & Detergents: 45% Personal Products: 30%

7. ABOUT THE COMPANY – FOOD, BEVERAGES AND OTHERS
Tea Coffee Processed Foods Ice Creams Water
Beverages – 12% Packaged Foods – 6% Others 2.2%

8. ABOUT THE COMPANY – GROWTH
0
1
2
3
4
5
2006 2007 2008 2009-10 2010-11
Turnover
2006
2007
2008
2009-10
2010-11
From $2.6 Bn to $4.2 Bn

9. ABOUT THE COMPANY - EXTERNAL RECOGNITION
6TH most innovative company globally
Most responsive supplier of year by TESCO India
Best Employer Brand in Asia, 2011
Golden Peacock Global Award for CSR for the
year 2011

10. • 2. FMCG Market Opportunity

11. FMCG Market Opportunity

12. FMCG Market Opportunity
 Increase in LSM, Living Standard Measure results in an
increase in consumption and HUL is uniquely positioned to
exploit the opportunity.

13. * Strategy

14. *
*Driving virtuous circle of growth

15. *How we will win

16. *
*Deliver superior products
>50% of
portfolio
launched/
relaunched

17. *
*…and drive categories of tomorrow
Personal Products Packaged Foods
And also reshaping skin and health care products

18. *And the result is………

19. *
*Win with winning customers: Rural
45000 and 26000

20. *
*Execution power house : Project IQ
Deliver Assortment
Reduce out of stock Build Assortment

21. *
*Lean, responsive & consumer led value chain
Consumer perceived Quality – through product
incidents and complaints
E2E Competitive Cost – Manufacturing and
Distributing excellence and Commodity risk
management
Service & Execution – CCFOT and OSA

22. *
*ROMI: Comprehensive approach
1. Optimum allocation to advertisement, promotions & trade
spends
2. Optimised promotional sell out
3. Optimal advertising production & fee

23. *
Dream employer across campuses
Best employer in India,2011 awarded by Aon Hewitt

24. *
*Building a consumer and customer centric
organisation
*3500 employees on street,16000 outlets converted into perfect stores.
customer credo

26. RECENT PERFORMANCE –
SQ’11

31. COMPETIT
IVE
GROWTH
PROFIT
ABLE
GROWT
H
Sustaina
ble
Growth