Music videos first emerged in the 1940s as "soundies", short films played on visual jukeboxes to accompany music. In the 1950s, the first music clips appeared on television in the US to fill time between programs. The launch of MTV in 1981 was a major event, making it the first channel dedicated to playing music videos 24/7. Modern music videos, especially in hip hop, are sometimes accused of objectifying women for male pleasure. Famous music video directors include Paul Hunter, Hype Williams, and Anthony Mandler, known for videos like "Hypnotize" and "All of the Lights".