When you buy a car, you can do a quick test drive around the block to check whether everything is working right and the ride is smooth.
PressPad now gives your readers the same option. You can upload a full (paid) issue, free preview/sample, or both!
In this presentation we explore best practices when dealing with samples of your magazine. Find out more at http://blog.presspadapp.com/new-feature-use-magazine-sample-to-help-you-sell-more/
5. How buying process looks
for mobile magazines
Awareness
Discovery
Consideration
Decision
Validation
6. How buying process looks
for mobile magazines
User finds your magazine
on the App Store
Awareness
Discovery
Consideration
Decision
Validation
7. How buying process looks
for mobile magazines
User finds your magazine
on the App Store
Opens your app
for the #1 time
Awareness
Discovery
Consideration
Decision
Validation
8. How buying process looks
for mobile magazines
User finds your magazine
on the App Store
Opens your app
for the #1 time
Downloads free
sample issue
Awareness
Discovery
Consideration
Decision
Validation
9. How buying process looks
for mobile magazines
User finds your magazine
on the App Store
Opens your app
for the #1 time
Downloads free
sample issue
Buys full issue
Awareness
Discovery
Consideration
Decision
Validation
10. How buying process looks
for mobile magazines
User finds your magazine
on the App Store
Opens your app
for the #1 time
Downloads free
sample issue
Buys full issue
Comes back
Awareness
Discovery
Consideration
Decision
Validation
11. User finds your magazine
on the App Store
Op
for
Bu
Comes back
Awareness
Discovery
Consideration
Decision
Validation
This is where you
have to focus to get
readers attention
12. User finds your magazine
on the App Store
Op
for
Bu
Comes back
Awareness
Discovery
Consideration
Decision
Validation
This is where you
have to focus to get
readers attention
Downloads free
sample issue
17. Samples are small magazines that are
representations of full issues. You have
complete freedom when it comes to
choosing the content of your sample issue
Select the pages that will
sell your full issue best
#1
19. When you export your PDF file, don’t forget
to include a cover and table of contents.
This is where you build interest and catch
readers’ attention
Include cover and TOC
#2