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Good morning!
Do you like shopping? What kind of
things do you like to buy?
1
3/14
• 1
• Speaking and listening: Talking about ads
and shopping
• Vocabulary: Shopping expressions
• Speaking and listening: Give shopping
advice
• Discuss your reactions to ads: reading and
speaking practice
GE13 Sat
3/14
1
3/14
Advertising
and
consumers
What type of advertisement do you
think is more effective?
1
3/14
Advertising
and
consumers
In the United States the average
person is exposed approximately
to 254 advertising messages a day
– 108 from TV, 34 from radio and 112
from print. If you include brand
labels on products and corporate
logos on the sides of buildings, this
number increases to over1000 ads
per day.
IMPORTANT FACT!
1
3/14
Give
shopping
advice
Shopping expressions
• browse
• bargain-hunt
• window-shop
• haggle/bargain
• shop around /
comparison shop
• low prices:
- a good deal
- a bargain
- a great offer
- a steal
• high prices:
- no bargain
- a bit steep
- a rip-off
- a high-way robbery
1
3/14
Discuss your
reactions to
ads
Discuss your reactions to ads
• It cracks me up
http://www.youtube.com/watch?v=GT86iWiH2mI
• It blows me away
http://www.youtube.com/watch?v=PUxlWrQYmj4
• It gets on my nerves
http://www.youtube.com/watch?v=1jKwXspj9F4
• It chokes me up
http://www.youtube.com/watch?v=8G_g9I0uUcI
1
3/14
Discuss your
reactions to
ads
Passive Gerund
• What is a gerund?
• What is a Passive voice?
• What is a Passive gerund?
Examples:
I enjoy being entertained by commercials.
I recent being forced to watch ads before movies.
I appreciate not being treated like I’m a child.
What is the structure ???
1
3/14
Discuss your
reactions to
ads
Passive Gerund
• What is a gerund? A verb with an –ing ending
• What is a Passive voice? It’s a grammar structure in which
the subject of the action is unknown or unimportant. It
focuses on the action per se or on what or who the action
falls.
• What is a Passive gerund?...
Examples:
I enjoy being entertained by commercials.
I recent being forced to watch ads before movies.
I appreciate not being treated like I’m a child.
• main verb BEING VPP C
1
3/14
Discuss your
reactions to
ads
Passive Infinitive
• What is an infinitive?
• What is a Passive voice?
• What is a Passive infinitive?
Examples:
- I don’t expect to be told the truth by advertisers.
- Advertisers want their products to be remembered.
- I was disappointed not to be asked to participate in
the survey.
What is the structure ???
1
3/14
Discuss your
reactions to
ads
Passive Infinitive
• What is a gerund? A verb with the preposition TO
• What is a Passive voice? It’s a grammar structure in which
the subject of the action is unknown or unimportant. It
focuses on the action per se or on what or who the action
falls.
• What is a Passive infinitive?...
Examples:
- I don’t expect to be told the truth by advertisers.
- Advertisers want their products to be remembered.
- I was disappointed not to be asked to participate in the survey.
• main verb TO BE VPP C
1
3/14
Discuss your
reactions to
ads
Exercise
http://pc.ut.ee/~kat3z/Passive%20with%20gerund%20an
d%20infinitive%201.htm

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GE13 Sat class 1 Mar 14th

  • 1. Good morning! Do you like shopping? What kind of things do you like to buy? 1 3/14
  • 2. • 1 • Speaking and listening: Talking about ads and shopping • Vocabulary: Shopping expressions • Speaking and listening: Give shopping advice • Discuss your reactions to ads: reading and speaking practice GE13 Sat 3/14
  • 3. 1 3/14 Advertising and consumers What type of advertisement do you think is more effective?
  • 4. 1 3/14 Advertising and consumers In the United States the average person is exposed approximately to 254 advertising messages a day – 108 from TV, 34 from radio and 112 from print. If you include brand labels on products and corporate logos on the sides of buildings, this number increases to over1000 ads per day. IMPORTANT FACT!
  • 5. 1 3/14 Give shopping advice Shopping expressions • browse • bargain-hunt • window-shop • haggle/bargain • shop around / comparison shop • low prices: - a good deal - a bargain - a great offer - a steal • high prices: - no bargain - a bit steep - a rip-off - a high-way robbery
  • 6. 1 3/14 Discuss your reactions to ads Discuss your reactions to ads • It cracks me up http://www.youtube.com/watch?v=GT86iWiH2mI • It blows me away http://www.youtube.com/watch?v=PUxlWrQYmj4 • It gets on my nerves http://www.youtube.com/watch?v=1jKwXspj9F4 • It chokes me up http://www.youtube.com/watch?v=8G_g9I0uUcI
  • 7. 1 3/14 Discuss your reactions to ads Passive Gerund • What is a gerund? • What is a Passive voice? • What is a Passive gerund? Examples: I enjoy being entertained by commercials. I recent being forced to watch ads before movies. I appreciate not being treated like I’m a child. What is the structure ???
  • 8. 1 3/14 Discuss your reactions to ads Passive Gerund • What is a gerund? A verb with an –ing ending • What is a Passive voice? It’s a grammar structure in which the subject of the action is unknown or unimportant. It focuses on the action per se or on what or who the action falls. • What is a Passive gerund?... Examples: I enjoy being entertained by commercials. I recent being forced to watch ads before movies. I appreciate not being treated like I’m a child. • main verb BEING VPP C
  • 9. 1 3/14 Discuss your reactions to ads Passive Infinitive • What is an infinitive? • What is a Passive voice? • What is a Passive infinitive? Examples: - I don’t expect to be told the truth by advertisers. - Advertisers want their products to be remembered. - I was disappointed not to be asked to participate in the survey. What is the structure ???
  • 10. 1 3/14 Discuss your reactions to ads Passive Infinitive • What is a gerund? A verb with the preposition TO • What is a Passive voice? It’s a grammar structure in which the subject of the action is unknown or unimportant. It focuses on the action per se or on what or who the action falls. • What is a Passive infinitive?... Examples: - I don’t expect to be told the truth by advertisers. - Advertisers want their products to be remembered. - I was disappointed not to be asked to participate in the survey. • main verb TO BE VPP C