World of Speakers E.31: Becoming a thought leaderSpeakerHub
Ryan Foland speaks with Dorie Clark, a marketing strategy consultant and author, and frequent contributor to the Harvard Business Review. She is a branding expert who works with organizations and individuals on building a successful, thought-leading brand.
One of the most interesting parts of this dynamic interview is where Dorie and Ryan explore how to transition into being an influential thought leader who gets paid to share their ideas. As many novice and mid-level speakers struggle to break through to the keynote stage, the insights shared in this interview can inspire a boost to the next level.
Listen to this podcast to find out:
- Why starting with unpaid speaking gigs can help you build your business immensely in the future.
- Two tools you can use to improve your speaking and connect more deeply and effectively with audiences.
- How to mix up your presentation so that you can customize it to each audience you present to.
- The three things it takes to become a thought leader in your industry
- How to transition from free to paid speaking engagements
World of Speakers E.31: Becoming a thought leaderSpeakerHub
Ryan Foland speaks with Dorie Clark, a marketing strategy consultant and author, and frequent contributor to the Harvard Business Review. She is a branding expert who works with organizations and individuals on building a successful, thought-leading brand.
One of the most interesting parts of this dynamic interview is where Dorie and Ryan explore how to transition into being an influential thought leader who gets paid to share their ideas. As many novice and mid-level speakers struggle to break through to the keynote stage, the insights shared in this interview can inspire a boost to the next level.
Listen to this podcast to find out:
- Why starting with unpaid speaking gigs can help you build your business immensely in the future.
- Two tools you can use to improve your speaking and connect more deeply and effectively with audiences.
- How to mix up your presentation so that you can customize it to each audience you present to.
- The three things it takes to become a thought leader in your industry
- How to transition from free to paid speaking engagements
Culture Hacking starts with the recognition of intelligence in cultural codes. Although they may not always live as clean quantitative figures, it is time to think of cultural codes in congruence with Big Data. It’s about seeing the opportunity, through cultural understanding, to create work that affects individuals with greater potency and resonates with scale. Marketers should design innovative culture hacking initiatives on their own terms and look to culture hacking as an investment in brand relevance and sustainability.http://www.marcgeffen.com/
Empathy: The Fundamental Skill Of Our TimesFCB Brasil
Why is it we can put ourselves in the shoes of certain movie characters and suffer, celebrate, smile and even cry right along with them? How can we express the powerful sense of approval we feel when someone understands us without judging us? Why do discussions about politics quickly degenerate into vicious arguments? It’s all a question of Empathy, which is our capacity to put ourselves in the shoes of others and feel things the way others do.
Studying this emotion and its relationship with brands is the purpose of the second edition of Trusparency 2.0: Empathy, a proprietary study by FCB Brasil conducted in 2012 about the importance of transparency in the discourse of brands. In partnership with co-creative strategic thinking consultants CO.R Inovação, the agency spent months mapping Empathy around Brazil to understand how the ability to see the world through the eyes of another creates opportunities for more intimate communications and even for the creation of more attractive products and services.
For the last CS Presents of 2015 we asked top creatives to look into the future. The presentation includes:
Simon Goodall, Chief Strategy Officer, Lowe Open - Sci-Fi Trend Spotting
Rose Lewis, Co-Founder & Coach, Collider - The Future of Start-Ups
Matt Follows, Sustainable High Performance Coach, Leading Left - Future Proofing Your Brain
Lawrence Weber, Managing Partner Innovation, Karmarama - Reclaiming The Agency
Nadya Powell, MD, Sunshine - Marketing To Future Generations
Structuring Serendipitous Collaboration - Nick Inglis keynote @ ARMA Canada 2021Nick Inglis
Get comfortable being uncomfortable and drive yourself and your organization forward by structuring serendipitous collaboration. This was a keynote by Nick Inglis at ARMA Canada Information Conference 2021.
Women in Innovation: Embracing your Multi-faceted Career SalonMelanie Kahl
“When you’re in alignment, it feels magical. And when you’re out of alignment, it feels muddled”
This was a salon-style workshop done in partnership with WIN: Women in Innovation in March 2021 to help innovation professionals tap into their unique perspectives as they forge their creative careers. Leveraging research on transitions, wayfinding, and generalists—we found solace and possibility in multi-faceted, non-linear professional lives.
Strategy #1: Embrace & articulate your multi-hyphenate self.
Strategy #2: Uncover insights at your intersections.
Strategy #3: Capture the wisdom in your winding road
Wayfinding in your winding road:
Leaps (risks you try to build something new)
Forks in the road (decisions that reveal your desires and values)
Pauses (some gaps and sabbaticals for recovery and creativity)
Detours (side hustles, adventure, or significant hobbies.)
Read the recap: https://womenininnovation.co/blog/2021/9/9/win-mind-salon-embracing-the-complexity-of-a-multifaceted-career
More on WIN: womenininnovation.co
"WIN: Women in Innovation is an international nonprofit organization headquartered in New York City built to close the gender gap in innovation. WIN is a community of innovators working together to create pathways for all women to have a seat at the table. We are proudly building a world where women are defining and designing better futures."
Book recommendations:
- Transitions by William & Susan Bridges
- On Trails by Robert Moor
- Living Beautifully by Pema Chödrön
- Rising Strong by Brene Brown
- Range by David Epstein
The following presentation covers the basics of how brands develop and markets fragment over time.
Discussing issues such as consumer need states, product positioning, as well as the implicit and explicit factors that affect storytelling and marketing.
Broad in scope this presentation's goal is not to provide insight into a single product category or competitive consumer environment but help you to produce the clear guidelines required to develop and sheppard a brand as it evolves over time.
This Powerpoint offers ways libararies can promote their digital collections and library services through word of mouth marketing. Content is adapted from the book Contagious by Jonah Berger
What if you can curate serendipity? A challenge to fellow IT practitioners. Materials mostly from http://tech.co/tony-hsieh-theory-serendipity-2012-09 and http://www.boundlss.com/blog/casual-collisions-spontaneous-meetings-serendipity. Also: http://www.goodreads.com/work/quotes/25386981-social-physics-how-good-ideas-spread-the-lessons-from-a-new-science
Social Media Club presents an interactive session, with Snigdha Manchanda Binjola, that’s custom tailored to help writers capitalize on the use of storytelling for content marketing in social media and viral campaigns. Gain hands-on experience and learn the art of crafting captivating content at the hands of an expert social storyteller and web strategist.
opics covered :
1. Why Storytelling in Social Media?
2. Content Marketing and Types of Messaging
3. Conventional Storytelling Vs. Digital Storytelling
4. Case Studies of Successful Storytelling in Social Media
Learning Outcomes:
· Understanding Digital Storytelling and its application in content marketing
· Exploring Content Marketing to design viral Social Media Campaigns
Equip yourself to write for the social web and come away with the essentials of the master storyteller's took-kit; register now!
About the Speaker
Snigdha Manchanda Binjola
Social Storyteller and Social Web Strategist
Snigdha weaves storytelling and narratives in content marketing to deliver innovative Social Media strategies. Her past work includes strategizing digital campaigns for some of the top 50 social media brands In India.
She has been instrumental in setting up a training division from ground up for one of India's popular social media agencies.
What's going viral, and how can you get it? Social media has a ton of lingo, Viral is one of the more important terms. In social media marketing we want to spread our messaging far and wide, this presentation explains how to do just that.
This was designed and presented live by me for in 2012. Storytelling and slide animation are not included here.
Enjoy,
Corinne Cavanaugh
Buy Verified PayPal Account | Buy Google 5 Star Reviewsusawebmarket
Buy Verified PayPal Account
Looking to buy verified PayPal accounts? Discover 7 expert tips for safely purchasing a verified PayPal account in 2024. Ensure security and reliability for your transactions.
PayPal Services Features-
🟢 Email Access
🟢 Bank Added
🟢 Card Verified
🟢 Full SSN Provided
🟢 Phone Number Access
🟢 Driving License Copy
🟢 Fasted Delivery
Client Satisfaction is Our First priority. Our services is very appropriate to buy. We assume that the first-rate way to purchase our offerings is to order on the website. If you have any worry in our cooperation usually You can order us on Skype or Telegram.
24/7 Hours Reply/Please Contact
usawebmarketEmail: support@usawebmarket.com
Skype: usawebmarket
Telegram: @usawebmarket
WhatsApp: +1(218) 203-5951
USA WEB MARKET is the Best Verified PayPal, Payoneer, Cash App, Skrill, Neteller, Stripe Account and SEO, SMM Service provider.100%Satisfection granted.100% replacement Granted.
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
Culture Hacking starts with the recognition of intelligence in cultural codes. Although they may not always live as clean quantitative figures, it is time to think of cultural codes in congruence with Big Data. It’s about seeing the opportunity, through cultural understanding, to create work that affects individuals with greater potency and resonates with scale. Marketers should design innovative culture hacking initiatives on their own terms and look to culture hacking as an investment in brand relevance and sustainability.http://www.marcgeffen.com/
Empathy: The Fundamental Skill Of Our TimesFCB Brasil
Why is it we can put ourselves in the shoes of certain movie characters and suffer, celebrate, smile and even cry right along with them? How can we express the powerful sense of approval we feel when someone understands us without judging us? Why do discussions about politics quickly degenerate into vicious arguments? It’s all a question of Empathy, which is our capacity to put ourselves in the shoes of others and feel things the way others do.
Studying this emotion and its relationship with brands is the purpose of the second edition of Trusparency 2.0: Empathy, a proprietary study by FCB Brasil conducted in 2012 about the importance of transparency in the discourse of brands. In partnership with co-creative strategic thinking consultants CO.R Inovação, the agency spent months mapping Empathy around Brazil to understand how the ability to see the world through the eyes of another creates opportunities for more intimate communications and even for the creation of more attractive products and services.
For the last CS Presents of 2015 we asked top creatives to look into the future. The presentation includes:
Simon Goodall, Chief Strategy Officer, Lowe Open - Sci-Fi Trend Spotting
Rose Lewis, Co-Founder & Coach, Collider - The Future of Start-Ups
Matt Follows, Sustainable High Performance Coach, Leading Left - Future Proofing Your Brain
Lawrence Weber, Managing Partner Innovation, Karmarama - Reclaiming The Agency
Nadya Powell, MD, Sunshine - Marketing To Future Generations
Structuring Serendipitous Collaboration - Nick Inglis keynote @ ARMA Canada 2021Nick Inglis
Get comfortable being uncomfortable and drive yourself and your organization forward by structuring serendipitous collaboration. This was a keynote by Nick Inglis at ARMA Canada Information Conference 2021.
Women in Innovation: Embracing your Multi-faceted Career SalonMelanie Kahl
“When you’re in alignment, it feels magical. And when you’re out of alignment, it feels muddled”
This was a salon-style workshop done in partnership with WIN: Women in Innovation in March 2021 to help innovation professionals tap into their unique perspectives as they forge their creative careers. Leveraging research on transitions, wayfinding, and generalists—we found solace and possibility in multi-faceted, non-linear professional lives.
Strategy #1: Embrace & articulate your multi-hyphenate self.
Strategy #2: Uncover insights at your intersections.
Strategy #3: Capture the wisdom in your winding road
Wayfinding in your winding road:
Leaps (risks you try to build something new)
Forks in the road (decisions that reveal your desires and values)
Pauses (some gaps and sabbaticals for recovery and creativity)
Detours (side hustles, adventure, or significant hobbies.)
Read the recap: https://womenininnovation.co/blog/2021/9/9/win-mind-salon-embracing-the-complexity-of-a-multifaceted-career
More on WIN: womenininnovation.co
"WIN: Women in Innovation is an international nonprofit organization headquartered in New York City built to close the gender gap in innovation. WIN is a community of innovators working together to create pathways for all women to have a seat at the table. We are proudly building a world where women are defining and designing better futures."
Book recommendations:
- Transitions by William & Susan Bridges
- On Trails by Robert Moor
- Living Beautifully by Pema Chödrön
- Rising Strong by Brene Brown
- Range by David Epstein
The following presentation covers the basics of how brands develop and markets fragment over time.
Discussing issues such as consumer need states, product positioning, as well as the implicit and explicit factors that affect storytelling and marketing.
Broad in scope this presentation's goal is not to provide insight into a single product category or competitive consumer environment but help you to produce the clear guidelines required to develop and sheppard a brand as it evolves over time.
This Powerpoint offers ways libararies can promote their digital collections and library services through word of mouth marketing. Content is adapted from the book Contagious by Jonah Berger
What if you can curate serendipity? A challenge to fellow IT practitioners. Materials mostly from http://tech.co/tony-hsieh-theory-serendipity-2012-09 and http://www.boundlss.com/blog/casual-collisions-spontaneous-meetings-serendipity. Also: http://www.goodreads.com/work/quotes/25386981-social-physics-how-good-ideas-spread-the-lessons-from-a-new-science
Social Media Club presents an interactive session, with Snigdha Manchanda Binjola, that’s custom tailored to help writers capitalize on the use of storytelling for content marketing in social media and viral campaigns. Gain hands-on experience and learn the art of crafting captivating content at the hands of an expert social storyteller and web strategist.
opics covered :
1. Why Storytelling in Social Media?
2. Content Marketing and Types of Messaging
3. Conventional Storytelling Vs. Digital Storytelling
4. Case Studies of Successful Storytelling in Social Media
Learning Outcomes:
· Understanding Digital Storytelling and its application in content marketing
· Exploring Content Marketing to design viral Social Media Campaigns
Equip yourself to write for the social web and come away with the essentials of the master storyteller's took-kit; register now!
About the Speaker
Snigdha Manchanda Binjola
Social Storyteller and Social Web Strategist
Snigdha weaves storytelling and narratives in content marketing to deliver innovative Social Media strategies. Her past work includes strategizing digital campaigns for some of the top 50 social media brands In India.
She has been instrumental in setting up a training division from ground up for one of India's popular social media agencies.
What's going viral, and how can you get it? Social media has a ton of lingo, Viral is one of the more important terms. In social media marketing we want to spread our messaging far and wide, this presentation explains how to do just that.
This was designed and presented live by me for in 2012. Storytelling and slide animation are not included here.
Enjoy,
Corinne Cavanaugh
Similar to How any product get poplularity..... (20)
Buy Verified PayPal Account | Buy Google 5 Star Reviewsusawebmarket
Buy Verified PayPal Account
Looking to buy verified PayPal accounts? Discover 7 expert tips for safely purchasing a verified PayPal account in 2024. Ensure security and reliability for your transactions.
PayPal Services Features-
🟢 Email Access
🟢 Bank Added
🟢 Card Verified
🟢 Full SSN Provided
🟢 Phone Number Access
🟢 Driving License Copy
🟢 Fasted Delivery
Client Satisfaction is Our First priority. Our services is very appropriate to buy. We assume that the first-rate way to purchase our offerings is to order on the website. If you have any worry in our cooperation usually You can order us on Skype or Telegram.
24/7 Hours Reply/Please Contact
usawebmarketEmail: support@usawebmarket.com
Skype: usawebmarket
Telegram: @usawebmarket
WhatsApp: +1(218) 203-5951
USA WEB MARKET is the Best Verified PayPal, Payoneer, Cash App, Skrill, Neteller, Stripe Account and SEO, SMM Service provider.100%Satisfection granted.100% replacement Granted.
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
Company Valuation webinar series - Tuesday, 4 June 2024FelixPerez547899
This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
In the Adani-Hindenburg case, what is SEBI investigating.pptxAdani case
Adani SEBI investigation revealed that the latter had sought information from five foreign jurisdictions concerning the holdings of the firm’s foreign portfolio investors (FPIs) in relation to the alleged violations of the MPS Regulations. Nevertheless, the economic interest of the twelve FPIs based in tax haven jurisdictions still needs to be determined. The Adani Group firms classed these FPIs as public shareholders. According to Hindenburg, FPIs were used to get around regulatory standards.
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
2. PEOPLE ALWAYS THINK ABOUT SOME
CONTENTS, PRODUCTS OR ANY NEWS OR ANY
IDEAS WHICH GO VIRAL.
OR WITHIN SPAN OF TIME IT BECOME
POPULAR………………..
Y SO???????
3. EVERY BODY IS A HARD WORKER
AND USE THEIR MIND.
EVERY BUSINESS GIVES THEIR EFFORTS
TO MAKE THEIR PRODUCT POPLULAR.
BUT EVERY ONE GET
SUCCESS???
4. BUT WHAT IS SPECIAL????
WHAT ARE THE SECRETS????
LETS HAVE A LOOK…
5. Through a decade of research by
scholars, IT was found there are six
“STEPPS” to creating content that
people want to share.
They are..... S T E P P S Social Triggers
Emotion Public Practical Currency
Value Stories.
6. SOCIAL CURRENCY The more
something makes you look cool, smart,
or in-the-know, the more likely you are
to share it.
7. TRIGGERS Triggers are stimuli that
pop up in the environment, reminding
you of a product or idea—and making
you more likely to talk about it.
8. EMOTION The more emotional
connection we feel toward a message,
the more likely we are to pass it on,
especially if it makes us laugh or feel
angry, excited, or inspired. (some FB
wallpaper/images that we share @FB)
9. PUBLIC We look for “social proof”
when making decisions about what
ideas to follow; we imitate things
when we can publicly see other people
doing them.
10. PRACTICAL VALUE We share
information when we believe it’s
useful and will benefit our friends and
family.
11. STORIES Stories are the
conversation between people, so get
people to pass along your message in a
simple but great narrative.