Generation Like examines how social media fuels people's universal desire to be liked by others and how platforms are now used to showcase interests and gauge popularity. The documentary profiles individuals who curate elaborate online personas and interests for large audiences. Companies have also taken note of trends on social media to precisely target ads at potential customers based on their online likes and activities. Ultimately, the author argues that while imperfect, social media may help bring people together in new ways through shared interests.
2. • Generation Like accurately shows through the
eyes of young adults and marketing masters,
how social media is fueled by the universal
thirsting by all people to be liked by others,
and how social media is the new litmus test
for measuring a person’s interests and likes.
3. • Generation Like profiles several people who
utilize social media to present their likes and
interests to other people, and in some cases
millions of people.
• Companies have wisely (or questionably)
taken notice of trends and likes that people
have online, enabling them to direct ads at
every potential customer.
4. • Although social media like society is not
perfect, I think that it will eventually allow
people to come together and unite as a
community over common interests in new and
unique ways.
