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Development of a Pharmacy
Business (MTM)
Chelsea Shipman
Souhanda Sefin
Wesley Singleton
What Is Medication Therapy
Management?
• MTM services, or programs, are patient care services that were
established by the Medicare Prescription Drug, Improvement,
and Modernization Act of 2003.
• Creating and maintaining a successful MTM practice
necessitates a culture change where staff training, workflows,
and processes revolve around delivery of a service as opposed
to delivery of a product such as prescription medications.
Core Elements of an MTM Service Model
in Pharmacy Practice
The MTM service model in pharmacy practice includes the
following five core elements:
• Medication therapy review (MTR)
• Personal medication record (PMR)
• Medication-related action plan (MAP)
• Intervention and/or referral
• Documentation and follow-up
Medication Therapy Review
• The medication therapy review (MTR) is a systematic process of collecting
patient-specific information, assessing medication therapies to identify
medication-related problems, developing a prioritized list of medication-
related problems, and creating a plan to resolve them.
Personal Medication Record
• The personal medication record (PMR) is a comprehensive record of the
patient’s medications (prescription and nonprescription medications, herbal
products, and other dietary supplements).
Medication-Related Action Plan
• The medication-related action plan (MAP) is a patient-centric
document containing a list of actions for the patient to use in
tracking progress for self-management.
Intervention and/or Referral
• The pharmacist provides consultative services and intervenes to
address medication-related problems; when necessary, the
pharmacist refers the patient to a physician or other healthcare
professional.
Documentation and Follow-up
MTM services are documented in a consistent manner, and a follow-up
MTM visit is scheduled based on the patient’s medication-related needs, or
the patient is transitioned from one care setting to another.
Current Atmosphere of MTM
Services
Quality Measures
• Though current pharmacy practice models do involve provision of some patient care
services, the majority are tied to the product.
• Counseling on a medication the patient is picking up is a prime example of this, as the
patient may view receiving the product as the primary goal of visiting the pharmacy
and counseling as an adjunctive service.
• Product centered workflows and behaviors create a discrepancy between where the
profession wants to go (i.e. service centered) and where pharmacy practice remains
rooted.
Legislation in MTM Services
• The Medicare Drug Benefit is commonly known as Medicare Part D. The Centers for Medicare and
Medicaid Services (CMS) require plan sponsors, such as prescription drug benefit managers or
Medicare Advantage organizations, to develop and administer MTM programs.
• Requirements for Medication Therapy Management Programs (MTMP): Under 423.153(d), a Part D
sponsor must have established a MTM program that:
• Ensures optimum therapeutic outcomes for targeted beneficiaries through improved medication use
• Reduces the risk of adverse events
• Is developed in cooperation with licensed and practicing pharmacists and physicians
• Describes the resources and time required to implement the program if using outside personnel and establishes
the fees for pharmacists or others
• May be furnished by pharmacists or other qualified providers
• May distinguish between services in ambulatory and institutional settings
• Is coordinated with any care management plan established for a targeted individual under a chronic care
improvement program (CCIP)
Payers
Medicare Part D payers are required to cover MTM services for eligible patients.
After identifying and contracting with Medicare Part D plans, a consultation with
each payer should be done to determine how MTM services should be billed. The
most common scenarios for provision of Medicare Part D MTM services are the
following:
• The payer (Medicare Part D plan) uses its own employee pharmacists to
provide MTM and does not contract for the services.
• The payer contracts with pharmacies or individual pharmacists to provide the
services.
https://www.youtube.com/watch?v=NevLYzsG2Y8
MTM Skills
• Strong verbal and written
communication skills
• Listening skills
• Ability to work on a team
• Ability to question patients
• Empathy
• Independent thinker
• Dependable
• Evaluating medication regimens
• Identifying medication-related problems
• “Making recommendations to patients, caregivers,
and healthcare professionals”
"Delivering Medication Therapy Management Services." American Pharmacists
Association. American Pharmacists Association, 17 Mar. 2012. Web. 17 Apr. 2016.
Pharmacist: Medication Therapy Management Communication and Care Center.
University of Florida Human Resource Services, 17 Apr. 2016. PDF.
Becoming a MTM provider
• Planning is a multistep process
• Create an Business Plan
• Executive Summary
• Business Profile
• Services
• Marketing Analysis and Plan
• Operations and Management
• Financials Assessment
• Conclusion
Needs Assessment
• The first and most important step to planning
• For the needs assessment, there are three basic questions to ask:
• What is the patient need or problem to be addressed?
• How large is this problem, and what are the trends?
• How well are the patient needs currently being addressed?
What is the patient need or problem to be
addressed?
• Primary Information
• interview
• Survey
• Observations
• Patient records
• Secondary Information
• Literature articles
• Continuing education programs
• Research databases
How large is this problem, and what are the
trends?
• Primary Research
• Secondary Research
• Patient trends
• Incidences
• Medical outcomes
• Disease prevalence or complications
How well are the patient needs
currently being addressed?
• Physicians
• Nurses
• Pharmacists
• Pharmacy benefit management
companies
• Need assessment grids
SWOT Analysis
A critical evaluation of the internal and external factors that may
affect the success of a pharmacy service is needed
• Strength
• Weakness
• Opportunities
• Threats
Service Planning
• Mission and vision statements
• Goals of the services
• Manage Diabetes Patients
• Reduce Patient Hypertension
• Educate HIV and AIDS patients
Organizational Structure
• Organizational Hierarchy Outline
• Staffing
• Rules and Guidelines of Operation
• Policies and Procedures
• Documentation
• “SOAP” method
Financial Justification
• Cost avoidance (ex. Hospitalizations, surgery)
• Increase Revenue
• Financial analysis
• Cash flow and startup costs
• Break-even analysis
• Sensitivity analysis
• Back of the envelope (BOE) analysis
Payment• Gross margin from dispensing prescriptions
• Medicare Part B
• Immunization
• Durable medical equipment
• Outpatient diabetes management training
• Laboratory tests via Clinical Laboratory Improvement Amendments (CLIA)
waiver
• Collaborative practice agreement
• Medicare Part D
Billing Models
• Direct Billing
• Pharmacist viewed as provider
• Indirect Billing
• “Incident to physician billing” or
“backdoor”
• Collaborative practice agreement
• New Billing Methods
• Patient Centered Medical Home
(PCMH)
• Accountable Care Organization
(ACOs)
• First or Third Party Payer
• Medicare B
• Medicare D
• Private Insurance
• Patient
• Common Average Billing Payments
• $26.58 ($1/min)
• $53.16 ($2/min)
• $79.72 ($3/min)
Program Evaluation
• Economic Outcomes
• Clinical Outcomes
• Humanistic Outcomes
FLORIDA & HIV/AIDs
FLORIDA DEPARTMENT OF HEALTH DIVISION OF DISEASE CONTROL AND
HEALTH PROTECTION HIV/AIDS Surveillance Program 2016
HIV/AIDS One Stop
Shop.
HIV/AIDS One Stop Shop.
Executive summary
• HIV/AIDS are one of the most common diseases being treated today.
However besides treatment, patients also need counseling.
• Only 25% of HIV patients are virally suppressed HOSS is a facility where
HIV/AIDs infected patients can go and receive total care
• The mission HOSS is to create a company where HIV/AIDS will be
acknowledged and discussed in every asset and the patient can go and
receive complete care without fear of embarrassment.
Objective & Mission
• HOSS is a facility where HIV/AIDs infected patients can go
and receive total care
• The mission HOSS is to create a company where HIV/AIDS
will be acknowledged and discussed in every asset and the
patient can go and receive complete care without fear of
embarrassment.
Key to success
• Making sure each patient is taking his or her medication on
time and as directed. Compliance
• Providing coping mechanism and counseling outlets
• Patient education on the disease and all its phases.
Services
• Patient counseling,
• Medication therapy review (MTR)
• Prescription pick up
• Fast
• On the go service
• Convenient
• Knowledge
• Counseling
Marketing Analysis
• Strengths:
• Three experienced pharmacist students
• Weaknesses:
• New company
• Small staff
• Opportunities:
• Decrease rates of secondary infection
• Improve patient adherence
• Threats:
• Walgreens, HIV MTM service
• Big Bend Cares
Quiz Time…
1. Core elements of MTM include all of the following except.
A. Medication therapy review (MTR)
B. Personal medication review(PMR)
C. Medication-related action plan (MAP)
D. Intervention and/or referral
E. Documentation and follow-up
2. What is Medicare Drug benefit commonly known as?
A. Medicare Part D
B. Medicare Part B
C. Medicare Part C
D. Medicare
3. What are MTM skills?
A. Strong verbal and written communication skills
B. Listening skills
C. Ability to work on a team
D. Ability to question patients
E. All of the Above
4. What Does SWOT stand for?
A. Services, weakness, opinions, threats
B. Strength, weakness, opportunities, threats
C. Strength, welfare, opinions, threats
D. Services, welfare, opportunities, threats
5. Which of the following is considered First or Third
Party Payer?
A. Medicare A
B. Pharmacy
C. Private Insurance
D. Doctor
References
• American Pharmacists Association, National Association of Chain Drug Stores Foundation. Medication therapy management in
community pharmacy practice: core elements of an MTM service (version 1.0). J Am Pharm Assoc. 2005;45:573-9.
• Peterson, Sara Lynn, PharmD. "Transitioning Community Pharmacies to a Service Centered Model: A Key Factor for MTM
Success." Pharmacy Practice (n.d.): n. pag. Web. 17 Apr. 2016.
• "Medication Therapy Management." - Centers for Medicare & Medicaid Services. Federal Government, 3 Feb. 2016. Web. 17
Apr. 2016.
• Analysis of pharmacist charges for medication therapy management services in an outpatient setting. Michelle M. Zingone,
Karen E. Malcolm, Stephanie W. McCormick, Kristir R. Bledsoe. Am J Health Syst Pharm. 2007 September 1; 64(17): 1827–
1831. doi: 10.2146/ajhp060438
• "Delivering Medication Therapy Management Services." American Pharmacists Association. American Pharmacists
Association, 17 Mar. 2012. Web. 17 Apr. 2016.
• Pharmacist: Medication Therapy Management Communication and Care Center. University of Florida Human Resource
Services, 17 Apr. 2016. PDF.
• Monthly Surveillance Report: Hepatitis, HIV/AIDS, STD and TB. Florida Department of Health Division of Disease Control
and Health Protection HIV/AIDS Surveillance Program. Florida Health, 10 Mar. 2016.

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Group 28 Development of Pharmacy Businesses

  • 1. Development of a Pharmacy Business (MTM) Chelsea Shipman Souhanda Sefin Wesley Singleton
  • 2. What Is Medication Therapy Management? • MTM services, or programs, are patient care services that were established by the Medicare Prescription Drug, Improvement, and Modernization Act of 2003. • Creating and maintaining a successful MTM practice necessitates a culture change where staff training, workflows, and processes revolve around delivery of a service as opposed to delivery of a product such as prescription medications.
  • 3. Core Elements of an MTM Service Model in Pharmacy Practice The MTM service model in pharmacy practice includes the following five core elements: • Medication therapy review (MTR) • Personal medication record (PMR) • Medication-related action plan (MAP) • Intervention and/or referral • Documentation and follow-up
  • 4. Medication Therapy Review • The medication therapy review (MTR) is a systematic process of collecting patient-specific information, assessing medication therapies to identify medication-related problems, developing a prioritized list of medication- related problems, and creating a plan to resolve them. Personal Medication Record • The personal medication record (PMR) is a comprehensive record of the patient’s medications (prescription and nonprescription medications, herbal products, and other dietary supplements).
  • 5. Medication-Related Action Plan • The medication-related action plan (MAP) is a patient-centric document containing a list of actions for the patient to use in tracking progress for self-management. Intervention and/or Referral • The pharmacist provides consultative services and intervenes to address medication-related problems; when necessary, the pharmacist refers the patient to a physician or other healthcare professional.
  • 6. Documentation and Follow-up MTM services are documented in a consistent manner, and a follow-up MTM visit is scheduled based on the patient’s medication-related needs, or the patient is transitioned from one care setting to another.
  • 7. Current Atmosphere of MTM Services Quality Measures • Though current pharmacy practice models do involve provision of some patient care services, the majority are tied to the product. • Counseling on a medication the patient is picking up is a prime example of this, as the patient may view receiving the product as the primary goal of visiting the pharmacy and counseling as an adjunctive service. • Product centered workflows and behaviors create a discrepancy between where the profession wants to go (i.e. service centered) and where pharmacy practice remains rooted.
  • 8. Legislation in MTM Services • The Medicare Drug Benefit is commonly known as Medicare Part D. The Centers for Medicare and Medicaid Services (CMS) require plan sponsors, such as prescription drug benefit managers or Medicare Advantage organizations, to develop and administer MTM programs. • Requirements for Medication Therapy Management Programs (MTMP): Under 423.153(d), a Part D sponsor must have established a MTM program that: • Ensures optimum therapeutic outcomes for targeted beneficiaries through improved medication use • Reduces the risk of adverse events • Is developed in cooperation with licensed and practicing pharmacists and physicians • Describes the resources and time required to implement the program if using outside personnel and establishes the fees for pharmacists or others • May be furnished by pharmacists or other qualified providers • May distinguish between services in ambulatory and institutional settings • Is coordinated with any care management plan established for a targeted individual under a chronic care improvement program (CCIP)
  • 9. Payers Medicare Part D payers are required to cover MTM services for eligible patients. After identifying and contracting with Medicare Part D plans, a consultation with each payer should be done to determine how MTM services should be billed. The most common scenarios for provision of Medicare Part D MTM services are the following: • The payer (Medicare Part D plan) uses its own employee pharmacists to provide MTM and does not contract for the services. • The payer contracts with pharmacies or individual pharmacists to provide the services.
  • 11. MTM Skills • Strong verbal and written communication skills • Listening skills • Ability to work on a team • Ability to question patients • Empathy • Independent thinker • Dependable • Evaluating medication regimens • Identifying medication-related problems • “Making recommendations to patients, caregivers, and healthcare professionals” "Delivering Medication Therapy Management Services." American Pharmacists Association. American Pharmacists Association, 17 Mar. 2012. Web. 17 Apr. 2016. Pharmacist: Medication Therapy Management Communication and Care Center. University of Florida Human Resource Services, 17 Apr. 2016. PDF.
  • 12. Becoming a MTM provider • Planning is a multistep process • Create an Business Plan • Executive Summary • Business Profile • Services • Marketing Analysis and Plan • Operations and Management • Financials Assessment • Conclusion
  • 13. Needs Assessment • The first and most important step to planning • For the needs assessment, there are three basic questions to ask: • What is the patient need or problem to be addressed? • How large is this problem, and what are the trends? • How well are the patient needs currently being addressed?
  • 14. What is the patient need or problem to be addressed? • Primary Information • interview • Survey • Observations • Patient records • Secondary Information • Literature articles • Continuing education programs • Research databases
  • 15. How large is this problem, and what are the trends? • Primary Research • Secondary Research • Patient trends • Incidences • Medical outcomes • Disease prevalence or complications
  • 16. How well are the patient needs currently being addressed? • Physicians • Nurses • Pharmacists • Pharmacy benefit management companies • Need assessment grids
  • 17. SWOT Analysis A critical evaluation of the internal and external factors that may affect the success of a pharmacy service is needed • Strength • Weakness • Opportunities • Threats
  • 18. Service Planning • Mission and vision statements • Goals of the services • Manage Diabetes Patients • Reduce Patient Hypertension • Educate HIV and AIDS patients
  • 19. Organizational Structure • Organizational Hierarchy Outline • Staffing • Rules and Guidelines of Operation • Policies and Procedures • Documentation • “SOAP” method
  • 20. Financial Justification • Cost avoidance (ex. Hospitalizations, surgery) • Increase Revenue • Financial analysis • Cash flow and startup costs • Break-even analysis • Sensitivity analysis • Back of the envelope (BOE) analysis
  • 21. Payment• Gross margin from dispensing prescriptions • Medicare Part B • Immunization • Durable medical equipment • Outpatient diabetes management training • Laboratory tests via Clinical Laboratory Improvement Amendments (CLIA) waiver • Collaborative practice agreement • Medicare Part D
  • 22. Billing Models • Direct Billing • Pharmacist viewed as provider • Indirect Billing • “Incident to physician billing” or “backdoor” • Collaborative practice agreement • New Billing Methods • Patient Centered Medical Home (PCMH) • Accountable Care Organization (ACOs) • First or Third Party Payer • Medicare B • Medicare D • Private Insurance • Patient • Common Average Billing Payments • $26.58 ($1/min) • $53.16 ($2/min) • $79.72 ($3/min)
  • 23. Program Evaluation • Economic Outcomes • Clinical Outcomes • Humanistic Outcomes
  • 24. FLORIDA & HIV/AIDs FLORIDA DEPARTMENT OF HEALTH DIVISION OF DISEASE CONTROL AND HEALTH PROTECTION HIV/AIDS Surveillance Program 2016
  • 26. HIV/AIDS One Stop Shop. Executive summary • HIV/AIDS are one of the most common diseases being treated today. However besides treatment, patients also need counseling. • Only 25% of HIV patients are virally suppressed HOSS is a facility where HIV/AIDs infected patients can go and receive total care • The mission HOSS is to create a company where HIV/AIDS will be acknowledged and discussed in every asset and the patient can go and receive complete care without fear of embarrassment.
  • 27. Objective & Mission • HOSS is a facility where HIV/AIDs infected patients can go and receive total care • The mission HOSS is to create a company where HIV/AIDS will be acknowledged and discussed in every asset and the patient can go and receive complete care without fear of embarrassment.
  • 28. Key to success • Making sure each patient is taking his or her medication on time and as directed. Compliance • Providing coping mechanism and counseling outlets • Patient education on the disease and all its phases.
  • 29. Services • Patient counseling, • Medication therapy review (MTR) • Prescription pick up • Fast • On the go service • Convenient • Knowledge • Counseling
  • 30. Marketing Analysis • Strengths: • Three experienced pharmacist students • Weaknesses: • New company • Small staff • Opportunities: • Decrease rates of secondary infection • Improve patient adherence • Threats: • Walgreens, HIV MTM service • Big Bend Cares
  • 32. 1. Core elements of MTM include all of the following except. A. Medication therapy review (MTR) B. Personal medication review(PMR) C. Medication-related action plan (MAP) D. Intervention and/or referral E. Documentation and follow-up
  • 33. 2. What is Medicare Drug benefit commonly known as? A. Medicare Part D B. Medicare Part B C. Medicare Part C D. Medicare
  • 34. 3. What are MTM skills? A. Strong verbal and written communication skills B. Listening skills C. Ability to work on a team D. Ability to question patients E. All of the Above
  • 35. 4. What Does SWOT stand for? A. Services, weakness, opinions, threats B. Strength, weakness, opportunities, threats C. Strength, welfare, opinions, threats D. Services, welfare, opportunities, threats
  • 36. 5. Which of the following is considered First or Third Party Payer? A. Medicare A B. Pharmacy C. Private Insurance D. Doctor
  • 37. References • American Pharmacists Association, National Association of Chain Drug Stores Foundation. Medication therapy management in community pharmacy practice: core elements of an MTM service (version 1.0). J Am Pharm Assoc. 2005;45:573-9. • Peterson, Sara Lynn, PharmD. "Transitioning Community Pharmacies to a Service Centered Model: A Key Factor for MTM Success." Pharmacy Practice (n.d.): n. pag. Web. 17 Apr. 2016. • "Medication Therapy Management." - Centers for Medicare & Medicaid Services. Federal Government, 3 Feb. 2016. Web. 17 Apr. 2016. • Analysis of pharmacist charges for medication therapy management services in an outpatient setting. Michelle M. Zingone, Karen E. Malcolm, Stephanie W. McCormick, Kristir R. Bledsoe. Am J Health Syst Pharm. 2007 September 1; 64(17): 1827– 1831. doi: 10.2146/ajhp060438 • "Delivering Medication Therapy Management Services." American Pharmacists Association. American Pharmacists Association, 17 Mar. 2012. Web. 17 Apr. 2016. • Pharmacist: Medication Therapy Management Communication and Care Center. University of Florida Human Resource Services, 17 Apr. 2016. PDF. • Monthly Surveillance Report: Hepatitis, HIV/AIDS, STD and TB. Florida Department of Health Division of Disease Control and Health Protection HIV/AIDS Surveillance Program. Florida Health, 10 Mar. 2016.

Editor's Notes

  1. Pharmacist: Medication Therapy Management Communication and Care Center Staff Pharmacist http://pharmacy.ufl.edu/files/2012/03/Pharmacist-Job-Description3.26.121.pdf Delivering Medication Therapy Management Services American Pharmacist Association http://www.pharmacist.com/delivering-medication-therapy-management-services-0
  2. Needs assessment: the collection of data to assess the need for a particular service or product within a defined population or community. Often, over looked to create programs that interest them without assessing the need for them.
  3. What is the patient need or problem to be addressed? Primary and secondary needs Primary: interviews, surveys, observations, or patient records, talk to stakeholders: Physicians and nurses “Have you ever experienced a reaction to medications?” “Have you ever not taken your medication according to instructions” “How likely are you to participate in a medication management service offered by your pharmacist?” Secondary: articles from literature reviews, Internet searches, and information obtained from continuing education programs, and reviews of databases. Sources of secondary research data include PubMed (for literature reviews), the Centers for Disease Control and Prevention (for prevalence and incidence data), local health agencies (such as epidemiologic and special studies), and the U.S. Census Bureau (for population data) Secondary research can provide understanding of the nature of the patient need and its cost to society in terms of health care costs, clinical outcomes, and quality of life.
  4. The first quadrant presents the greatest need (and patient population) for a service, whereas the fourth quadrant presents the least need (and smaller number of patients) for a service.
  5. “If you didn’t document it, you didn’t do it.”
  6. Break-even analysis: the point where total revenues from the service equal total costs of the service Sensitivity analysis: how performance may vary based on changes in the assumptions Back of the envelope (BOE) analysis: a projection of the proposed revenue and expenses for the service, and calculates the net profit or loss.
  7. Gross margin from dispensing prescription links the MTM success to dispensing and thus the MTM service depends on the prescription sold But, MTM takes time and money away from sales
  8. WTP: willingness to pay Direct billing is used mainly by outpatient settings as community pharmacies, medical clinics, hospital outpatient pharmacies, and long-term care facilities Indirect Billing is most commonly used by pharmacists who work in medical clinics or hospital-based outpatient clinics and who provide services in a physician’s office suite. Collaborative Practice Agreement
  9. http://www.floridahealth.gov/diseases-and-conditions/aids/surveillance/_documents/msr/2016-msr/msr0316.pdf
  10. HIV/AIDS are one of the most common diseases being treated today. However besides treatment, patients also need counseling. This is where HOSS (HIV/AIDS One Stop Shop) comes in play. HOSS is a facility where HIV/AIDs infected patients can go and receive total care. This care will consist of patient counseling, medication therapy management (MTM), and prescription pick up. Not only will patients be able to pick up their HIV/AIDS medications but also any other medications they may have related to other disease states. Now days everyone wants things to be done fast, and on the go, this where HOSS becomes convenient for affected patients. The facility will run a fully-fledged pharmacy and be considered a “one-stop-shop” when it comes to meeting patients’ needs. The company will serve as a resource in the community where patients can purchase needles, pillboxes, and receive free contraceptives. The company will work with a team of doctors, nurses, psychologist, and psychiatrist to achieve these objectives.