Gold is the preferred metal for making jewelry for several reasons. It does not react with atmospheric moisture so it does not rust. Gold is also very malleable and can be easily shaped into many designs, making it valuable for jewelry manufacturers. Additionally, gold retains its value over time and is seen as a status symbol due to its rising market value.

1. GOLD

2. THE ELEMENT GOLD
Atomic Number: 79
Atomic Weight: 196.966569
Phase at Room Temperature: Solid
Element Classification: Metal
Period Number: 6
Group Number: 11
From the Sanskrit word Jval and the Anglo-
Saxon word gold. Gold's chemical symbol
comes from the Latin word for
gold, Aurum.

3. WHY GOLD IS PREFERRED
FOR MAKING JEWELLERY??

4. Gold as a precious metal is used widely in making jewelry
items. This metal is pref erred over others f or jewelry
pieces f or various reasons.
One important reason f or its popularity is that it does not
react with atmospheric moisture and theref ore, it does not
rust.
Since gold is very malleable, it can be shaped into many
designs and patterns and f or this reason, jewelry
manuf acturers also value gold.

5. Gold has adorned the royal treasures of many dynasties; it
has been used as to make exquisite jewelry items.
Diamonds, rubies and sapphires are used extensively in gold
jewelry.
The best part is that gold never goes out of style: trends
and designs change, but gold continues to be one of the
most popular precious metals.
Gold can easily be moulded into any shape and the metal
can be manipulated as desired by the jewelry
manuf acturer.

6. Gold f et ches a good pr ice in t he mar ket and f or many, owning
gold is a st at us symbol. Mar ket met r ics show t hat t he value of
gold is consist ent ly on t he r ise.
Gold has enj oyed it s st ellar r eput at ion f or cent ur ies. I t has
been r ecognized and valued since pr ehist or ic t imes. Gold has
also high r esale value.
Gold will gener ally not r ust or cor r ode and it is consider ed one
of t he best met als f or making var ious jewelry designs.

7. Of all of t he met als, gold j ewelr y is cer t ainly r ecognized
as having ageless value. I t has been ar ound f or
cent ur ies, and is st ill t he most popular met al wit h a value
t hat cont inues t o r ise f r om one gener at ion t o t he next .

8. THANK YOU