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GET RICH OR
DIE TRYING:
DEV EDITION
Enzo Tañedo
PLDT Co.
DIGITAL HAS ALLOWED ENTREPRENEURS
TO SURFACE AND COMPETE
Technology as the
greatest equalizer
LINEAR VS. EXPONENTIAL GROWTH
Growth
(in terms of
revenue)
Time (years)0
EXPONENTIAL
LINEAR
DISRUPTION
HALO EFFECT FOR ALL YOUNG AND
ASPIRING YOUNG PEOPLE
There is a whole new breed of entrepreneurs
EVERYONE DREAMS ABOUT STARTING UP A
BUSINESS
http://fortune.com/2014/09/25/why-startups-fail-according-to-their-founders/
9 out of 10startups fail
http://fortune.com/2014/09/25/why-startups-fail-according-to-their-founders/
WHAT DO WE WANT TO
GIVE?
Gain insights and
experience from the PLDT
SME Community
Mentorship and
Stewardship
Exposure and
Recognition
WHY DO START UPS
FAIL?
Disconnected from their
customers
No real differentiation in
the market in terms of
value proposition or
failure to market it
http://www.forbes.com/sites/ericwagner/2013/09/12/five-reasons-8-out-of-10-businesses-fail/
Inability to nail an
effective and profitable
business model
It’s not just about passion and talent.
SMARTS
Go do’s
Meet and talk to
partners & investors
Work with folks from
other backgrounds
Turn to customers
and to press
Move on and back to
the drawing board
http://www.inc.com/christine-lagorio/chris-poole-on-drawquest-failure.html
lgtanedo@pldt.com.ph
Lorenzo Tañedo
https://twitter.com/lgtanedo

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Get Rich or Die Trying: DEV Edition by Enzo Tañedo | DevCon Summit 2015 #GoOpenSourcePH

Editor's Notes

  1. Digital
  2. With technology as the greatest equalizer, going digital has enabled entrepreneurs to surface and compete in an arena of aggressive market players -it has radically changed the way we interact, the way we work, the way we live -everyone has become empowered since they are more informed, they are more exposed, they are more visible
  3. Before, traditional companies grow linearly while digital companies now are progressing like a hockey stick (exponentially) -  this has created a tremendous halo effect for all aspiring young people/ entrep
  4. Platform business - Uber, Facebook, Google, Airbnb, Twitter, Youtube
  5. There is a whole new breed/segment of entrep that are digitally inclined/capable READY TO take over this emerging (business) space They are paving the waving the way for future, ASPIRING entrepreneurs – starting up their own business
  6. START Ups -Everyone wants, dreams of having a start up nowadays -BUT 9/10 START UP FAIL http://fortune.com/2014/09/25/why-startups-fail-according-to-their-founders/ http://www.forbes.com/sites/neilpatel/2015/01/16/90-of-startups-will-fail-heres-what-you-need-to-know-about-the-10/ -good at creating product but not at marketing it
  7. START Ups -Everyone wants, dreams of having a start up nowadays -BUT 9/10 START UP FAIL http://fortune.com/2014/09/25/why-startups-fail-according-to-their-founders/ http://www.forbes.com/sites/neilpatel/2015/01/16/90-of-startups-will-fail-heres-what-you-need-to-know-about-the-10/ -good at creating product but not at marketing it
  8. But when starting anew, ready to fill a blank canvas – they must learn from the past WHY DID THEY FAIL? Top 4 reasons why start ups fail: Disconnect from customers No unique value prop Failure to market value prop Ineffective/ not profitable business model WHAT DO WE WANT TO DO IN THE PHILIPPINES, WHAT DO WE WANT TO GIVE
  9. It’s not just about the passion – it’s grit
  10. It’s not just about the passion – it’s grit
  11. It’s not just about the passion – it’s grit
  12. WHAT HAPPENS TO THEM AFTER THEY FAIL? -Failure is hard to accept, but when you look at your business’ future and your future. You want to keep it from bleeding further. You’d want to salvage what you could. -Usually, they talk to partners/investors to debrief them -They help their employees move on, find new opportunities -Turn to existing customers and to press – keep it running so customers can make the most out of it and save/salvage/buy what they can (like stores closing down have sales up to 75-80% off) -move on, go back to the drawing board and accept that for their next venture, there will be bad times as well as good. http://www.inc.com/christine-lagorio/chris-poole-on-drawquest-failure.html
  13. But when starting anew, ready to fill a blank canvas – they must learn from the past WHY DID THEY FAIL? Top 4 reasons why start ups fail: Disconnect from customers No unique value prop Failure to market value prop Ineffective/ not profitable business model
  14. PLDT SME NATION YPFG been around for around 8 years already…