SlideShare a Scribd company logo
MEDIATRIX
 An organization driven by an objective to offer the clients the Best Media at

Value for Money.
 An Organization with ability to offer Client’s Pan India Media options with

flawless execution and swift backend processes.
 An organization spread across Mumbai, Delhi, Pune, Ahmedabad, Surat,

Jaipur, Chandigarh, Haryana, Punjab, Kolkata, Bangalore, Hyderabad,
Chennai.
 Exclusively Tied up with HPCL for Marketing Ad Space

program at petrol bunks .

and interactive
OUR OFFER & INNOVATION
 Illuminated prominent hoarding sites with clear visibility with

Captive Audience.
 Advertising

and On ground promotional activity along with

Consumer Interaction with the Captive Audience
 Multiple Hoarding Across at fraction of cost .
 Advertise your brands at the HPCL Hoarding Displays which are at

prominent locations to generate strong Brand Registrations among
the high traffic Commuters in and around the major cites in the
country.
 Conduct Sales or Services driven promotional campaign at HPCL
outlets by conducting sampling campaign form products from water,
fruit juice, health or fashion products, magazines or any of the
Services sector / financial products or Insurance brands.
SPECTRUM OF ACTIVITIES
 At offer Hoarding Display, Ground Promotions to promote the

brand to the customers who spend not less then 10 to 15
minutes at the station during the refill.
 It gives the brand a strong brand registration and also helps the
brand to interact with the customers to offer and discuss the
brand value and free brand samplings, or collection of data
base and profile of the customers.
 We offer display of product and services to attract customer
interest and to convert opportunity in to sales.
 To conduct brand sampling like magazines to drive
subscriptions.
FUEL STATIONS A MUST
IN MEDIA PLANS


Reaches Right Audience





SEC A, B and C Consumer.
Owning a Vehicle.

Media Interaction


Head on Media along with Eye level interaction.



Clutter Free Media Space.



Undivided Consumer Interaction helping in on ground activation of
promotional campaigns.



Consumer Interaction
FUEL STATIONS A MUST IN
MEDIA PLANS


Frequency of Target Audience





Average 1.65 times a week
Average 5 to 7 min. per visit.

Audience Size



1,05,000** Consumer pass through each fuel station p.m.



43.20 Lakh consumers p.m. pass through the Fuel Station





36,000* Average nos. of Vehicles in each fuel station p.m.

48.00 Lakh Consumer reach p.m.

Consumer Interaction

* Audited data provided by HPCL Fuel outlets
HOARDINGS DISPLAY
INNOVATIVE BRANDING AT HPCL PUMPS
CUT-OUT DISPLAYS
BALOON ADVERTISING
POLE BRANDING
BELOW THE LINE PROMOTIONS AT HPCL
PUMPS
BRANDING IN-STORES AT HPCL PUMPS
MOBILE ADVERTISING
CONTACT US
 Registered Office Address

508-A,Royal Sands, Behind City Mall,
Off. Link Road, Andheri(W),
Mumbai-400 064.
 Key Management Team


Mr. Kanwaldeep Singh

+91- 97021 12222
Fuel Station Promotion Marketing

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Fuel Station Promotion Marketing

  • 1.
  • 2. MEDIATRIX  An organization driven by an objective to offer the clients the Best Media at Value for Money.  An Organization with ability to offer Client’s Pan India Media options with flawless execution and swift backend processes.  An organization spread across Mumbai, Delhi, Pune, Ahmedabad, Surat, Jaipur, Chandigarh, Haryana, Punjab, Kolkata, Bangalore, Hyderabad, Chennai.  Exclusively Tied up with HPCL for Marketing Ad Space program at petrol bunks . and interactive
  • 3. OUR OFFER & INNOVATION  Illuminated prominent hoarding sites with clear visibility with Captive Audience.  Advertising and On ground promotional activity along with Consumer Interaction with the Captive Audience  Multiple Hoarding Across at fraction of cost .  Advertise your brands at the HPCL Hoarding Displays which are at prominent locations to generate strong Brand Registrations among the high traffic Commuters in and around the major cites in the country.  Conduct Sales or Services driven promotional campaign at HPCL outlets by conducting sampling campaign form products from water, fruit juice, health or fashion products, magazines or any of the Services sector / financial products or Insurance brands.
  • 4. SPECTRUM OF ACTIVITIES  At offer Hoarding Display, Ground Promotions to promote the brand to the customers who spend not less then 10 to 15 minutes at the station during the refill.  It gives the brand a strong brand registration and also helps the brand to interact with the customers to offer and discuss the brand value and free brand samplings, or collection of data base and profile of the customers.  We offer display of product and services to attract customer interest and to convert opportunity in to sales.  To conduct brand sampling like magazines to drive subscriptions.
  • 5. FUEL STATIONS A MUST IN MEDIA PLANS  Reaches Right Audience    SEC A, B and C Consumer. Owning a Vehicle. Media Interaction  Head on Media along with Eye level interaction.  Clutter Free Media Space.  Undivided Consumer Interaction helping in on ground activation of promotional campaigns.  Consumer Interaction
  • 6. FUEL STATIONS A MUST IN MEDIA PLANS  Frequency of Target Audience    Average 1.65 times a week Average 5 to 7 min. per visit. Audience Size   1,05,000** Consumer pass through each fuel station p.m.  43.20 Lakh consumers p.m. pass through the Fuel Station   36,000* Average nos. of Vehicles in each fuel station p.m. 48.00 Lakh Consumer reach p.m. Consumer Interaction * Audited data provided by HPCL Fuel outlets
  • 12. BELOW THE LINE PROMOTIONS AT HPCL PUMPS
  • 13. BRANDING IN-STORES AT HPCL PUMPS
  • 15. CONTACT US  Registered Office Address 508-A,Royal Sands, Behind City Mall, Off. Link Road, Andheri(W), Mumbai-400 064.  Key Management Team  Mr. Kanwaldeep Singh +91- 97021 12222