Barenbrug is a UK-based grass seed producer and distributor that was founded in the Netherlands in 1904. It breeds and distributes grass seed varieties for agricultural, equestrian, amenity, and residential use. Barenbrug has expertise in agricultural grass and provides advice to help farmers maximize grass yield, quality, and persistence. The document recommends that farmers treat grasslands like arable crops by regularly reseeding or overseeding to maintain productive, clover-based swards and maximize profits from improved animal and crop performance.