Honda operates in the Australian automobile industry, importing and selling motor vehicles, motorcycles, and power equipment. It has headquarters in Melbourne and additional facilities across Australia. Honda faces challenges as the local automobile industry declines, with some major manufacturers exiting Australia. However, Honda aims to focus on small vehicles and improve customer service to boost sales. Analysts predict future growth for Honda if it focuses on electric vehicles and the industry receives more government support.
This short document expresses gratitude but does not provide any other context or information to summarize. It contains only the words "Thank You" and no other details.
Starbucks began in 1971 as a roaster and retailer of coffee beans and related products with a single store in Seattle. It has since grown into a global brand with over 21,000 retail stores across 66 countries. Starbucks aims to inspire customers through high-quality coffee and a welcoming store environment. The company focuses on ethical sourcing of coffee beans and environmental sustainability while fostering community involvement. Starbucks strives to treat its employees, called partners, with respect by providing health benefits and company stock ownership.
This report of Amy's Ice Cream includes the problem faced by the company, the analysis of the case, alternatives, decision and implication toward the company.
In this report, we will discuss the strategic performance objective of Qatar Airways which is based on five key characteristics i.e. Speed, Cost, Quality, Dependability, and Flexibility.
The document provides a sample financial analysis report comparing Metro AG and Booker Group PLC. It includes an introduction, 3 tasks, and a conclusion. Task 1 includes internal management memos on the operations and impact of recent economic conditions for each company. Task 2 compares the financial performance of the two companies using various ratios to analyze profitability, liquidity, efficiency, and gearing. It finds that Booker Group PLC has stronger financials based on the ratios. Task 3 discusses capital investment decision making tools and recommends Booker Group PLC as the preferred acquisition target for Carrefour SA based on the financial analysis.
This document provides information about Emirates Airlines and Lufthansa Airlines. It discusses their key details like founding year, headquarters, CEOs, websites, fleet sizes, and top destinations. It also analyzes their strengths, weaknesses, opportunities and threats. Both airlines offer various services to customers at different stages of travel like consultation through websites and apps, order taking through multiple channels, hospitality inflight, and secure billing and payment options.
The document presents the findings of a marketing research project conducted for a jewelry company. Secondary research, focus groups, and surveys were used to understand consumer attitudes, identify the target market, explore perceptions of the company's products, and make recommendations. Key findings included that people aged 20-45 were most interested in jewelry as gifts, and expected to purchase items priced under £20 offline. The recommendations were to differentiate products, target consumers aged 20-40, improve quality and design, and sell through both online and offline channels.
This short document expresses gratitude but does not provide any other context or information to summarize. It contains only the words "Thank You" and no other details.
Starbucks began in 1971 as a roaster and retailer of coffee beans and related products with a single store in Seattle. It has since grown into a global brand with over 21,000 retail stores across 66 countries. Starbucks aims to inspire customers through high-quality coffee and a welcoming store environment. The company focuses on ethical sourcing of coffee beans and environmental sustainability while fostering community involvement. Starbucks strives to treat its employees, called partners, with respect by providing health benefits and company stock ownership.
This report of Amy's Ice Cream includes the problem faced by the company, the analysis of the case, alternatives, decision and implication toward the company.
In this report, we will discuss the strategic performance objective of Qatar Airways which is based on five key characteristics i.e. Speed, Cost, Quality, Dependability, and Flexibility.
The document provides a sample financial analysis report comparing Metro AG and Booker Group PLC. It includes an introduction, 3 tasks, and a conclusion. Task 1 includes internal management memos on the operations and impact of recent economic conditions for each company. Task 2 compares the financial performance of the two companies using various ratios to analyze profitability, liquidity, efficiency, and gearing. It finds that Booker Group PLC has stronger financials based on the ratios. Task 3 discusses capital investment decision making tools and recommends Booker Group PLC as the preferred acquisition target for Carrefour SA based on the financial analysis.
This document provides information about Emirates Airlines and Lufthansa Airlines. It discusses their key details like founding year, headquarters, CEOs, websites, fleet sizes, and top destinations. It also analyzes their strengths, weaknesses, opportunities and threats. Both airlines offer various services to customers at different stages of travel like consultation through websites and apps, order taking through multiple channels, hospitality inflight, and secure billing and payment options.
The document presents the findings of a marketing research project conducted for a jewelry company. Secondary research, focus groups, and surveys were used to understand consumer attitudes, identify the target market, explore perceptions of the company's products, and make recommendations. Key findings included that people aged 20-45 were most interested in jewelry as gifts, and expected to purchase items priced under £20 offline. The recommendations were to differentiate products, target consumers aged 20-40, improve quality and design, and sell through both online and offline channels.
Enterprise & Desk analysis For Aviation Industry mayurwadulkar1
An organizational structure defines how activities such as task allocation, coordination and supervision are directed toward the achievement of organizational aims. Organizations need to be efficient, flexible, innovative and caring in order to achieve a sustainable competitive advantage. Organizational structure can also be considered as the viewing glass or perspective through which individuals see their organization and its environment.
Baby Care Business in Indian Ecommerce SpaceNejo Varghese
This document provides an overview of the baby care business in Indian e-commerce. It discusses factors driving e-commerce success and challenges faced. Technologies important for online success are also examined, including payment processing, mobile applications, and cloud-based models. The growing Indian baby industry is described as well as opportunities and challenges in the e-commerce baby product segment. Case studies of online baby shops are presented and strategies for success are proposed.
This document provides information about Cheezles Bakery, including:
1) The group members and company background such as name, address, products, start date, and initial funding.
2) The purpose of the business plan is to manage the venture, fulfill demand and supply, and apply for financial aid.
3) Growth strategies include teamwork, sharing ideas, incentives for employees, and training courses.
4) The target market is event hosts, with higher demand during festive seasons, and they also cater to smaller stores.
5) Financial information includes the sources of funds, start up costs, operational budget, and 3-year cash flow statement.
The Unify Company is a new centralized web development company in the Caraga Region of the Philippines. It is led by CEO Ferdinand Balbin and aims to create a website that promotes tourism and allows local businesses to advertise their products and services. This centralized portal will help overcome the challenges of individual business websites having low visibility. The company works with the Department of Tourism to distribute promotional materials and hopes to generate revenue through business subscriptions to the website.
This document discusses AirAsia, a major low-cost airline carrier in Asia. It provides background on the company, describing its business model, operations, and key strategies. These include safety-first, high aircraft utilization, low fares with no frills, streamlined operations and a lean distribution system. The document also analyzes AirAsia's low-cost carrier business model, competitive advantages, and current and potential information technology implementations to support its strategic goals.
- The Amalean brothers started MAS Holdings 27 years ago in Sri Lanka with 30 employees and has since grown to be the largest apparel manufacturer in South Asia, employing over 60,000 people across 34 facilities worldwide.
- MAS has an annual turnover of over $1 billion as of 2012 through strategic partnerships with major brands like Victoria's Secret, Marks & Spencer, Nike, and Speedo.
- MAS Intimates' largest customer is Victoria's Secret, while Nike is the largest customer for MAS Active. MAS has established multiple production facilities across Sri Lanka to provide jobs and economic opportunities.
The document provides an executive summary and details of a proposed laundry service called SPINZONE.
The key points are:
1) SPINZONE aims to offer affordable, high-quality dry cleaning and laundry services to individuals and families.
2) The service will focus on cleaning clothes with care and using eco-friendly practices.
3) An analysis of the market opportunity is provided, including a 5C framework and SWOT analysis. Segmentation and targeting strategies are also outlined.
The document provides background information on AirAsia Berhad, including its mission, strategies, and objectives. It identifies problems such as limited capital and increasing liabilities. It develops a new mission statement and uses a TOWS framework to analyze opportunities, threats, strengths and weaknesses. Financial ratios are also discussed to measure liquidity, leverage, activity and profitability. The document appears to be an analysis of AirAsia's business for a class project or case study.
This document provides an analysis of the branding strategy of Emirates Airlines. It discusses the company background, core values, brand vision, positioning, and recognition. Key aspects of Emirates' strategy include positioning itself as a global lifestyle brand through high quality products and customer experiences. The brand vision is to become a leading lifestyle brand, which is supported by investments in aircraft, lounges, in-flight entertainment and connectivity. Brand recognition is achieved through marketing, sponsorship of sports and celebrities, and a strong visual identity with its logo and crew uniforms.
The document provides an overview of Metro AG, a German wholesale and retail corporation. It discusses Metro AG's operations, leadership, revenues, core businesses which include wholesale outlets and retail stores, and major competitors in various countries around the world.
This paper discusses IKEA’s corporate and business level strategy and how these strategies are best supported by operations strategies of IKEA. It also discusses how IKEA differentiated itself from its competitors. Paper highlights various operational trade-offs done by company. Paper, on later stage focuses on how supply network contributed to achieving company’s objectives and strategies.
EMIRATES AIRLINES: Controlling and harmonizing brand identity, image, and per...Hoàng Thị Thanh Thủy
The document provides a case study report on Emirates Airlines' brand identity, image, and personality. It begins with an introduction and background on the company. The literature review then examines key concepts of brand identity from Aaker, Kapferer, and De Chernatony. Their models identify important elements like vision, culture, personality, and symbols. The report will analyze how Emirates uses campaigns, imagery, and sponsorship to develop its identity as a global, innovative, and inspiring lifestyle brand.
The purpose of this report is understand the current strategy of Amadeus, and to deliver strategic recommendations for the future. This report was compiled using information provide by the ex-CFO of the Amadeus company. Amadeus is an IBEX 35 company. This strategic report for Amadeus was prepared by Khan Mohd Eshtiaque and Naye Carla Farid Moussa, two students at IE Business School.
Naye Moussa has been an intern with the e-commerce and online marketing department of Adolfo Dominguez, a leading Spanish fashion designer. She has also worked with the European office of New York University and has been a store model for Abercrombie & Fitch.
Khan Mohd Eshtiaque has previously interned as an M&A summer analyst with BDO Corporate Finance and also interned in the Private Banking department of HSBC.
You can contact them at eshtiaque@student.ie.edu or nmoussa.bba2010@student.ie.edu.
This document provides an external analysis of Air Canada including a PESTEL analysis. Some key points:
1. Air Canada faces political pressures like higher taxes as a Canadian company compared to foreign rivals. Economic factors also impact Air Canada, like rising fuel costs.
2. Technological changes in booking and mobile services increase customer demands. Safety regulations are also strict in Canada.
3. Porter's Five Forces analysis finds industry rivalry is high due to many discount carriers. Substitute threats are significant from these smaller airlines attracting customers with low prices.
Hyundai Motor India Limited uses various advertising strategies to promote its automobile models. It allocates large portions of its budget to launch campaigns and post-launch promotional activities. For its Hyundai i10 model, HMIL aimed to capture a large market share in the subcompact segment. It targeted young, style-conscious urban Indians and conducted above-the-line advertising on TV and below-the-line activities like showroom promotions. The revamped i10 Transform attracted customers with an aggressive advertising campaign featuring brand ambassador Shahrukh Khan.
This document provides an overview of Starbucks and Old Town White Coffee, two leading coffee companies. It discusses Starbucks' history and founding in 1971 in Seattle, Washington. It also outlines Old Town White Coffee's history of becoming the first company to mass produce and market white coffee from Ipoh, Malaysia on a commercial scale. The rest of the document analyzes Starbucks' logo, vision, mission, strategies around operations, competition, and SWOT analysis. It details how Starbucks focuses on product quality, community, brand marketing, and innovation as competitive strategies.
The document summarizes a business plan writing workshop that covers the key components of an effective business plan, including an outline, sample sections, and general tips. The workshop agenda includes introductions, a business plan outline writing exercise, lunch, and a writing workshop with time for questions. The workshop reviews the purpose and general rules of business plans, and outlines the typical sections which include an executive summary, company history, products/services description, and financial plan.
Blossom With Stress Management Dr Shriniwas Kashalikaranitaagarwal
This document discusses stress management and holistic health approaches. It notes that stress can be experienced from a young age through difficult experiences, but may not be recognized as stress. Later in life, poverty and disease can disturb one's mind and cause suffering. The author developed concepts of holistic health, medicine, and education to address these issues. However, these approaches did not always provide results as quickly as expected. The author now shares information about the nature, causes, and management of stress through various online platforms and networks, with the goal of helping others through spiritual practices like NAMASMARAN.
Enterprise & Desk analysis For Aviation Industry mayurwadulkar1
An organizational structure defines how activities such as task allocation, coordination and supervision are directed toward the achievement of organizational aims. Organizations need to be efficient, flexible, innovative and caring in order to achieve a sustainable competitive advantage. Organizational structure can also be considered as the viewing glass or perspective through which individuals see their organization and its environment.
Baby Care Business in Indian Ecommerce SpaceNejo Varghese
This document provides an overview of the baby care business in Indian e-commerce. It discusses factors driving e-commerce success and challenges faced. Technologies important for online success are also examined, including payment processing, mobile applications, and cloud-based models. The growing Indian baby industry is described as well as opportunities and challenges in the e-commerce baby product segment. Case studies of online baby shops are presented and strategies for success are proposed.
This document provides information about Cheezles Bakery, including:
1) The group members and company background such as name, address, products, start date, and initial funding.
2) The purpose of the business plan is to manage the venture, fulfill demand and supply, and apply for financial aid.
3) Growth strategies include teamwork, sharing ideas, incentives for employees, and training courses.
4) The target market is event hosts, with higher demand during festive seasons, and they also cater to smaller stores.
5) Financial information includes the sources of funds, start up costs, operational budget, and 3-year cash flow statement.
The Unify Company is a new centralized web development company in the Caraga Region of the Philippines. It is led by CEO Ferdinand Balbin and aims to create a website that promotes tourism and allows local businesses to advertise their products and services. This centralized portal will help overcome the challenges of individual business websites having low visibility. The company works with the Department of Tourism to distribute promotional materials and hopes to generate revenue through business subscriptions to the website.
This document discusses AirAsia, a major low-cost airline carrier in Asia. It provides background on the company, describing its business model, operations, and key strategies. These include safety-first, high aircraft utilization, low fares with no frills, streamlined operations and a lean distribution system. The document also analyzes AirAsia's low-cost carrier business model, competitive advantages, and current and potential information technology implementations to support its strategic goals.
- The Amalean brothers started MAS Holdings 27 years ago in Sri Lanka with 30 employees and has since grown to be the largest apparel manufacturer in South Asia, employing over 60,000 people across 34 facilities worldwide.
- MAS has an annual turnover of over $1 billion as of 2012 through strategic partnerships with major brands like Victoria's Secret, Marks & Spencer, Nike, and Speedo.
- MAS Intimates' largest customer is Victoria's Secret, while Nike is the largest customer for MAS Active. MAS has established multiple production facilities across Sri Lanka to provide jobs and economic opportunities.
The document provides an executive summary and details of a proposed laundry service called SPINZONE.
The key points are:
1) SPINZONE aims to offer affordable, high-quality dry cleaning and laundry services to individuals and families.
2) The service will focus on cleaning clothes with care and using eco-friendly practices.
3) An analysis of the market opportunity is provided, including a 5C framework and SWOT analysis. Segmentation and targeting strategies are also outlined.
The document provides background information on AirAsia Berhad, including its mission, strategies, and objectives. It identifies problems such as limited capital and increasing liabilities. It develops a new mission statement and uses a TOWS framework to analyze opportunities, threats, strengths and weaknesses. Financial ratios are also discussed to measure liquidity, leverage, activity and profitability. The document appears to be an analysis of AirAsia's business for a class project or case study.
This document provides an analysis of the branding strategy of Emirates Airlines. It discusses the company background, core values, brand vision, positioning, and recognition. Key aspects of Emirates' strategy include positioning itself as a global lifestyle brand through high quality products and customer experiences. The brand vision is to become a leading lifestyle brand, which is supported by investments in aircraft, lounges, in-flight entertainment and connectivity. Brand recognition is achieved through marketing, sponsorship of sports and celebrities, and a strong visual identity with its logo and crew uniforms.
The document provides an overview of Metro AG, a German wholesale and retail corporation. It discusses Metro AG's operations, leadership, revenues, core businesses which include wholesale outlets and retail stores, and major competitors in various countries around the world.
This paper discusses IKEA’s corporate and business level strategy and how these strategies are best supported by operations strategies of IKEA. It also discusses how IKEA differentiated itself from its competitors. Paper highlights various operational trade-offs done by company. Paper, on later stage focuses on how supply network contributed to achieving company’s objectives and strategies.
EMIRATES AIRLINES: Controlling and harmonizing brand identity, image, and per...Hoàng Thị Thanh Thủy
The document provides a case study report on Emirates Airlines' brand identity, image, and personality. It begins with an introduction and background on the company. The literature review then examines key concepts of brand identity from Aaker, Kapferer, and De Chernatony. Their models identify important elements like vision, culture, personality, and symbols. The report will analyze how Emirates uses campaigns, imagery, and sponsorship to develop its identity as a global, innovative, and inspiring lifestyle brand.
The purpose of this report is understand the current strategy of Amadeus, and to deliver strategic recommendations for the future. This report was compiled using information provide by the ex-CFO of the Amadeus company. Amadeus is an IBEX 35 company. This strategic report for Amadeus was prepared by Khan Mohd Eshtiaque and Naye Carla Farid Moussa, two students at IE Business School.
Naye Moussa has been an intern with the e-commerce and online marketing department of Adolfo Dominguez, a leading Spanish fashion designer. She has also worked with the European office of New York University and has been a store model for Abercrombie & Fitch.
Khan Mohd Eshtiaque has previously interned as an M&A summer analyst with BDO Corporate Finance and also interned in the Private Banking department of HSBC.
You can contact them at eshtiaque@student.ie.edu or nmoussa.bba2010@student.ie.edu.
This document provides an external analysis of Air Canada including a PESTEL analysis. Some key points:
1. Air Canada faces political pressures like higher taxes as a Canadian company compared to foreign rivals. Economic factors also impact Air Canada, like rising fuel costs.
2. Technological changes in booking and mobile services increase customer demands. Safety regulations are also strict in Canada.
3. Porter's Five Forces analysis finds industry rivalry is high due to many discount carriers. Substitute threats are significant from these smaller airlines attracting customers with low prices.
Hyundai Motor India Limited uses various advertising strategies to promote its automobile models. It allocates large portions of its budget to launch campaigns and post-launch promotional activities. For its Hyundai i10 model, HMIL aimed to capture a large market share in the subcompact segment. It targeted young, style-conscious urban Indians and conducted above-the-line advertising on TV and below-the-line activities like showroom promotions. The revamped i10 Transform attracted customers with an aggressive advertising campaign featuring brand ambassador Shahrukh Khan.
This document provides an overview of Starbucks and Old Town White Coffee, two leading coffee companies. It discusses Starbucks' history and founding in 1971 in Seattle, Washington. It also outlines Old Town White Coffee's history of becoming the first company to mass produce and market white coffee from Ipoh, Malaysia on a commercial scale. The rest of the document analyzes Starbucks' logo, vision, mission, strategies around operations, competition, and SWOT analysis. It details how Starbucks focuses on product quality, community, brand marketing, and innovation as competitive strategies.
The document summarizes a business plan writing workshop that covers the key components of an effective business plan, including an outline, sample sections, and general tips. The workshop agenda includes introductions, a business plan outline writing exercise, lunch, and a writing workshop with time for questions. The workshop reviews the purpose and general rules of business plans, and outlines the typical sections which include an executive summary, company history, products/services description, and financial plan.
Blossom With Stress Management Dr Shriniwas Kashalikaranitaagarwal
This document discusses stress management and holistic health approaches. It notes that stress can be experienced from a young age through difficult experiences, but may not be recognized as stress. Later in life, poverty and disease can disturb one's mind and cause suffering. The author developed concepts of holistic health, medicine, and education to address these issues. However, these approaches did not always provide results as quickly as expected. The author now shares information about the nature, causes, and management of stress through various online platforms and networks, with the goal of helping others through spiritual practices like NAMASMARAN.
Diabetes And Bhramari Dr Shriniwas Kashalikaranitaagarwal
The document discusses how the pranayama technique called Bhramari can help overcome common respiratory infections associated with diabetes. Bhramari involves humming with the fingers placed in specific positions on the face and ears during prolonged expiration. It is believed to work through internal vibrations produced, stimulating internal organs like the sinuses, throat, and larynx. While more clinical trials are needed, the author finds Bhramari to be a calming and soothing activity.
2014 business calendar for sales professionals working in irish market placeDavid Malone
This document is a calendar for Irish business in 2014 that lists the number of working days per month. It shows that each quarter has approximately 62-65 working days, with the first and second quarters having 62 days each and the third quarter having 65 days. The total working days for the year are 252 days.
El documento describe un caso médico que involucra una obstrucción en el píloro del estómago. Se realizaron radiografías y ultrasonidos que mostraron engrosamiento en la pared del píloro. El diagnóstico fue estenosis hipertrófica del píloro, que fue confirmado mediante ultrasonido y endoscopia.
Gizmo And Namasmaran Dr. Shriniwas Kashalikaranitaagarwal
Gizmo, the author's Labrador dog, brought immense love and joy to their home. His presence and gestures exuded affection for the family without words. When Gizmo was sent to the kennel, the author felt a deep sense of loss. This led the author to reflect on their relationship with Gizmo and realize how the dog had restored the author's capacity to love unconditionally. The experience motivated the author to remember God's name and advocate for policies to ensure the welfare of all living beings, not just humans.
Concept Of Holistic Medicine Dr. Shriniwas Kashalikaranitaagarwal
1) Holistic medicine emerges from the realization that different medical disciplines are interconnected rather than separate. It views the human body and health in a unified, comprehensive way.
2) Those who integrate or advocate for dialogue between different medical disciplines fit within the holistic approach. Those who rigidly adhere only to one discipline and oppose dialogue between disciplines take a narrow view.
3) Holistic medicine is trans-disciplinary, seeking to understand health and healing from many perspectives rather than one single approach. It aims to comprehend the relationships between concepts from different medical traditions.
Mohammad Zahid Soomro provides his personal and contact information, as well as his objectives and qualifications. He has worked for various organizations, including Sindh Rural Support Organization where he held roles such as Programme Officer and Assistant Programme Officer. Soomro also lists his skills, interests, and references.
Islamabad | Oct-15 | AKRSP Initiatives on Community Mobilization and Models ...Smart Villages
Nauman Amin
The Smart Villages workshop was organised in Pakistan as continuation of the regional engagement in South Asia. The Pakistan workshop aimed to glean insights from the country’s experience of off-grid energy provision to remote rural communities through the deployment of micro-grids. In particular the workshop aimed to tease out the enabling framework conditions that have been vital for the deployment of micro-grids in remote areas of the country. It is hoped that the workshop provided relevant insights to other countries in South Asia and globally that seek to establish frameworks supporting the growth of micro-grids.
The workshop will address the following main questions:
o What are the challenges encountered in deploying micro-grids in Pakistan and how have they been overcome?
o What framework conditions have acted as enablers or have hindered the success of micro-grids in Pakistan?
o How have these framework conditions evolved and what are the lessons for other regions that seek to deploy micro-grids?
o How can these framework conditions enable the productive use of energy to improve livelihoods, health and education outcomes?
This document compares Hitachi Virtual Storage Platform G1000 and Hitachi Storage Virtualization Operating System to other enterprise storage virtualization platforms. It summarizes that Hitachi's solution delivers enterprise-class storage virtualization to help manage more data more efficiently at higher performance and service levels with lower operating costs. It can reduce operating costs and increase value by simplifying storage management and enabling greater scalability. It also helps maximize the return on existing storage assets and reduces risks while maximizing availability.
The headline summary on linked in your sales DNA for the year aheadDavid Malone
This document provides guidance on writing an effective LinkedIn headline summary. It emphasizes that the summary should focus on the value provided to customers rather than just listing work history details. A good summary uses keywords that potential buyers may search for and clearly describes the expertise and benefits the profile owner offers. Examples are given of a poor summary just listing job titles versus a better one that focuses on the person's role in helping companies save money on telecom services. The key message is that the summary should be written from the customer's perspective to attract potential business leads on LinkedIn.
O documento discute a importância de se adotar uma abordagem de alfabetização que desenvolva sujeitos críticos através de uma avaliação contextualizada e significativa, ao invés de uma concepção bancária de educação, para que tanto alunos quanto professores sejam modificados ao final do processo.
Honda Motor Co. is a Japanese company that manufactures motorcycles, automobiles, and power equipment. It has manufacturing plants around the world and is headquartered in Tokyo, Japan. Honda has established manufacturing and sales networks globally to respond flexibly to regional demand. It aims to strengthen its manufacturing capabilities and environmental measures worldwide.
Honda is a global company that manufactures and distributes motorcycles, automobiles, and power products. It has production facilities around the world and regional headquarters in Japan, North America, Europe, China, and India. The document provides an overview of Honda's history, leadership, products, sales, manufacturing and distribution network, and promotional strategies. It highlights Honda's focus on developing fuel-efficient vehicles, establishing local production, and reducing environmental impacts throughout its operations.
Honda was founded in 1948 by Japanese mechanic Soichiro Honda. It exported its first car, the N600, to the United States in 1970. Honda is now a major global automaker with production facilities worldwide. Its lineup includes popular models like the Fit, Civic, Accord, Odyssey, and CR-V. Honda focuses on research and development to provide customers with fuel efficient and advanced technology vehicles. It employs over 167,000 people across 134 production facilities and 31 R&D centers globally.
Honda was founded in 1948 by Japanese mechanic Soichiro Honda. It exported its first car to the United States in 1970, though it was the Civic that established Honda as a serious manufacturer. Honda has a global lineup of vehicles including the Fit, Civic, Accord, Odyssey, and others. It operates over 100 production facilities worldwide. Honda is dedicated to advancing technology for greater efficiency and focuses on quality, research, and developing new markets globally.
This document provides an industrial training project report on work in process (WIP) management conducted by Angel Bajaj at Global Institutes of Management & Emerging Technologies. It includes an acknowledgement, certificate of approval, introduction on Honda Motorcycle & Scooter India Private Ltd (HMSI) and its products, plant layout, organizational structure, and an overview of quality control tools used in the project such as cause and effect diagrams, Pareto diagrams, and histograms.
This document provides information about Toyota and Honda, including their histories, products, pricing, and SWOT analyses. It discusses that Toyota was founded in 1926 as a textile company in Japan and launched its first car in 1947. Key figures in Toyota's founding are mentioned. Honda was founded in 1948 and initially focused on motorcycles before expanding into cars. Both companies have global presences today and provide various vehicle models and services. Their strategies, strengths, and weaknesses are analyzed.
PAGE 32Running Head Honda Motor Company Comprehensive Over.docxalfred4lewis58146
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Running Head: Honda Motor Company Comprehensive Overview
Honda Motor Company Comprehensive Overview
Eric Christopher Tingson Garcia
BUSN 520 Marketing and Management
Professor Phil Shaps
April 12, 2015
Table of Content
Introduction……………………………………………………………………………………..…3
Description of the organization history, all subsidiaries and score of services provided…………4
Scope of market distribution – are they global or regional etc…………………………………....6
Overview of the leadership and management structure and individuals………………………….7
Current issues that may affect the future of the organization…………………………………..…8
Strengths and Weaknesses……………………………………………………………………...…9
Opportunities and Threats……………………………………………………………………..…12
External factors impacting decisions………………………………………………………….....14
Possible future scenarios…………………………………………………………………………15
Primary and Secondary Market………………………………………………………………….15
Target Market……………………………………………………………………………………19
Market Position………………………………………………………………………………..…20
Recommendations for Leadership……………………………………………….………………21
Recommendations for Promotions………………………………………………………..…..…23
Conclusions………………………………………………………………………………………25
References……………………………………………………………………………………..…27
Appendix ……………………………………………………………………………………...…28
Introduction
“’Respect for the Individual’ and ‘The Three Joys’-expressed as ‘The Joy of Buying,’ ‘The Joy of Selling’ and ‘The Joy of Creating’” are the four basic principles Honda Motors Company is embodied with, that influences its decision on its journey to continuous growth (Honda Worldwide, 2011). Respecting individuality base on their own customers’ unique characters, while providing direct enjoyment through their product has been the concept that Honda has expressed their belief in. In line with these principles ever since its establishment in 1948, Honda has remained a leading company in the market, through creation of new innovative technologies, products of higher quality at reasonable prices, world wide customer satisfaction, and commitment to environment protection and enhancement of safety in a mobile society.
Honda Motors Company being the third largest automaker in Japan is perhaps known best as an automaker giant in the industry. Although the company has had its roots in motorcycles, and is even currently the world’s top motorcycle manufacturer, Honda’s automobile product line still accounts for approximately 90 percents of its sales, especially in the United States where the majority of its sales are generated. Honda has manufactured and sold many top-sellers, such as Accord, Civic, Prelude as well as its luxury line within Acura. Such popularity having positive effect on the success of the company has also generated negative publicity, with the Civic having rank first in the United States’ list of most stolen, and thus “in demand”, vehicles. Other products within the Honda’s vast divisions include other times that bolster annual sale, such as agricultural and industrial use mac.
Honda Project Report Internship( koushik tak bba) koushik tak
This training report summarizes Kousik Tak's summer training at Honda. It includes sections on the company profile of Honda, their operations in India, manufacturing and distribution systems, current market position, and promotional strategies. Honda is a large multinational corporation involved in motorcycles, automobiles, engines and other machinery. The report provides an overview of Honda's history, leadership, products and global presence.
Con project on eicher motors by vinay khatri.doc main mainVinay Jeengar
This document provides an overview of Eicher Motors Limited, an India-based company engaged in commercial vehicles, motorcycles, and components. It discusses Eicher's subsidiaries, operating segments, plants and facilities, products, market share, advantages like technological expertise, extensive network, customized applications, and efficient cost of ownership. The document also profiles Eicher commercial vehicles and their diversification in various fields like tractors, motorcycles, gears, management consultancy, and more.
Case study on the successful journey of honda activa scooters in indiaVARUN KESAVAN
Honda has become very successful in India with their Activa scooters due to their focus on high quality, reasonable prices, and customer satisfaction. They operate multiple plants across India to produce over 2.8 million vehicles annually. Honda prides itself on innovative technology like their fuel efficient engines, automatic transmission, idle stop system, and advanced airbag system. They have several subsidiary companies in India focused on cars, power products, and research and development.
Cost Accounting (cost of production report & cost of goods sold) on Honda com...Muhammad Farhan Javed
The document provides information about Honda's motorcycle production process in Pakistan. It discusses Honda's history and establishment in Pakistan through a joint venture with Atlas Group. It describes Honda's two motorcycle manufacturing plants in Karachi and Sheikhupura. The manufacturing process begins with requisitioning raw materials from suppliers. The materials are inspected upon arrival at the plants and defective items are returned. The plants then assemble motorcycles through various production stages until final quality checks are passed and motorcycles are ready for distribution.
Atlas Honda Limited (AHL) is a joint venture between the Atlas Group of Pakistan and Honda Motor Company of Japan. It was formed through the merger of two motorcycle manufacturing companies owned by Atlas Group. AHL manufactures and markets Honda motorcycles in Pakistan through two plants located in Karachi and Sheikhupura. It exports motorcycles to Bangladesh and Afghanistan. AHL has grown to become the leading motorcycle manufacturer in Pakistan with annual production capacity of 600,000 motorcycles.
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Akij Group is one of the leading industrial groups in Bangladesh, founded in the early 1940s. It started with trading and later expanded into manufacturing cigarettes, jute, and other industries. The founder's vision was to create employment through establishing various industries across Bangladesh.
Akij Group has since diversified and now operates various industrial and commercial units, including handmade cigarettes, jute, leather, footwear, textiles, tobacco, matches, packaging, food and beverage, cement, printing, crocodile farming, IT, automobiles and more. It directly employs over 100,000 people and contributes substantially to Bangladesh's national revenue and development through taxes and corporate social responsibility initiatives like schools, hospitals and more.
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Vanessa Warheit, Co-Founder of EV Charging for All, gave this presentation at the Forth Addressing The Challenges of Charging at Multi-Family Housing webinar on June 11, 2024.
EV Charging at MFH Properties by Whitaker JamiesonForth
Whitaker Jamieson, Senior Specialist at Forth, gave this presentation at the Forth Addressing The Challenges of Charging at Multi-Family Housing webinar on June 11, 2024.
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Understanding Catalytic Converter Theft:
What is a Catalytic Converter?: Learn about the function of catalytic converters in vehicles and why they are targeted by thieves.
Why are They Stolen?: Discover the valuable metals inside catalytic converters (such as platinum, palladium, and rhodium) that make them attractive to criminals.
Steps to Prevent Catalytic Converter Theft:
Parking Strategies: Tips on where and how to park your vehicle to reduce the risk of theft, such as parking in well-lit areas or secure garages.
Protective Devices: Overview of various anti-theft devices available, including catalytic converter locks, shields, and alarms.
Etching and Marking: The benefits of etching your vehicle’s VIN on the catalytic converter or using a catalytic converter marking kit to make it traceable and less appealing to thieves.
Surveillance and Monitoring: Recommendations for using security cameras and motion-sensor lights to deter thieves.
Statistics and Insights:
Theft Rates by Borough: Analysis of data to determine which borough in NYC experiences the highest rate of catalytic converter thefts.
Recent Trends: Current trends and patterns in catalytic converter thefts to help you stay aware of emerging hotspots and tactics used by thieves.
Benefits of This Presentation:
Awareness: Increase your awareness about catalytic converter theft and its impact on vehicle owners.
Practical Tips: Gain actionable insights and tips to effectively prevent catalytic converter theft.
Local Insights: Understand the specific risks in different NYC boroughs, helping you take targeted preventive measures.
This presentation aims to equip you with the knowledge and tools needed to protect your vehicle from catalytic converter theft, ensuring you are prepared and proactive in safeguarding your property.
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Unlock the secrets behind your Mercedes Sprinter's uphill power loss with our comprehensive presentation. From fuel filter blockages to turbocharger troubles, we uncover the culprits and empower you to reclaim your vehicle's peak performance. Conquer every ascent with confidence and ensure a thrilling journey every time.
1. Table of Contents
Characteristics of Automobile Industry ................................................................................................1
Operations of Honda in Australia.........................................................................................................2
Reputation.........................................................................................................................................7
Customer Feedback& Complaints........................................................................................................8
Problems faced by service providers....................................................................................................8
Challenges..........................................................................................................................................8
Recommsendation:.............................................................................................................................9
Future Growth of Honda...................................................................................................................10
Bibliography.....................................................................................................................................10
Characteristics ofAutomobile Industry
The automobile industry has a employees around 400,000 working and more than 1,000,000
vehicles & 100,000 motorbikes were sold in Australia last year.
The industry has workforce around 400,000 employees working directly and indirectly.
The yearly turnover of the industry increased to $160 billion and is one of the biggest
incomes for the government in the form of tax.
Motorcycle industry earned approximately $3.6 billion in revenue in Australia in 2010.
Passenger cars sale will increase to 73.9 million vehicles globally by 2015. Australia is one of
the largest automobile markets after China in terms of sales and production both. In 2014, 7.7
million cars & 4.25 million cars were sold and produced respectively.
2. In the last 18 months, Australian automobile industry has not performed in the way it has
performed in the last few decades. Slowly the auto production is decreasing and imports have
also come down along with the exports of auto products. Ford already had planned to exit the
operations in Australia by the end of 2016. General Motors is also moving on the same track as
Ford Motors. Even they will exit Australia by 2017. So the companies which are planning to
enter the automobile industry have to be little bit careful if they have expansion plans.
Australian auto industry is not as attractive as it was few years back. The tax imposed by the
Australian government as luxury tax makes it less profitable. The global automobile industry is
growing but Australian industry is declining year by year,
This report will cover the one of the biggest automobile company Honda. Honda Australia Pty
Limited is a foreign-owned private firm that earns its income from importing and selling motor
vehicles, motorcycles, power equipment, marine products and similar parts and accessories. The
firm employs approximately 310 staff across its operations in Australia and is controlled from its
main office in Tullamarine, Victoria. The company is a wholly-owned subsidiary of the
Japanese-based Honda Motor Company Limited.
Operations of Hondain Australia
Honda Australia Pty Limited provides motor vehicles, motorcycles, marine products and power
equipment products, as well as accessories &parts in Australia.
The company provides products in the following sections:
Motor Vehicles - Models that the company provides include the: Jazz, City, Civic Hatch, New
Civic, Accord, HR-V, CR-V, Odyssey, and NSX.
Motorcycles - offers the following range: Road, Off Road, Scooter, ATV (All Terrain Vehicles),
Side by Side, Learner approved motorcycles and Oils & Chemicals.
3. Marine Products - provides a range of products including: Portable, Mid-Range, High
Horsepower, Technology, Accessories, and Oils & Chemicals.
Power Equipment - in this category the company offers: Lawn Mowers, Hedge Cutters, Blowers,
, Engines, Generators, Pumps, Power Carriers, Tillers, Powered by Honda and Oils &
Chemicals.
According to IBIS World Company Profile records, Company profile provides important
information on the top 2000 profit making companies in Australia. This include a written
description of a company, its history, brands and products, contact details and main important
personnel, operating and legal structure, financial data, industries of involvement and business
service providers.
It is has been estimated that Honda is selling about 1 million goods every day in Australia which
includes bikes, engines, vehicles, heavy equipment.
Goods are imported from the USA, Japan, Thailand, Italy, Belgium and China. Honda actually
exports goods to New Zealand, South Africa, South Pacific, Egypt, Saudi Arabia and Spain.
Goods are evensold nationally around Australia.
Honda MPE Head Office: Honda MPE is located at 1954-1956, Sydney Road in Campbell field,
Victoria.
4. The area is 1.295 hectares including of 5,588 square meters of building. Along with the head
office, the parts warehouse and workshop are also located in Australia(The Honda HR-V, n.d.).
Honda Manufacturing Australia (HMA) is also located in Campbell field, Victoria with anarea of
4,309 square meters. Manufacturing started at this site on the 17th February 1988.
Honda lawnmowers are manufactured at this site using components from Australian suppliers
with some parts being imported from Japan, New Zealand, USA and China. The 19” and 21”
lawnmower engines are sourced from Honda America and Jialing Honda China.Honda
lawnmowers are distributed nationally to domestic and international customers via the supplier
network which comprises of over 400 dealerships. In increasing to Australian sales, the good is
also exported to 19 countries.Current production output is 40,000 units per year with capacity to
produce up to 50,000 units per year. HMA began manufacturing of the new brush cutter range in
August 2005 with a manufacturing in addition of 24,000 units per year.
Honda Australia Rider Training is one of the motorcycle training academie sconsisting of four
facilities. Two facilities are situated in Melbourne, the eastern suburb of Kilsyth and the northern
suburb of Somerton. The third site is located in St Ives, New South Wales. HART St Ives was
officially opened by Barry O'Farrell (Member for Ku Ring Gai) and Mr Tsutomu Umeno
(General Manager East Asia and Oceania, Honda Motor Co. Ltd) on 18 November 1999.The
fourth site is located in Brisbane, Queensland. Somerton was started in 2009; Kilsyth in 1994, St
Ives and Brisbane began operation in 2008.
Presently 18,000 students are trained annually across all three sites. In addition to motorcycle
training, St Ives also offers motor vehicle training .HART is the selected training provider for
Australia Post-deliverystaff.
Honda adds to market the world’s most available range of motorcycle, power equipment and
marine products. The Honda brand included with assurances of excellent quality, technology,
and performance. Great customer service is also additional, and a top class Customer
Relationship Management a must(Annual report, 2015).
As is the case with many successful multi-tier sales operations, there came a point where Honda
Australia Motorcycle & Power Equipment recognized that while it was diligently nurturing
5. individual relationships – with partners, dealers and customers – each was closed off from the
others. Inevitably, this meant valuable customer data being trapped in pockets within the
organization. Freeing up the flow of data would undoubtedly have a huge positive impact of
efficiency throughout the business.
Outlining a strategy for creating Customers For Life through achieving a 360° customer view,
Honda engaged Sqware Peg to take its data into the cloud using salesforce.com. The project,
completed in phases, saw the transition of customer data from numerous spreadsheets and
databases onto a single Sales force platform. Customer information from Honda Australia Rider
Training (HART), Automobile Association memberships, and several other sources were
harmonized into a single comprehensive data source and reporting system.
Honda also established a dedicated CRM unit, equipped with a complete view of customer data
and powerful marketing tool Eloqua, removing the responsibility for managing customer
relationships from the individual departments and giving them back valuable time and resources
for focusing on core activities. Now, for the first time, instead of hitting customers several times
from different directions, Honda is able to consolidate outbound customer contact into
meaningful and relevant communications – and accurately measure its effectiveness.
Integrating service with Sales force has allowed Honda to build workflows into customer touch
points, for example customer satisfaction surveys, guaranteeing follow up of any negative
comments. The immediate effect has been a reduction in complaint resolution time from months
to minutes.
Now operating as a unified brand, Honda is marketing smart, drawing on customer analytics to
tailor EDMs to target audiences. During the four years since going live with Honda has grown its
customer email database from 10,000 to 100,000 - that’s a ten-fold increase in EDM targets, or
ten times the opportunities for cross selling and up selling.
Honda Australia has announced that the Honda Riders Club of Australia (HRCA) will undergo
changes to its management structure and operations in the coming months, ultimately resulting in
the Club being run in-house at the manufacturer’s headquarters in Melbourne. HRCA was
established approximately 15 years ago by long-time Honda corporate partners Rob and Val
6. Watson who worked tirelessly to build the Club to include 150,000 cumulative members, and
nearly 50,000 current members. In light of the Watsons announcing their retirement effective
from the end of 2008, Honda Australia will assume all operations under the leadership of Rhys
Griffiths.
Rhys has been with Honda Australia for 14 years, firstly as Manager of Honda Australia Rider
Training (HART), followed by the role of Motorcycle Marketing Services Manager. Tony
Hinton, Motorcycles General Manager said the Watsons have been “truly wonderful”
ambassadors for Honda over many years. Honda Australia has announced that the Honda Riders
Club of Australia (HRCA) will undergo changes to its management structure and operations in
the coming months, ultimately resulting in the Club being run in-house at the manufacturer’s
headquarters in Melbourne.
HRCA was established approximately 15 years ago by long-time Honda corporate partners Rob
and Val Watson who worked tirelessly to build the Club to include 150,000 cumulative
members, and nearly 50,000 current members.In light of the Watsons announcing their
retirement effective from the end of 2008, Honda Australia will assume all operations under the
leadership of Rhys Griffiths.
Rhys has been with Honda Australia for 14 years, firstly as Manager of Honda Australia Rider
Training (HART), followed by the role of Motorcycle Marketing Services Manager. Tony
Hinton, Motorcycles General Manager said the Watsons have been “truly wonderful”
ambassadors for Honda over many years.Honda Australia MPE started operations in 1991 and
has its headquarters in Melbourne, Victoria, part of the global Honda Company that is the
world’s largest engine manufacturer; Honda Australia MPE manufactures and distributes
motorcycles, marine power equipment and personal watercraft. Sales for Honda MPE in the
2007 financial year exceeded $350 million, representing approximately 210,000 products.
There have been reasons for the decreasing market share for the Australian companies. Just 20 %
vehicles are manufactured locally, rest all are produced globally where the production cost is
less. Honda Motors is not able to manufacture environmentally friendly cars and therefore
market share has declined.
7. Reputation
Currently, Honda sales are down 33.6 per cent year to date, according to VFACTS data for April,
dropping from 14,743 units in 2013 to 9789 this year.
Speaking at the local launch of the Honda City light sedan, Honda Australia Director Stephen
Collins highlighted the diversity of the Australian auto industry and the need for Honda to
respond to it.
With more brands generally and the cessation of local manufacturing and the run-outs that will
come as a result, we’ve had to refocus on the cores of the brand. That means product, customer
and the dealer network. Trends indicate there are more cars per household and there is more
disposable income to spend. Additionally, our customers are demanding more digital media
functionality. We aim to provide that connectivity safely, through our Display Audio system,
with the aim of attracting younger buyers, he explained. In terms of product, the short-term
Honda focus is on sub-Civic offerings. This includes the new City, which is expected to sell
around 250 units per month, along with the upcoming Jazz, which will be launched locally in
July this year.
Honda anticipates Jazz to sell 1000 units per month as City and Jazz are both being sourced from
Thailand with no supply issues, both light segment models are expected to contribute to a Honda
sales boost, from an average of 2666 to a projected figure of 3067 per month in the second half
of 2014.Additionally, Honda’s all-new small SUV, to wear the HR-V badge, will come on-
stream in January 2015.HR-V will be Honda’s core model, after the Jazz. Honda will roll out the
petrol initially, to be followed by a diesel offering at a later date.
Honda Australia expects to sell a total of 38,000 units in calendar year 2014, a figure revised
down from the anticipated 40,000 units predicted at the start of the year. Toyota and Honda tied
with the highest score of 809 points, while last year’s winner Subaru ranked third on 805 points.
Mazda, at 801, finished above this year’s 791 overall customer satisfaction average – a two-point
decrease on 2011, which JD Power suggests is the result of declines in the scores for quality
(down five points), service advisor (down eight points) and service facility (down six points).
8. Mitsubishi equaled the industry average while Kia (784), Hyundai (783), Holden (779), Ford
(775), Nissan (767), and Suzuki (764) all fell below the line. Volkswagen was the worst
performer with a score of 757(Montagnon and Richards, 2008).
Customer Feedback& Complaints
Honda ranks highest in customer satisfaction with dealer service among mass market brands,
with a score of 816. Mazda ranks second (813), followed by Toyota (807), Kia (804) and Subaru
(800).
The 2015 Australia Customer Service Index (CSI) Study is based on responses from 4,518
owners who purchased their new vehicle between August 2010 and October 2015 and took their
vehicle for service at an authorized service center between August 2014 and October 2015.
Problems faced by service providers:
The main issues are:
Unavailability of skilled man power
Most of the workshop having semiskilled or unskilled man power in major contribution
Skilled man power is being utilized in instructions, supervision only
Skilled man power don't do service by them self
One point solutions are very limited. Who have all facilities under one roof are expensive
and many time out of pocket as well.
Challenges:
There should be various training centers throughout the country
This training center should provide on job training
Trained man power should get certificate about the particular job in which he is skilled
like skilled in painting or wheel alignment or engine service etc.
Each service center should mandatory to keep at least one skilled man power of each job
Need to create a network by connecting all service centers.
9. The component sector of the automotive manufacturing industry has been, and will continue to
be, most affected by the wind-down in vehicle production. In recent years, Australia's
automotive component manufacturers have faced significant challenges due to relatively high
production costs, increased global competition and (until recently) a relatively high exchange
rate. Global car manufacturing trends, which seek to integrate component suppliers through
rationalization and co-location, have added to these challenges. The cessation of automotive
vehicle production in Australia will place the local component manufacturing industry under
extreme pressure, potentially leading to the closure of many local component manufacturers.
Given the advance notice provided by the vehicle producers, it is likely that most, if not all,
component manufacturers will have explored their options and determined whether they are able
to continue to operate following the cessation of domestic vehicle production. Many local
subsidiaries of global car manufacturers and component suppliers were explicitly set up to
service local automotive production and are likely no longer to have operations in Australia after
2017. That is not to say that all local subsidiaries will cease manufacturing in Australia. For
example, even though Nissan has not been manufacturing vehicles in Australia for a number of
years, its Australian operations continue to provide components for 39 models of vehicles which
are assembled around the world(Challenges for the automotive industry in an on demand
environment, n.d.).
Recommendations:
More focus of the automobile companies should be on the core business.
Price penetration policy is best suited for the industry as many related industries follow
the same.
Before diversification in any other industry, Honda has to do due diligence as the auto
industry is going through a maturation phase.
As GM Motors and Ford Motors will not be there in the competition after 2018, this will
be the right time for Honda to diversify and increase their operations.
10. Future Growth of Honda:
Honda should focus on electric auto market which is pollution free and will be right
diversification for the company.
It has been estimated that every six car globally will be Honda by the experts by the year 2050.
Honda will soon leave Toyota and GM by sales volume by 2025. The Australian automobile
component industry will generate 190$ billion. The industry analysts have estimated that Honda
will be the leading automobile company in the world with the growth of 9.5% annually. The
Australian automobile company will be the most attractive industry by the year end 2050. The
Australian government is also working towards the welfare of the automobile industry. The
government is planning to remove the luxury tax on the cars which will help Honda to make
more profits and hence will help to grow.
Honda has to plan for the diversification in order to leave the competitors behind otherwise it can
become the bottleneck for Honda Motors.
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