History of leads generation
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The document outlines the history of lead generation from ancient times of public shouting to sell goods to the modern era of digital marketing and metaverse. It traces the evolution from newspaper publishing in 1700, posters in 1800, billboards in 1860, telegraph in 1870, radio in 1930, TV commercials in 1941, door-to-door sales in 1950, cold calling in 1960, ebooks in 1971, email spam in 1978, AOL in 1989, the world wide web in 1994, banner ads and online search in 1995, social media and mobile apps from 1998-2021, and the emergence of metaverse virtual reality spaces in 2022.
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History of leads generation
- 1. History Of Leads Generation The marketplace where a seller shouts to public to buy goods 100-1500AD Figure is for assumptions
- 2. Newspaper Start getting Publishing 1700
- 6. Electronic Media Era Started Radio -1930
- 7. TV Started Commercials ads 1941
- 8. Gentleman Started Going Door to Door Named Sales Man- 1950
- 9. Spam Call Started Aka "Cold Calling Centre" 1960
- 10. Ebook -books Gutenburg project started to digitalize books 1971 Depiction
- 11. First Email Spam Sent aka: Cold Emailing 1978
- 12. News Client software America Online aka Online Media 1989
- 13. WWW Came into existence first webpage explain world wide web aka Blogs 1994
- 14. First Web Banner Ads Link 1994
- 15. Online Search Marketing and On Market place launched 1995 ebay and yahoo search
- 16. Paid Online Social Channels and Mobile apps make a marketing storm Started aka Digital Marketing 1998-2021
- 17. Metaverse-a virtual-reality space in which users can interact 2022