Google Adsense

How to Earn from Google
AdSense?
There are nearly 20-30 billion webpages on Google
and from them 200 million are active websites. Many
people don’t just do it for time pass but to do
something different and to earn. If someone wants to
earn from their websites there are many ways such
as: -
1. Google AdSense.
2. Monetize your website through affiliate (sell related
products) marketing on your website.

3. Use your website as your own portfolio (to get work).
These are some ways to earn from your websites.
But we will talk about Google AdSense today.
What is Google AdSense?
Google AdSense is a program that allows website owners to place ads
on their site and earn money when visitors click on the ads. The program
is free to join, and anyone with a website can sign up. Once you're

approved, you can choose how you want your ads to look and where you
want them to appear on your site. When someone clicks on one of your
ads, you'll earn money from Google.
How does Google AdSense works?
Ads are displayed based on the content of the website they are being
shown on. This means that if a website is about gardening, the ads
displayed will be related to gardening. Google AdSense uses a complex
algorithm to match ads to websites, and this ensures that the ads are
relevant to the viewers.
Website owners earn money every time someone clicks on one of their
ads. The amount of money earned depends on how much the advertiser
pays per click. Generally, advertisers pay more for clicks from countries
with a higher cost of living, as they are more likely to result in a sale or
lead.
Google AdSense is a great way for website owners to make money
without having to sell advertising space directly. It is also a good way
for advertisers to reach relevant audiences at a low cost.

Criteria to sign up in AdSense: -
1. You need to be more than 18-year-old.
2. Your website must have original and high-quality content.
3. You shouldn’t have any illegal activity on your websites.
4. Your website should free from any malware, phishing and should be
user-friendly.
5. You should have the access of HTML codes of website.
6. Your website should be free from any offensive, hateful content.
How much time does it take to get approved from AdSense: -

Steps: -
1. First you have to send an application request. Then you will
receive a verification code which you will have to paste in your
website’s <head> section. This helps Google to verify that you are
the owner of the website.
Usually, it takes only 24 to 48 hours to get approved from AdSense
but if your website doesn’t follow the criteria, it may take time or
request can be disapproved.
2. After you are verified and approved you will receive the code of
the ad that you have to paste on your <head> section of website.
Google already analyzed your website and its traffic.
Therefore, it will show the ads accordingly to your content.
How much can we earn from AdSense?

It depends on a few factors, such as the traffic your site receives, the
location of your visitors, and the types of ads that are displayed.
Generally speaking, however, you can expect to earn around $0.10-
$0.20 per 1000 page views from AdSense. You can earn up to $0.30 to
$5 per 1000 clicks on the ads shown on your site. This can change
according to your niche and traffic on your website.
So, if your website gets 1000 page views per day, you could potentially
earn $50-$60 per month from AdSense. Of course, this is just an
estimate - some bloggers earn much more than this, while others earn
less.
The amount you can earn per click depends on the country where the
visitor is coming from, the type of ad, and other factors.
This means that if you have 100 visitors to your site who click on ads,
you could earn $50. This is just an estimation; it depends upon various
different factors.
How the payment policy of Google AdSense works: -

Google AdSense payment works like this: -
1. Google is approached by an advertiser to show add on different
websites signed in with Google AdSense.
2. Advertiser pays a fixed amount to Google AdSense when someone
clicks on their ads shown on different websites.
3. From this amount received to Google by the advertiser, some
percentage is given to the website, on which the ads are shown.
Google AdSense pays you on the basis of clicks on your website. It
gives you a share from the percentage of revenue generated from the
clicks. You can get up to 51% to 68% of the revenue per click on ad.
But AdSense puts a condition on the website. The website owner on
which the ads are shown starts earning when its revenue is more than
$100. If you’re earning less than $100 in the current month then Google
AdSense will send you the amount in the month when you have earned
more than $100.

Different types of ads shown on AdSense: -
1. Fixed-sized ads: -
Fixed-sized ad units are ads that are a specific size, such as 300x250
pixels or 728x90 pixels. These ad units will always display at the same
size, regardless of the device or screen size that they are being viewed
on. This can be beneficial if you have specific spaces on your website
that you want to fill with ads of a certain size.
However, it is important to note that using fixed-sized ad units can be
less effective on mobile devices, as they may not fit properly on smaller
screens. In these cases, responsive ad units may be a better choice.
Responsive ad units automatically adjust their size to fit the available
space on the device they are being viewed on, making them more user-
friendly on mobile devices.

2. Sticky ads: -
Sticky ads can be useful for website owners because they allow the ad to
remain visible to users even as they scroll down the page, increasing the
chances that the user will see and interact with the ad. However, sticky
ads can also be annoying for users because they may obstruct the content
of the webpage or make it difficult to navigate.
There are a few different ways that sticky ads can be implemented on a
webpage. One way is to use a JavaScript library or plugin that adds the
sticky ad functionality to the site. Another way is to use CSS and HTML
to create a fixed position element on the page that contains the ad.
Google AdSense has guidelines for the use of sticky ads, which include
recommendations on the size and placement of the ad, as well as the
frequency with which it should be displayed to users. Website owners
who are interested in using sticky ads should carefully review these
guidelines to ensure that they are in compliance with AdSense policies.
3. In-feed Ads: -

In-feed ads are a type of ad that is displayed within the content feed of a
website or app. These ads are typically integrated into the content in a
way that makes them appear to be a natural part of the feed, rather than a
separate element. In-feed ads can be used on a variety of types of
websites and apps, including social media platforms, news sites, and e-
commerce sites. To create an in-feed ad through AdSense, website
owners can use the AdSense ad code to insert the ad into the appropriate
location in their content feed. The ad code can be customized to specify
the size and appearance of the ad, as well as the type of ad that should be
displayed (e.g., text, image, or video).
It's important to note that Google has guidelines for the use of in-feed
ads, which include recommendations on the placement and frequency of
the ads, as well as the types of content that they can be displayed with.
Founder of Google AdSense: -
Paul Buchheit, who were the founder of Gmail, got an idea of running
ads on Gmail. This was the foundation idea for Google to create Google
AdSense. This idea was further nurtured and shaped by Google
employees. Susan Wojcicki who is the current CEO of YouTube, she
was helped by Sergey Brin to adapt this reformative idea into existence
with the creation of Google AdSense.

The person behind Google AdSense, Susan Wojcicki: -
She was born in Santa Clara County. California on July 5, 1968. Her
mother was Esther Wojcicki, an American Journalist and her father,
Stanley Wojcicki was a Polish Physics professor in Stanford University.
Susan Diane Wojcicki is the current CEO of YouTube, and she has been
an important member of Google from its early stages, when it was set up
in a garage by its founders, Larry Page and Sergey Brin. Her parents,
Esther and Stanley Wojcicki, were the owners of the house in whose
garage Google was set up. Her family saw the potential in Google. In
1999, Susan Wojcicki became the first marketing manager of Google
and later the chief of Google’s advertisement business and currently, the
CEO of its worldwide famous video platform YouTube.

Before becoming the marketing manager of Google in 1999, she worked
in Intel Corporation in Santa Clara, California in the marketing
department. She also had been a marketing advisor at Bain & Company
and R.B Webber & Company.
In Google, she was member of initial viral marketing programs and ha a
crucial role in designing Google’s world-famous logo with designer
Ruth Kedar. She was co-developed and launched Google Image Search
feature with the help of engineer Huican Zhu. She also led the project
when Google Doodles was launched.

Google Adsense

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