Gururaj D. has over 20 years of experience in sales and marketing in analytical testing labs, pharmaceuticals, biotech, and clinical research. He currently works as a Sales Manager for TUV Rheinland India, promoting testing services to various industries. Previously, he held marketing roles at MicroChem Silliker and Shiva Analyticals. Gururaj aims to work in a competitive environment where he can utilize his cross-functional skills and continue learning new technologies.

1. GURURAJ D.
Contact details: Mobile:+91 9880038812
Ph Landline: 080-23463944
Email: guru196624@rediffmail.com, gururajdhirendra@yahoo.com
OBJECTIVE :
To work in a professionally competitive environment where my rich cross functional skills are
exploited to the best of the organization and in the process to upgrade with the emerging
technologies/techniques and recontribute to the organizational development.
To gain more skill, learn new things and gain more knowledge, to deliver the things in better way and
Achieve set goal .Grow along with Company expectation by strictly implementing company strategies.
Applying new strategies, talent and utilizing rich experience, skills and close contact with clients/all
related
Areas providing good services in all aspects.
Key Result Area:
Business Development • Marketing • Sales • Client Service
(Expert in the field of Analytical Testing Lab / pharmaceutical surgical/Clinical Research lab/chemical,
Biotech.)
• Brand Management Business Development
• Market Analysis Strategic Planning
• Key Account Management Marketing & Sales
• Team Management Channel Management
CORE COMPETENCIES
• Business Planning & Analysis Advocating Customer Delight
• Strategic Planning & Budgeting Securing Repeat Business
• Market Operations Maximum Brand Visibility
• Business Negotiation Exploring Marketing Avenues
• Driving Sales Initiatives Competitor Analysis
• Sales & Marketing Plans Promotional Activities
Professional summary:
Around 20 years of experience in Sales & Marketing, in the field of Analytical Testing Lab /
pharmaceutical/ Biotech/ surgical/Clinical Research lab/chemical.
Starting date 6th
of Dec -2013 till date with TUV Rheinland (India)Pvt Ltd ,Bangalore –Manager Sales.
Starting date: Dec -2011 to 5th
Dec -2013 with MicroChem Silliker-Pvt Ltd- Navi Mumbai- Sales
Manager.
Starting date: March -2006 worked up to Dec -2011 With SHIVA ANALYTICALS (I) LTD
(BANGALORE) ----Marketing Manager.
Starting Date Dec 2004 to Dec 2006 With DARL Laboratories -Regional sales Manager.
Starting Date March 2001- to March 2004 with Aurobindo Pharma Ltd –Area Sales Manager
Starting Date JAN ’1992 - MAR ’2001 with Lyka Labs Limited Mumbai –Sr Medical Representative.

2. Starting date 1990 to 1992 Chemist with Davangere cotton mill.
PROFESSIONAL PROFILE :
• Senior level professional with multi-facet experience for over 20+ years
• Highly analytical decision maker with extensive experience in Business Development,
Sales & Marketing Channel Management & Key Account Management, specializing in
handling all sales, marketing and business development activities, analyzing market
trends & establishing healthy & prolonged business relations with clients
• Adept in conducting market survey, analyzing competitors trend, strategy, selecting
potential dealers, planning sales promotional incentive scheme and achieving targets.
• Proficient in leading dedicated teams for running successful business operations Strong
background in development and selling of integrated marketing programs.
• Expert problem solver with sound organizational expertise.
• An effective communicator with excellent relationship building & interpersonal skills.
• Astute at developing procedures and service standards for business excellence.
• Over 400 customer data base and good contact with overall customer throughout India
In different industries like Food, Pharma, Biotec, Surgical, Automotive, Aerospace, Engineering,
Chemical, Plastic, Rubber, Electronic & Electrical component and etc.
Professional Experience in Brief:
 9+ Years’ experience in Service industry /Analytical Testing Laboratory, Present role as
South India Head in Marketing/Sales Manager-South
 11+ years Experience in Pharma industry with different position in Marketing.
Present Working with: TUV Rhineland (India)Pvt Ltd ,Bangalore.
Starting date 6th
of Dec -2013 till date.
Present Designation: Sales Manager –Industrial Services.
Working /Based at: Bangalore
Company Profile: TUV Rhineland (India) Pvt Ltd
http:// www.ind.tuv.com
Leading Technical service provider worldwide founded in 1872 and headquartered in cologne Germany.
Over 500 offices in 65 countires.Providing industrial services in the areas
of,Testing,Inspection,Training,Examining and certifying for quality,safety,security and environment.
NABL certified lab providing services for Food testing, Material testing, ROHS, REACH, Envirnoment
etc.
Job Profile:
Promoting Services to Food and related industries, Automotive, Component, Materials, Heavy
Equipments, Medical devices, Engineering, Chemical, Pharma, and related industries ,Electronics
,Electrical ,
Plastic, Rubber industry etc.
Achievements: Promoting services to all new clients throughout India and brought leading
MNC
Business and Working on major projects, over 200 new clients are covered.
Previous Employer: MicroChem Silliker-Pvt Ltd- Navi Mumbai
Starting date: Dec -2011 to 5th
Dec -2013.(2years).

3. Last Designation: Sales Manage- South / South India Head.
Working /based at: Bangalore
Company Profile:
1. MicroChem Silliker---Navi Mumbai
http://www.microchem.co.in
MicroChem Laboratory Pvt. Ltd. is a premier food testing laboratory located in the
Growing industrial hub at Mahape, Navi Mumbai. The joint venture collaboration between MicroChem
Laboratory Pvt. Ltd. & Silliker Inc. is a merger of high competence and unmatched expertise, to offer
Exemplary food Testing services & solutions all across India.
Silliker Inc. As part of the Merieux Alliance group of companies, Silliker is the leading internationally
Accredited provider of food safety and quality services with more than 65 locations in 16 countries.
Silliker has grown from a single laboratory founded by Dr. John H. Silliker in 1967, to a global
presence
in North, Latin and South America, Europe, and Asia Pacific, with a recent exiting foray into India.
MicroChem Silliker is Certified for ISO/IEC: 17025 by NABL, APEDA, BIS, FSSA, EIC etc.
MicroChem Silliker Test reports valid in over 163 countries worldwide.
Best-in-class Quality Systems numerous proficiency programs including International Proficiency
Tests by FAPAS & LGC, Silliker internals and various client programs.
International PT programs help establish laboratory competency on an International platform.
Job Profile:
Promoting Services to Food and Food related industries both Human /Animal Consumption.
Covering large /core industries like, Processed food & snacks, Meat &meat products, Dairy, Bakery
&Confectionaries, Spice Beverages, Fruit /Vegetable, Health food/Nutrceuticals, FoodFlavours, Animal
Feed, Oil & Fats, Water/Package Drinking water, Hotels.
Promoting Environment service (Water /Hygiene /Swab testing).
Conducting FSMS Vendor audit, Distribution center /chain retail audit.
Key clients handled: ITC, Hindustan Unilever, Tata Beverages, PepsiCo, Himalaya, Cargill,
Britannia, MTR Foods, Parle, Cola, Phalada, Kwality, KFC, Yum –Yum, IBIS Accor.
UB Global, Tasa foods, leading exporter of Foods, Vegetable & Fruit Exporters etc.
Over 200 Food and related industries customer data base and good contact with overall customer
throughout India.
Key Result Area:

4.  Prepare client-need based proposal for the services offered.
 Interacting with various clients with respect to the commercial and technical aspect.
 Prepare monthly booking & collection projection.
 Follow up and interact with the concerned department for the on time completion of the
projects.
 Managing credit control system.
 Prepare annual sales budget.
 Identify new facilities and prepare marketing strategy.
 Prepare sales prospectus report & Forecasting business for every year.
 Handling a group of Sales managers, executives and coordinators.
 Reporting directly to the president.
ACHIEVMENTS:
Got /Helped Company to get / workout for annual contract worth more than 2.0cr/pa with key
Clients. Like ITC, Tata global beverages, Britannia, MTR, HUL etc.Continuous development of
new Key Clients.
Previous work Experience: SHIVA ANALYTICALS (I) LTD (BANGALORE
Starting : Date, March -2006 worked up to Dec -2012.
Last Designation Held: Head of Marketing handling team of Executives/Sr.Executives /Asst managers.
Company Profile: SHIVA ANALYTICALS (I) LTD (BANGALORE) :NABL ,APEDA, BIS,MOEF
http://www.shivatec-india.com
A leading testing laboratory with service offering spanning Geological, Environment, Metals,
Organic and Inorganic testing across different industries like Food, Pharma, Biotech, Electronics,
Aromatics and Perfumery.
Job Profile:
Promoting Services to Food & Food Related industries, Environment, Heavy Engineering & metal,
Component & Electronics industries, Perfumery, Drugs & Cosmetics, Packing & Plastic Industries,
.Lube and Petro Chemical industries.
Key clients handled Food industry: ITC, Hindustan Unilever, Tata Beverages, PepsiCo,
Himalaya, Cargill Britannia, MTR Foods, RMM foods, Parle Products,UB Global. EID Parry, Suguna
Metro Cash & Carry, Indonissan, Britannia.
Pharmaceutical companies; Biocon, Syngene, Med Reich, Cipla, Group, Astra Genica
Nicholas Primal, Ajanta, KAPL, Strides, Kemwell, Sigma Alde Reich, Geltech, Cavin care,
Apotex, etc and more than 50 contacts with leading pharmaceutical companies.
Inorganic and Environment clients: Bosch, RobertBosch, Molex, Goodreich, GE,
BHEL,
Wentindia, Titan, ABB, Rapid global, Fedral mougal, Shell India, HAL,
KEY RESULT AREAS: Lead the business development and sales team across different industries
for the testing products & services offered by the organization. Responsibilities include
monitoring and collection of samples as per SOP, coordinating with the lab for testing and
submitting the test results back to the client.
ACHIEVMENTS:
 Got Annul contract Business worth 2 Crore from Top Customers, ITC, HLRC/HUL,
TATA TEA, & Himalaya. Drugs.
 Heading the Marketing Department (Organic, Inorganic, and Environment & Lube
Division) and Achieving average Business of 50 Lakhs/per month in terms of Booking &
Collection.
 Achieving highest business of organic department.

5.  Instrumental in booking of samples (average 22.0 lakhs/ month) & collection of payment
(average 25.0 lakhs/ month).
 Exceeding my Target both in booking vs Collection.
 Good services with zero customer complaint
 Strategies devised to increase business in Turnaround time, quality, cost effective,
Transparency, Services.
 Top sales performer. Consistently exceeded sales targets. Sales growth exceeded 66%
over the last four years.
CAREER PROGRESS IN SHIVA ANALYTICALS:
 Sr. Sales Executive (2006)
 Manager (2007)
 Manager Client Services -Organic Division (2009)
 Head of Marketing – All Divisions (2010) (Organic, Materials, Lubes & Environment).
Experience in Pharmaceutical industry : Total 12+ years.
1. DARL LABS (2004-2006):
Regional Sales Manager- Handled team of ASM and MSR around 20 people.
KEY RESULT AREAS:
 Taking care of Sales for the entire North Karnataka/ part of South region.
 Successfully launched the company successfully. Results are satisfactory to company.
 Appreciation for results in terms of sales from stockiest/Doctors in terms of services
2. AUROBINDO PHARMA LTD (2001-2004):
Senior Area Sales Manager: Handled team of 6 MSR
KEY RESULT AREAS:
 Launched the company successfully with satisfying results
 Highest contributing team in Karnataka in terms of growth and PMPM (Perman-
permonth)
 Good market study as well as competitor’s analysis for entire South-India region.
3. LYKA LABS LTD (JAN ’92 - MAR ’01)
Sr. Medical Representative
KEY RESULT AREAS:
 Stood No.1 in Karnataka and No.2 in South India, in achieving targets volume of
business and highest contribution to Karnataka as a Team
 Got Merit Award for consistent performance
 Successful & re-launched the company, building up highest contribution to Karnataka.
 Received appreciation for highest contribution to Karnataka, in terms of volume of
Business, target achievements both as a team & an individual performance.
 Successfully launched new products (built up as a brand leader in the market).
Computer Proficiency:
Windows environment, M.S Word, M.S excel, M.S PowerPoint, windows 2007,etc.
Academic Qualification: B.Sc. PCM from DRM Science College, Mysore
University, Davangere, Karnataka in 1989.
Personal Information:
Complete name with Surname: Gururaj.D Kolhapure.
• Date of Birth : 24th
November 1966.
• Present Address : # 204, 1st
Floor 17th
Cross East Park Road,
Malleshwaram,
Bangalore – 560055

6. • Permanent Address : # 337/21, 3rd
Cross, Ganesh Layout, Old S.P. Office
Road, Near
KSRTC Bus Stand, Harihareshwara Krupa,
Davangere- 577003
• Languages Known : English, Hindi, Kannada, Marathi.
Contact details: Ph: +91 80 23463944 (R), +91 98 8038 812 (M)
Email: guru196624@rediffmail.com, gururajdhirendra@yahoo.com
DECLARATION:
I do hereby declare that the above-mentioned facts are true to the best of my knowledge and
belief.
Date:
Gururaj. D

7. • Permanent Address : # 337/21, 3rd
Cross, Ganesh Layout, Old S.P. Office
Road, Near
KSRTC Bus Stand, Harihareshwara Krupa,
Davangere- 577003
• Languages Known : English, Hindi, Kannada, Marathi.
Contact details: Ph: +91 80 23463944 (R), +91 98 8038 812 (M)
Email: guru196624@rediffmail.com, gururajdhirendra@yahoo.com
DECLARATION:
I do hereby declare that the above-mentioned facts are true to the best of my knowledge and
belief.
Date:
Gururaj. D