How to write anything ever.
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The 5 golden questions you need to ask yourself before you start writing a blog post, a talk, a set of instructions - or anything ever. Written for UX Brighton lightening talks by Ellen de Vries.
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3. Technical Challenges: From site speed issues to complex metadata implementation, technical hurdles can be daunting. Overcoming these challenges is crucial for SEO success, as technical issues can hinder your website's performance and user experience.
4. Keyword Competition: Fierce competition for top keywords can make it hard to rank effectively. Businesses often struggle to find the right balance between targeting high-traffic keywords and finding less competitive, niche keywords that can still drive significant traffic.
5. Lack of Understanding of SEO Basics: Many businesses dive into the complex world of SEO without fully grasping the fundamental principles. This lack of understanding can lead to several issues:
Keyword Awareness: Failing to recognize the importance of keyword research and targeting the right keywords in content.
On-Page Optimization: Ignorance regarding crucial on-page elements such as meta tags, headers, and content structure.
Technical SEO Best Practices: Overlooking essential aspects like site speed, mobile responsiveness, and crawlability.
Backlinks: Not understanding the value of high-quality backlinks from reputable sources.
Analytics: Failing to track and analyze data prevents businesses from optimizing their SEO efforts effectively.
6. Unrealistic Expectations and Timeframe: Entrepreneurs often fall prey to the allure of quick fixes and overnight success. Unrealistic expectations can overshadow the reality of the time and effort needed to see tangible results in the highly competitive digital landscape. SEO is a long-term strategy, and setting realistic goals is crucial for success.
#SEO #DigitalMarketing #BusinessGrowth #OnlineVisibility #SEOChallenges #BostonSEO
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How to write anything ever.
- 2. @ELDEVRI EXPERIMENT: LET’S PLAN A PIECE OF WRITING TOGETHER IN 5 MINS (THIS MIGHT NOT WORK BUT THE METHOD, I ASSURE YOU IS MOST EXCELLENT).
- 3. @ELDEVRI WHAT ARE YOU WRITING?
- 4. @ELDEVRI WHO IS IT TARGETED AT? DRAW A TINY STICK MAN PICTURE.
- 5. @ELDEVRI DO YOU CARE WHAT THEY THINK?
- 6. @ELDEVRI IF NO, THEN GO CRAZY. WRITE WHATEVER YOU WANT. PUBLISH. WHO CARES?
- 7. @ELDEVRI DO YOU CARE WHAT THEY THINK?
- 8. @ELDEVRI IF YES. THEY NEED TO GET YOUR MESSAGE. USE THESE QUESTIONS TO WORK OUT WHAT YOUR MESSAGE IS.
- 9. @ELDEVRI THE QUESTIONS TO USE.
- 10. @ELDEVRI 1. WHAT ARE THEY SKEPTICAL ABOUT IN RELATION TO WHAT YOU OFFER?
- 11. @ELDEVRI 2. WHAT PROBLEMS DO THEY HAVE IN RELATION TO THE THING YOU’RE OFFERING?
- 12. @ELDEVRI 3. WHY HAVE THEY NOT BEEN INTERESTED/USED IT/KNOWN IT BEFORE?
- 13. @ELDEVRI 4. WHAT’S DIFFERENT NOW THAT YOU’VE COME ALONG WITH YOUR INFO/WARES/HOT STUFF.
- 14. @ELDEVRI 5. PAINT A PRETTY PICTURE OF THEIR LIFE NOW THAT THEY’VE HAPPILY WORKED WITH / LISTENED TO YOU.
- 15. @ELDEVRI YOU HAVE WHAT YOU NEED. NOW GO WRITE IT. PUBLISH.
- 16. @ELDEVRI FOR THE MORE ADVANCED UX-ER, THIS IS AN ALTERNATIVE OR ADDITIONAL WAY OF PRODUCING A PERSONA THAT HELPS YOU AND YOUR CONTENT TEAM WITH PRODUCT AND SERVICE MESSAGING ON A PAGE BY PAGE BASIS.