By Professor

1. Seven Habits of
Highly Effective Authors
Jason Bennett Thatcher
Milton F. Stauffer Professor
Department of Management Information Systems

2. Why are some scholars more prolific?
than others?

3. Some work hard – but still fail to publish
Why?

4. Because they have not mastered three
fundamentals

5. The craft of storytelling
When to work
Academic teamwork

6. https://norsensus.no/storydown/storytelling-techniques/

7. https://norsensus.no/storydown/storytelling-techniques/

8. A good story is interesting
A good story is engaging
A good story gets better each time it is told

9. Top journals publish
interesting, engaging stories

10. Most prolific authors
learn seven habits that make
them good storytellers

11. Habit One: Read

12. Read every day
Read for content
Read for word choice
Read for logic

13. Takeaway One: Reading helps you
understand what does and does not work
as you tell a story

14. Habit Two: Follow Industry

15. Business research lags industry
Academic papers are three years behind
The next hot topic is in the Economist,
Forbes, or another outlet

16. Takeaway Two: Industry will help you
find interesting stories to tell

17. Habit Three: Talk to Scholars

18. Ideas are not born in isolation
Run ideas by your friends and mentors
Accept critical feedback

19. Takeaway Three:
Scholars will tell you if it is interesting
Scholars are not always right
Learn when to listen to your heart

20. Habit Four: Plan

21. Good authors storyboard

22. The motivation
The core theory
The core method

23. Before starting the project

24. Takeaway Four: Planning saves
you a lot of time

25. Habit Five: Good authors are
good team members

26. No one is doing this alone

27. Even solo authors have a supporting cast

28. Find people that:
You laugh with
Know things that you do not know
Who you respect

29. Takeaway Five: You are only as good as
the teams that you build

30. Habit Six: Good authors write
every day

31. When are you most productive?
Protect that time
Write at least a page a day

32. What is writing?

33. Reading is not writing
Crafting a storyboard is not writing
Reviewing is not writing
Email is not writing (usually)
Social media is not writing

34. Writing is:
Motivation
Theory
Method and Results
Discussion

35. Writing is:
Revising
(Theory, Methods, Results, and
Discussion)

36. Takeaway Six: Good authors write
every day

37. Habit Seven: Good authors know their
limits

38. We are not all able to do all things
Learn what you are good at
Outsource what you are not good at

39. Things that I outsource
Copyediting
Putting surveys online
Data analysis

40. Things that I insource
Motivation
Storyboard
Idea generation
Wordsmithing

41. Takeaway Seven: Good authors seek help
with what they are not good at

42. Things that I have not mentioned:
Multi-tasking
Vacation
Firing co-authors
Author order

43. Final Advice: Good authors have balance
in their lives

44. Balance makes writing possible

45. Writing-Life Strategy
Alone: I write and read
Together: Travel, cook, and see my
friends

46. You will be a good writer, when you
tell good stories, form habits, and find
balance, and …

47. Find joy in the work.

48. Thank you.