Mouthshut is an Indian review website that was founded in 2000 in Mumbai by Faisal Farooqi. It allows users to register and login using Mouthshut, Facebook, or Google accounts. The website crowdsources product and service reviews from contributors and recognizes top contributors in various ways. Mouthshut also partners with companies to publish verified reviews and has campaigned for free speech online by filing petitions with the supreme court of India.

1. It’s QnA time!!
Group 6
Social Media Marketing
Mouthshut.com

2. ❶❶
Mouthshut is inspired by which
constitutional rights in India?

3. ❶❶
Mouthshut is inspired by which
constitutional rights in India?
•Ans : Right of speech/expressions.

4. ❷❷
Why did mouthshut file a
petition to supreme court of
India?

5. ❷❷
Why did mouthshut file a
petition to supreme court of
India?
•Ans: to nullify India's Information
Technology Rules 2011 which threatens to
restrict freedom of expression

6. ❸❸
What are the three ways you
can login/register on
Mouthshut.com?

7. ❸❸
What are the three ways you
can login/register on
Mouthshut.com?
•Ans: 1) Mouthshut registration
2) Facebook Login
3) Google Login

8. ❹❹
How does Mouthshut.com
recognize its
users/contributors?
(Give any three ways)

9. ❹❹
How does Mouthshut.com
recognize its
users/contributors?
•Ans: 1) Review of the day
2) Star Writer
3) Featured Blog Post

10. ❺❺
What innovative thing did
Mouthshut do to market its
website?

11. ❺❺
What innovative thing did
Mouthshut do to market its
website?
•Ans:The website's marketing on the backs of
Auto-rickshaws is considered as the most
outstanding innovation in outdoor advertising in
recent times (wiki)

12. ❻❻
In which textbook has
Mouthshut.com found a place?

13. ❻❻
In which textbook has
Mouthshut.com found a place?
•Ans: Marketing Management by Philip
Kotler.

14. ❼❼
Who is the founder of
mouthshut.com?

15. ❼❼
Who is the founder of
mouthshut.com?
• Ans: Faisal Farooqi

16. ❽❽
When and where was
mouthshut.com founded?

17. ❽❽
When and where was
mouthshut.com founded?
•Ans: It was founded in Mumbai in 2000.

18. ❾❾
What kind of relation does
Mouthshut.com share with
Google?

19. ❾❾
What kind of relation does
Mouthshut.com share with
Google?
•Ans: MouthShut is part of Google's snippet
program. This Rich Data Format revolution, allows
Google to display product ratings from
MouthShut.com directly in Google Search result

20. ❿❿
Name an Indian review site for
automobiles?

21. ❿❿
Name an Indian review site for
automobiles?
–Ans: Car Dekho

22. ⓫⓫
Name an international review
site created for travelers?

23. ⓫⓫
Name an international review
site created for travelers?
•Ans: Trip Advisor

24. ⓫⓫
With which life insurance company
did Mouthshut enter into a multi-
year partnership and also launched
a Verified Review feature in 2013?

25. ⓫⓫
With which life insurance company did
Mouthshut enter into a multi-year
partnership and also launched a
Verified Review feature in 2013?
•Ans: AEGON Religare

26. ⓫⓫
Whic company sued Mouthshut
for Rs. 2,000 crore for negative
reviews?

27. ⓫⓫
Whic company sued Mouthshut
for Rs. 2,000 crore for negative
reviews?
•Ans: Kumar Builders (Bengaluru)

28. ⓫⓫
Which popular award was
MouthShut awarded in 2010 ?

29. ⓫⓫
Which popular award was
MouthShut awarded in 2010 ?
•Ans: Best Portal Of the Year Award,
highest India Digital Media award

30. ⓫⓫
In which year did MouthShut
launch I Ate Here Awards to
recognize Best Restaurants in
popular cuisine categories ?

31. ⓫⓫
In which year did MouthShut launch I Ate
Here Awards to recognize Best Restaurants
in popular cuisine categories ?
•Ans: 2012

32. ⓫⓫
What has been a landmark
decision by Supreme Court
favoring sites as
MouthShut.com?

33. ⓫⓫
What has been a landmark decision by
Supreme Court favoring sites as
MouthShut.com?
•Ans: The Supreme Court of India has
struck down section 66 of IT act, thereby
upholding freedom of speech online.

34. ⓱⓱
What are the ways for a
company to build its brand
equity through mouthshut.com?

35. ⓱⓱
What are the ways for a company to
build its brand equity through
mouthshut.com?
•Ans: 1) Individual customer attention.
2) Contests.
3) Campaigns.
4) Advertisements.

36. ⓱⓱
Which Indian ISP has banned
mouthshut.com?

37. ⓱⓱
Which Indian ISP has banned
mouthshut.com?
•Ans: Beam Fiber

38. ⓱⓱
Name the initiative started by
Mouthshut.com to emphasise
on consumer satisfaction??

39. ⓱⓱
Name the initiative started by
Mouthshut.com to emphasise
on consumer satisfaction??
•Ans: ‘Dial the CEO’ where users can directly talk
to the CEO of Mouthshut about product
experiences

40. ⓱⓱
Which is the highest Alexa
ranked consumer review site,
and what is its rank?

41. ⓱⓱
Which is the highest Alexa
ranked consumer review site,
and what is its rank?
•Ans: Amazon ranked at 7

42. The End 