The document divides audiences for horror media into 5 groups based on profession: Group A includes highly paid professionals like lawyers and doctors; Group B contains moderately paid white-collar workers such as teachers and managers; Group C1 and C2 distinguish between lower white-collar and blue-collar professions such as nurses, clerks, and tradespeople; Group D consists of manual laborers and drivers; and Group E comprises students, retirees, and the unemployed.

1. HORROR AUDIENCES
Louise Pitt

2. WHAT IS AN AUDIENCE?
• An audience is someone who digests media. Media can be in the form of radio, films,
newspapers and books.
• Audiences are placed into groups dependent on there profession.

3. GROUP A
• Lawyers
• Doctors
• Scientists
• Well paid professionals

4. GROUP B
• Teachers
• Middle management
• Fairly well paid professionals

5. GROUP C1
• Junior management
• Bank clerks
• Nurses
• White collar professionals

6. GROUP C2
• Electricians
• Plumbers
• Carpenters
• Blue collar professions

7. GROUP D
• Manual workers
• Drivers
• Laborers

8. GROUP E
• Students
• Pentioners
• Unemployed