Uploaded byRahul Dave
GROUP COMMUNICATION
This document provides an overview of key concepts related to groups and group communication. It discusses [1] definitions of groups and reasons for joining groups, [2] characteristics of effective groups and roles of leaders, and [3] advantages and disadvantages of group problem solving. It also covers [3] the purpose and significance of communication, basic communication concepts, and important characteristics of effective messages. The document aims to prepare readers for participating in group discussions.
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GROUP COMMUNICATION
- 2. preview of thingsto Come… •What is a Group? •Preparing for group discussions •Why do we Join Group? •Leadership •What are some Characteristics of •Functions of Leader. an Effective Group? •Leadership Style •What are Advantages & •Skills need to be a Good Team Disadvantages of Group Problem- Member. Solving? •How are you evaluated in group •Purpose of Group Communication your Discussion? •Significance of communication in Corporate World •Basic concept of communication •Process of Communication •Important Characteristics of a Message
- 3. What is aGroup? • Stephen Robins defines a group as “ two or more individuals interacting and interdependent, who have come together to achieve particular objectives.”
- 4. why do peoplejoin ‘groups’? & Affiliation Motivation & Security & Satisfaction of needs & Shared interests and goals & Self-esteem & Status & Power & Goal Achievement
- 5. The Characteristics ofAn Effective Group & Clear Purpose & Climate & Participation & Listening & Healthy Conflict & Open Communication & Clear Roles and Assignments & External Resources & Functional Diversity
- 6. ADVANTAGES OF GROUPDECISION- MAKING Different views from different people. Increases individual motivation. It’s easier to identify mistakes. Team Decisions are better received by others. Group Work is more pleasant and fulfilling for most members.
- 7. Disadvantages of GroupDecision- Making • Members can get slack. • Personal agendas may conflict with group goals. • Aggressive members can dominate – Status problems? • Members could be uncompromising. • Takes longer to reach a decision.
- 8. PURPOSE OF GROUPCOMMUNICATION To share and exchange information and ideas To collect feedback To arrive at a decision on important matters. To solve a problem which is of concern to the organization as a whole. To discuss the issues related to a particular topic in relation to the group itself or for the benefit of a larger audience. Helps in leaving behind “Self EGO”. Changes in Behavior and feelings.
- 9. Significance of communicationin Corporate World Helps in Corporate Branding Helps in Strategy Making and Implementation Helps in Sales Enhancement Enables Crisis Management Develops Global Competence Helps Information Development Helps Client Development Helps Client Sustenance
- 10. Basic Concept ofEffective Communication
- 11. Process of Communication MESSAGE MESSAGE SENDER CHANNEL RECIEVER FEEDBACK
- 12. Important Characteristics ofa Message • Objective • Distraction to the Message • Two-sided Approach • Simplicity of the Message • Size of Attitude Discrepancy • Arousing Emotions (FEAR)
- 13. Preparing for groupdiscussions K-A-S-H Strategies. K – KNOWLEDGE Social awareness Knowledge in current affairs. National and international issues A – Attitude Set your goal – plan actions Winning attitudes Continuing learning. Practice skills
- 14. Preparing for groupdiscussions K-A-S-H Strategies. S - Skills Develop through practice. Presentation skills. Communication Skills Non-verbal skills H – Honesty Honesty all through your efforts. Admit your mistakes. Learn from mistakes.
- 15. LEADERSHIP Definition: A Davis describedleadership as--the one Keith Leader is Who Knows The Way, The process of influencing and supporting others to work Goes The Way, enthusiastically toward achieving objective. And Shows The Way.
- 16. Functions of aLeader Policy Maker Planner Executive External Group Representative Controller of internal Group Relationship Controller of Reward and Punishment Mediator
- 17. Qualities of PRperson as “Leader” Good personality Intelligence Initiative Innovative Self Confidence Communication Skills Coach and Guide Discipline Patience
- 18. Autocratic Style Consultative Style Leadership Style Laissez –Faire Situational Style Style
- 19. Skills needed tobe a Good Team Members Listening Persuading Sharing Respecting Helping Participating
- 20. HOW ARE YOUEVALUATED IN YOUR GROUP DISCUSSIONS? Personality Communication Skills Knowledge Leadership and teamwork.
- 21. Personality Smartness –dress – smile on the face Cheerfulness – free from tensions and nervousness. Enthusiasm – attitude of taking that one step extra. Communication Skills Fluency – not speed. But right word in the right place. Clarity – Effectiveness of the message.
- 22. Knowledge Relevance. –Topic related. Depth – in and out of the subject. Factual info and data. leadership Initiative – taking the lead. Breaking the ice. Being in the forefront. Team Spirit. – ability to work with people. Cooperation and consolidation
- 23.
- 24. Group can achievethis:-
- 25. Suggestions Never try tobluff. Practice group discussion with friends on different subjects. Remember !speech is a powerful weapon.
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