This document provides an overview of how to use WordPress to host a podcast. It discusses the benefits of podcasting such as building rapport with an audience and growing a business. It then outlines the setup process, including purchasing additional hosting, configuring an RSS feed, and submitting to directories. It details equipment options and provides a step-by-step workflow for creating podcast episodes, which involves preparing, recording, editing, tagging, uploading audio files, writing show notes, and publishing. The document emphasizes creating podcasts consistently through scheduling, habit formation, and using templates.

1. How to Use
WordPress to Host
Your Podcast
@DustinHartzler

2. Session Description
Podcasting is one of the hottest trends for bloggers these days.
In this session we will explore why WordPress is a perfect
platform to host your podcast and how to get started
inexpensively. We will also see how creating a podcast can
increase the size of your online community, help you grow your
business and allow you to become an authority in your niche.

3. About Me
• My Name is Dustin Hartzler
• From Dayton, OH
• WordPress developer and podcaster
• Currently Happiness Engineer
@Automattic
• Host of Your Website Engineer
podcast since Dec 2010

4. Free Download
http://yourwebsiteengineer.com/
wcnc2015

5. DustinIsLive.com

6. Today's Game Plan
• What is a Podcast?
• Benefits of Podcasting
• The Set Up
• Equipment to Get Started
• Workflow to Create a New Episode

7. What is a
Podcast?

8. A podcast is a series of
digital media files that are
released episodically and
delivered through
syndication feeds

9. Podcasting is one of the
hottest things in social
media

10. Benefits of
Podcasting

11. Benefits of
Podcasting
• Podcasting is one of the most
intimate connection to your
audience. Hearing your voice builds
rapport
• Creating the content is easy
• Audio is available 24 hours a day

12. Benefits of
Podcasting
• Millions of people commute to work
• Easy to consume
• Much easier to become an “expert”
in iTunes

13. 420 Million Blogs vs
250,000 podcasts

14. “I feel like I know you”

15. Do you read tweets?

16. Do you read blog
posts?

17. Convinced to Start a
Podcast?

18. The SetupThese steps only need done once

19. Step #1
Additional
Hosting Package

20. Step #2
Configure
RSS Feed

21. Step #3
Submit to
Directories

22. Step #4
InstallPodcast Plugin

23. Equipment
Set Up

24. Limited
Budget

25. Unlimited
Budget

26. Step-by-Step
Workflow

27. Step #1
Prepare
for your show

28. Step #2
Record
Audio

29. Step #3
#1 Edit File (if necessary)
#2 Convert to .mp3

30. Step #4
Tag
Media File
• ID3 Editor
• iTunes

31. Step #5
Upload to
media hostYou will get a direct link to mp3 file

32. Step #6
Create a new
blog post(AKA Show Notes)

33. Step #7
Paste link into
Podcast Plugin

34. Step #8
Publish
Blog Post

35. Rinse &
Repeat

36. Keys for
Consistency

37. • Schedule regular content creation times
• Make creation a habit
• Schedule topics ahead of time
• Have a template for your show

38. ResourcesLearnHowToPodcast.com
TheAudacityToPodcast.com

39. Questions?