District 80 Toastmasters, Division E Club Officers Training Using Social Media to grow Toastmasters Clubs. How we can leverage Facebook, Instagram, Youtube to propel our Toastmasters membership drive.

2. HARNESSING
THE POWER
OF
SOCIAL MEDIA
Use it for Club Growth

7. Club Meeting Promo Flow
Date Task VP- PR All Club Members
3 weeks before
meeting
Create FB Event & Meeting Poster invite FB Friends to
the event
Ask Club Members to
invite their FB Friends
2 weeks before
meeting
Send out Email Invites To Email List
1 week before
meeting
Send out Email - With programme
sheet
To Email List
Post on FB Event Page
Meeting Date Have a great meeting with lots of
positive energy
After Meeting
Post Meeting Photos & Videos On Instagram linked to
Facebook
Post Speech videos on Youtube
Send out email with Meeting Recap
- with Photos and links to Videos
To Email List

9. Club Growth Plan
Category Member In
charge
For Period Confirmed
1 Facebook Fan Page Jul-Sep
1a Oct-Dec
Jan-Mar
Apr-Jun
2 Other Social platform - Meetup grp
3 Club Website Jul-Sep
Oct-Dec
Jan-Mar
Apr-Jun
4 Club Email Database
5 Writing of Meeting Recap/Newsletter Jul-Sep
Oct-Dec
Jan-Mar
Apr-Jun
6 Club Promo Banner (if suitable)
7 Meeting / Club Poster
8 Working with Resident’s Committee
9 Social Events Chair
10 Member Retention Chair
- to engage members on renewal in 3rd week Feb
11 Meeting Photography
12 Meeting Videos