Markting product analysis
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1. The document discusses identifying customer satisfaction and building expected quality for the Xiaomi Redmi Note 4 smartphone. 2. It provides details of the specifications of the Redmi Note 4, including its 4100 mAh battery, deca-core processor, 4GB of RAM, 13MP rear camera, and price of 21,990 Tk in Bangladesh. 3. One of the group members recently purchased the Redmi Note 4. The concluding section states that this member is satisfied with the phone's features, such as improved battery life, competitive pricing, adequate performance and decent display. It is assessed to be better than other similar phones.
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Salon - Consumer Insights Report
Key Questions
How frequently does a customer visit and how much does he spend?
Spending per month and increase over last one year?
What kind of salon he/she prefers for hair services (hair cut, straightening etc.)?
What kind of salon he/ she prefers for skin services (bleach, waxing etc.)?
Services availed in last one year
Preference to Only Male/ Only Female Salons
Does he/ she take an appointment to visit a salon?
Does he/ she ask for a specific stylist?
How does he/ she select a salon?
Parameters one likes about their current salon
Parameters one dislikes about their current salon
What they like/ dislike about their current salon?
How does he/ she get to know about a new salon in your area?
What kind of promotion does he/ she likes?
Has he/ she used Home Salon? If yes for what services?
Customer stickiness is high in salon business. This is clear from the fact that in case an appointment is not available customers wait for the next available slot rather than visiting another salon
Preference to only male/ only female is no longer the case in tier 1 cities
Distance is critical for hair services to men and for skin services to females. However males are ready to travel for skin services and females for hair services
Females do take an appointment before visiting a salon whereas lower percentage of males as comparison to females do not take an appointment to visit a salon
Though a majority of customers ask for specific stylist but lower percentage wait for them in case the slot is not available. Also the selection of the salon is not based on stylist. It is cleanliness & hygiene, brand of products (females) , price (males) as well as brand of salon which is critical
Overall males prefer discount to members/ loyalty cards whereas females prefer more of combo packages
Location is extremely critical for a salon as majority of the customers come to know about a new salon when it is on their way to market/ office/ station etc.. This is followed by newspaper inserts and recommendation
Home salon has been used by almost 30% with inconvenience at home being a major issue with home salon
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Salon - Consumer Insights Report
Key Questions
How frequently does a customer visit and how much does he spend?
Spending per month and increase over last one year?
What kind of salon he/she prefers for hair services (hair cut, straightening etc.)?
What kind of salon he/ she prefers for skin services (bleach, waxing etc.)?
Services availed in last one year
Preference to Only Male/ Only Female Salons
Does he/ she take an appointment to visit a salon?
Does he/ she ask for a specific stylist?
How does he/ she select a salon?
Parameters one likes about their current salon
Parameters one dislikes about their current salon
What they like/ dislike about their current salon?
How does he/ she get to know about a new salon in your area?
What kind of promotion does he/ she likes?
Has he/ she used Home Salon? If yes for what services?
Customer stickiness is high in salon business. This is clear from the fact that in case an appointment is not available customers wait for the next available slot rather than visiting another salon
Preference to only male/ only female is no longer the case in tier 1 cities
Distance is critical for hair services to men and for skin services to females. However males are ready to travel for skin services and females for hair services
Females do take an appointment before visiting a salon whereas lower percentage of males as comparison to females do not take an appointment to visit a salon
Though a majority of customers ask for specific stylist but lower percentage wait for them in case the slot is not available. Also the selection of the salon is not based on stylist. It is cleanliness & hygiene, brand of products (females) , price (males) as well as brand of salon which is critical
Overall males prefer discount to members/ loyalty cards whereas females prefer more of combo packages
Location is extremely critical for a salon as majority of the customers come to know about a new salon when it is on their way to market/ office/ station etc.. This is followed by newspaper inserts and recommendation
Home salon has been used by almost 30% with inconvenience at home being a major issue with home salon
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QuestKon is a consultancy service provider that offers services related to manufacturing, infrastructure development, plant and machinery, product and brand development, marketing development, networking development, and research and development. It works with clients from various sectors including individuals, private companies, NGOs, and educational institutions. The document provides definitions and explanations of common business and marketing terms such as brands, marketing, products, services, markets, positioning, and the four Ps of marketing.
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This document provides an overview of brand management for B2B brands and corporate brands. It discusses marketing communication for B2B, recent trends like mergers and acquisitions and use of internet technology. It also presents two case studies of Indian companies - MindTree and MRF Tyres - that have effectively managed their B2B brands. MindTree focuses on internal branding and social responsibility initiatives to build its brand. MRF uses aggressive promotion including celebrity endorsements to achieve strong brand recognition in India.
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February 28, 2018
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Repurposed: “This task contains portions of material that were originally submitted during the MSHCM in Healthcare Marketing Strategies& HCM673 with Paul.”
MEMORANDUM
ACTION ITEM
To:
Mitchelle, Market Product Manager
From:
(Student’s Name), Marketing Manager, Product Development
Date:
25 February 2018
Subject:
The Future of Integrated Reporting MM
AT ISSUE
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Running head Researching the Market .docx
Running head: Researching the Market 1
Researching the Market 2
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Unit 2: IP Resaerching the Market
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February 28, 2018
Colorado Technical University
Repurposed: “This task contains portions of material that were originally submitted during the MSHCM in Healthcare Marketing Strategies& HCM673 with Paul.”
MEMORANDUM
ACTION ITEM
To:
Mitchelle, Market Product Manager
From:
(Student’s Name), Marketing Manager, Product Development
Date:
25 February 2018
Subject:
The Future of Integrated Reporting MM
AT ISSUE
The company wants to launch a new product in the global market platform to increase sales and boost its customer basis. However, many considerations have to be made when it comes to the launch of the product.
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The document discusses the strategic planning and marketing strategies of an organization called EEL. It outlines EEL's mission to develop strategic fits between its objectives, resources, and changing market opportunities. It also discusses EEL's approaches to understanding customers and competitors, maintaining brand loyalty, measuring brand equity, and focusing its marketing strategies on quality, status, convenience and distribution to differentiate itself. Finally, it emphasizes the importance of understanding industry trends, customer needs and buying cycles to better formulate marketing strategy.
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1) Conducting market research studies across India to understand consumer needs, competition, and future trends in various sectors like paper, housing, textiles, and more.
2) Using both primary and secondary research methods like surveys, interviews, and data analysis to solve business problems and guide strategic decisions.
3) Providing case studies of successful projects conducting feasibility analyses, market sizing, product testing, and developing growth strategies for clients.
4) Having expertise in various industries and a team of advisors and research specialists to lead projects.
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This document discusses branding challenges and opportunities facing the Asian service industry. It begins by outlining the growth potential of the service sector in Asia. Some key challenges in service branding include difficulty differentiating in a competitive technology environment, inconsistencies in service delivery, lack of quality, and fragmenting media. However, opportunities also exist such as using emotional values and innovation to differentiate, emerging communication options like viral marketing, and tapping growing demographic segments. Overall, strategic marketing with a clear vision and top management support is needed to build sustainable and profitable service brands.
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General banking operations of Pubali bank ltd
This document summarizes an internship presentation on the general banking operations of Pubali Bank Limited's Sitakunda Branch in Chittagong, Bangladesh. The presentation covers the bank's background, objectives of the study, methodology, limitations, company profile, products/services, SWOT analysis, key banking functions and departments, performance analysis of accounts and deposits over 2015-2019, and findings. It finds that while the number of accounts and deposit amounts have grown overall, remittances and profits fluctuated year to year, with profits declining in some years.
General banking of Agrani Bank Ltd
The document is an internship presentation for a student's internship at Agrani Bank Limited. It provides an overview of the bank's general banking activities. It discusses Agrani Bank's organizational structure, including its vision, mission, and SWOT analysis. It also describes the key departments in general banking - customer service management, cash, clearing, and local remittance sections. It outlines the processes for opening accounts, cash receipt and payment, clearing activities, and local remittances. The purpose is for the student to gain practical knowledge about Agrani Bank's operations during their internship.
General banking activities and financial analysis of Agrani Bank Ltd
This internship report summarizes the general banking activities and financial analysis of Agrani Bank Limited conducted by Md. Shah Meraz Rizvi for his Bachelor's degree. The report includes an analysis of ABL's organizational structure, general banking operations across departments like cash, clearing and remittance. It also performs a financial analysis of ABL using ratios like return on equity, assets, net interest margin and earnings per share. The concluding chapters discuss Rizvi's internship experience, findings on ABL's shortcomings and recommendations to address them.
General banking operations of pubali bank ltd
This document is an internship report submitted by Md Abdul Mobin to fulfill the requirements of a Bachelor's degree in Economics and Banking from the International Islamic University Chittagong. The report focuses on the general banking operations of Pubali Bank Limited's Sitakunda branch in Chittagong. It provides an overview of the bank, describes the functions and processes of general banking departments like deposits, remittance, clearing and cash. The report also analyzes the branch's performance in key areas from 2015 to 2019 and identifies some issues with recommendations for improvement.
7 P'sMarketing mix
Commercial bank, especially Govt. Bank is one of the important business sectors in Bangladesh. Agrani Bank Limited is a scheduled commercial bank in the govt. sector which is focused on the established and emerging markets of Bangladesh. The purpose of this study is to earn a real life practical experience on marketing of bank service.
The study mainly conducted with the following objectives :To find out 7Ps of marketing mix in Agrani Bank LTD
Agroforestry in bangladesh
This document provides an overview of agroforestry in Bangladesh. It discusses the characteristics, attributes, components, and types of agroforestry systems. It also covers the historical development of agroforestry in Bangladesh, including the establishment of various programs and research initiatives over time. The document outlines shifting cultivation and the taungya system, and compares their differences. It notes the environmental, economic, and social benefits of agroforestry, as well as some limitations. An introduction to Bangladeshi forests is given, along with the different forest types. Similarities and differences between conventional forests, social forests, and agroforestry are highlighted. The document concludes by discussing the scope for expanding agroforestry in
Implications of the rohingya crisis for bangladesh
The document discusses the Rohingya refugee crisis in Bangladesh. It provides background on the Rohingya people, explaining that they are a Muslim minority group from Myanmar that has faced persecution and been denied citizenship rights. Over 600,000 Rohingya refugees have fled to Bangladesh since August 2017 to escape violence in Myanmar. This has presented challenges for Bangladesh, including providing humanitarian aid, managing the large influx of refugees, and dealing with the economic, social, and environmental impacts of hosting over 1 million Rohingya refugees. The document examines Bangladesh's response to the crisis and efforts at the international level to address the situation and find solutions.
Agricultural sector in bangladesh
Subject:
An Overview Of Agricultural Sector In Bangladesh
Bangladesh GDP from Agricultural (2006-17)
SWOT Analysis Of Agricultural Sector In Bangladesh
Recommendation
Conclusion
Off shore banking in bangladesh
This document discusses offshore banking in Bangladesh. It begins with an introduction to offshore banking and definitions. It then outlines the objectives and research methodology of studying offshore banking. Some key points made include benefits of offshore banking such as protecting capital and access to international opportunities. Criticisms include difficulties setting up accounts and potential associations with crime. The document also details the evolution and current state of offshore banking in Bangladesh, including the local and foreign banks involved. It concludes by noting offshore banking offers numerous services but regulations vary between nations.
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General banking activities and financial analysis of Agrani Bank Ltd
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Implications of the rohingya crisis for bangladesh
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Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
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4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
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4. Best combo offers on website Hosting,design along with digital marketing services
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Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
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Coimbatore,Tamilnadu.
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Markting product analysis
- 1. Subject: Identifying customer's satisfaction & Building up the expected quality MARKETING Submitted by (Group A): Shahriar (EB161008) Rizvi(EB161045) Shawon(EB161027) Zesan (EB161006) Rana (EB161013) Submitted to : MD. Shariful Haque Associate Professor , IIUC
- 2. 1. Marketing Marketing is the process of anticipating, managing, and satisfying the demand for products, services, and ideas. Anticipating Managing Satisfying Products Services Ideas Simple Define :Marketing is the process by which companies create customer interest in products or services
- 3. 2. The Meaning of marketing The Meaning of marketing is telling and getting profit of about goods and services. Because it is management process responsible for identifying, anticipating and satisfying customer requirements profitably. Marketing means making connections between customers with a brand products or it is a method by which a company/brand can able to produce their goods and services to the consumer as their particular needs.
- 4. Social and managerial activities to meet the needs and needs of a person or group in exchange for goods or prices. Marketing to create temporal, spatial and self employed utility. • Temporal • Self employed utility • Spatial Marketing
- 5. 3.We have selected a brand (Xiaomi). Which one of our group member has purchased recently. Xiaomi Redmi-Note-4
- 6. The Xiaomi Redmi Note 4 is here, continuing the company's tradition of launching phones with good specifications at low price tags. The strategy has paid off spectacularly, as Xiaomi crossed the $1 billion revenue milestone in India last year. While the company's vast product portfolio now includes fitness bands, earphones, air purifiers, power banks, and other devices,smartphones continue to be the stars, and the Redmi series - of which the Redmi Note 4 is the newest member - has been a key contributor to its success. The Xiaomi Redmi Note 4 model sports an-all metal body and boasts of impressive specifications 4. Identifying customer's satisfaction
- 7. Battery Type & Performance: Lithium-polymer 4100 mAh (non-removable) Graphics Processing Unite (GPU): Mali-T880 MP4 Processor: Deca-core, 2.1 GHz RAM: 4 GB ROM: 64 GB Memory Card Slot: MicroSD, up to 256 GB (uses SIM 2 slot) Camera Resolution (Back): 13 Megapixel Camera Resolution (Front): 5 Megapixel (f/2.0, HD video rec.) Display Size & Resolution: 5.5 inches, Full HD 1920 x 1080 pixels (401 ppi) Operating System: Android Marshmallow v6.0 based on MIUI 8.0 Price in Bangladesh: 21,990 Tk
- 8. 5.Buliding up the expected quality The Redmi Note 4 is an extremely better. For Much improved battery life Competitive pricing Adequate performance Decent display Yes our member is satisfied with the features of this phone. Because this phone has everything all he has been looked for. And comparing with others phone xiaomi redmi note 4 is better than that of those.
- 9. THANK YOU