The document discusses how insects are a more sustainable source of protein compared to traditional livestock. It notes that livestock farming accounts for a large portion of greenhouse gas emissions and land and water use. Insects require less feed than traditional meat sources to produce the same amount of protein. The document also discusses market research that found consumers are willing to eat insect-based flour or powder and prefer it in both sweet and savory forms. They are also willing to pay more for nutritious foods containing insects. The FDA has approved the use of insects in foods. The insect food market is estimated to be worth $40 billion.

1. Hacking Meat:
Why Insects Are the Future of Food
An array of high-protein foods made with cricket flour!

2. Hacking Meat:
Why Insects Are the Future of Food
By Chirp founders Megan Miller and John Heylin
www.chirpfarms.com

3. Why Eat Bugs?

4. Supplies Are Totally Inadequate

5. Livestock Are Killing The Planet
=
• 18% of Greenhouse
Gas Emissions
• Cover 30% of the
Earth's land
• 1/3 crops fed to
livestock
• 8% of global water use
Source: Durst, P., Johnson, D., Leslie, R., Shono, K. (2010). Forest Insects as Food:
Humans Bite Back. United Nations Food and Agricultural Organization. Retrieved from
www.fao.org/docrep/012/i1380e/i1380e00.pdf

6. We Have The Answer

7. Incredible Feed-to-Meat Conversion

8. Healthy Nutritional Makeup

9. Consumers prefer a ground insect based flour
or powder
Market Research

10. Consumers willing to eat crickets in both sweet
and savory form
Market Research

11. Consumers are willing to pay for a delicious,
nutritious food that contains insects
Market Research
”Oh, This is divine"
~ Janet
"This is really good!
Where can I buy it?"
~ Leila
"I would totally add this to
my [energy] bar rotation!"
~ Greg

12. FDA OK

13. $40 Billion Market
Sources: Mintel - Nutrition and Energy Bars, Packaged Facts - Kids Food & Beverage,,
IBISWorld - Snack Food Production in the US

14. Entomophagy Startups!