Facebakers Webrazzi Istanbul presentationSocialbakers
This document discusses how to create successful brand campaigns on Facebook. It provides information on Facebakers, a company that monitors Facebook statistics and has experience running over 100 campaigns. It outlines key metrics like fan growth, engagement rate and page quality that should be considered when defining Facebook strategies and goals. The document also shares case studies of campaigns run by brands in Turkey and the business value of Facebook pages and applications. It encourages readers to prioritize Facebook for building communities and shares what steps companies can take next to optimize their presence and start measuring results.
The document discusses the rising demand for mobile and compares mobile websites vs mobile apps. It notes that smartphone usage is growing significantly, with many users relying on their phones for tasks like searching, shopping and local information. While companies are gearing up to engage customers on mobile, the document recommends starting with a mobile website over an app, as websites are preferred by users, easier to market, device-independent, less costly to develop and less complex than developing multiple apps.
Digital Beauty Retail: Top players and strategiesMihai Dragan
The document provides an overview of the top players and strategies in the fast-growing digital beauty retail market. It discusses how brands like Amazon, Sephora, Beauty.com, ASOS, and Boots use approaches like loyalty programs, content marketing, and omnichannel experiences to engage customers. It also profiles direct brand sites from L'Oreal, Bare Escentuals, and Avon that are shifting to ecommerce models and building online communities. The strategies analyzed aim to increase market share and customer loyalty in the competitive digital beauty space.
The document discusses the online fashion and lifestyle market in India. It provides statistics on the current size and growth rate of the market. It also examines competitor strategies for websites like Myntra, Jabong, Fashionara, and others. A dipstick survey was conducted in Bangalore with 20 respondents to understand consumer awareness and perceptions of online shopping. The survey found that most shop online for impulse purchases and deals. While websites, convenience, and variety are attractive, many remain skeptical or prefer touching clothing in person. Positioning statements for different websites are also presented.
General Pants Co Digital Advertising Proposal Jaddan Bruhn
General Pants is launching a summer catalogue app to increase online sales and foot traffic. The app allows users to try on clothes virtually and save looks. A competition at stores rewards users who check in multiple locations and share looks online for discounts and prizes. Influencers will demo the app to promote the new technology and campaign.
The Fascinating Ways Warby Parker Uses Artificial Intelligence And Augmented ...Bernard Marr
As an industry disruptor since its beginning in 2010, Warby Parker continues to revolutionize the optical industry by using artificial intelligence and augmented reality to enhance the customer experience. Whether operating online or off-line in brick-and-mortar stores, Warby Parker uses the insights gleaned from AI algorithms to give its customers what they want and how they want it.
About IIDE - The Indian Institute of Digital Education (IIDE) evolved from the need for digitally skilled resources in India. All businesses in India are transitioning to the Digital Space for effective business. This has led to a high rise in demand for digitally skilled resources.
The current Indian Education system ignores this demand and is unable to cater to the needs of new businesses. IIDE is catering to this industry requirement and creating future digital entrepreneurs. To create quality output, educational houses need to have world class mechanisms and IIDE has adopted just that.
About Nykaa - Nykaa has emerged as the largest beauty destination in India with half a million happy customers depending on us not just for their favorite brands but also for advice, updates, expert tips and videos on how to look and feel gorgeous always! With almost 400 curated, well priced and 100% genuine brands and 35,000 products, Nykaa prides itself for offering a comprehensive selection of makeup, skincare, hair care, fragrances, bath and body, luxury and wellness products for women and men. We aim to please, going to the farthest corners of the country to reach you! Today Nykaa ships across the length and breadth of the country to almost every zip code using the services of leading and reliable courier companies.
Facebakers Webrazzi Istanbul presentationSocialbakers
This document discusses how to create successful brand campaigns on Facebook. It provides information on Facebakers, a company that monitors Facebook statistics and has experience running over 100 campaigns. It outlines key metrics like fan growth, engagement rate and page quality that should be considered when defining Facebook strategies and goals. The document also shares case studies of campaigns run by brands in Turkey and the business value of Facebook pages and applications. It encourages readers to prioritize Facebook for building communities and shares what steps companies can take next to optimize their presence and start measuring results.
The document discusses the rising demand for mobile and compares mobile websites vs mobile apps. It notes that smartphone usage is growing significantly, with many users relying on their phones for tasks like searching, shopping and local information. While companies are gearing up to engage customers on mobile, the document recommends starting with a mobile website over an app, as websites are preferred by users, easier to market, device-independent, less costly to develop and less complex than developing multiple apps.
Digital Beauty Retail: Top players and strategiesMihai Dragan
The document provides an overview of the top players and strategies in the fast-growing digital beauty retail market. It discusses how brands like Amazon, Sephora, Beauty.com, ASOS, and Boots use approaches like loyalty programs, content marketing, and omnichannel experiences to engage customers. It also profiles direct brand sites from L'Oreal, Bare Escentuals, and Avon that are shifting to ecommerce models and building online communities. The strategies analyzed aim to increase market share and customer loyalty in the competitive digital beauty space.
The document discusses the online fashion and lifestyle market in India. It provides statistics on the current size and growth rate of the market. It also examines competitor strategies for websites like Myntra, Jabong, Fashionara, and others. A dipstick survey was conducted in Bangalore with 20 respondents to understand consumer awareness and perceptions of online shopping. The survey found that most shop online for impulse purchases and deals. While websites, convenience, and variety are attractive, many remain skeptical or prefer touching clothing in person. Positioning statements for different websites are also presented.
General Pants Co Digital Advertising Proposal Jaddan Bruhn
General Pants is launching a summer catalogue app to increase online sales and foot traffic. The app allows users to try on clothes virtually and save looks. A competition at stores rewards users who check in multiple locations and share looks online for discounts and prizes. Influencers will demo the app to promote the new technology and campaign.
The Fascinating Ways Warby Parker Uses Artificial Intelligence And Augmented ...Bernard Marr
As an industry disruptor since its beginning in 2010, Warby Parker continues to revolutionize the optical industry by using artificial intelligence and augmented reality to enhance the customer experience. Whether operating online or off-line in brick-and-mortar stores, Warby Parker uses the insights gleaned from AI algorithms to give its customers what they want and how they want it.
About IIDE - The Indian Institute of Digital Education (IIDE) evolved from the need for digitally skilled resources in India. All businesses in India are transitioning to the Digital Space for effective business. This has led to a high rise in demand for digitally skilled resources.
The current Indian Education system ignores this demand and is unable to cater to the needs of new businesses. IIDE is catering to this industry requirement and creating future digital entrepreneurs. To create quality output, educational houses need to have world class mechanisms and IIDE has adopted just that.
About Nykaa - Nykaa has emerged as the largest beauty destination in India with half a million happy customers depending on us not just for their favorite brands but also for advice, updates, expert tips and videos on how to look and feel gorgeous always! With almost 400 curated, well priced and 100% genuine brands and 35,000 products, Nykaa prides itself for offering a comprehensive selection of makeup, skincare, hair care, fragrances, bath and body, luxury and wellness products for women and men. We aim to please, going to the farthest corners of the country to reach you! Today Nykaa ships across the length and breadth of the country to almost every zip code using the services of leading and reliable courier companies.
The document discusses 10 trends and disruptors in the digital beauty industry organized under 3 themes.
1) Online: Smartphone browsing has lower conversion rates, driving demand for information-rich apps and social media recommendations.
2) Stores: In-store retail focuses on enhanced experiences through digital tools, magic mirrors, wearables and 3D printing, and on-demand beauty services.
3) E-Commerce: Subscription models are growing for habitual purchases. Luxury beauty is thriving online. Grocery sales and CPG brands are increasingly moving to online channels.
Trends + Trendsetters: The Best in Beauty Content Marketing NewsCred
Our Industry Landscape guides aim to educate marketers on trends, opportunities, and content strategies that best-in-class brands are utilizing to engage their audiences.
In this guide, we’ll take a look at content marketing in the beauty industry. We'll also walk through the content hubs for Bobbi Brown, Chanel, Birchbox, L'Oreal, Maybelline, and Aesop and share key learnings from each.
Interested in learning more? We’d love to hear from you! Feel free to reach out at strategy@newscred.com.
This document discusses how digital technologies influence women's beauty perceptions and purchases. It provides key consumer insights such as 82% of women feel social media shapes beauty definitions and 70% feel reassured by online reviews. Digital trends covered include the rise of niche networks, the power of visual content like Instagram, the value of video, and how digital is getting more personalized. Examples are given of beauty brands leveraging these trends through activities like product videos, visual boards, apps, and integrating digital and physical retail experiences.
Build Brand Awareness For Business: social media is the most important factor in client / customer relationship building and brand management. One in six people who use the internet are on Pinterest.
This campaign aims to launch Activade Pure, a daily drink for active women, using a digital-first approach. It will reposition the Activade masterbrand and introduce the tonality of "what it feels like". The campaign will target female 25-44 year olds in major cities using programmatic display ads, paid social media, and billboards to build awareness of the brand and drive traffic to the website. It will focus on two key personas - Annie, a health-conscious digital mom, and Laury, a yoga-loving single woman - and track their online and offline journeys to purchase.
This document outlines Uber Eats' digital marketing campaign strategy to increase brand awareness and leads. It discusses Uber Eats' competitors and lower online presence. The objectives are to increase app leads by 20% in a month and boost social media awareness. The target audiences are students, young professionals, and senior managers. Content will be posted to Facebook, Instagram, YouTube and include food photos, restaurant promotions, chef interviews, and contests. A social media calendar and post timings are provided along with sample posts and strategies for on-ground marketing, SEM ads, and influencer collaboration.
The document discusses launching a platform called StyleX that recommends the "missing piece" item needed to complete an outfit based on a user's existing wardrobe and other factors. It would provide personalized outfit inspiration using image recognition technology, fashion blogger expertise, and machine learning from user data. This would help users shop their closets more efficiently and save money. Key aspects of the proposed business model include partnering with retailers and bloggers, using social media marketing, and generating revenue from brokerage fees on sales completed through the platform.
Which visual social media channels are most fit for beauty brands? Which channel do you pick for what kind of content? Check out these examples of beauty brands on social media!
Urban Outfitters aims to increase social media followers, traffic to their blog, mobile app downloads, and overall sales through their digital strategy. Their goals are to engage customers and drive them to their website through social media, email marketing, blogging, and a user-friendly mobile app and site. They will track key metrics like organic website traffic, social media engagement, and the success of different content sources to measure the effectiveness of their strategy.
This is a presentation I gave at the Social Media Intelligence Summit 2012 in San Francisco. The description of this session is Customer Engagement through Mobile: Develop a customer engagement strategy using social media on mobile devices.
A social media case study by Windchimes Communications that highlight how India's leading hospitality brand ITC WelcomGroup used social media to engage with its guests - existing and potential - in the online space.
The document outlines several natural beauty trends for spring/summer 2016, including a rise in simple skincare appealing to consumers with sensitive skin, ingredients like matcha and manuka honey, and minimalist organic packaging. Other trends discussed are anti-pollution skincare addressing environmental damage, growing vegan and Korean beauty influences, the continued popularity of sheet masks and essences, and natural insect repellents made from essential oils.
Give Your Brand A Makeover - How Top Beauty Brands Stand OutEvgeny Tsarkov
Give Your Brand A Makeover - How Top Beauty Brands Stand Out (by NewsCred)
Нанесите макияж на ваш бренд - как выделяются ведущие бренды из индустрии красоты
Social media marketing presentation (Hult Marketing Club)Mamiko Kuno
1. The document discusses using social media for marketing, including an overview of social media platforms like blogs, Facebook, and Twitter.
2. It then presents two case studies: one for marketing the website SummitPost.org to climbers and hikers, and one for promoting green products to colleges.
3. Both case studies outline objectives, target markets, marketing strategies including contests and communities on social media, and metrics to track success.
Social Media (Web 2.0) marketing for beginnersrjoshi17
The Internet is the fastest-growing medium across the globe and Web 2.0 applications are the fastest-growing aspect of the Internet. Applications include blogs, social networks, wikis, and other interactive and collaborative innovations.Many uses are personal in nature, but businesses and non-profits are using them for both internal and external communications and marketers are eager to understand how to integrate them into marketing communications programs. The social media are particularly relevant in situations where marketers want to reach audiences quickly and directly, with lesser costs.
The document is a portfolio from Majestic Social Media that outlines their social media and SEO services. It discusses the rise of social media and how consumers are searching, surfing, and socializing online. It also provides examples of social media strategies and tactics they utilize, including social media analysis, strategic planning, social media marketing, search engine optimization, and more.
The document is a portfolio from Majestic Social Media that outlines their social media and SEO services. It discusses the rise of social media and how consumers are searching, surfing, and socializing online. It also provides examples of social media strategies and tactics they utilize, including social media analysis, strategic planning, social media marketing, search engine optimization, and more.
School of WOM: Designing and Delivering a Location Based Marketing ProgramSchneider, Mike
5/10 presentation at WOMMA's School of WOM at the beautiful Swissotel in Chicago. Presenters: SchneiderMike SVP Digital at Allen & Gerritsen and AaronStrout Head of Location at WCG. The two are co-authoring Location-based Marketing for Dummies
The document discusses 10 trends and disruptors in the digital beauty industry organized under 3 themes.
1) Online: Smartphone browsing has lower conversion rates, driving demand for information-rich apps and social media recommendations.
2) Stores: In-store retail focuses on enhanced experiences through digital tools, magic mirrors, wearables and 3D printing, and on-demand beauty services.
3) E-Commerce: Subscription models are growing for habitual purchases. Luxury beauty is thriving online. Grocery sales and CPG brands are increasingly moving to online channels.
Trends + Trendsetters: The Best in Beauty Content Marketing NewsCred
Our Industry Landscape guides aim to educate marketers on trends, opportunities, and content strategies that best-in-class brands are utilizing to engage their audiences.
In this guide, we’ll take a look at content marketing in the beauty industry. We'll also walk through the content hubs for Bobbi Brown, Chanel, Birchbox, L'Oreal, Maybelline, and Aesop and share key learnings from each.
Interested in learning more? We’d love to hear from you! Feel free to reach out at strategy@newscred.com.
This document discusses how digital technologies influence women's beauty perceptions and purchases. It provides key consumer insights such as 82% of women feel social media shapes beauty definitions and 70% feel reassured by online reviews. Digital trends covered include the rise of niche networks, the power of visual content like Instagram, the value of video, and how digital is getting more personalized. Examples are given of beauty brands leveraging these trends through activities like product videos, visual boards, apps, and integrating digital and physical retail experiences.
Build Brand Awareness For Business: social media is the most important factor in client / customer relationship building and brand management. One in six people who use the internet are on Pinterest.
This campaign aims to launch Activade Pure, a daily drink for active women, using a digital-first approach. It will reposition the Activade masterbrand and introduce the tonality of "what it feels like". The campaign will target female 25-44 year olds in major cities using programmatic display ads, paid social media, and billboards to build awareness of the brand and drive traffic to the website. It will focus on two key personas - Annie, a health-conscious digital mom, and Laury, a yoga-loving single woman - and track their online and offline journeys to purchase.
This document outlines Uber Eats' digital marketing campaign strategy to increase brand awareness and leads. It discusses Uber Eats' competitors and lower online presence. The objectives are to increase app leads by 20% in a month and boost social media awareness. The target audiences are students, young professionals, and senior managers. Content will be posted to Facebook, Instagram, YouTube and include food photos, restaurant promotions, chef interviews, and contests. A social media calendar and post timings are provided along with sample posts and strategies for on-ground marketing, SEM ads, and influencer collaboration.
The document discusses launching a platform called StyleX that recommends the "missing piece" item needed to complete an outfit based on a user's existing wardrobe and other factors. It would provide personalized outfit inspiration using image recognition technology, fashion blogger expertise, and machine learning from user data. This would help users shop their closets more efficiently and save money. Key aspects of the proposed business model include partnering with retailers and bloggers, using social media marketing, and generating revenue from brokerage fees on sales completed through the platform.
Which visual social media channels are most fit for beauty brands? Which channel do you pick for what kind of content? Check out these examples of beauty brands on social media!
Urban Outfitters aims to increase social media followers, traffic to their blog, mobile app downloads, and overall sales through their digital strategy. Their goals are to engage customers and drive them to their website through social media, email marketing, blogging, and a user-friendly mobile app and site. They will track key metrics like organic website traffic, social media engagement, and the success of different content sources to measure the effectiveness of their strategy.
This is a presentation I gave at the Social Media Intelligence Summit 2012 in San Francisco. The description of this session is Customer Engagement through Mobile: Develop a customer engagement strategy using social media on mobile devices.
A social media case study by Windchimes Communications that highlight how India's leading hospitality brand ITC WelcomGroup used social media to engage with its guests - existing and potential - in the online space.
The document outlines several natural beauty trends for spring/summer 2016, including a rise in simple skincare appealing to consumers with sensitive skin, ingredients like matcha and manuka honey, and minimalist organic packaging. Other trends discussed are anti-pollution skincare addressing environmental damage, growing vegan and Korean beauty influences, the continued popularity of sheet masks and essences, and natural insect repellents made from essential oils.
Give Your Brand A Makeover - How Top Beauty Brands Stand OutEvgeny Tsarkov
Give Your Brand A Makeover - How Top Beauty Brands Stand Out (by NewsCred)
Нанесите макияж на ваш бренд - как выделяются ведущие бренды из индустрии красоты
Social media marketing presentation (Hult Marketing Club)Mamiko Kuno
1. The document discusses using social media for marketing, including an overview of social media platforms like blogs, Facebook, and Twitter.
2. It then presents two case studies: one for marketing the website SummitPost.org to climbers and hikers, and one for promoting green products to colleges.
3. Both case studies outline objectives, target markets, marketing strategies including contests and communities on social media, and metrics to track success.
Social Media (Web 2.0) marketing for beginnersrjoshi17
The Internet is the fastest-growing medium across the globe and Web 2.0 applications are the fastest-growing aspect of the Internet. Applications include blogs, social networks, wikis, and other interactive and collaborative innovations.Many uses are personal in nature, but businesses and non-profits are using them for both internal and external communications and marketers are eager to understand how to integrate them into marketing communications programs. The social media are particularly relevant in situations where marketers want to reach audiences quickly and directly, with lesser costs.
The document is a portfolio from Majestic Social Media that outlines their social media and SEO services. It discusses the rise of social media and how consumers are searching, surfing, and socializing online. It also provides examples of social media strategies and tactics they utilize, including social media analysis, strategic planning, social media marketing, search engine optimization, and more.
The document is a portfolio from Majestic Social Media that outlines their social media and SEO services. It discusses the rise of social media and how consumers are searching, surfing, and socializing online. It also provides examples of social media strategies and tactics they utilize, including social media analysis, strategic planning, social media marketing, search engine optimization, and more.
School of WOM: Designing and Delivering a Location Based Marketing ProgramSchneider, Mike
5/10 presentation at WOMMA's School of WOM at the beautiful Swissotel in Chicago. Presenters: SchneiderMike SVP Digital at Allen & Gerritsen and AaronStrout Head of Location at WCG. The two are co-authoring Location-based Marketing for Dummies
The document analyzes digital marketing strategies used in the apparel industry. It provides an overview of the industry and importance of digital methods. Various tools like Website Grader, Socialbakers, and Rival IQ are used to compare major brands like H&M, Zara, Levi's, Allen Solly and Jack & Jones. H&M and Zara perform best across social media platforms. Recommendations include improving websites and investing in SEO/SEM. The analysis shows H&M and Zara engage users well on social media and the other brands can learn from their frequent posting and user involvement. Successful campaigns from various brands focusing on empowerment and body positivity are also highlighted.
Above presentation is a SAMPLE proposal for creating a Social Media Content Strategy. This is a random brand chosen by me out of my personal choice and I am in no way associated with this brand. Its a light, fun presentation.
A collection of some of the top Social Media Utility Apps, which we developed in 2011. Get in touch with us @ contact[at]yrals.com or on phone @ +91-9769996268
Facebook was launched in 2004 by Mark Zuckerberg and initially spread at Harvard University. It later expanded to other colleges and became publicly available in 2006. Facebook now has over 1.86 billion monthly users who share photos, connect with friends and family, and engage with brands and organizations. Advertisers can target specific audiences and measure campaign success through Facebook Insights and other analytics tools. While Facebook has transformed communication and businesses, some recommendations to improve include offering more granular privacy controls and verifying contests/promotions.
This document discusses social networking sites and provides statistics about key players and markets. It analyzes the competitive environment using Porter's five forces model and identifies possible success factors. Facebook is presented as a case study with a SWOT analysis. The long term objectives and recommendations for social networking sites are also mentioned.
This document provides an overview of key concepts for using social media effectively for business purposes. It discusses the 5 W's - who, what, when, where, and why. For each W, it provides examples and suggestions. Some key points covered include understanding customer personas, creating valuable content, choosing the right social media platforms, developing a content schedule, and being aware of potential pitfalls. The overall message is on strategically using social media to engage customers and achieve business goals like increasing awareness, engagement, and sales.
Recruitment 2.0: Mobile, Personalisation & Social / Altogether DigitalAltogether Digital
This document discusses trends in online recruitment, including the growth of mobile, personalization, and social media. It notes that online searches and spending on recruitment advertising are increasing significantly. It outlines how personalization techniques can improve relevance for job seekers. It also highlights the growing importance of social media platforms, noting that people of all ages are using these channels. The document advocates that recruiters adapt to these trends by developing a mobile-friendly presence, learning personalization strategies, and engaging job seekers through social media.
The document discusses various strategies for small businesses to generate customers, including focusing on location, word-of-mouth advertising, and utilizing social media platforms like Facebook, Twitter, blogs, online review sites, and Groupon. It provides details on how each of these strategies can be an effective way to reach customers and recommends how Flynn Enterprises can help small businesses implement and manage these types of advertising campaigns.
The document discusses social media marketing and provides examples of how various companies utilize social media platforms like Facebook, Twitter, YouTube, and LinkedIn for marketing purposes. Some key points include that social media allows for free and wide-reaching marketing, and case studies found that companies saw increased sales and profits from social media marketing. Specific tactics discussed include creating Facebook pages and ads, using hashtags and video on YouTube, and building professional connections on LinkedIn.
Intro to Digital Marketing - ClickZ Live Hong Kong 2014MWI Hong Kong
Slides from Joshua Steimle's presentation at ClickZ Live Hong Kong on digital marketing fundamentals. A high level view of SEO, social media, and online PR. Includes case studies and actionable tips based on Steimle's experience as a writer for Forbes and other publications.
This document summarizes Network Solutions' social media strategy and implementation from 2008-2010. The strategy had 4 points: brand/reputation management, connecting with customers, community outreach, and getting new business. Some key accomplishments were enjoying positive sentiment online compared to previous negative mentions, being seen as a thought leader for small businesses, and effectively leveraging social media for customer satisfaction. The implementation involved listening, contributing content like blogs and events, crisis management support, and training advocates.
Effective Personal Branding & Social Media in your BusinessWeb.com
Shashi Bellamkonda 's presentation at the SMC RVA event in Richmond on 18th March 2010. . Shashi (aka @shashib) is the Director of Social Media for Network Solutions, but his official title is "Social Media Swami". Case study in Effective Personal Branding and the story and inspiration for companies to engage in the social media. Tools you can use to engage with your customers
The Evolution of SEO: Insights from a Leading Digital Marketing AgencyDigital Marketing Lab
Explore the latest trends in Search Engine Optimization (SEO) and discover how modern practices are transforming business visibility. This document delves into the shift from keyword optimization to user intent, highlighting key trends such as voice search optimization, artificial intelligence, mobile-first indexing, and the importance of E-A-T principles. Enhance your online presence with expert insights from Digital Marketing Lab, your partner in maximizing SEO performance.
This tutorial presentation offers a beginner-friendly guide to using THREADS, Instagram's messaging app. It covers the basics of account setup, privacy settings, and explores the core features such as close friends lists, photo and video sharing, creative tools, and status updates. With practical tips and instructions, this tutorial will empower you to use THREADS effectively and stay connected with your close friends on Instagram in a private and engaging way.
EASY TUTORIAL OF HOW TO USE REMINI BY: FEBLESS HERNANEFebless Hernane
Using Remini is easy and quick for enhancing your photos. Start by downloading the Remini app on your phone. Open the app and sign in or create an account. To improve a photo, tap the "Enhance" button and select the photo you want to edit from your gallery. Remini will automatically enhance the photo, making it clearer and sharper. You can compare the before and after versions by swiping the screen. Once you're happy with the result, tap "Save" to store the enhanced photo in your gallery. Remini makes your photos look amazing with just a few taps!
Lifecycle of a GME Trader: From Newbie to Diamond Handsmediavestfzllc
Your phone buzzes with a Reddit notification. It's the WallStreetBets forum, a cacophony of memes, rocketship emojis, and fervent discussions about Gamestop (GME) stock. A spark ignites within you - a mix of internet bravado, a rebellious urge to topple the hedge funds (remember Mr. Mayo?), and maybe that one late-night YouTube rabbit hole about tendies. You decide to YOLO (you only live once, right?).
Ramen noodles become your new best friend. Every spare penny gets tossed into the GME piggy bank. You're practically living on fumes, but the dream of a moonshot keeps you going. Your phone becomes an extension of your hand, perpetually glued to the GME ticker. It's a roller-coaster ride - every dip a stomach punch, every rise a shot of adrenaline.
Then, it happens. Roaring Kitty, the forum's resident legend, fires off a cryptic tweet. The apes, as the GME investors call themselves, erupt in a frenzy. Could this be it? Is the rocket finally fueled for another epic launch? You grip your phone tighter, heart pounding in your chest. It's a wild ride, but you're in it for the long haul.
Project Serenity is an innovative initiative aimed at transforming urban environments into sustainable, self-sufficient communities. By integrating green architecture, renewable energy, smart technology, sustainable transportation, and urban farming, Project Serenity seeks to minimize the ecological footprint of cities while enhancing residents' quality of life. Key components include energy-efficient buildings, IoT-enabled resource management, electric and autonomous transportation options, green spaces, and robust waste management systems. Emphasizing community engagement and social equity, Project Serenity aspires to serve as a global model for creating eco-friendly, livable urban spaces that harmonize modern conveniences with environmental stewardship.
EASY TUTORIAL OF HOW TO USE G-TEAMS BY: FEBLESS HERNANEFebless Hernane
Using Google Teams (G-Teams) is simple. Start by opening the Google Teams app on your phone or visiting the G-Teams website on your computer. Sign in with your Google account. To join a meeting, click on the link shared by the organizer or enter the meeting code in the "Join a Meeting" section. To start a meeting, click on "New Meeting" and share the link with others. You can use the chat feature to send messages and the video button to turn your camera on or off. G-Teams makes it easy to connect and collaborate with others!
This tutorial presentation provides a step-by-step guide on how to use Facebook, the popular social media platform. In simple and easy-to-understand language, this presentation explains how to create a Facebook account, connect with friends and family, post updates, share photos and videos, join groups, and manage privacy settings. Whether you're new to Facebook or just need a refresher, this presentation will help you navigate the features and make the most of your Facebook experience.
Your LinkedIn Success Starts Here.......SocioCosmos
In order to make a lasting impression on your sector, SocioCosmos provides customized solutions to improve your LinkedIn profile.
https://www.sociocosmos.com/product-category/linkedin/
Telegram is a messaging platform that ushers in a new era of communication. Available for Android, Windows, Mac, and Linux, Telegram offers simplicity, privacy, synchronization across devices, speed, and powerful features. It allows users to create their own stickers with a user-friendly editor. With robust encryption, Telegram ensures message security and even offers self-destructing messages. The platform is open, with an API and source code accessible to everyone, making it a secure and social environment where groups can accommodate up to 200,000 members. Customize your messenger experience with Telegram's expressive features.
STUDY ON THE DEVELOPMENT STRATEGY OF HUZHOU TOURISMAJHSSR Journal
ABSTRACT: Huzhou has rich tourism resources, as early as a considerable development since the reform and
opening up, especially in recent years, Huzhou tourism has ushered in a new period of development
opportunities. At present, Huzhou tourism has become one of the most characteristic tourist cities on the East
China tourism line. With the development of Huzhou City, the tourism industry has been further improved, and
the tourism degree of the whole city has further increased the transformation and upgrading of the tourism
industry. However, the development of tourism in Huzhou City still lags far behind the tourism development of
major cities in East China. This round of research mainly analyzes the current development of tourism in
Huzhou City, on the basis of analyzing the specific situation, pointed out that the current development of
Huzhou tourism problems, and then analyzes these problems one by one, and put forward some specific
solutions, so as to promote the further rapid development of tourism in Huzhou City.
KEYWORDS:Huzhou; Travel; Development
UR BHatti Academy dedicated to providing the finest IT courses training in the world. Under the guidance of experienced trainer Usman Rasheed Bhatti, we have established ourselves as a professional online training firm offering unparalleled courses in Pakistan. Our academy is a trailblazer in Dijkot, being the first institute to officially provide training to all students at their preferred schedules, led by real-world industry professionals and Google certified staff.
1. Differences & How
toTake Advantage
Global vs Korean Social
Media
www.world-marketskorea.biz www.artamconsultancy.com
2. Main differences between Korean &
Global Social Media
Effective Use of Korean Social Media
Effective Use of Global Social Media
www.world-marketskorea.biz www.artamconsultancy.com
4. Main differences between Korean &
Global Social Media
Much of the English speaking world makes use of familiar
social media like:
www.world-marketskorea.biz www.artamconsultancy.com
5. Korean Social Media is unique
Cyworld was the first major player in Korea
launching in 1999
Five years before Facebook launched
www.world-marketskorea.biz www.artamconsultancy.com
6. Korean Social Media is unique
2003 merger to handle climbing subscription
Membership peaked at 35 million
2011 data leakage and decline
www.world-marketskorea.biz www.artamconsultancy.com
7. Korean Social Media is unique
Cyworld Users Migrated
www.world-marketskorea.biz www.artamconsultancy.com
8. Korean Social Media is unique
www.world-marketskorea.biz www.artamconsultancy.com
9. Naver Café
Launched in June 1999
Blog service was started in October 2003
Brainchild of ex-Samsung employees
www.world-marketskorea.biz www.artamconsultancy.com
10. BAND
Mobile application for groups
April 2014, registered users 30 million+
Naver spin-off
www.world-marketskorea.biz www.artamconsultancy.com
11. Facebook
Opened 2009 in Korea
11 million active users June 2013
9.9 million connect on mobile devices
60% use Facebook at least once a day
www.world-marketskorea.biz www.artamconsultancy.com
12. Twitter
Opened 2009 in Korea
7.5 million active users November 2013
Recent decline in usage
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14. Effective Use of Korean Social Media
75%
17%
4%
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15. What is a Naver Café? (Daum is similar)
Naver Café page
Free if you are a registered Naver user
Sweepstakes and other coupons to drive
numbers of fans and followers
Worth investing a substantial amount of time
Number of members is very important
Content is very important
Keywords in titles, descriptions and linkswww.world-marketskorea.biz www.artamconsultancy.com
16. What is a BAND?
BAND is a social networking mobile application
for groups
For the iOS and Android platforms
Divide into different groups & share different
content with different groups
April 2014, registered users 30 million+
Board, Photo Album, Calendar (RSVP)
Easy sign up using Facebook account
English, Japanese, Chinese, Korean, Thai,
Vietnamese, Spanishwww.world-marketskorea.biz www.artamconsultancy.com
17. Facebook & Twitter
Similar methods used globally
Big mobile use
Offers/discounts
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31. Twice a day
5 in 24hrs
Hootsuite
Schedule in advance to
5 SM Platforms
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32. Photos of happy customers
Case studies
Photos of employees
Humorous jokes and images
Poll your audience for fun or
research
Ask fans to fill in the caption of a
photo
Post new product tips
Run a contest
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40. Mobile Ads
Appear in News Feed on
both mobile and desktop
Draws traffic back to the
Page that posted it
They can be liked,
commented and shared
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41. New posts from blog
FAQ’s
Industry news
Quotes and facts
Ask questions
Videos
Images
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43. Active users: 1b
Traffic from mobile: 40%
Year on year growth: 27%
Most viewed videos are:31-120 secs
www.world-marketskorea.biz www.artamconsultancy.com
44. Brands with
video content
and ads
Short videos
90 seconds and less
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45. Once a week
Subscription widget on
your site to help conversion
www.world-marketskorea.biz www.artamconsultancy.com
63. Inform viewers
Watch the video to find out more
www.world-marketskorea.biz www.artamconsultancy.com
64. Please LIKE this video on
Facebook, tweet about it on
Twitter and share through other
social media.
www.world-marketskorea.biz www.artamconsultancy.com
65. Thank you for watching.
Liam
www.world-marketskorea.biz www.artamconsultancy.com
1.I mentioned before that you are limited to…
2.140 characters in a twitter message
But…
It is recommended that you limit your messages to 120 characters
Why?
1.This will allow people to retweet your message which means resending your message to their followers.
If you use all 140 characters in your message this is a problem.
When people re-tweet they will often say something at the beginning of the tweet – this will cut off part of your message.
1.It is worth noting that Google also owns YouTube so it makes sense to be found on both search platforms.
This is also why video is liked by Google.
As a business you can create 2 types of video that are very effective live action and screen capture
Here is an example of what a live action video looks like
1.Live action videos have people in them, they may be demonstrating something or just simply talking.
Here is an example of a screen capture video. Screen capture is when we take images from a computer screen.
1.This example uses PowerPoint slides
To make your videos more appealing:
1.You can add a voice over (someone speaking) and…
2.Or music.
Please be careful when using music in your videos you must either own the copyright or use royalty free music. If you use someone else’s music not only can it have legal consequences but YouTube will quickly remove your video and in extreme circumstances may close your account.
How do you get those important views on YouTube
You need to show consistency in your videos,
1.This is an example of a video series that ARTAM Consultancy provides, you see this shot at both the beginning and the end of the video. Viewers become familiar with your style and will come to trust you as a company that provides good knowledge.
Notice the clear branding and site address.
You need to have some editing software to make your video more appealing
1.Camtasia if you have a PC
2.Screenflow if you have a mac
Both cost around $299 and if you have never used editing software before these are recommended.
Free software is available but typically inferior.
Camtasia and Screenflow offer royalty free music, caption integration and many other things to make your videos appealing.
Your videos should be limited in time between
1.30 and 90 seconds
2.only – why?
Peoples attention span is very short.
People have a patience and want things quickly.
So get to your point quickly.
At the end of your video give people a call to action
It could as simple as “Visit our site now”.
When people are told to do something they often will.
The description of your video is very important
This includes the title and description.
1.Let’s look at this is nine sections.
The title of your video
1.The word YouTube twice which is known as stacking (repeating a word or words)
2.The word Revealed refers to a series of videos
3.How to… is a common search on YouTube
All of these things will help get your video found
At the top of your video description the first thing viewers should see is your web site or blog address
1.You must put http:// at the front to make it clickable – this means that the link is live.
If you don’t put this at the beginning then it won’t be clickable.
Don’t describe your video completely remember you want people to watch it
1.Tell people to watch your video
Here is an example of telling viewers to take action (remember you have also told them in the video itself)
We have told people to do three things here
1.LIKE on Facebook
2.Tweet on Twitter and
3.Share on other social media
4.This useful share window is under every YouTube video.
1.Always thank people for watching your video
2.Using your name can be more friendly
Remember we are trying to be social.
At the top of your video description the first thing viewers should see is your web site or blog address
1.You must put http:// at the front to make it clickable – this means that the link is live.
If you don’t put this at the beginning then it won’t be clickable.
1.Also show the address of your YouTube video
Remember you must put http:// at the front to make it clickable
2.The reason we do this is because when viewers share your video on other social media we want people to click on the YouTube link which will give you more views.
Choose the most suitable category for the video.
1. On this video the Howto category has been chosen.
You can change this later if you want
You must always tag your video. Tags are like keywords – this is how viewers find videos
1.You need to use relevant tags for your video – use your company name, the subject of your video but if you are having difficulty you can TAG BORROW
2.To do this search for a similar video with a lot of views and copy and paste its tags and use them for your video. You may have to delete some.
The description of your video is very important
This includes the title and description.
1.Let’s look at this is nine sections.