Google Wallet is a mobile payment system that allows users to store debit/credit cards and loyalty cards to make contactless payments through NFC. It was first released in the US in 2011. Google Wallet partners with many major merchants and works with over 300,000 payment terminals. While it initially only supported a few phone models, Google Wallet now works with popular phones like iPhones, Samsung Galaxy phones, and Google's Nexus devices. Google's business model is to offer sponsored ads to users through the app and make money this way rather than charging users or merchants fees.

1. E Business Presentation

2. What is Google Wallet ?
 Google Wallet is a mobile payment system
developed by Google that allows its users to store
debit cards, credit cards, loyalty cards, and gift
cards among other things, as well as redeeming
sales promotions on their mobile phone. Google
Wallet can use near field communication (NFC) to
"make secure payments fast and convenient by
simply tapping the phone on any PayPass-enabled
terminal at checkout

4. Release Date and Associated Partners
 Google demonstrated the app at a press conference on May 26,
2011. The app was released in the United States only on
September 19, 2011
 On August 1, 2012, Google Wallet expanded support to all major
credit and debit cards including Visa, MasterCard, American
Express, and Discover.
 Merchants who accept Google Wallet include: American Eagle
Outfitters, Bloomingdales, Foot Locker, Jamba Juice, Macy's,
RadioShack, Subway, The Container Store, Toys "R" Us, and
Walgreens.

5. Platforms used by Google Wallet

6. Usage and Growth
 The service works with the 300,000 plus MasterCard
PayPass merchant locations with Visa licensing their Visa
payWave system to Google for use in Wallet as of
September 20, 2011
 On May 15, 2013, Google announced the integration of
Google Wallet and Gmail, allowing users to send money
through Gmail attachments. Like the main service, Google
Wallet's Gmail integration is also currently only available
in the US, to those 18 or older

7. Business Model
Google doesn't currently charge users or merchants for access to Wallet,
and plans to make money by offering sponsored ads to their users. The
new app Google Shoppe will push two types of offers to a user's phone:
 Today's offers, which allows the user to see a single offer redeemable
for discounted goods or services in their area.
 Nearby offers, which allows the user to see a list of offers in the 'Eat'
and 'Play' categories that nearby businesses have submitted through
Google Places.
The Google Wallet was designed as an open platform. Payment networks,
carriers, and banks have been invited to join and participate in the
system.

8. How does Google Wallet work ?
 The Google Wallet Card is funded by your Wallet Balance.
Money is added to your Wallet Balance either by someone
sending you money via Wallet or Gmail or by adding it
yourself from a linked bank account or from a credit or
debit card. You can deposit money through a recurring
bank transfer.
 Services offered by Google Wallet is only available in
United States

10. Security and Privacy
While a stolen debit card can be used in some circumstance without a
personal identification number (PIN) or signature, the Google Wallet has
security including
 The Android Operating System, within the core libraries require the
screen of the device must be on to enable NFC chipset access
 Sensitive financial credential data is stored in the NFC chipset's
protected memory known as the Secure Element.
 Google Wallet requires the input of the correct PIN to open the
application.
Privacy concerns include the storing of data regarding payment
information, transaction details, payment attempts and other
information stored by Google indefinitely. The Privacy Policy for Google
Wallet indicates that much of the data is stored but may not be shared
outside Google except under certain circumstances..

11. Transfer of Money and Funds
 You can send money to anyone in the U.S. with an email
address using the Google Wallet app. You can also send
money in Gmail by hovering over the attachment
paperclip icon and clicking the $ icon to attach money to
a Gmail message on your desktop. Payments can be
funded from your Google Wallet Balance, bank account,
debit cards and/or credit cards. The email recipient does
not need to have a Gmail address, but must sign in or sign
up for Google Wallet and verify their identity to accept
the money.

12. Fees and Cost structure
 There are no fees for you to set up Google Wallet and use
it in stores and online. You can even send money for free
from your bank account or Wallet Balance. If you’d like to
send money or add to your Wallet Balance using a credit
or debit card, there is a small per-transaction fee of 2.9%.
Receiving money is always free.
 There are also no fees to order and activate the Google
Wallet Card, and no annual or monthly fees. Some ATM
providers may charge you a fee for cash withdrawals.

13. Competitors and Market Share
Following are the competitors :-
1.Apple Pay
2. PayPal
While Google and Apple both suffer, to some extent, from device
fragmentation, Google’s problem is exacerbated by the fact that they do
not control the entire supply chain in the way Apple does. Apple builds
its devices, OS, tools, environments and manages the app stores,
whereas
Google relies on partners and OEMs much more extensively to deliver
their latest and greatest product offerings.
Because many of these OEMs are looking at cheaper down markets,
adoption rates for the higher-end Android versions compatible with
Google Wallet are low, dipping into the 25% range.

14. Device Availability
 HTC One SV (running Android 4.1 or newer) on Boost Mobile
 HTC One on Sprint
 HTC One (M8)
 iPhone
 Motorola Droid RAZR MAXX HD on Google Play
 Motorola Moto X
 Samsung Galaxy S5
 Samsung Galaxy Note II on AT&T, Sprint, US Cellular and Verizon
 Samsung Galaxy S4 on Sprint, US Cellular, and Google Play
 Samsung Nexus S 4G on Sprint
 Asus Nexus 7 (2012 and 2013[Note 1] variations
 Samsung Nexus 10

15. Tie ups and Offers
 Google Wallet allows you to store your gift cards and easily redeem
them in stores at checkout. You can also instantly view your gift card
balance.

16. Advertisement
 https://www.youtube.com/watch?v=BAhXK-ATKWw

17. Thank You
Made by
Raghav Sharma
SY BBA
Section A