This document summarizes the HejtStop campaign in Poland, which aims to counteract hate speech on buildings and online. The campaign engages citizens to report and help remove hateful signs from public spaces. Volunteers then remove signs and the campaign works to ensure hateful messages online are deleted. Over time, the campaign hopes to make people less indifferent to hate and change mindsets through community engagement efforts.

2. In other words – WE ACT

3. It’s a campaign aimed at counteracting racism,
anti-Semitism, homophobia and other hate
speech manifestations appearing on buildins walls
all around Poland and Internet.
Anti-Semitism
Anti-Semitism

4. HejtStop is a campaign dedicated to removing
hateful signs from the public space in Poland. By
engaging citizens on this level, we want to achieve
a broader objective of making people less
indiferent towards the problem of hate, changing
their mindsets.

5. Key assumptions:
• Use the natural synergy between the project and the social context
(increasing activity of the citizens who are not indifferent towards the
problem of hate).
• More emphasis on volunteers activity in removing signs, rather that
using the legal leverage on the building owners.

6. WE ACT
Public space Internet

7. Public space

11. HejtStop project was established to make a
reaction possible. How does it work?
1. Take a picture using your phone
2. Go to www.hejtstop.pl
3. Indicate your location or allow the website to detect it
4. Mark the exact location of the picture on the map
5. Upload the picture
We will make sure that the slogan disappears

12. 68%
28%
4%
750 Report hate
reports
remover
remover by us

13. 28 public events
• in Cracow, Koszalin, Łódź, Poznań, Warsaw, Wrocław, Katowice, Kielce.
• Cooperate with the media, celebrities, public figures
• Google Poland, U.S embassy etc.
Cooperation

16. Internet

19. We remove
• ≈ 1000 fanpages
• ≈ 20000 comments/photos/post

20. Future
• Advertising campain
• Mobile apps
• Tutorial
• Advocacy and policy
• And much more 
advertising campaign
and much more
and much more

22. www.hejtstop.pl
www.facebook.com/zobacznienawisc