- Generation One is a movement, not a campaign, that aims to tackle indigenous inequality in Australia holistically by addressing issues of jobs, training, and education.
- It was started by Andrew Forrest to motivate Australians to take practical action to help indigenous Australians, rather than just providing more funding.
- The objectives are to raise awareness of indigenous inequality issues and facts, motivate participation, and enable Australians to take action through supporting jobs, education and training programs led by indigenous communities and employers.