1. © Dave Campbell 2014
Fundamentals for Success
Leadership
 Lead by example (people in charge set the pace).
 Set demanding quality standards.
 Meet regularly to coordinate, plan, collaborate and listen.
 Give credit freely.
Sweat equity
 The lights go on early and stay on late.
 E-mails and calls outside of normal business hours are a good sign.
 Always be ready to make a call and to answer the call.
Integrity
 Is essential.
 Once broken, is nearly impossible to repair.
 When shared, elevates integrity in others.
Passion
 Do what you love.
 Love what you do.
 Shared passion is contagious.
Teamwork
 Identify and build allies at every opportunity.
 Collaborate within you firm, and throughout your profession and community.
 Think things through: plan and then follow the plan.
Perspective
 You can and do make a difference.
 Carry yourself with confidence, but not cockiness.
 Focus on understanding and meeting client’s needs and solving problems.
 Don’t be indecisive. Recognize that not making a decision is a decision.
Getting the Job Done
 When loaded with work, roll up your sleeves and get it done.
 When underutilized, work even harder – your survival is on the line.
 Difficult times are where leaders are defined.
 Never think you are too busy to market.
Business Sense
 Defend the value you bring and the fees that come with it.
 Write solid proposals with well developed scopes.
 Don’t be reluctant to call an extra an extra.
 Understand the importance of our contract terms and conditions.
 Those that don’t share our values should be offered the opportunity to have a
great future elsewhere.