2. STAR PROMOTIONS:
Tailor made advertising and promotional solutions
Suited to your business needs
Enhancing the way customers view your brand
STAR PROMOTIONS
3. HUDSONS COFFEE CURRENT COMMUNICATION ISSUES:
Lack of advertising
Little communication of new brand message
Needs less focus on product promotion and more
focus on service experience
Lack of integration and consistency
STAR PROMOTIONS
4. REVISED COMMUNICATION CAMPAIGN:
Increase level of advertising to effectively reach
target audience
Differentiate the Hudsons coffee brand from
competitors with a focus on service experience
Improve online presence of brand and all other
promotional materials by creating integration and
maintaining consistency
STAR PROMOTIONS
5. COMMUNICATION TOOL USED TO ACHIEVE REVISED STRATEGY:
Strong online presence with a focus on social media
Outdoor transit
Billboards
Promotional signage and posters
STAR PROMOTIONS
6. THANK YOU
Our expertise will aid you in meeting your cooperate goals.
We will work with you and provide the guidance you need to
ensure that you brand will always be viewed in the best light
possible to outshine your competitors.
We look forward to hearing from you.
STAR PROMOTIONS