The Holography Times, Volume 7, Issue 22 discusses the pressing issue of document counterfeiting, particularly focusing on government-issued IDs like passports and driver’s licenses that are vulnerable to duplication due to advances in technology. The issue highlights various innovations in hologram technology and anti-counterfeiting measures being developed to protect documents and products, as well as industry updates and insights into the growth of flexible packaging and film markets. Additionally, it emphasizes the challenges posed by identity theft and the need for reliable identity verification in a changing technological landscape.

1. The Holography Times The Holography Times
Vol. 7, Issue 22 Endeavour to protect people and products
Sep-Nov 2013 | Volume 7 | Issue 22
COUNTERFEITING
HoMAI quarterly newsletter
www.homai.org
Innovation
drives
hologram
ID document
protection
www.homai.org 1

2. The Holography Times
Vol. 7, Issue 22 News Bytes
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3. The Holography Times
Vol. 7, Issue 22
Viewpoint
Dear Reader,
Welcome to the 22nd edition of The Holography Times.
With today’s technology, document can be easily
duplicated and altered. Document tampering occurs
frequently, however, inexpensive color copiers,
scanners, and PC’s have made duplication easy and
readily available. This is happening at an alarming rate,
and every business is vulnerable. In most cases, the
targets are government-issued documents such as
passports, driver’s licenses, or national ID cards.
Our current issue highlights the “Identity Counterfeiting”
and “Role of Hologram in Document Protection”.
Apart from this the issue also covers industry updates
including news and patents.
Do send us your feedback/critics at info@homai.org.
With Best Regards,
C S Jeena
Editor
In this issue
4 News Bytes
Innovation
drives
hologram
ID document
protection
8
THEFT &
COUNTERFEITING
Innovation drives hologram 12
ID document protection
Industry Updates
Counterfeit Seizure Report 16
Global Patents 17
Upcoming Events 18
www.homai.org 3

4. The Holography Times
Vol. 7, Issue 22
News Bytes
Injection moulded holograms tackle
product security
European consortium developing methods to prevent the
spread of counterfeit medicines in the SAVEmed project
Europe: A European
consortium is developing
methods to prevent the spread
of counterfeit medicines in the
SAVEmed project, a three-year
EU FP7 Research Project ending
in 2014. The project aim to add
anti-counterfeiting and track &
trace technology to the product
level that goes beyond the state-of-
the-art security approach on
the packaging level. The project
SAVEmed will bring a solution for
the counterfeiting and the illegal
re-import problem in the medical
product market.
One of the technologies involves
applying holograms onto plastics
via a nanostructure on the
surface of the injection mould.
The developer is NANO4U, based
in Germany, which is co-ordinator
of the SAVEmed project. Other
consortium partners are the UN
Interregional Crime and Justice
Research Institute (Italy), Heliotis
(Switzerland), Klocke Group
(Germany), MauerSp (Poland),
Steripack (Ireland) and CSEM
(Swiss Centre for Electronics and
Microtechnology).
Paul Glendenning, Chief
Technology Officer at NANO4U,
said potential uses for the
hologram security features
are not just pharmaceutical
packaging and medical devices,
but also other areas where
counterfeiting of products is
a problem, such as consumer
electronics. “One customer
is using it for high-value hifi
connectors,” he said. “They
injection mould their company
logo around the circumference
of the plastic connector. It’s
difficult to do this, so that makes
it difficult to fake.”
NANO4U has developed a
variety of anti-counterfeiting
technologies over a period of
years. Working with partners, it
has built intellectual property in
technologies used for different
purposes. It started work on the
hologram technology prior to
the SAVEmed project, but further
development during the project
enabled the technology to be
made commercially available.
Glendenning said: “What is
new is our ability to apply a
hologram to hard steel surfaces,
including curved steel surfaces.
We can apply not only a random
colour pattern, but also a
complex hologram that includes
a picture or hidden detail that
isn’t apparent under casual
observation.”
The hologram is designed
with a pattern of diffracted
nanostructures of less than 1
micron on a mould insert, which is
replicated on the plastics during
moulding. Holograms from a
few millimetres to about 50mm
in size can be easily moulded.
Depending on the application
and material, quantities of over
1 million shots per insert are
possible.
Source:
www.savemed.org
www.nano4u.net
4 www.homai.org

5. The Holography Times
Vol. 7, Issue 22
News Bytes
Rollprint launches anti-counterfeiting
composite flexible-packaging technology
Rollprint Packaging has
developed a new proprietary
technology called Ghost, which
creates an integrated, repeating
watermark embedded in the
composite flexible packaging
material. The company says this
process makes it technically
and economically challenging
to duplicate. Dwane Hahn,
VP of sales and marketing for
Rollprint, told PlasticsToday
at Pack Expo (Sept. 23-25; Las
Vegas) that the technology was
designed for medical devices
and pharmaceutical packaging.
Ghost is suited for chevron
pouches used in medical device
applications, such as sutures,
scalpels, prefilled syringes,
artificial joints and catheters. The
proprietary technology can be
used with a variety of material
combinations including peelable
and weld seal options used in
conjunction with polyester, foil,
nylon and other substrates.
Hahn said that companies
that are currently using anti-counterfeiting
measures typically
employ covert options that can
add cost and frequently require
specialized equipment such as
inks only visible under UV light
and micro printing. However,
since the Ghost watermark is
added concurrently during normal
processing, Rollprint can usually
add the feature at little or no
additional cost.”This is a creative
way to protect the product from
counterfeit,” he said. “Nurses can
open the clean seal and quickly
see the Ghost. Speed is critical and
they are counting on the supply
chain to do our job.”Attempting to
duplicate the watermark would
require specialized equipment
with knowledge of proprietary,
advanced technology, which
makes it a particularly challenging
hurdle for counterfeiters to
attempt.
Ghost isn’t limited to just the
medical industry, Hahn said
it’s also suited for high value
packaged goods and can be
used in conjunction with blister
packs, packets and packaging for
other security-driven or luxury
items. These include electronic
components, collectibles,
documents, jewelry and more.
Source:
www.europeanplasticsnews.com
UFLEX delays expansion in Latin America
Planning to establish a production facility in Brazil
MUMBAI — India’s flexible
packaging major Uflex
Ltd. has put on hold its
expansion plans in the Latin
American market.The company
was planning to establish a
production facility, most likely in
Brazil, in 2013.
“The global as well as home
market conditions have become
tough, forcing us to put on
hold further expansion in the
international market,” said CEO
Amit Ray, at the Speciality Films
and Flexible Packaging Global
Conference in Mumbai. “We are
now focusing on consolidating
our business and optimizing the
operation in the five overseas
facilities in 2013 and 2014.”
Currently, Uflex has five overseas
plants located in the United
States, Mexico, Poland, Egypt and
Dubai.Uflex would likely to build
the sixth overseas film plant in
2015. “It could be a greenfield
facility either in Russia or South
America,” Ray said.
Despite a gloomy economic
scenario on the domestic front,
Uflex is going ahead with its fourth
facility in India. The converting
plant will be in western or
southern India, according to N.
Siva Shankaran, vice president
for business development.“We
have not decided on the plant
location as yet. It would likely to
be decided early next year,” said
Shankaran.
Source: www.plasticsnews.com
www.homai.org 5

6. The Holography Times
Vol. 7, Issue 22
News Bytes
Start-up film company invests $16
million in Indiana plant
USA: Alliance Barrier Films
LLC, a new maker of
specialty and high-barrier film
products, is opening a new plant
in Washington, Ind., the Indiana
Economic Development Corp.
reported.
The company invested $16 million
to construct a 17,600-square-foot
facility equipped with one seven-layer
Windmoeller&Hoelscher
blown film line and a 71-inch lay-flat,
said Thomas Huff, owner of
Alliance Barrier Films.
“We see a need in the market for a
supplier with our focus, that’s our
size with our kind of equipment,”
Huff said.
With the $16 million investment,
Alliance will be able to produce
flat, gauge-band-free films for
various applications in the food-packaging
industry.The facility
will be operational by the end of
the year, Huff said.
Alliance processes resins that
include ethylene vinyl alcohol,
nylon and hybrid polyolefins to
produce proprietary coextruded
films for critical end-use
applications, the report said.
Source: www.plasticsnews.com
PolyU Develops anti-erasing Ink for
product protection
The Hong Kong Polytechnic University (PolyU)’s developed
an innovative anti-erasing (ATE) ink for product packaging.
Hong Kong: In a bid to enhance
product authenticity and
traceability, researchers of
The Hong Kong Polytechnic
University (PolyU)’s Department
of Applied Biology and Chemical
Technology have developed an
innovative Anti-Erasing (ATE) ink
for use in various kinds of fast-moving
consumer goods such as
food, drink and drug packaging.
Professor Pei Li and her research
team of the Department of Applied
Biology and Chemical Technology
have been commissioned by
Hallyuen Holding Limited since
2011 to develop a breakthrough
solution to this urgent problem.
After nearly three years of
research and development, a
series of anti-counterfeiting
products has been developed,
including irremovable coatings
and ATE inks. Printing with ATE
ink can leave irremovable trace
marks, thus allowing consumers
to detect tampered goods.
The anti-counterfeit technology
adopts a fast-drying formulation
which is compatible with various
continuous inkjet printers. It
is not only applicable to rapid
packaging production lines, but
can also be printed on different
packaging materials. The printed
information can withstand
physical tampering and leave
non-removable trace marks.
Users may also choose their
preferred trace marks from a
selection of ink colors.
Three patent applications have
been filed for the development
of ATE inks. The production of
ATE ink has been scaled up for
commercialization in the Chinese
mainland through the partnering
company, Hallyuen Holding
Limited.
For more information, contact;
Professor Pei Li
Department of Applied Biology
and Chemical Technology,
Ph.: (852) 3400 8721 or
Email: pei.li@polyu.edu.hk
6 www.homai.org

7. The Holography Times
Vol. 7, Issue 22
News Bytes
BOPP film demand returns to
the West
PCI Films Consulting Ltd predicts a return to growth of the
European polypropylene (PP) film market.
Representing almost 50%
of total European PP film
demand, the West European
BOPP film industry has struggled
to gain any upward momentum
over recent years due to factors
including the region’s economic
weakness, changes in production
strategy by multinational food
packers and the maturity of the
market. Growth in European
markets at 1% per annum,
and offsetting declines in West
European BOPP film demand,
has come from the greater use of
cast polypropylene (CPP) film in
Western Europe and strong PP
film market growth in Eastern
Europe.
Author of PCI’s latest findings,
Steve Hillam commenting on
the market situation said:
“Demand in the European PP film
market has undoubtedly been
hindered by the weakness in
the BOPP film sector in Western
Europe. However, with demand
returning, plus continued
economic recovery, strong GDP
growth driving East European
flexible packaging consumption,
and a continued switch from
rigid to flexible packaging
formats, I believe the future
looks very positive for European
polypropylene films.”
Responding to this growth will
be more PP film being made
available in the coming years
with new film extrusion capacity
coming on stream and existing
suppliers improving their
capacity utilisation rates. While
a majority of the new capacity
is expected to be for BOPP film
and will be installed in Eastern
Europe, predominantly Russia,
a new line is also being planned
for Portugal. This new capacity is
expected to increase competition
in the European PP film market
by targeting imported volume but
is also expected to be directed at
export markets.
PCI Films Consulting Ltd’s latest
report, ‘European Polypropylene
Film Market Trends to 2017’,
outlines the factors currently
affecting capacity, production and
demand in the European PP films
market. With forecasts to 2017,
the report provides valuable
strategic insights into how the
future PP film market might look
in five years’ time with a focus on
the expected changes in industry
structure, leading suppliers and
markets.
Source: www.ppxx.pcifilms.com
www.homai.org 7

8. The Holography Times
Vol. 7, Issue 22
Cover Story
Identity document:
challenges and solutions
By C S Jeena
With today’s technology, document can be easily duplicated and altered.
Document tampering occurs frequently, however, inexpensive color
copiers, scanners, and PC’s have made duplication easy and readily
available. This is happening at an alarming rate, and every business is
vulnerable. In most cases, the targets are government-issued documents
such as passports, driver’s licenses, or national ID cards.
The article highlight the issues related to document counterfeiting and the
importance of hologram in document protection.
Identity documents:
Human beings need some
form of identity document. An
identity document tells a story
about the holder on the subject
of the document. The objective
is to enable other person to
understand more about the
subject and to identify them.
Above all, an identity document
needs to be trustworthy. An
identity document (also called a
piece of identification or ID, or
colloquially as one’s ‘papers’)
is any document which may
be used to verify aspects of a
person’s personal identity. If
issued in the form of a small,
mostly standard-sized card, it is
usually called an identity card
(IC). Countries which do not have
formal identity documents may
require informal documents.
It could be an identity card or
travel documents.
Why have ID’s
In the middle age when people
tend to live in clusters within
village or tribes, personal
documentation was not
considered important at all.
Nevertheless, many centuries
ago identification tokens were
in forms of animal skin, gems
and stone to seals introduced
to enable for example
representatives of the King
travelling for neighbouring
States. Eventually, paper identity
documents emerged as evidence
of someone’s identity, and more
in particular of the bearer’s
position, with the request to
grant safe passage to the bearer.
Mostly, these documents served
as a status symbol for the
privileged rather than a form of
identification.
The need for reliable identity
documents only became imminent
when travel started to become
more popular. The need for proper
identity management became
more obvious and compelling
during World War I, when people
started to realize the need to
establish the identity of everybody
who entered the fighting zone.
In 1920, the League of Nations
organized an international
conference in order to work out
common formats for passports
and visa, including the layout,
content and validity. Unfortunately,
the effort was unsuccessful, due to
lack of political will.
8 www.homai.org

9. Vol. 7, Issue 22 Cover Story
The Holography Times
Purpose of the identity
document
An identity document has a
number of purposes;
- Proof of identity: These days,
persons are asked to prove
their identity when dealing
with a Bank, entering a
restricted area or completing
an important transactions
such as buying a house etc.
etc. They have no need for
a travel document and only
need a trustworthy identity
document for domestic use.
For example an identity card,
PAN Card, driving license,
social security card, AADHAR
card or medicare card.
- Facilitation of travel: A
trustworthy identification
document facilitates
international travel because
it provides a proven means
for identification purpose
and guarantees the return of
the bearer to a designated
place.
- Proof of Nationality: A
travel document not only
certified the nationality of
the holder, but also indicates
whether the holder has the
right to return to the issuing
country or his place of
domicile, through a visa label
or a stamp in the document.
Common identity
documents
An identity card is a generic term
for various cards types such as
social security cards, citizen’s
cards, resident cards and
driving licenses. These can be
classified into Travel Document
or Document used for Domestic
purpose.
Travel Documents: Travel
document are documents
intended for international travel,
such as passports and certificates
of identity, normally come in the
shape of a booklet which can
include a visa sticker and the
conditions of stay laid down by
the immigration authorities of
the receiving country or region.
Domestic Document: These
type of document are mainly
intended for various purpose
within the country of origin. Such
as Permanent Account Number
(PAN Card), Driving License,
Voter ID card etc. etc.
Challenges concerning
identity documents
Due to their importance, identity
documents are a continuous
subject of fraudulent and
criminal activities. These include
forged and false documents, false
identity and impersonation and
human trafficking.
i. Forged and false
documents: Identity theft
and ID counterfeiting are
among the fastest growing
types of crime, especially
in highly industrialized
countries. According to FBI
statistics, it is the fastest
growing crime in USA. The
Federal Trade Commission
estimates that as many as
9 million Americans have
their identities stolen each
year. Indeed, just to highlight
the size of the problem, in
April 2012 the European
Parliament estimated that
of the 6.5 million bio-metric
passports in circulation in
France between 500,000
and one million are ‘false’
having been obtained using
counterfeit documents.
In most cases, the targets
are government - issued
documents such as
passports, driver’s licenses,
or national ID cards.
ii. How ID are copied/
faked: According to various
Organization, common
examples of forged and false
documents include;
- Counterfeit identity
documents that emulate the
“The Federal Trade Commission
estimates that as many as 9
million Americans have their
identities stolen each year.”
www.homai.org 9

10. The Holography Times
Vol. 7, Issue 22
Cover Story
features and characteristic
of valid IDs issued by
Government. For example,
counterfeit driver license
with an unexpired date.
- Valid identity documents,
usually issued in the name of
a fictitious or stolen identity,
obtained through fraudulent
means.
- Valid identity documents
have been altered after
issuance to change a name,
photo image, age, or other
biographic descriptor.
Damaged caused by the
duplicate/copies/fake
IDs:
The fake ID can impact National
security, public safety and the
Economy. While counterfeited
ID use for financial gain
harmed common consumer,
the counterfeited Government
ID’s can be a serious threat to
national security and economy.
Terrorist group and homegrown
extremists have used counterfeit
ID’s to rent cars and trucks,
and to buy chemicals or certain
fertilizers to derive high potency
explosive components. Example
includes 11 September 2001 in
USA and 26 November 2008 in
Mumbai (India).
What can be done?
i. Common guidelines
for stronger card
security: With the lack of
consistent standards across
identification document,
it is often difficult to give
reasonable assurance of a
given document authenticity.
Improving the security of
identity documents is a matter
of urgent national security.
Most Identity Document
are not designed as secure
documents, and therefore are
no uniform security standards
in place to assist the public
and law enforcement in
the recognition of genuine
versus counterfeit identity
documents.
As an essential step, Government
should issue a standard basic
guidelines for document
protection security such as;
- All document must be
incorporated with overt,
covert and forensic security
features;
- A combination of security
features with other level 2
and level 3 security features to
form a layered approach. (See
table)
- Specialised and secure card
production materials designed
to prevent counterfeiting and
should be limited to access
and costly to obtain.
- Use of technology that does
more than verify a bar code.
ID readers must be able to
verify security features as well
as bar codes digitally and non-digitally.
ii. Training for enforcement
officials: Officials involved
in security of various
premises including Army
Personnel and Local Police
should become trained in
basic methods of identity
document authentication, and
have tools available to assist
in differentiating fake IDs
from valid IDs. For example
reference guides to State
Licenses are essential tools for
authentication, as counterfeit
driver licenses are most
often used in States other
than the State from which the
document is counterfeited.
Hologram security:
There are many security features
that can be applied to documents,
both overt and covert and
hologram are among one of the
most effective authentication
measures in the battle against
document counterfeiting.
“Terrorist group and homegrown
extremists have used counterfeit
ID’s to rent cars and trucks,
and to buy chemicals or certain
fertilizers to derive high potency
explosive components. Example
includes 11 September 2001 in
USA and 26 November 2008 in
Mumbai (India).”
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11. Vol. 7, Issue 22 Cover Story
The Holography Times
Level Feature Purpose for usage
1 Overt (visible with naked eyes) - a visible “public recognition feature”
- Little or no training and no device required.
- Examples such as hologram, optical variable
ink, paper watermark etc.
2 Covert (non-visible with eyes) - Hidden features.
- Requires some training and simple devide to validate.
- Examples such as UV-fl uorescence, micro-text etc.
3 Forensic - Deeply hidden features.
- Requires specialist knowledge and equipment to validate.
- Examples such as various proprietary taggants, etc.
The role of a hologram on a
passport and other identity
documents is principally to
shield against the forgery of
the photograph and personal
data, otherwise known as the
‘variable information’. However,
the ability of the hologram to
provide effective protection lies
in the continuous innovation,
invention and evolution of
holographic techniques. Both
optical effects and material
science techniques have created
authentication devices that are
easily recognised yet difficult
to copy accurately. They can
be safely integrated within the
production process and stand up
to the rigorous demands of being
in use for a period of anything
up to ten years. According to Mr.
Luv D Shriram,General Secretary
& Treasurer (HoMAI), “Security
hologram was used in document
protection because it provides
the best visual authentication.
Electronic authentication
is not possible everywhere
especially in remote areas so it
generate a requirement of an
instant visual authentication
like a security hologram with
advanced levels of security
features for authentication (One
such exampleis Visa / Master
Card which is continuously
using security hologram as overt
feature since1983).
Conclusion
With the lack of consistent
standards across identification
document, it is often difficult
to give reasonable assurance of
a given document authenticity.
Improving the security of
identity documents is a matter
of urgent national security.
Most Identity Document are not
designed as secure documents,
and therefore are no uniform
security standards in place
to assist the public and law
enforcement in the recognition
of genuine versus counterfeit
identity documents.
Governments and Organizations
should understand that
counterfeiters will attempt to
counterfeit the document if it is
least secure document. Therefore,
we request that maximum
security features recommended
by Various Organization should
be implemented for the benefits
of public. These security features
must be practical for document
issuers to implement, easy for the
public to recognize and provide
specific identity features for
law enforcement and forensic
investigators.
Table: The use of security features levels
www.homai.org 11

12. The Holography Times
Vol. 7, Issue 22
Guest Column
Innovation drives hologram ID
document protection
It might be more than 65 years since the invention of the hologram but
today the technology remains a potent weapon in the ongoing battle
against the counterfeiters and organised criminal gangs seeking to take
control of a multi-billion dollar trade in illicit passports, driving licenses
and other fake ID documents.
Ian Lancaster, general secretary of the International Hologram
Manufacturers Association (IHMA), charts the rise of ID holograms over
the last three decades since the fi rst passport applications before turning
the spotlight on some of the latest developments which will ensure
holography remains a relevant and added value solution well into the
future.
The first metallised hologram
to appear on an ID document
was in 1984 on United Nations’
passports – these were simple
authentication devices on the
cover – quickly followed by
passports for Brunei and Iraq,
where the hologram appeared
inside the passport, but still as an
authentication device as opposed
to protection for the personal
data.
It wasn’t until the 1990s that
the first all-over transparent
hologram appeared on a
passport, this time on passports
held by United Arab Emirates’
nationals. In this instance, the
hologram was used not only
as an authentication feature
but also to protect the bio data
contained within the passport.
This required the development
of new techniques for high
refraction index (HRI) coating
of the hologram. This marked a
turning point because from this
time onwards the number of
passports issued with holograms
as a laminate to protect the
biodata page as a combined
protection and authentication
device steadily increased, so that
now there are very few recent
issues that use a hologram only
as an authentication device.
In 1999, the European Union
drafted security standards for
passports which, in 2004, were
incorporated with EC Resolution
No 2252/2004 for minimum
standards. These stipulated that
‘An optically variable (OVD) or
equivalent device, which provides
the same level of authentication
and security as currently used
in the uniform visa format, shall
be used on the biographical
data page and shall take the
form of diffractive structures
which vary from different angles
incorporated into the hot-sealed
or an equivalent laminate (as
thin as possible) or applied as
an OVD overlay, or stickers on
a non-laminated paper inside
page (as metallised or partially
demetallised OVD with intaglio
overprinting) or equivalent
devices’.
Another major driver for
the inclusion of holographic
technology on ID documents
came in 2002 when the ICAO
(International Civil Aviation
Organisation) specified that
passports should feature optically
variable devices like holograms
to combat counterfeiters,
particularly in the wake of
9/11. MRTD (Machine Readable
Travel Documents) of ICAO
Doc9303, Part 1 Passports, 6th
Edition. This states that ‘When
the biographical data page of a
passport book is protected by a
laminate or overlay, an optically
variable feature (preferably based
on diffractive structure) should
be integrated into the page.
Such a feature should not affect
the legibility of the data…The
inclusion of a diffractive optically
variable feature is recommended
to achieve an enhanced level of
protection against reproduction’.
So with the regulations
governing passport standards
within the European Union
specifying holograms, plus
ICAO also stipulating an
optically variable device, more
and more the technology is
appearing as one of the front line
weapons in thwarting passport
counterfeiting, with the majority
of these being the diffractive
version. Today an estimated 80
countries feature holograms on
their national passports, and
according to a survey conducted
by Keesing Reference Systems
and presented in Dubai in last
year, 55 % of passports now use
an OVF – optically variable device
- to protect the data on passports,
and of this 67% are DOVIDS.
12 www.homai.org

13. Vol. 7, Issue 22 Guest Column
The Holography Times
The overall production of
passports is estimated to be
150-300 million per year. This
may fluctuate annually, but is
undoubtedly set to continue
growing as populations increase,
and escalating numbers of
people travel abroad. This allied
to the fact that all ICAO member
countries must now issue MRPs
with ICAO recommending the
use of OVDs, all but guarantees
a growing market for holograms.
Local factors will also see growth
in the number of passports, such
as the requirement for travellers
between the USA and Canada to
have a passport, not just a drivers’
licence or other ID as had been
the case up until not so long ago.
Security shield
The role of a hologram on a
passport and other identity
documents is principally to
shield against the forgery of
the photograph and personal
data, otherwise known as the
‘variable information’. However,
the ability of the hologram to
provide effective protection lies
in the continuous innovation,
invention and evolution of
holographic techniques. Both
optical effects and material
science techniques have created
authentication devices that are
easily recognised yet difficult
to copy accurately. They can
be safely integrated within the
production process and stand up
to the rigorous demands of being
in use for a period of anything up
to ten years.
Of course virtually anything can
be copied, and the holographic
industry continues to work hard
to get the message across that
even the most sophisticated
holograms can be reproduced
to some extent. The real debate
is just how accurately can
holograms be copied? The
answer is not very accurately
at all, and this is where the real
value of holograms designed
for security applications should
be appreciated. The intrinsic
features of holograms mean that
the techniques and visual effects
make it difficult to copy 100%
accurately an authentic security
hologram. This has ensured
their success – the document
they protect may have been
counterfeited but, whereas it can
be relatively easy to simulate the
effects of other overt features, a
poorly copied hologram is more
often than not the tell tale sign
that all is not what it appears.
Because a passport is probably
the most important identification
document, authentication
alongside the protection of
personal data (name, date
of birth and photo) must
be guaranteed. Effectively,
holograms serve not only as a
deterrent and secure means of
protection and authentication,
but also as a warning that it
might be counterfeit. Therefore,
a hologram is not solely to
prevent counterfeits but acts as
an effective detection device,
making it easier for the trained
eye to distinguish the legitimate
from the fake.
Passport production and
critically, personalisation
is exacting and has proved
technically challenging for the
holographic industry. However,
it is one that manufacturers
are responding to, with recent
developments including a whole
new generation of personalised
photopolymer holograms which
match the bio data contained
within the passport.
One example of this is an
innovative new technology from
Hologram.Industries called
HoloID® which combines ID
security with high speed in-line
holographic personalisation.
Utilising advanced photosensitive
material to create unique colour
patterns and animations, the
technology provides precise
control and colour modulation
to create portraits, among other
features. The information is
recorded in the holographic
laminate and the printed data
on the substrate, providing an
extremely high primary level
of security that is virtually
impossible to falsify. At a
secondary level, data in the
electronic chip also matches
with the holographic and printed
information to provide an
extremely high level of security
and authentication.
Also making an impact in the
battle for greater ID document
security is Hologram.Industries’
DID® visual security device.
Visually quite different from
traditional holograms, this is a
zero-order optical nanostructure
combined with thin films. This
is basically a 2 colors diffractive
image appearing at the direct
reflection angle which permutes
when the document is rotated
90°. The technology has so far
been adopted by around 20
countries around the world,
including China last year, meet the
requirement by authorities for
a very easy to use but extremely
difficult to imitate security device
– to date, there has been no
reported attempts to counterfeit
the technology or even imitate its
colour permutation effect.
We are also seeing smart, or
e-passport solutions, coming to
the fore which combine print,
optical and electronics security
features to ensure authenticity
and user flexibility. These comply
with the requisite standards
for international travel ID
documents and have overt and
covert security features such as
visa pages containing custom
paper and bespoke designs to
combat counterfeiting. Optaglio’s
OVMesh™ is an example of the
latest generation of metallic
holographic micro system of
protection for e-passports as well
as other documents such as ID
cards and driving licenses against
the threat of counterfeit.
www.homai.org 13

14. The Holography Times
Vol. 7, Issue 22
This advanced technology can be
incorporated as an integral part
of the overall design. It features
materials and a structure that
combine to form a level of
protection that also offers greater
scope for the design of security
features in accordance with the
overall document design.
We are also seeing the
development of holographic
technology that provides
documents with visually
appealing features, coupled with
added security. Here, technology
like 3M’s transparent hologram
security laminate can offer
protection against any attempts
at counterfeiting or alteration. It
shows a faint holographic image
that indicates tampering while
also providing protection against
the wear and tear of everyday use,
ensuring that printed information
is readable and usable for the
document’s intended life.
The Kurz KINEGRAM® is an
example of how the industry
creates innovative anti-counterfeiting
solutions based
on established and successful
products. In particular, there
are developments to use the
technology to link with and
protect the RFID chips now
used on passports to improve
security levels. One approach is
to use a metallised KINEGRAM®/
moiré image combination with a
transparent window. Here, when
the data page of the document is
tilted back and forth about the
horizontal axis, the projected
letters ‘OK’ are seen to move up
and down with adjacent columns
moving in opposite directions.
Although the contour-based
letters “OK” show strong contrast
with respect to the background,
these images cover very little
surface area and therefore
allow for sufficient see-through
transparency to see the chip. Any
attempts to physically tamper
with the chip module would then
become immediately evident
through the destruction of the
KINEGRAM® structures.
Another method is to use semi-transparent
KINEGRAM®
elements with appropriate
diffractive structures both above
and below the chip module so
that when the card is viewed
from the top with back-light, the
chip module can be inspected
for evidence of tampering or
damage. This effect relies on the
interaction of the two DOVIDs
placed on either side of the chip
module. The upper foil DOVID
is demetallised into a pattern of
opaque and transparent linear
raster, while the lower foil DOVID
is demetallised into a pattern
of opaque and transparent
areas which forms images
when viewed in transmission
information layer. In the example
shown, a DOVID with a fine raster
of metallisation appears opaque
when lighting comes from above,
however, when back-lighting is
used, a pattern of stars is seen in
transmission along with a shadow
of the chip module. Therefore,
any attempt to physically access
the chip module from either side
of the document will become
visually evident.
Elsewhere, OpSec’s Holofuse™,
a previous winner of the IHMA’s
‘Best Applied Security Product’
category at the Excellence
in Holography Awards, is a
holographic security laminate
layer for PC ID cards. It therefore
requires no additional card
manufacturing stage, and the
material bonds at the molecular
level. It thwarts ID and passport
counterfeiting because the
holographic layer is essential and
cannot be removed from the rest
of the card. Another interesting
development comes from Centro
Guest Column
Grafico DG whose OPS passport
protection system provides
passport data page protection.
The system is constructed
as super-thin polymeric
membranes, which are specially
formulated for infilling by colour
laser printers: after welding
these membrane on data page, it
becomes practically impossible
to alter personal data without
destroying it.
Future challenges
It’s clear that holography
continues to demonstrate
an unquestionable ability to
adapt and move with the times,
remaining a highly effective
and competitive counterfeiting
deterrent, protecting not
only the integrity of identity
documents but adding real value
in through more scope for design,
functionality and user ease-of-
use. The challenge remains,
as ever, for manufacturers to
respond to changing customer
requirements and keep one-step
ahead of competing
technologies through research
and development and innovation.
If the evidence of the last few
years is anything to go by, then
the future for holography in
ID document security remains
assured.
The International Hologram
Manufacturers Association
(IHMA) is made up of nearly 100
of the world’s leading hologram
companies. IHMA members
are the leading producers
and converters of holograms
for banknote security, anti-counterfeiting,
brand protection,
packaging, graphics and other
commercial applications around
the world. IHMA member
companies actively cooperate to
maintain the highest professional,
security and quality standards.
More at www.ihma.org.
14 www.homai.org

15. Vol. 7, Issue 22 Effective Efforts
The Holography Times
Royal Coat
One Stop Solution for Your Flexo Requirements. . .
www.homai.org 15

16. The Holography Times
Vol. 7, Issue 22
Industry Updates
Counterfeit seizure report
The CSR report displays all the counterfeiting seizures reports in Indian newspaper. HOMAI compiled these
reports from various newspapers in India and published on quarterly basis. The current report is for period July
2013-September 2013. For complete yearly report, email at info@homai.org.
D/M/Y News Title Sector Region Reported in Media
4-July-2013 Bogus ration card racket busted Document Pune (Maharashtra) Times of India
5-July-2013 Fake passport racket busted in Kanpur Identity Document Kanpur Times of India
(Uttar Pradesh)
26-July-2013 Fake driving licence racket busted at RTO Identity Document Surat, Gujarat Times of India
26-July-2013 Fake visa racket busted, 2 arrested Financial Document New Delhi Times of India
24-July-2013 Fake hallmarking units flourishing in India: BIS BIS Products Chennai, Tamilnadu Times of India
23-July-2013 Fake certificate racket busted Identity Document Kanpur, U.P. Times of India
25-July-2013 6 from Amritsar held with Identity Document Amritsar, Punjab Times of India
fake ITBP appointment letters
27-July-2013 Two held for fake documents racket Identity Document Hyderabad, Times of India
Andhra Pradesh
21-July-2013 Officials to be booked for 12 Lakh fake ration cards Document Mumbai, Maharashtra Times of India
19-Aug-2013 Fake currency racket busted Currency Mumbai Times of India
(Maharashtra)
14-Sep-2013 Duplicate tobacco products seller held Tobacco Hyderabad The New Indian
(Andhra Pradesh) Express
2-Sep-2013 Three held with fake notes Currency Delhi Business Standard
16-Sep-2013 Two held with fake currency Currency Allahabad Times of India
(Uttar Pradesh)
24-Sep-2013 Fake degree scam Document Bangalore (Karnataka) Times of India
25-Sep-2013 Fake stamp papers valued at Financial Document Patna (Bihar) NDTV
Rs 107 crore seized in Patna
26-Sep-2013 2 ‘foreigners’ arrested for travelling to Identity Document Pune (Maharashtra) The Indian Express
Sharjah on fake passports
25-Sep-2013 Illicit arms factory busted, pistols seized Arms & Munger (Bihar) INB Live
Ammuniation
26-Sep-2013 160 cartons of illicit liquor seized, one held Liquor Ghaziabad India TV
(Uttar Pradesh)
For detailed, subscribe to HoMAI press monitor or e-mail at info@homai.org
16 www.homai.org

17. The Holography Times
Vol. 7, Issue 22
Industry Updates
Global patents
Publication Title Int. Application Applicant / Inventor
DD.MM.YYYY Class Number
25.07.2013 WO/2013/108220 - Anticounterfeiting G06Q 10/08 PCT/IB2013/050472 ROMI, Giorgio
labeling system for products in general
and for the download of multimedia
products
Brief Abstract: The present invention concerns a labeling system comprising : - A label (1) applicable on a product (100’) and
provided with an identification code (5) of the product (100’)/ said identification code being covered with a non-transparent
covering varnish or ink (2) of the removable type; - A server ( 15 ); - Characterized in that the identification code (5) is a Qr-code
bi-dimensional bar code which is read through an external electronic device (10) in such a way that, following said reading, the
external electronic device makes an Internet connection to said server ( 15 ).
25.07.2013 WO/2013/109290 - Feature resolution G06K 9/46 PCT/US2012/022120 Hewlett-packard
sensitivity for counterfeit determinations development company,
l.p / sturgill,
malgorzata m.
Brief Abstract: A counterfeit identification performance attribute (CIPA) sensitivity to changes in resolution of the image for
features of an image is determined (102). The CIPA sensitivity for the features is used to choose at least one feature to determine
whether the image on a sample is a counterfeit (106).
25.07.2013 Wo/2013/107190 - Lock-type seal for G01R 11/24 PCT/CN2012/082468 China electric power
electric energy meter research institute/
zheng, angang
Brief Abstract: A lock-type seal for an electric energy meter comprises a base (2) and a seal cover (1) which is arranged on the
base (2). A counter bore (8) is arranged in the base (2); a screw (11) which is used for fixed connection to the body of an electric
energy meter penetrates through the counter bore (8); the lower part of the seal cover (1) extends into the counter bore (8) of
the base (2); a boss (13) which extends outwards is arranged on the external circumferential surface of the lower end of the seal
cover (1); and an elastic bulge (9) is arranged along the inner wall of the counter bore (8) in the base (2) in the circumferential
direction, and the lower end of the elastic bulge (9) inclines towards the inside of the base (2), extends downwards and abuts
on the boss (13) of the seal cover (1). The lock-type seal for an electric energy meter need not thread a seal wire, need not align
or match with each seal hole, and completely meets the production line automatic sealing requirements. The lock-type seal for
an electric energy meter also has a long service life, convenient installation and firm fixation. On the premise of not breaking the
seal of an electric energy meter, theft of electricity cannot be performed on the electric energy meter, thereby affording better
theft protection, anti-counterfeiting and electricity theft-protection properties.
11.07.2013 20130179241 - Universal loyalty program G06Q 30/02 13733665 Liu Jiwen
and system, which can include aspects in
food and medicine recall,
anti-counterfeiting, anti-identity theft,
anti-credit card fraud and more
Brief Abstract: The present invention includes providing a universal loyalty program, such as, for example, a loyalty program
that includes participation of multiple separately-owned large retail companies as well as users who are customers of each of
the companies. Wide and large scale participation and data sharing, among companies or other entities as well as users, may be
encouraged, incentivized, obtained and rewarded, such as through programs provided by the universal loyalty program. Such
programs may include, among others, a food recall related program, a medicine recall related program, an anti-counterfeiting
program, a credit card fraud prevention program, and an anti-identity theft program. Moreover, the universal loyalty program,
as well as the other programs, may themselves benefit and be strengthened by the wide and large scale participation, including
the resulting wide and large scale data sharing, collection, mining and uses afforded in part thereby.
www.homai.org 17

18. The Holography Times
Vol. 7, Issue 22
Industry Updates
Upcoming events
Date Event Name / Place / Website
Nov 7-9, 2013 The Holography Conference
New Delhi/NCR
www.theholographyconference.com
Nov 19-21, 2013 CARTES
Paris, France
www.cartes.com
Dec 03-06, 2013 Label Expo Asia 2013
Shanghai
www.labelexpo-asia.com
Dec 04-06, 2013 Intergraf
Vienna, Austria
www.securityprinters.org
Mar 19-20, 2014 CARTES ASIA
Hong Kong Convention & Exhibition Centre
www.cartes-asia.com
Apr 24-26, 2014 Pharma Pro Pack Expo 2014
Mumbai, India
www.pharmapropack.com
May 08-14, 2014 Interpack
Dusseldorf, Germany
www.interpack.com
PUBLISHED BY
Hologram Manufacturer Association of India
(HoMAI)
EDITORIAL TEAM
Issue Editor : C S Jeena
Advisor : Mr. Pradip H Shroff
Mr. Manoj Kochar
Designed & : EYEDEA Advertising
Printed by 1250/13, Govindpuri,
Kalkaji, New Delhi-19
(India)
eyedeaadvertising@gmail.com
The Holography Times is a quarterly
newsletter published by HOMAI with an aim
to provide latest developments, research,
articles, patents and industry news to a wide
audience related to Holography in Indian
and World.
The editorial team welcomes your news,
contributions and comments. Please send
your product updates, press releases,
conference announcements or other
contributions to HoMAI:
21-Ground Floor, Devika Tower 6
Nehru Place, New Delhi 110019, India
Telfax: +91 (11) 41617369
Email: info@homai.org,
Website: www.homai.org
Disclaimer:
The data used here are from various
published and electronically available
primary and secondary sources. Despite
due diligence the source data may contain
occasional errors. In such instances, HoMAI
would not be responsible for such errors.
About HoMAI
The Hologram Manufacturers
Association of India (HoMAI)
is the world’s 2nd and Asia
only association representing
hologram industry.
Beware counterfeiting
18 www.homai.org

19. The Holography Times
Vol. 7, Issue 22
www.homai.org 19

20. The Holography Times
Vol. 7, Issue 22
20 www.homai.org