"Unleash Your Day Care and Preschool's Potential: Mastering Marketing and Client Retention! Welcome to 'How to Market Your Day Care and Preschool,' the ultimate guide for ambitious childcare entrepreneurs! Discover practical strategies that ensure your daycare stands out and becomes the preferred caregiver for early childhood development. What You'll Learn: Craft a Compelling Brand: Create a unique brand identity that leaves a lasting impression on parents seeking exceptional care. Nurture Client Relationships: Build strong connections with parents, earning their trust and loyalty. The Profitable Edge: Transform your daycare into a highly profitable venture. Innovative Marketing Strategies: Engage your target audience using cutting-edge marketing techniques. Meet Troy Holder, your dedicated marketing strategist and personal branding coach Get expert guidance and ongoing support on your journey to success here ➡️https://www.troyholder.com/six.html Reserve your spot now and unlock your daycare's full potential!" ________________ ➡️ I Help Professionals & Entrepreneurs Amplify Their Personal Brands 🚀 I Empower Corporate Teams to Succeed with Marketing Strategies 👩🏻 I Support Women in Business to Thrive

1. Daycare Success
Marketing Seminar
Strategies for attracting and retaining clients
Facilitated by
Troy Holder

2. What is most
important
to your clients?
Do you really know?
Have you asked them?
It’s not to late, start asking next week

3. Why are you in
Business?
Are you being truthfully with
yourself?

4. What make your
daycare different?
What is the one thing you do better
or offer that others don’t?

5. What is the direct
value of each client?
$9,100*
($70 x 52 weeks) x 2.5 years = $9,100

6. How To Attract
Your Ideal Clients
STOP
trying to please everyone with a child

7. How To Attract
Your Ideal Clients
Targeting Prospects is Key
•Primary – Read to buy
•Secondary –Will buy in the near future
•Tertiary - Will buy in the distant future

8. MEDIA
3M’s of Marketing Success

9. How To Find New
Clients
•Existing Clients
•Neo & Postnatal Clinics
•Communities- Off/online
(Commercial & Residential Dev.)

10. How To Keep Your
Clients
•Ongoing Communication
•Add value to your service
•Progress Reports
•Become an expert of early childhood care

11. Ideas to consider
•Direct marketing/ Personalize your communication
•In-house raffles/ competitions/ give a ways
•Baby Scholarships/ community Involvement
•Parenting skills & early child care.
Never assume all parents know how to care for a new born
•Working with the labour ward & intensive care
units (Good Cause, Good Public Relations, Good Promotion Tie-In).

12. Ideas to consider
•Create a list of preferred support services/prod
pediatricians, stores, brands etc.
•Keep clients informed of the developments
within your business and the industry.
•PTA type committees are good for fundraising
and idea generation.
•Share your success, via media & internet
Press release, Facebook, newsletters, tradeshows

13. What’s your next
Move?
Review all your marketing & promotional
materials, ads, flyers, yellow page ads, etc.
for 3M Match
Remember: Market, Message & Media

14. Then
What?
• 1. Set Goals & Objectives
• 2. Set Deadlines
• 3. Plan
• 4. Implement
• 5. Evaluate
• 6. Repeat 1-5

15. Any Questions?
Connect with
Troy Holder
(246)256-1804
www.facebook.com/getmoresales
www. twitter.com/MarketingDoc