The document discusses the rise and evolution of the do-it-yourself (DIY) trend. It begins by stating that DIY has continued to grow in popularity in 2013, with people wanting more control and independence. DIY has evolved from a hobby to a lifestyle and way of thinking. The DIY trend originated in the 1950s as a way for people to save money by undertaking minor construction and repair projects themselves. Recently, many DIY stores and workshops have opened that allow people to do tasks like car maintenance, haircuts, and dog grooming with guidance. DIY culture also includes activities like supper clubs, home cooking businesses, and instructional videos that aim to inspire and teach skills to others. The document

1. Do it yourself
from hobby to lifestyle
Gespot | Do it yourself

2. The learning process
The do-it-yourself (DIY) trend will
continue unabated in 2013; the desire
to be the one at the controls is endless.
The trend is evolving, and we are finding
more and more diverse examples of
DIY. At first, it was simply a matter of an
increasing number of people exhibiting
a preference for making things for
personal use; today, however, we have
reached a point where DIY is affecting
everyday living. At first, DIY was a hobby;
now it has become a lifestyle. A way of
thinking, an educational process.
Nevertheless, it is still about learning,
experimenting and gaining experience.
Gespot | Do it yourself

3. its origin
DIY is building, altering or repairing
something without professional
or expert assistance. The popular
saying “do it yourself”emerged in the
1950s and refers to the rise in people
undertaking various minor construction
projects on their own, not only as a
way to spend their leisure time doing
something creative but also as a way to
save money.
Gespot | Do it yourself

4. DIY stores
Lately, myriad shops have been popping
up in France where you can do all kinds
of everyday things that you previously
hired someone else to do.
Consider the “self garage,”where you
can rent a bridge for your car and
change the oil yourself. Professional
mechanics are on site to make sure
everything runs smoothly.
In the “personal care”category, there is
the hair salon where, after you get your
hair cut, you can blow-dry it yourself
under a professional hairstylist’s
watchful eye.
Then there is the dog grooming salon
where you can rent the necessary
supplies to give your pet a new ‘do.
Gespot | Do it yourself

5. Supper club
A lot is happening in the world of
cooking, too. The English “supper club”
concept is growing more popular here.
This involves going to someone’s home
and having them cook for you.
A related concept is home takeaway,
which allows friendly home chefs to
introduce the neighbourhood to their
culinary talents by selling their food
online. This way, you share a delicious
meal and get to know your neighbours.
See, the personal aspect is a crucial
aspect of this trend. You share your
knowledge with others for the sake of
stimulating and inspiring them.
Gespot | Do it yourself

6. inspire & motivate
This gives satisfaction. Online, you can
find countless instructional videos
in which people have taken the time
to explain their expertise as a way to
motivate and inspire viewers. This is not
about making money, either; it is about
the sense of satisfaction that everyone
involved stands to gain.
Basically, DIY is not a hobby; it is a
lifestyle.
Has this piqued your interest?
If so, please contact us.
dBOD +31 (0)20 521 65 00
or +31 (0)20 521 56 17.
Gespot | Do it yourself

7. Examples
Gespot | Do it yourself

8. Examples
Gespot | Do it yourself

9. re-use & recycle
Gespot | Do it yourself

10. do it yourself
Gespot | Do it yourself

11. PAGE 03
Whats in your tool bag
http://www.flickr.com/groups/whats_in_your_tool_bag_/pool/?view=lg
PAGE 04
http://www.passarelacosmeticos.com.br/2012_08_01_archive.html
PAGE 05
RyAnn Spann
http://m.pinterest.com/rynna22/
Pizza
http://www.fetchmyrecipe.com/recipes/3073/Sausage-Arugula-and-Parsley-Pizza
Cookies
http://colunas.revistacasaejardim.globo.com/paodelo/category/hora-do-cha/
PAGE06
Screenshot pinterest.com
PAGE07
Rompertjes
http://fourifbysea.blogspot.nl/2011/07/esty-loveoh-baby.html
Homemade Bread
http://indulgy.com/post/G9TPCCNQJ1/homemade-bread-and-jam-as-a-gift-cute
PAGE 08
Klok
http://structurechaos.blogspot.nl/2010_01_01_archive.html
Grow your own beer
http://chugbuzz.com/grown-your-own-beer-garden/
PAGE09
Jars
http://m.pinterest.com/pin/276549233338204383/
PAGE10
Zeemanwebsite
The photos we used in this presentation were found online.
We would like to thank the following photographers for
their permission to use their photo.