This document provides information about High Impact Executive Coaching services. It describes what high impact coaching is, how it works using a 7 state process, who it is designed for, sample monthly schedules, and the profile of one of the coaches, Martin B. Maddin. High impact coaching aims to permanently alter how clients view business and define success by focusing on altering a client's operating habits to achieve permanent transformation and critical outcomes.

1. WWWbizedgegroup.comHigh Impact Executive Coaching®

2. Brand StatementWWWThe Go-To Company for Business Reinvention,The Best Business & Executive Coaching Period TMbizedgegroup.com

3. About Coaching

4. What is High Impact CoachingCorporate coaches are the new line of high performance corporate advisors. For some people, “coaching” is just another title; they don’t fully understand the advantages of coaching. However, for many successful business people and top corporate leaders, having a coach has become an integral part of their strategy for success and winning at the game of business. Our coaching constantly delivers the highest level of personal and professional performance. We say that the work of today’s corporate executives and business managers is equal to that of a competitive, high performance athlete: Today’s workplace demands a daily commitment to producing extraordinary performance and results. Our corporate coaches will permanently alter the way participants view business and define success. As coaches, our job is your success; like athletes and performers, successful business people have found that coaching is essential, and in some cases critical, for exceptional performance. You’ve heard the maxim “Give someone a fish; feed them for a day. Teach someone to fish; feed them for a lifetime.” We train people “how to fish.” Preparation and practice are essential in the training process. Like the Olympic medal winner who goes back into training to prepare for the next championship season, we train our clients to respect the basics and to practice toward mastery.Coaching gets people “on the court” rather than observing “in the stands.” It is directed at specific measurable outcomes that the team and/or the individuals commit to produce in a specific time frame. This dynamic of coaching people “on the court” in specific measurable outcomes, versus observing from the stands, brings the magical edge to ensure that they develop and excel into a new level beyond what traditional consulting and learning can provide.

5. What is High Impact CoachingWe are world pioneers in applying the basic elements of coaching that have been used for decades in sports and performing arts, with high corporate executives. Unlike the business executive, each and every high performance athlete has a coach who is unconditionally committed to his/her ultimate success, as well as the team’s success. The coach, always on the edge of the court, continually looks to see what’s missing in the player’s performance. The coach works with the athlete to gain that extra inch on the football filed, that 0.001-second edge on the track, and the ability to reliably produce that ace serve on the tennis court. In short, the coach is looking for that level of excellence that will define that athlete as the best in his or her field. In coaching, the emphasis is on experiencing, and the shifting of perspective and position. Rather than focusing on what has happened, the emphasis is on what is possible. Coaching is a present phenomenon - it shows up right here, right now, exactly when you need it. Through coaching, you can achieve your goals and dreams by breaking them down into smaller more manageable pieces. Each week, you move closer to what you really want. Coaching offers undistracted, unconditional listening that is non-judgmental, trusting, honest, and exceptionally objective. The coach is your go-to person with a large tool kit to assist you in developing and pursuing your vision so that you achieve positive, permanent results.

6. The Operating Habits®Paradigm

7. Traditional ApproachSymptoms  Avoid Communication  Emotional decision Making  Poor or no communication  Hope  Reactionary decisions  Denial  Do not want to know…  Ignore what you do not know  Internally focused leadership  Being right or “righteous”  Resistance to change  Lack of accountability  Management by fear  We’ve always done it that way…  We’ve tried that before…  Whose fault is it?  Procrastination  “Later-ing”  etc..Quick FixTraditional ApproachWhat do you need to do differently?Temporary Impact

8. The frameworkHigh Impact Coaching addresses the (10) most critical factors in Management and Leadership success.The methodology focuses on altering the individual’s operating performance and the overall experience of self-expression, freedom and power. High Powered Executive

9. High Impact ApproachSymptoms  Avoid Communication  Emotional decision Making  Poor or no communication  Hope  Reactionary decisions  Denial  Do not want to know…  Ignore what you do not know  Internally focused leadership  Being right or “righteous”  Resistance to change  Lack of accountability  Management by fear  We’ve always done it that way…  We’ve tried that before…  Whose fault is it?  Procrastination  “Later-ing”  etc..Root CauseWhat is the cause of the symptoms?High Impact ApproachAltering Operating Habits™New and Invented Operating HabitsCriticalPermanent Transformation

10. Operating Habits DefineHabit - dictionary definitions:manner of conducting oneself

11. the prevailing disposition or character of a person's thoughts and feelings: mental makeup

12. a settled tendency or usual manner of behavior

13. a: a behavior pattern acquired by frequent repetition or physiologic exposure that shows itself in regularity or increased facility of performance b: an acquired mode of behavior that has become nearly or completely involuntary The Methodology

14. The (7) Seven States ProcessPractice -ReflectionHigh Impact CoachingWhy do I want to do that?Where am I right now?What is it that I need to change?Where do I want to be?Can I get there?How do I get there?How do I stay on track and excel?Operating Habits Paradigm™ – Workout

15. The (1) States - AssessmentState #1:AssessmentThe beginning of any transformation process is to first know where you are. High Impact Coaching will be highly effective and the R.O.I. will dramatically increase, based on a performance benchmark establish by the assessments state.Each client will be requested to take the following assessments:Coaching Candidate assessment – CCA – Are you ready?

16. Management 360° - The way youareseen by others.

17. The Profile XT – The way you see yourself.

18. Profile Performance Indicator – Your ability and skill level.The purpose of the assessment is for the coach and the client to establish a baseline from which the intentions and objectives of the coaching will be created.

19. The (2) States - DiscoveryState #2:DiscoverThe Discovery Dialogue™ is the creation session in which the client and coach will create the key objectives and the committed outcomes for the engagement.This state will include the following activities: Complete review of the assessment state.

20. Quick Start the future design workout.

21. Create the conditions of satisfaction as a foundation for a new and possible future to arise.

22. Discuss and complete any and all concerns, issues, road blocks and barriers that are in the way of creating a powerful coaching relationship.

23. Discuss and align on the individual/corporate expectations.The purpose of the this state is to take into consideration all of the elements that will make this engagement as powerful as it can be.

24. The (3) States - DesignState #3:DesignThis is the state in which the intended and desired future will be created. This state will include the following activities: Complete the future design workout – The “Merlin Exercise.”

25. Align on the critical objectives of the engagement.

26. Complete the Balanced Scorecard: 1-2-5 years out.

27. Quantitative results

28. Qualitative results